Trust & Will: Estate Planning
ASO Keyword Dashboard
Tracking 70 keywords for Trust & Will: Estate Planning in Apple App Store
Trust & Will: Estate Planning tracks 70 keywords (4 keywords rank; 66 need traction). Key metrics: 0% top-10 coverage, opportunity 69.8, difficulty 45.1, best rank 19.
Tracked keywords
70
4 ranked • 66 not ranking yet
Top 10 coverage
0%
Best rank 19 • Latest leader 20
Avg opportunity
69.8
Top keyword: estate
Avg difficulty
45.1
Lower scores indicate easier wins
Opportunity leaders
- 63.2
estate
Opportunity: 73.0 • Difficulty: 39.1 • Rank 20
Competitors: 61
- 66.2
huge
Opportunity: 73.0 • Difficulty: 43.6 • Rank 110
Competitors: 383
- 65.3
trust
Opportunity: 73.0 • Difficulty: 44.8 • Rank 162
Competitors: 185
- 66.8
healthcare
Opportunity: 73.0 • Difficulty: 40.8 • Rank —
Competitors: 83
- 65.7
advance
Opportunity: 73.0 • Difficulty: 42.7 • Rank —
Competitors: 186
Unranked opportunities
healthcare
Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 83
advance
Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 186
confidence
Opportunity: 73.0 • Difficulty: 43.0 • Competitors: 150
clarity
Opportunity: 73.0 • Difficulty: 38.6 • Competitors: 51
million
Opportunity: 73.0 • Difficulty: 57.2 • Competitors: 760
High competition keywords
access
Total apps: 181,204 • Major competitors: 2,661
Latest rank: — • Difficulty: 55.0
download
Total apps: 142,010 • Major competitors: 2,062
Latest rank: — • Difficulty: 53.9
experience
Total apps: 135,706 • Major competitors: 2,194
Latest rank: — • Difficulty: 54.0
create
Total apps: 130,860 • Major competitors: 2,323
Latest rank: — • Difficulty: 54.5
mobile
Total apps: 130,038 • Major competitors: 1,614
Latest rank: — • Difficulty: 53.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| estate | 73 | 100 | 39 | 63 6,288 competing apps Median installs: 250 Avg rating: 4.2 | 20 | 19 | 61 major competitor apps |
| huge | 73 | 100 | 44 | 66 9,590 competing apps Median installs: 1,400 Avg rating: 4.1 | 110 | 110 | 383 major competitor apps |
| trust | 73 | 100 | 45 | 65 8,507 competing apps Median installs: 650 Avg rating: 4.2 | 162 | 162 | 185 major competitor apps |
| planning | 72 | 100 | 44 | 71 18,020 competing apps Median installs: 350 Avg rating: 4.1 | 202 | 202 | 220 major competitor apps |
| download | 66 | 100 | 54 | 86 142,010 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 2,062 major competitor apps |
| online | 68 | 100 | 52 | 81 73,707 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,307 major competitor apps |
| story | 72 | 100 | 45 | 71 18,052 competing apps Median installs: 850 Avg rating: 4.2 | — | — | 406 major competitor apps |
| right | 67 | 100 | 53 | 82 89,995 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 1,648 major competitor apps |
| order | 68 | 100 | 51 | 80 66,458 competing apps Median installs: 441 Avg rating: 4.1 | — | — | 801 major competitor apps |
| connected | 70 | 100 | 48 | 76 37,900 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 455 major competitor apps |
| tailored | 70 | 100 | 48 | 75 32,109 competing apps Median installs: 366 Avg rating: 4.2 | — | — | 377 major competitor apps |
| experience | 66 | 100 | 54 | 85 135,706 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,194 major competitor apps |
| live | 68 | 100 | 52 | 80 66,948 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 1,179 major competitor apps |
| design | 69 | 100 | 48 | 77 40,739 competing apps Median installs: 525 Avg rating: 4.1 | — | — | 678 major competitor apps |
| manage | 67 | 100 | 52 | 84 108,393 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,631 major competitor apps |
| secure | 69 | 100 | 50 | 78 51,465 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 715 major competitor apps |
| modern | 71 | 100 | 45 | 73 25,994 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 318 major competitor apps |
| people | 68 | 100 | 52 | 79 56,356 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 920 major competitor apps |
| protect | 72 | 100 | 44 | 70 16,562 competing apps Median installs: 800 Avg rating: 4.1 | — | — | 365 major competitor apps |
| connection | 70 | 100 | 46 | 74 28,279 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 423 major competitor apps |
| life | 68 | 100 | 51 | 80 63,677 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 972 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,038 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,614 major competitor apps |
| account | 67 | 100 | 53 | 82 87,069 competing apps Median installs: 950 Avg rating: 4.1 | — | — | 2,137 major competitor apps |
| update | 71 | 100 | 46 | 72 22,778 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 358 major competitor apps |
| legal | 72 | 100 | 39 | 62 5,368 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 56 major competitor apps |
App Description
With the Trust & Will app, you can create, organize, and update your estate plan anytime, anywhere. Your estate plan shouldn't live in a drawer, it should live with you. Whether you're just getting started or managing an existing plan, our all-new mobile experience makes it easier than ever to build your Will or Trust, track your assets, and stay connected to your legacy, right from your phone.
What You Can Do
- Start your estate plan in minutes. Create a Will or Trust tailored to your state and family.
- Capture your assets instantly. Snap a photo of your heirlooms, valuables, or sentimental items and organize them in one secure place.
- Keep your documents close. Access your legal estate plan anytime, anywhere.
- Stay on top of life's changes and receive reminders to review, update, and manage your plan as life evolves.
- Gain peace of mind. Always know your loved ones will have clarity and confidence when it matters most.
Why It Matters
Our Peace of Mind Report revealed that people without an estate plan are 3 to 5 times more likely to experience daily stress and anxiety. Simply getting your affairs in order can be one of the most underrated ways to protect your mental, emotional, and financial well-being.
Documents You Can Create
- Legal Will
- Living Trust
- Power of Attorney
- Advance Healthcare Directive
- HIPAA Authorization
- Guardianship Designations
All documents are state-specific, attorney-approved, and legally valid once printed and signed.
Built for Your Life
- Secure, encrypted access to your plan and personal information
- Seamless connection between your online account and mobile app
- Simple, visual design to capture your belongings as life happens
Start Today
Your future deserves more than a someday. Download the Trust & Will app today to start your estate plan and capture the story of everything you've built, and everyone you love.