My Home Loans

Developer: IntercontinentalExchange, Inc

Category: Finance

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350 installs

7.00 ratings

60 monthly active users

Revenue not available

ASO Keyword Dashboard

Tracking 56 keywords for My Home Loans in Apple App Store

Developer: IntercontinentalExchange, Inc Category: finance Rating: 5

My Home Loans tracks 56 keywords (2 keywords rank; 54 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 40.1, best rank 139.

Tracked keywords

2 ranked • 54 not ranking yet

Top 10 coverage

Best rank 139 • Latest leader —

Avg opportunity

70.1

Top keyword: task

Avg difficulty

40.1

Lower scores indicate easier wins

Opportunity leaders

task

Opportunity: 73.0 • Difficulty: 42.1 • Rank —

Competitors: 160
68.4
documents

Opportunity: 73.0 • Difficulty: 45.4 • Rank —

Competitors: 256
67.9
reduce

Opportunity: 73.0 • Difficulty: 41.8 • Rank —

Competitors: 210
67.8
often

Opportunity: 73.0 • Difficulty: 40.0 • Rank —

Competitors: 139
65.5
stay informed

Opportunity: 73.0 • Difficulty: 41.6 • Rank —

Competitors: 151
66.4

Unranked opportunities

task

Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 160
documents

Opportunity: 73.0 • Difficulty: 45.4 • Competitors: 256
reduce

Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 210
often

Opportunity: 73.0 • Difficulty: 40.0 • Competitors: 139
stay informed

Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 151

High competition keywords

experience

Total apps: 135,887 • Major competitors: 3,211

Latest rank: — • Difficulty: 53.8
using

Total apps: 114,117 • Major competitors: 2,308

Latest rank: — • Difficulty: 52.7
manage

Total apps: 108,593 • Major competitors: 2,283

Latest rank: — • Difficulty: 52.5
stay

Total apps: 103,391 • Major competitors: 1,863

Latest rank: — • Difficulty: 53.0
multiple

Total apps: 76,623 • Major competitors: 1,730

Latest rank: — • Difficulty: 50.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
loan	72	100	40	60 4,222 competing apps Median installs: 600 Avg rating: 4.2	139	139	149 major competitor apps
lending	70	100	30	47 703 competing apps Median installs: 300 Avg rating: 4.3	197	197	14 major competitor apps
experience	66	100	54	85 135,887 competing apps Median installs: 400 Avg rating: 4.2	—	—	3,211 major competitor apps
manage	67	100	52	84 108,593 competing apps Median installs: 400 Avg rating: 4.2	—	—	2,283 major competitor apps
payment	69	100	51	78 50,461 competing apps Median installs: 700 Avg rating: 4.2	—	—	1,813 major competitor apps
working	71	100	48	72 21,993 competing apps Median installs: 350 Avg rating: 4.2	—	—	378 major competitor apps
using	66	100	53	84 114,117 competing apps Median installs: 450 Avg rating: 4.1	—	—	2,308 major competitor apps
intuitive	68	100	49	79 58,955 competing apps Median installs: 300 Avg rating: 4.2	—	—	937 major competitor apps
loans	71	100	34	53 1,508 competing apps Median installs: 650 Avg rating: 4.1	—	—	66 major competitor apps
multiple	68	100	50	81 76,623 competing apps Median installs: 450 Avg rating: 4.2	—	—	1,730 major competitor apps
push	70	100	47	76 36,022 competing apps Median installs: 300 Avg rating: 4.3	—	—	582 major competitor apps
task	73	100	42	68 13,026 competing apps Median installs: 250 Avg rating: 4.2	—	—	160 major competitor apps
stay	67	100	53	83 103,391 competing apps Median installs: 250 Avg rating: 4.4	—	—	1,863 major competitor apps
complete	68	100	50	81 72,970 competing apps Median installs: 450 Avg rating: 4.2	—	—	1,760 major competitor apps
provides	68	100	49	81 72,230 competing apps Median installs: 300 Avg rating: 4.1	—	—	850 major competitor apps
notification	72	100	44	71 18,508 competing apps Median installs: 400 Avg rating: 4.4	—	—	211 major competitor apps
current	68	100	51	81 73,121 competing apps Median installs: 600 Avg rating: 4.2	—	—	2,199 major competitor apps
informed	71	100	46	74 27,161 competing apps Median installs: 250 Avg rating: 4.3	—	—	319 major competitor apps
convenience	72	100	44	71 18,056 competing apps Median installs: 250 Avg rating: 4.2	—	—	274 major competitor apps
receive	68	100	49	79 55,878 competing apps Median installs: 350 Avg rating: 4.2	—	—	1,112 major competitor apps
required	72	100	44	71 18,628 competing apps Median installs: 400 Avg rating: 4.0	—	—	323 major competitor apps
tasks	72	100	43	69 14,544 competing apps Median installs: 350 Avg rating: 4.2	—	—	270 major competitor apps
documents	73	100	45	68 12,156 competing apps Median installs: 350 Avg rating: 4.1	—	—	256 major competitor apps
reduce	73	100	42	68 12,021 competing apps Median installs: 300 Avg rating: 4.2	—	—	210 major competitor apps
home	68	100	51	79 57,896 competing apps Median installs: 400 Avg rating: 4.2	—	—	1,657 major competitor apps

App Description

The My Home Loans app by ICE Mortgage Technology provides current and aspiring homeowners with the seamless and intuitive mortgage loan application experience that helps reduce the complexities and stress often associated with attaining a residential mortgage loan. Using the app, borrowers can stay informed of their application status, complete tasks required by their lender, upload and eSign documents all from the convenience of their phone. Borrowers using the app can receive push notification alerts when they have a task required by their lender to complete and also utilize helpful mortgage payment calculators to assess financing options. Borrowers can also use the app to manage applications with multiple mortgage lenders, if they are working with more than one.