Friends – Pengu, Bao & Mellow
ASO Keyword Dashboard
Tracking 62 keywords for Friends – Pengu, Bao & Mellow in Apple App Store
Friends – Pengu, Bao & Mellow tracks 62 keywords (4 keywords rank; 58 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 42.3, best rank 27.
Tracked keywords
62
4 ranked • 58 not ranking yet
Top 10 coverage
0%
Best rank 27 • Latest leader 45
Avg opportunity
70.3
Top keyword: someone
Avg difficulty
42.3
Lower scores indicate easier wins
Opportunity leaders
- 67.4
someone
Opportunity: 73.0 • Difficulty: 40.8 • Rank 45
Competitors: 80
- 66.9
partner
Opportunity: 73.0 • Difficulty: 40.5 • Rank —
Competitors: 92
- 65.6
generation
Opportunity: 73.0 • Difficulty: 39.6 • Rank —
Competitors: 62
- 65.7
shape
Opportunity: 73.0 • Difficulty: 39.6 • Rank —
Competitors: 84
- 63.8
consistent
Opportunity: 73.0 • Difficulty: 38.4 • Rank —
Competitors: 44
Unranked opportunities
partner
Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 92
generation
Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 62
shape
Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 84
consistent
Opportunity: 73.0 • Difficulty: 38.4 • Competitors: 44
self
Opportunity: 73.0 • Difficulty: 38.6 • Competitors: 49
High competition keywords
share
Total apps: 112,900 • Major competitors: 953
Latest rank: — • Difficulty: 51.3
track
Total apps: 108,082 • Major competitors: 858
Latest rank: — • Difficulty: 51.0
enjoy
Total apps: 101,152 • Major competitors: 1,270
Latest rank: — • Difficulty: 50.8
different
Total apps: 94,809 • Major competitors: 854
Latest rank: — • Difficulty: 50.3
stay
Total apps: 87,968 • Major competitors: 739
Latest rank: — • Difficulty: 50.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| virtual | 71 | 100 | 44 | 73 22,654 competing apps Median installs: 75 Avg rating: 4.1 | 27 | 27 | 286 major competitor apps |
| someone | 73 | 100 | 41 | 67 10,576 competing apps Median installs: 75 Avg rating: 4.1 | 45 | 45 | 80 major competitor apps |
| per | 71 | 100 | 44 | 73 22,264 competing apps Median installs: 75 Avg rating: 4.1 | 141 | 141 | 205 major competitor apps |
| message | 71 | 100 | 44 | 72 19,259 competing apps Median installs: 50 Avg rating: 4.2 | 229 | 229 | 151 major competitor apps |
| action | 72 | 100 | 43 | 71 17,824 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 264 major competitor apps |
| share | 66 | 100 | 51 | 85 112,900 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 953 major competitor apps |
| focus | 70 | 100 | 45 | 75 30,572 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 197 major competitor apps |
| enjoy | 66 | 100 | 51 | 84 101,152 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 1,270 major competitor apps |
| connected | 70 | 100 | 46 | 76 33,834 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 252 major competitor apps |
| care | 70 | 100 | 45 | 75 29,334 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 274 major competitor apps |
| learn | 67 | 100 | 49 | 81 72,877 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 581 major competitor apps |
| digital | 69 | 100 | 47 | 78 46,087 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 355 major competitor apps |
| people | 68 | 100 | 48 | 79 51,531 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 502 major competitor apps |
| life | 68 | 100 | 48 | 80 58,183 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 521 major competitor apps |
| small | 71 | 100 | 44 | 73 23,196 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 163 major competitor apps |
| track | 66 | 100 | 51 | 84 108,082 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 858 major competitor apps |
| stay | 67 | 100 | 50 | 83 87,968 competing apps Median installs: 25 Avg rating: 4.4 | — | — | 739 major competitor apps |
| partner | 73 | 100 | 41 | 67 9,885 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 92 major competitor apps |
| social | 68 | 100 | 48 | 79 54,780 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 489 major competitor apps |
| ai | 69 | 100 | 47 | 78 44,542 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 329 major competitor apps |
| visual | 71 | 100 | 44 | 73 23,955 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 159 major competitor apps |
| real | 67 | 100 | 50 | 82 84,634 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 964 major competitor apps |
| check | 68 | 100 | 49 | 81 64,768 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 721 major competitor apps |
| companion | 71 | 100 | 44 | 73 23,695 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 90 major competitor apps |
| quick | 68 | 100 | 49 | 80 61,893 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 483 major competitor apps |
App Description
Raise AI companions, share moments, and build routines for focus, self-care, and connection.
Friends turns everyday life into something more personal, social, and fun. Your AI companions learn from you, adapt to your routine, and evolve based on your interactions over time.
Social AI Companions That Evolve With You
Friends is social by design. Raise companions on your own or together with someone you care about — share progress, moments, and playful interactions along the way.
Every action shapes their personality, unlocks new behaviors, and creates small surprises over time.
Choose Your AI Companion
Each companion supports a different part of your day:
Pengu – A Shared AI Companion for Two People
Pengu is a shared AI companion you raise together with a partner or close friend. Two people shape Pengu’s personality through conversations, choices, and shared interactions over time. Designed for couples, close friends, and siblings who want to build something together.
Mellow – AI Study Buddy & Focus Companion
Mellow is your calm AI study and focus companion.
Mellow helps you stay on track with studying, homework, and daily tasks – adding gentle structure, reminders, and encouragement without pressure.
Bao – AI Self-Care & Habit Companion
Bao is your self-care AI companion for healthy habits and well-being.
The more consistent you are, the more Bao develops – designed to make self-care feel motivating, rewarding, and easier to stick with.
Raise Companions Together
Raise companions with friends, send reactions and gifts, celebrate milestones, and enjoy a shared digital space that grows with your relationships.
Often compared to a new generation of Tamagotchi-style experiences, Friends goes further by combining AI characters, real utility, and shared experiences with people you care about.
Customize and Create
- Personalize your companions and their world:
- Outfits and accessories
- Wallpapers and themed rooms
- Visual upgrades that reflect personality and progress
Friends Widgets
Stay connected from your home screen.
Check in on Pengu, Bao, or Mellow, interact with them, and see what they are up to with a quick glance.
Built on AI That Learns Over Time
Friends is powered by AI designed to make companions fee