Harley-Davidson® Visa® Card

919.4K installs
18.4K ratings
+8.6K weekly installs
trend steady
+138.8K monthly installs
Harley-Davidson® Visa® Card icon

ASO Keyword Dashboard

Tracking 76 keywords for Harley-Davidson® Visa® Card in Apple App Store

Developer: U.S. Bancorp Category: finance Rating: 4.81

Harley-Davidson® Visa® Card tracks 76 keywords (1 keyword ranks; 75 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 43.4, best rank 188.

Tracked keywords

76

1  ranked •  75  not ranking yet

Top 10 coverage

0%

Best rank 188 • Latest leader —

Avg opportunity

70.1

Top keyword: navigation

Avg difficulty

43.4

Lower scores indicate easier wins

Opportunity leaders

  • navigation

    Opportunity: 73.0 • Difficulty: 41.5 • Rank —

    Competitors: 115

    67.8
  • lock

    Opportunity: 73.0 • Difficulty: 42.5 • Rank —

    Competitors: 283

    67.3
  • easy access

    Opportunity: 73.0 • Difficulty: 39.4 • Rank —

    Competitors: 84

    64.6
  • reward

    Opportunity: 73.0 • Difficulty: 39.2 • Rank —

    Competitors: 168

    64.0
  • committed

    Opportunity: 73.0 • Difficulty: 40.9 • Rank —

    Competitors: 101

    66.7

Unranked opportunities

  • navigation

    Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 115

  • lock

    Opportunity: 73.0 • Difficulty: 42.5 • Competitors: 283

  • easy access

    Opportunity: 73.0 • Difficulty: 39.4 • Competitors: 84

  • reward

    Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 168

  • committed

    Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 101

High competition keywords

  • free

    Total apps: 164,890 • Major competitors: 3,770

    Latest rank: — • Difficulty: 53.8

  • access

    Total apps: 163,476 • Major competitors: 2,524

    Latest rank: — • Difficulty: 53.5

  • find

    Total apps: 139,054 • Major competitors: 2,657

    Latest rank: — • Difficulty: 53.1

  • mobile

    Total apps: 120,199 • Major competitors: 1,518

    Latest rank: — • Difficulty: 51.9

  • features

    Total apps: 116,008 • Major competitors: 2,011

    Latest rank: — • Difficulty: 52.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
card701004776

33,396 competing apps

Median installs: 250

Avg rating: 4.2

188188

876

major competitor apps

free651005487

164,890 competing apps

Median installs: 300

Avg rating: 4.2

3,770

major competitor apps

online681005081

67,629 competing apps

Median installs: 150

Avg rating: 4.2

1,234

major competitor apps

navigation731004168

11,314 competing apps

Median installs: 125

Avg rating: 4.1

115

major competitor apps

security711004572

20,701 competing apps

Median installs: 150

Avg rating: 4.1

386

major competitor apps

step691004777

37,296 competing apps

Median installs: 200

Avg rating: 4.3

611

major competitor apps

collect701004776

33,296 competing apps

Median installs: 250

Avg rating: 4.2

938

major competitor apps

party721004369

13,619 competing apps

Median installs: 250

Avg rating: 4.2

343

major competitor apps

individual711004371

18,192 competing apps

Median installs: 150

Avg rating: 4.1

185

major competitor apps

date691004777

40,413 competing apps

Median installs: 150

Avg rating: 4.3

472

major competitor apps

information661005184

112,136 competing apps

Median installs: 100

Avg rating: 4.1

1,052

major competitor apps

control681004981

65,539 competing apps

Median installs: 150

Avg rating: 4.0

897

major competitor apps

manage671005183

95,313 competing apps

Median installs: 150

Avg rating: 4.2

1,510

major competitor apps

payment691004878

45,582 competing apps

Median installs: 250

Avg rating: 4.2

1,199

major competitor apps

secure691004878

44,428 competing apps

Median installs: 200

Avg rating: 4.3

673

major competitor apps

find661005386

139,054 competing apps

Median installs: 200

Avg rating: 4.2

2,657

major competitor apps

available671005283

89,219 competing apps

Median installs: 200

Avg rating: 4.1

1,766

major competitor apps

mobile661005285

120,199 competing apps

Median installs: 150

Avg rating: 4.1

1,518

major competitor apps

lock731004367

10,508 competing apps

Median installs: 350

Avg rating: 4.2

283

major competitor apps

account671005182

81,331 competing apps

Median installs: 325

Avg rating: 4.2

2,024

major competitor apps

easy access731003965

7,269 competing apps

Median installs: 125

Avg rating: 4.2

84

major competitor apps

username711003557

2,553 competing apps

Median installs: 200

Avg rating: 3.9

47

major competitor apps

reward731003964

6,637 competing apps

Median installs: 200

Avg rating: 4.2

168

major competitor apps

search681004980

56,925 competing apps

Median installs: 200

Avg rating: 4.2

901

major competitor apps

access651005387

163,476 competing apps

Median installs: 150

Avg rating: 4.2

2,524

major competitor apps

76 keywords
1 of 4

App Description

The Harley-Davidson® Visa® card mobile app allows you to easily access your credit card account on the go.

SAFE AND SECURE LOGIN
Easy access is the first step in saving time.
• We’ve made it easier than ever to enroll in mobile banking!
• Choose to login with a username & password or, on select devices, fingerprint or Face ID.


EASY NAVIGATION
View your account balance, transactions and available credit with ease.
• Simple navigation makes it easy to manage your account from anywhere.
• View pending and posted transactions or search for specific transactions by date or amount.


MAKE SECURE PAYMENTS
Make a payment with just a few taps.
• Set-up a one-time or recurring payment.
• Easily manage pending payments.


REDEEM REWARDS
Quick access to redeem rewards for instant use.
• View reward statuses to see how many points are available for redemption.
• Enroll in Real-Time Rewards and receive texts to redeem points instantly as a statement credit for your H-D purchases.
• Redeem for Harley-Davidson™ Gift Cards.
• Transfer points to your H-D Membership account.


ALERTS
Control when and how you are notified.
• Secure your account by specifying alerts based on transaction activity.
• Manage your account by establishing alerts related to payment due dates.
• Receive security alerts when personal information is updated.


LOCK OR UNLOCK CARD
Can't find your card or need to limit access? No problem!
• Easily lock or unlock your credit card in real-time.


The Harley-Davidson® Visa® Mobile app is free to download. Your mobile carrier may charge access fees depending upon your individual plan. Web access is needed to use the mobile app. Check with your carrier for specific fees and charges. Some mobile features may require additional online setup.

The creditor and issuer of this card is U.S. Bank National Association, pursuant to a license from Visa U.S.A. Inc.

© 2026 H-D or its affiliates. HARLEY-DAVIDSON, HARLEY, H-D, and the Bar and Shield Logo are among the trademarks of Harley-Davidson Motor Company, Inc. Third-party trademarks are the property of their respective owners.

U.S. Bank is committed to protecting your privacy and security. We collect and use information about you as described in our privacy policies. Read more at: h-dvisa.com/privacy.