South China Morning Post: News

Developer: South China Morning

Category: News

~101.5K - 203.1K

2K ratings

~150 (installs week)

Trend Steady

~1.6K (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 130 keywords for South China Morning Post: News in Apple App Store

Developer: South China Morning Post Publishers Limited Category: news Rating: 4.61

South China Morning Post: News tracks 130 keywords (2 keywords rank; 128 need traction). Key metrics: 0% top-10 coverage, opportunity 49.7, difficulty 41.9, best rank 33.

Tracked keywords

130

2 ranked • 128 not ranking yet

Top 10 coverage

Best rank 33 • Latest leader —

Avg opportunity

49.7

Top keyword: new

Avg difficulty

41.9

Lower scores indicate easier wins

Opportunity leaders

new

Opportunity: 59.0 • Difficulty: 63.9 • Rank —

Competitors: 2,341
91.1
access

Opportunity: 59.0 • Difficulty: 63.2 • Rank —

Competitors: 1,388
85.7
features

Opportunity: 59.0 • Difficulty: 60.4 • Rank —

Competitors: 1,060
83.9
unique

Opportunity: 59.0 • Difficulty: 57.5 • Rank —

Competitors: 1,009
83.2
post

Opportunity: 58.0 • Difficulty: 52.1 • Rank 33

Competitors: 102
59.7

Unranked opportunities

new

Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
access

Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,388
features

Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,060
unique

Opportunity: 59.0 • Difficulty: 57.5 • Competitors: 1,009
top

Opportunity: 58.0 • Difficulty: 58.9 • Competitors: 706

High competition keywords

new

Total apps: 10,701 • Major competitors: 2,341

Latest rank: — • Difficulty: 63.9
access

Total apps: 6,181 • Major competitors: 1,388

Latest rank: — • Difficulty: 63.2
features

Total apps: 5,134 • Major competitors: 1,060

Latest rank: — • Difficulty: 60.4
unique

Total apps: 4,782 • Major competitors: 1,009

Latest rank: — • Difficulty: 57.5
us

Total apps: 4,260 • Major competitors: 915

Latest rank: — • Difficulty: 57.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
post	58	100	52	60 435 competing apps Median installs: 266,750 Avg rating: 4.6	33	33	102 major competitor apps
news	58	100	51	68 1,050 competing apps Median installs: 305,225 Avg rating: 4.6	82	69	244 major competitor apps
top	58	100	59	78 2,843 competing apps Median installs: 305,500 Avg rating: 4.6	—	—	706 major competitor apps
new	59	100	64	91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6	—	—	2,341 major competitor apps
story	58	100	45	68 1,063 competing apps Median installs: 233,775 Avg rating: 4.6	—	—	167 major competitor apps
level	58	100	54	78 2,734 competing apps Median installs: 274,625 Avg rating: 4.6	—	—	638 major competitor apps
health	58	100	51	71 1,361 competing apps Median installs: 248,675 Avg rating: 4.7	—	—	307 major competitor apps
security	58	100	54	67 934 competing apps Median installs: 267,025 Avg rating: 4.6	—	—	213 major competitor apps
stories	58	100	51	68 995 competing apps Median installs: 270,825 Avg rating: 4.6	—	—	195 major competitor apps
feed	58	100	53	60 472 competing apps Median installs: 266,362 Avg rating: 4.6	—	—	104 major competitor apps
breaking news	57	100	46	55 259 competing apps Median installs: 255,850 Avg rating: 4.6	—	—	47 major competitor apps
climate change	0	41	15	18 5 competing apps Median installs: 200,925 Avg rating: 4.6	—	—	1 major competitor apps
change	58	100	54	74 1,855 competing apps Median installs: 267,450 Avg rating: 4.6	—	—	400 major competitor apps
tailored	58	100	53	66 836 competing apps Median installs: 291,662 Avg rating: 4.6	—	—	179 major competitor apps
curated	20	100	52	62 576 competing apps Median installs: 309,950 Avg rating: 4.6	—	—	159 major competitor apps
language	58	100	49	63 606 competing apps Median installs: 224,038 Avg rating: 4.6	—	—	109 major competitor apps
live	58	100	61	77 2,652 competing apps Median installs: 287,738 Avg rating: 4.6	—	—	616 major competitor apps
tech	57	100	47	55 282 competing apps Median installs: 255,288 Avg rating: 4.6	—	—	60 major competitor apps
team	58	100	52	75 1,972 competing apps Median installs: 284,662 Avg rating: 4.6	—	—	445 major competitor apps
save	58	100	61	81 3,777 competing apps Median installs: 254,125 Avg rating: 4.6	—	—	858 major competitor apps
content	58	100	57	76 2,368 competing apps Median installs: 245,025 Avg rating: 4.6	—	—	481 major competitor apps
lifestyle	57	100	38	56 286 competing apps Median installs: 204,925 Avg rating: 4.6	—	—	53 major competitor apps
favourite	57	100	40	58 370 competing apps Median installs: 228,400 Avg rating: 4.6	—	—	73 major competitor apps
menu	57	100	51	58 367 competing apps Median installs: 246,525 Avg rating: 4.6	—	—	88 major competitor apps
international	58	100	53	62 549 competing apps Median installs: 271,775 Avg rating: 4.6	—	—	113 major competitor apps

App Description

The South China Morning Post (SCMP) has been the most authoritative voice reporting on China and Asia for more than a century. As Hong Kong’s English-language newspaper of record, our international team of Asia experts, reporters, journalists, photographers and filmmakers are dedicated to providing breaking news and analysis from Hong Kong, China and beyond.

Our unique home base of Hong Kong allows us to have in-depth understanding of the China story from an insider’s perspective, while enjoying a high level of press freedom and independence granted by the city’s special constitutional principle of “One country, two systems”. Today, our dedication to representing the region with our editorial motto, “truth and fairness” is more relevant than ever before.

Our new app is our biggest app update ever. The update lets you explore curated content tailored to your news interests with My News, and informs you on the stories that matter to you with the redesigned top menu that allows you customise your reading preferences.

AWARD-WINNING JOURNALISM
Download the South China Morning Post app and receive instant access to the SCMP’s award-winning journalism including coverage of the latest breaking news, both regionally and globally, including: US-China trade war and tech war, Trump vs Xi Jinping, the Hong Kong National Security law, Hong Kong protests and electoral changes, China military, South China Sea news, China’s relations with the EU, India and Australia, health and wellness, fashion and lifestyle updates, climate change and much much more.

KEY FEATURES
Breaking news alerts, tailored to your interests, including exclusives, explainers, live coverage and developing stories
Focus View, a personalised content discovery feature that keeps you informed on what matters to you
Article bookmarking to save your favourite features and articles
Follow your favourite topic/author with myNEWS and get five daily stories curated for you, plus a personalised feed of our most popular content
Customisable bottom navigation, so you can add, remove and rearrange your favourite sections with ease
Tailored top menu for seamless browsing of your preferred topics
Listen-to-article feature so you can listen to stories on the go (subscriber-only)

CONTENT AND COVERAGE
Keep informed with the latest Hong Kong and China headlines, opinion pieces, plus stories from the