Harley-Davidson® Visa® Card

~890.5K - 1.8M
17.8K ratings
~10.6K (installs week)
~105.9K (installs month)
Harley-Davidson® Visa® Card icon

ASO Keyword Dashboard

Tracking 76 keywords for Harley-Davidson® Visa® Card in Apple App Store

Developer: U.S. Bancorp Category: finance Rating: 4.81

Harley-Davidson® Visa® Card tracks 76 keywords (1 keyword ranks; 75 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 42.5, best rank 188.

Tracked keywords

76

1  ranked •  75  not ranking yet

Top 10 coverage

0%

Best rank 188 • Latest leader —

Avg opportunity

70.1

Top keyword: navigation

Avg difficulty

42.5

Lower scores indicate easier wins

Opportunity leaders

  • navigation

    Opportunity: 73.0 • Difficulty: 41.0 • Rank —

    Competitors: 66

    67.8
  • lock

    Opportunity: 73.0 • Difficulty: 41.2 • Rank —

    Competitors: 141

    67.1
  • easy access

    Opportunity: 73.0 • Difficulty: 39.0 • Rank —

    Competitors: 39

    64.6
  • reward

    Opportunity: 73.0 • Difficulty: 38.7 • Rank —

    Competitors: 88

    63.8
  • committed

    Opportunity: 73.0 • Difficulty: 40.3 • Rank —

    Competitors: 52

    66.6

Unranked opportunities

  • navigation

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 66

  • lock

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 141

  • easy access

    Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 39

  • reward

    Opportunity: 73.0 • Difficulty: 38.7 • Competitors: 88

  • committed

    Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 52

High competition keywords

  • free

    Total apps: 160,893 • Major competitors: 2,147

    Latest rank: — • Difficulty: 52.9

  • access

    Total apps: 159,395 • Major competitors: 1,337

    Latest rank: — • Difficulty: 52.8

  • find

    Total apps: 136,149 • Major competitors: 1,470

    Latest rank: — • Difficulty: 52.2

  • mobile

    Total apps: 117,282 • Major competitors: 771

    Latest rank: — • Difficulty: 51.3

  • features

    Total apps: 113,448 • Major competitors: 1,070

    Latest rank: — • Difficulty: 51.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
card701004676

32,716 competing apps

Median installs: 75

Avg rating: 4.1

188188

462

major competitor apps

free651005387

160,893 competing apps

Median installs: 100

Avg rating: 4.2

2,147

major competitor apps

online681004981

66,727 competing apps

Median installs: 50

Avg rating: 4.1

675

major competitor apps

navigation731004168

11,041 competing apps

Median installs: 25

Avg rating: 4.0

66

major competitor apps

security711004472

20,227 competing apps

Median installs: 50

Avg rating: 4.1

202

major competitor apps

step691004676

35,876 competing apps

Median installs: 50

Avg rating: 4.2

309

major competitor apps

collect701004676

32,663 competing apps

Median installs: 75

Avg rating: 4.2

567

major competitor apps

party721004269

13,286 competing apps

Median installs: 100

Avg rating: 4.1

206

major competitor apps

individual721004371

17,839 competing apps

Median installs: 25

Avg rating: 4.1

98

major competitor apps

date691004777

39,617 competing apps

Median installs: 25

Avg rating: 4.2

245

major competitor apps

information661005185

110,448 competing apps

Median installs: 25

Avg rating: 4.1

537

major competitor apps

control681004981

63,804 competing apps

Median installs: 50

Avg rating: 4.0

464

major competitor apps

manage671005083

92,206 competing apps

Median installs: 25

Avg rating: 4.2

743

major competitor apps

payment691004778

44,291 competing apps

Median installs: 75

Avg rating: 4.2

612

major competitor apps

secure691004778

42,386 competing apps

Median installs: 50

Avg rating: 4.3

339

major competitor apps

find661005286

136,149 competing apps

Median installs: 50

Avg rating: 4.2

1,470

major competitor apps

available671005083

87,674 competing apps

Median installs: 50

Avg rating: 4.1

944

major competitor apps

mobile661005185

117,282 competing apps

Median installs: 25

Avg rating: 4.0

771

major competitor apps

lock731004167

10,066 competing apps

Median installs: 125

Avg rating: 4.2

141

major competitor apps

account671005082

79,541 competing apps

Median installs: 75

Avg rating: 4.2

1,018

major competitor apps

easy access731003965

7,177 competing apps

Median installs: 25

Avg rating: 4.1

39

major competitor apps

username711003557

2,535 competing apps

Median installs: 25

Avg rating: 3.9

22

major competitor apps

reward731003964

6,427 competing apps

Median installs: 50

Avg rating: 4.2

88

major competitor apps

search681004880

55,727 competing apps

Median installs: 50

Avg rating: 4.1

521

major competitor apps

access651005387

159,395 competing apps

Median installs: 25

Avg rating: 4.2

1,337

major competitor apps

76 keywords
1 of 4

App Description

The Harley-Davidson® Visa® card mobile app allows you to easily access your credit card account on the go.

SAFE AND SECURE LOGIN
Easy access is the first step in saving time.
• We’ve made it easier than ever to enroll in mobile banking!
• Choose to login with a username & password or, on select devices, fingerprint or Face ID.


EASY NAVIGATION
View your account balance, transactions and available credit with ease.
• Simple navigation makes it easy to manage your account from anywhere.
• View pending and posted transactions or search for specific transactions by date or amount.


MAKE SECURE PAYMENTS
Make a payment with just a few taps.
• Set-up a one-time or recurring payment.
• Easily manage pending payments.


REDEEM REWARDS
Quick access to redeem rewards for instant use.
• View reward statuses to see how many points are available for redemption.
• Enroll in Real-Time Rewards and receive texts to redeem points instantly as a statement credit for your H-D purchases.
• Redeem for Harley-Davidson™ Gift Cards.
• Transfer points to your H-D Membership account.


ALERTS
Control when and how you are notified.
• Secure your account by specifying alerts based on transaction activity.
• Manage your account by establishing alerts related to payment due dates.
• Receive security alerts when personal information is updated.


LOCK OR UNLOCK CARD
Can't find your card or need to limit access? No problem!
• Easily lock or unlock your credit card in real-time.


The Harley-Davidson® Visa® Mobile app is free to download. Your mobile carrier may charge access fees depending upon your individual plan. Web access is needed to use the mobile app. Check with your carrier for specific fees and charges. Some mobile features may require additional online setup.

The creditor and issuer of this card is U.S. Bank National Association, pursuant to a license from Visa U.S.A. Inc.

© 2026 H-D or its affiliates. HARLEY-DAVIDSON, HARLEY, H-D, and the Bar and Shield Logo are among the trademarks of Harley-Davidson Motor Company, Inc. Third-party trademarks are the property of their respective owners.

U.S. Bank is committed to protecting your privacy and security. We collect and use information about you as described in our privacy policies. Read more at: h-dvisa.com/privacy.