TALL Embark

Developer: The Church of

Category: Education

~2K - 4K

40 ratings

~50 (installs week)

~200 (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 51 keywords for TALL Embark in Apple App Store

Developer: The Church of Jesus Christ of Latter-day Saints Category: education Rating: 4.95

TALL Embark tracks 51 keywords (1 keyword ranks; 50 need traction). Key metrics: 100% top-10 coverage, opportunity 54.2, difficulty 41.7, best rank 2.

Tracked keywords

1 ranked • 50 not ranking yet

Top 10 coverage

100%

Best rank 2 • Latest leader —

Avg opportunity

54.2

Top keyword: new

Avg difficulty

41.7

Lower scores indicate easier wins

Opportunity leaders

new

Opportunity: 59.0 • Difficulty: 63.9 • Rank —

Competitors: 2,341
91.1
make

Opportunity: 59.0 • Difficulty: 62.7 • Rank —

Competitors: 1,773
88.4
embark

Opportunity: 58.0 • Difficulty: 43.8 • Rank 2

Competitors: 125
64.0
right

Opportunity: 58.0 • Difficulty: 62.5 • Rank —

Competitors: 912
80.9
users

Opportunity: 58.0 • Difficulty: 52.5 • Rank —

Competitors: 430
74.6

Unranked opportunities

new

Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
make

Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773
right

Opportunity: 58.0 • Difficulty: 62.5 • Competitors: 912
users

Opportunity: 58.0 • Difficulty: 52.5 • Competitors: 430
language

Opportunity: 58.0 • Difficulty: 49.1 • Competitors: 109

High competition keywords

new

Total apps: 10,701 • Major competitors: 2,341

Latest rank: — • Difficulty: 63.9
make

Total apps: 8,094 • Major competitors: 1,773

Latest rank: — • Difficulty: 62.7
right

Total apps: 3,793 • Major competitors: 912

Latest rank: — • Difficulty: 62.5
real

Total apps: 3,692 • Major competitors: 828

Latest rank: — • Difficulty: 59.4
daily

Total apps: 3,674 • Major competitors: 820

Latest rank: — • Difficulty: 58.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
embark	58	100	44	64 676 competing apps Median installs: 267,112 Avg rating: 4.7	2	2	125 major competitor apps
new	59	100	64	91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6	—	—	2,341 major competitor apps
language learning	57	100	27	40 59 competing apps Median installs: 188,150 Avg rating: 4.7	—	—	10 major competitor apps
right	58	100	63	81 3,793 competing apps Median installs: 282,075 Avg rating: 4.6	—	—	912 major competitor apps
make	59	100	63	88 8,094 competing apps Median installs: 266,850 Avg rating: 4.6	—	—	1,773 major competitor apps
users	58	100	52	75 1,979 competing apps Median installs: 259,400 Avg rating: 4.6	—	—	430 major competitor apps
language	58	100	49	63 606 competing apps Median installs: 224,038 Avg rating: 4.6	—	—	109 major competitor apps
learn	58	100	57	77 2,669 competing apps Median installs: 250,600 Avg rating: 4.6	—	—	552 major competitor apps
used	58	100	53	72 1,494 competing apps Median installs: 237,800 Avg rating: 4.6	—	—	279 major competitor apps
church	57	100	27	40 59 competing apps Median installs: 177,900 Avg rating: 4.7	—	—	10 major competitor apps
mission	58	100	42	61 514 competing apps Median installs: 248,888 Avg rating: 4.6	—	—	97 major competitor apps
complete	58	100	52	78 2,946 competing apps Median installs: 253,475 Avg rating: 4.6	—	—	625 major competitor apps
open	58	100	54	73 1,743 competing apps Median installs: 231,475 Avg rating: 4.6	—	—	328 major competitor apps
real	58	100	59	81 3,692 competing apps Median installs: 264,862 Avg rating: 4.6	—	—	828 major competitor apps
receive	58	100	57	76 2,243 competing apps Median installs: 283,575 Avg rating: 4.6	—	—	532 major competitor apps
structure	57	100	29	40 59 competing apps Median installs: 280,500 Avg rating: 4.7	—	—	10 major competitor apps
useful	58	100	41	61 522 competing apps Median installs: 207,200 Avg rating: 4.6	—	—	90 major competitor apps
voice	58	100	53	68 1,033 competing apps Median installs: 263,100 Avg rating: 4.6	—	—	237 major competitor apps
master	58	100	49	72 1,477 competing apps Median installs: 276,700 Avg rating: 4.6	—	—	330 major competitor apps
speaker	57	100	35	45 97 competing apps Median installs: 174,475 Avg rating: 4.7	—	—	9 major competitor apps
tune	57	100	44	55 272 competing apps Median installs: 285,225 Avg rating: 4.6	—	—	67 major competitor apps
day	58	100	57	80 3,361 competing apps Median installs: 261,900 Avg rating: 4.6	—	—	731 major competitor apps
learning	58	100	51	69 1,113 competing apps Median installs: 233,625 Avg rating: 4.6	—	—	184 major competitor apps
daily	58	100	58	81 3,674 competing apps Median installs: 265,638 Avg rating: 4.7	—	—	820 major competitor apps
jesus	57	100	27	40 56 competing apps Median installs: 225,425 Avg rating: 4.8	—	—	8 major competitor apps

App Description

Embark is a language learning app for missionaries of The Church of Jesus Christ of Latter-day Saints, open to all users with a church account.
Over 70 Languages, 2,500+ words, 500+ phrases and more

• Tune your ear to native speakers
• Learn new sounds and symbols
• In the app, practice listening, reading, speaking, and writing to fulfill your language study plan
• Master useful phrases to begin conversing right away
• Learn the structure of the language

Missionaries are encouraged to use TALL Embark once they receive their call, during the MTC, and throughout their mission to learn gospel and daily missionary language.

To maximize your learning
• Use daily for 15-60 minutes
• Complete spaced review each day
• Record and compare your voice to native speaker to get used to speaking
• Use what you learn right away in real conversation
• Make it your own by creating from what you are learning