Michigan Lottery Mobile

Developer: Michigan Lottery

Category: Entertainment

Add App to Comparison

6.8M installs

136.5K ratings

508.9K monthly active users

Revenue not available

Install Trends

Weekly +15.7K

Declining

Monthly +72.5K

Steady

ASO Keyword Dashboard

Tracking 35 keywords for Michigan Lottery Mobile in Apple App Store

Developer: Michigan Lottery Category: entertainment Rating: 4.63

Michigan Lottery Mobile tracks 35 keywords (14 keywords rank; 21 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 39.1, best rank 14.

Tracked keywords

14 ranked • 21 not ranking yet

Top 10 coverage

Best rank 14 • Latest leader 54

Avg opportunity

70.0

Top keyword: winning

Avg difficulty

39.1

Lower scores indicate easier wins

Opportunity leaders

winning

Opportunity: 73.0 • Difficulty: 45.0 • Rank 54

Competitors: 471
67.3
vision

Opportunity: 73.0 • Difficulty: 40.7 • Rank 164

Competitors: 85
64.8
pop

Opportunity: 73.0 • Difficulty: 42.7 • Rank —

Competitors: 208
64.6
club

Opportunity: 73.0 • Difficulty: 43.2 • Rank —

Competitors: 202
67.1
states

Opportunity: 72.0 • Difficulty: 41.6 • Rank 113

Competitors: 241
62.7

Unranked opportunities

pop

Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 208
club

Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 202
cash

Opportunity: 72.0 • Difficulty: 47.5 • Competitors: 478
numbers

Opportunity: 72.0 • Difficulty: 43.1 • Competitors: 212
tickets

Opportunity: 72.0 • Difficulty: 41.0 • Competitors: 125

High competition keywords

play

Total apps: 92,195 • Major competitors: 2,447

Latest rank: — • Difficulty: 52.7
daily

Total apps: 75,222 • Major competitors: 1,463

Latest rank: — • Difficulty: 52.6
online

Total apps: 67,632 • Major competitors: 1,285

Latest rank: — • Difficulty: 52.3
check

Total apps: 65,344 • Major competitors: 1,266

Latest rank: — • Difficulty: 51.4
watch

Total apps: 49,109 • Major competitors: 1,057

Latest rank: — • Difficulty: 51.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
submitting	70	100	32	53 1,467 competing apps Median installs: 300 Avg rating: 4.1	14	14	15 major competitor apps
mi	70	100	32	49 808 competing apps Median installs: 400 Avg rating: 4.1	17	15	18 major competitor apps
lottery	70	100	30	49 828 competing apps Median installs: 900 Avg rating: 4.1	20	16	28 major competitor apps
mobility	71	100	35	57 2,506 competing apps Median installs: 400 Avg rating: 4.1	46	46	27 major competitor apps
touching	71	100	35	57 2,590 competing apps Median installs: 450 Avg rating: 4.0	47	47	30 major competitor apps
winning	73	100	45	67 10,521 competing apps Median installs: 1,000 Avg rating: 4.2	54	54	471 major competitor apps
touch	69	100	49	77 38,404 competing apps Median installs: 500 Avg rating: 4.0	73	73	617 major competitor apps
states	72	100	42	63 5,615 competing apps Median installs: 900 Avg rating: 4.2	113	101	241 major competitor apps
scratch	71	100	36	55 2,067 competing apps Median installs: 1,250 Avg rating: 4.1	121	121	64 major competitor apps
timeline	71	100	36	58 2,772 competing apps Median installs: 500 Avg rating: 4.2	160	158	35 major competitor apps
vision	73	100	41	65 7,432 competing apps Median installs: 400 Avg rating: 4.2	164	164	85 major competitor apps
jackpot	70	100	34	49 859 competing apps Median installs: 13,450 Avg rating: 4.3	179	179	90 major competitor apps
line	72	100	45	71 17,998 competing apps Median installs: 500 Avg rating: 4.1	190	190	335 major competitor apps
entertained	71	100	36	57 2,701 competing apps Median installs: 550 Avg rating: 4.1	195	195	58 major competitor apps
play	67	100	53	83 92,195 competing apps Median installs: 800 Avg rating: 4.1	—	—	2,447 major competitor apps
online	68	100	52	81 67,632 competing apps Median installs: 550 Avg rating: 4.1	—	—	1,285 major competitor apps
scan	71	100	47	73 21,575 competing apps Median installs: 500 Avg rating: 4.1	—	—	413 major competitor apps
michigan	69	100	28	45 521 competing apps Median installs: 350 Avg rating: 4.3	—	—	7 major competitor apps
watch	69	100	52	78 49,109 competing apps Median installs: 500 Avg rating: 4.3	—	—	1,057 major competitor apps
cash	72	100	48	70 15,231 competing apps Median installs: 950 Avg rating: 4.2	—	—	478 major competitor apps
official	70	100	48	75 29,742 competing apps Median installs: 450 Avg rating: 4.2	—	—	411 major competitor apps
check	68	100	51	81 65,344 competing apps Median installs: 600 Avg rating: 4.1	—	—	1,266 major competitor apps
numbers	72	100	43	69 13,971 competing apps Median installs: 450 Avg rating: 4.0	—	—	212 major competitor apps
daily	67	100	53	82 75,222 competing apps Median installs: 600 Avg rating: 4.3	—	—	1,463 major competitor apps
tickets	72	100	41	63 5,612 competing apps Median installs: 600 Avg rating: 4.0	—	—	125 major competitor apps

App Description

Official Michigan Lottery App. Play games online for cash, scan tickets for results, play Daily Spin to Win, check winning numbers and jackpots, watch Club Keno and Cash Pop drawings, and more!