BCBSIL

821K installs
16.4K ratings
91.6K monthly active users
Revenue not available
Install Trends
Weekly +19K
Steady
Monthly +93.5K
Steady
BCBSIL icon

ASO Keyword Dashboard

Tracking 72 keywords for BCBSIL in Apple App Store

Developer: Blue Cross and Blue Shield of Illinois Category: health_and_fitness Rating: 4.66

BCBSIL tracks 72 keywords (14 keywords rank; 58 need traction). Key metrics: 0% top-10 coverage, opportunity 70.5, difficulty 40.4, best rank 12.

Tracked keywords

72

14  ranked •  58  not ranking yet

Top 10 coverage

0%

Best rank 12 • Latest leader 64

Avg opportunity

70.5

Top keyword: coverage

Avg difficulty

40.4

Lower scores indicate easier wins

Opportunity leaders

  • coverage

    Opportunity: 73.0 • Difficulty: 40.8 • Rank 64

    Competitors: 198

    63.4
  • similar

    Opportunity: 73.0 • Difficulty: 42.6 • Rank 111

    Competitors: 266

    67.4
  • cross

    Opportunity: 73.0 • Difficulty: 40.0 • Rank 155

    Competitors: 152

    62.4
  • tests

    Opportunity: 73.0 • Difficulty: 39.2 • Rank —

    Competitors: 119

    64.0
  • patient

    Opportunity: 73.0 • Difficulty: 38.9 • Rank —

    Competitors: 38

    64.6

Unranked opportunities

  • tests

    Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 119

  • patient

    Opportunity: 73.0 • Difficulty: 38.9 • Competitors: 38

  • wait

    Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 286

  • password

    Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 224

  • wallet

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 187

High competition keywords

  • time

    Total apps: 189,665 • Major competitors: 4,131

    Latest rank: — • Difficulty: 54.6

  • access

    Total apps: 181,299 • Major competitors: 3,502

    Latest rank: 222 • Difficulty: 54.8

  • information

    Total apps: 121,682 • Major competitors: 1,488

    Latest rank: — • Difficulty: 52.2

  • view

    Total apps: 108,160 • Major competitors: 1,729

    Latest rank: — • Difficulty: 52.2

  • provides

    Total apps: 72,478 • Major competitors: 812

    Latest rank: — • Difficulty: 49.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
health insurance691003045

491 competing apps

Median installs: 450

Avg rating: 3.8

1212

23

major competitor apps

covered721003961

4,389 competing apps

Median installs: 500

Avg rating: 4.1

3636

123

major competitor apps

access comprehensive691002946

555 competing apps

Median installs: 275

Avg rating: 4.3

4343

6

major competitor apps

coverage731004163

6,509 competing apps

Median installs: 700

Avg rating: 4.2

6451

198

major competitor apps

blue721004062

5,299 competing apps

Median installs: 500

Avg rating: 4.1

6565

123

major competitor apps

similar731004367

11,262 competing apps

Median installs: 550

Avg rating: 4.2

111107

266

major competitor apps

popular711004974

26,673 competing apps

Median installs: 800

Avg rating: 4.1

119119

1,049

major competitor apps

independence701003049

869 competing apps

Median installs: 250

Avg rating: 4.1

124124

4

major competitor apps

including681005180

67,540 competing apps

Median installs: 550

Avg rating: 4.1

126126

1,891

major competitor apps

shield701003451

1,249 competing apps

Median installs: 700

Avg rating: 4.2

135135

58

major competitor apps

popularity701003048

791 competing apps

Median installs: 625

Avg rating: 4.1

147147

22

major competitor apps

cross731004062

5,650 competing apps

Median installs: 450

Avg rating: 4.2

155155

152

major competitor apps

crossing701003150

963 competing apps

Median installs: 400

Avg rating: 4.1

191191

15

major competitor apps

access651005587

181,299 competing apps

Median installs: 350

Avg rating: 4.2

222222

3,502

major competitor apps

offline691004977

41,814 competing apps

Median installs: 300

Avg rating: 4.3

881

major competitor apps

shopping711004871

19,941 competing apps

Median installs: 300

Avg rating: 4.3

523

major competitor apps

change691004877

40,818 competing apps

Median installs: 550

Avg rating: 4.1

1,123

major competitor apps

member721004469

14,726 competing apps

Median installs: 350

Avg rating: 4.2

350

major competitor apps

via681005079

56,595 competing apps

Median installs: 400

Avg rating: 4.1

1,107

major competitor apps

care701004775

32,602 competing apps

Median installs: 350

Avg rating: 4.2

700

major competitor apps

medical711004472

21,744 competing apps

Median installs: 250

Avg rating: 4.2

188

major competitor apps

pharmacy711004254

1,671 competing apps

Median installs: 350

Avg rating: 4.0

47

major competitor apps

information661005285

121,682 competing apps

Median installs: 300

Avg rating: 4.1

1,488

major competitor apps

time651005588

189,665 competing apps

Median installs: 400

Avg rating: 4.1

4,131

major competitor apps

apple691005077

44,814 competing apps

Median installs: 600

Avg rating: 4.3

1,656

major competitor apps

72 keywords
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App Description

The Blue Cross and Blue Shield of Illinois (BCBSIL) app provides access to the Blue Cross and Blue Shield of Illinois member information and resources. BCBSIL app also provides shopping information such as getting a quote and tracking an application.

Members can:
• Login, register or change password
• Easily access coverage, claims, and ID
• Check deductible and out of pockets amounts
• Find an in network doctor, hospital or facility
• Find a nearby urgent care facility
• Estimate the costs of procedures, tests and treatments
• View patient reviews and average wait time
• Search for doctors that speak Spanish
• View medical benefits and copay levels
• View pharmacy benefits and copay levels
• Send ID to Apple Wallet for offline access
• View their Explanation of Benefits
• Log in via Touch ID
• Share ID Card
• Members with applicable pharmacy coverage can search for drug information and cost estimates, view and compare nearby pharmacies, and view reminders related to their prescriptions
• Members with applicable coverage can access MDLive for virtual visits with a doctor (MDLive uses allergies and medications from your HealthKit when requesting a virtual visit)