CA DMV Wallet

5.5M installs
110.3K ratings
+35.7K weekly installs
+525.9K monthly installs
CA DMV Wallet icon

ASO Keyword Dashboard

Tracking 85 keywords for CA DMV Wallet in Apple App Store

Developer: California Department of Motor Vehicles Category: travel_and_local Rating: 4.8

CA DMV Wallet tracks 85 keywords (no keywords rank yet; 85 need traction). Key metrics: opportunity 70.4, difficulty 40.6.

Tracked keywords

85

0  ranked •  85  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

70.4

Top keyword: source

Avg difficulty

40.6

Lower scores indicate easier wins

Opportunity leaders

  • source

    Opportunity: 73.0 • Difficulty: 41.2 • Rank —

    Competitors: 104

    67.6
  • age

    Opportunity: 73.0 • Difficulty: 40.9 • Rank —

    Competitors: 181

    66.4
  • reduce

    Opportunity: 73.0 • Difficulty: 41.9 • Rank —

    Competitors: 138

    68.4
  • present

    Opportunity: 73.0 • Difficulty: 40.2 • Rank —

    Competitors: 80

    65.9
  • soon

    Opportunity: 73.0 • Difficulty: 40.5 • Rank —

    Competitors: 170

    66.1

Unranked opportunities

  • source

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 104

  • age

    Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 181

  • reduce

    Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 138

  • present

    Opportunity: 73.0 • Difficulty: 40.2 • Competitors: 80

  • soon

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 170

High competition keywords

  • access

    Total apps: 163,476 • Major competitors: 2,524

    Latest rank: — • Difficulty: 53.5

  • mobile

    Total apps: 120,199 • Major competitors: 1,518

    Latest rank: — • Difficulty: 51.9

  • using

    Total apps: 115,216 • Major competitors: 1,470

    Latest rank: — • Difficulty: 51.8

  • share

    Total apps: 113,842 • Major competitors: 1,708

    Latest rank: — • Difficulty: 52.2

  • way

    Total apps: 107,072 • Major competitors: 1,874

    Latest rank: — • Difficulty: 51.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
online681005081

67,629 competing apps

Median installs: 150

Avg rating: 4.2

1,234

major competitor apps

card701004776

33,396 competing apps

Median installs: 250

Avg rating: 4.2

876

major competitor apps

security711004572

20,701 competing apps

Median installs: 150

Avg rating: 4.1

386

major competitor apps

share661005285

113,842 competing apps

Median installs: 200

Avg rating: 4.2

1,708

major competitor apps

art711004573

23,917 competing apps

Median installs: 200

Avg rating: 4.2

398

major competitor apps

source731004168

10,904 competing apps

Median installs: 150

Avg rating: 4.2

104

major competitor apps

via681004980

56,922 competing apps

Median installs: 150

Avg rating: 4.1

726

major competitor apps

live681005080

61,664 competing apps

Median installs: 200

Avg rating: 4.2

1,127

major competitor apps

digital691004878

46,497 competing apps

Median installs: 150

Avg rating: 4.2

661

major competitor apps

date691004777

40,413 competing apps

Median installs: 150

Avg rating: 4.3

472

major competitor apps

used691004879

50,703 competing apps

Median installs: 150

Avg rating: 4.0

467

major competitor apps

control681004981

65,539 competing apps

Median installs: 150

Avg rating: 4.0

897

major competitor apps

secure691004878

44,428 competing apps

Median installs: 200

Avg rating: 4.3

673

major competitor apps

way661005284

107,072 competing apps

Median installs: 200

Avg rating: 4.2

1,874

major competitor apps

using661005285

115,216 competing apps

Median installs: 150

Avg rating: 4.1

1,470

major competitor apps

age731004166

9,230 competing apps

Median installs: 200

Avg rating: 4.2

181

major competitor apps

convenient701004674

27,766 competing apps

Median installs: 150

Avg rating: 4.1

385

major competitor apps

mobile661005285

120,199 competing apps

Median installs: 150

Avg rating: 4.1

1,518

major competitor apps

program721004471

17,296 competing apps

Median installs: 150

Avg rating: 4.1

220

major competitor apps

store691004877

41,119 competing apps

Median installs: 200

Avg rating: 4.2

865

major competitor apps

products711004674

24,745 competing apps

Median installs: 100

Avg rating: 4.1

385

major competitor apps

legal721003861

4,726 competing apps

Median installs: 100

Avg rating: 4.2

55

major competitor apps

access651005387

163,476 competing apps

Median installs: 150

Avg rating: 4.2

2,524

major competitor apps

government721003760

4,057 competing apps

Median installs: 100

Avg rating: 4.1

37

major competitor apps

purchase691004877

42,200 competing apps

Median installs: 300

Avg rating: 4.2

845

major competitor apps

85 keywords
1 of 4

App Description

Now live in Pilot Phase – California DMV Mobile Wallet
Californians now have a secure way to present their driver’s license or identification card using their smartphones via a Mobile Driver’s License (mDL) digital credential.

California DMV Wallet gives you the control of the driver’s license data you share with others. For example, when buying age-restricted items, the app can confirm you are of legal age without having to share your birth date or address.

With mDL in your CA DMV Wallet, you can breeze through the TSA queue at the airports using your phone. You can also enroll in the TruAge program via the Wallet Marketplace to purchase age-verified products at a corner store near you (starting with select pilot locations in California and expanding nationally). The Wallet will soon be supporting online identity verification for government and commercial applications.

Designed with California's diverse population in mind, the CA DMV Wallet open-source platform uses state-of-the-art encryption algorithms and security technologies to combat fraud and reduce identity theft while improving privacy, transparency, and access for all Californians with a smartphone.

Important note: While the mDL can be used as an official state-issued ID, per the pilot scope approved by the California legislature, you must still have a physical driver’s license or identification card with you.

For more information, please visit: https://www.dmv.ca.gov/portal/ca-dmv-wallet/

California DMV Wallet is free, easy, secure, and convenient