Xpectations!® Plus
ASO Keyword Dashboard
Tracking 88 keywords for Xpectations!® Plus in Apple App Store
Xpectations!® Plus tracks 88 keywords (no keywords rank yet; 88 need traction). Key metrics: opportunity 69.5, difficulty 40.4.
Tracked keywords
88
0 ranked • 88 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.5
Top keyword: lock
Avg difficulty
40.4
Lower scores indicate easier wins
Opportunity leaders
- 67.1
lock
Opportunity: 73.0 • Difficulty: 41.2 • Rank —
Competitors: 141
- 64.9
provider
Opportunity: 73.0 • Difficulty: 39.7 • Rank —
Competitors: 54
- 66.7
transaction
Opportunity: 73.0 • Difficulty: 40.7 • Rank —
Competitors: 48
- 67.6
address
Opportunity: 73.0 • Difficulty: 40.9 • Rank —
Competitors: 73
- 67.9
low
Opportunity: 73.0 • Difficulty: 41.1 • Rank —
Competitors: 111
Unranked opportunities
lock
Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 141
provider
Opportunity: 73.0 • Difficulty: 39.7 • Competitors: 54
transaction
Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 48
address
Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 73
low
Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 111
High competition keywords
free
Total apps: 160,893 • Major competitors: 2,147
Latest rank: — • Difficulty: 52.9
access
Total apps: 159,395 • Major competitors: 1,337
Latest rank: — • Difficulty: 52.8
help
Total apps: 146,877 • Major competitors: 1,244
Latest rank: — • Difficulty: 52.4
mobile
Total apps: 117,282 • Major competitors: 771
Latest rank: — • Difficulty: 51.3
features
Total apps: 113,448 • Major competitors: 1,070
Latest rank: — • Difficulty: 51.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| free | 65 | 100 | 53 | 87 160,893 competing apps Median installs: 100 Avg rating: 4.2 | — | — | 2,147 major competitor apps |
| online | 68 | 100 | 49 | 81 66,727 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 675 major competitor apps |
| card | 70 | 100 | 46 | 76 32,716 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 462 major competitor apps |
| 70 | 100 | 46 | 76 35,455 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 270 major competitor apps | |
| customer | 70 | 100 | 45 | 74 27,722 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 214 major competitor apps |
| learn | 67 | 100 | 49 | 81 71,693 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 558 major competitor apps |
| manage | 67 | 100 | 50 | 83 92,206 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 743 major competitor apps |
| payment | 69 | 100 | 47 | 78 44,291 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 612 major competitor apps |
| money | 70 | 100 | 45 | 74 27,084 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 422 major competitor apps |
| available | 67 | 100 | 50 | 83 87,674 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 944 major competitor apps |
| mobile | 66 | 100 | 51 | 85 117,282 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 771 major competitor apps |
| pay | 70 | 100 | 46 | 76 33,631 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 365 major competitor apps |
| help | 65 | 100 | 52 | 87 146,877 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,244 major competitor apps |
| lock | 73 | 100 | 41 | 67 10,066 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 141 major competitor apps |
| account | 67 | 100 | 50 | 82 79,541 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 1,018 major competitor apps |
| store | 69 | 100 | 47 | 77 40,237 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 463 major competitor apps |
| visit | 70 | 100 | 45 | 75 29,075 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 367 major competitor apps |
| access | 65 | 100 | 53 | 87 159,395 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 1,337 major competitor apps |
| government | 72 | 100 | 36 | 60 3,954 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 19 major competitor apps |
| purchase | 69 | 100 | 47 | 77 41,355 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 465 major competitor apps |
| cash | 72 | 100 | 43 | 70 15,077 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 276 major competitor apps |
| text | 69 | 100 | 47 | 77 39,809 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 308 major competitor apps |
| le | 72 | 100 | 36 | 60 3,705 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 6 major competitor apps |
| provider | 73 | 100 | 40 | 65 7,485 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 54 major competitor apps |
| open | 69 | 100 | 46 | 77 37,134 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 330 major competitor apps |
App Description
• No monthly fees with $500 of eligible direct deposits¹
• $0 Purchase Transaction Fees²
• Overdraft protection up to $300 with opt-in and eligible direct deposits³
• Get your payroll up to 2 days early, or government benefits up to 4 days early with direct deposits⁴
• Free nationwide ATM network, including all PLS stores⁵
• Transfer money from your linked debit card or bank account⁶
• Send and receive money using the SendMoney feature
• Keep your money safe - lock and unlock your card⁷, contactless chip-enabled card, receive fraud text alerts⁸
• Free reloads at PLS when you load cash onto your Xpectations! Plus Debit Card⁹
Visit PLScard.com to learn more or stop into any PLS store to apply for an Xpectations! Plus Debit Card. Most stores open 24/7.
Online access and identity verification (including Social Security, TIN or select US ID type or Foreign ID types) is required for card activation and to open an account. Mobile number or email address verification and mobile app are required to access all features.
1. Monthly fee waived whenever you receive payroll or government benefits direct deposits of $500 or more in the previous monthly statement period. Otherwise, $5 per month.
2. There are no pay per use fees on purchase transactions when you use your Xpectations! Plus Debit Card.
3. Up to $300 overdraft protection with opt-in and eligible direct deposits. Fees, terms, & conditions apply
4. Early direct deposit availability depends on payor type, timing, payment instructions, and bank fraud prevention measures. As such, early direct deposit availability may vary from pay period to pay period. The name, Social Security, TIN or select US ID type or Foreign ID type number on file with your employer or benefits provider must match your Xpectations! Plus Debit Card account to prevent fraud restrictions on the account.
5. See app or website for free ATM locations. $3 for out-of-network withdrawals, plus any additional fees the ATM owner or bank may charge. Limits apply.
6. Customer can transfer their funds fr