MBNA Mobile App

10M installs
200.6K ratings
2.1M monthly active users
Revenue not available
Install Trends
Weekly +41.1K
Steady
Monthly +213.8K
Steady
MBNA Mobile App icon

ASO Keyword Dashboard

Tracking 133 keywords for MBNA Mobile App in Apple App Store

Developer: MBNA Limited Category: finance Rating: 4.85

MBNA Mobile App tracks 133 keywords (2 keywords rank; 131 need traction). Key metrics: 0% top-10 coverage, opportunity 70.2, difficulty 42.6, best rank 63.

Tracked keywords

133

2  ranked •  131  not ranking yet

Top 10 coverage

0%

Best rank 63 • Latest leader —

Avg opportunity

70.2

Top keyword: mini

Avg difficulty

42.6

Lower scores indicate easier wins

Opportunity leaders

  • mini

    Opportunity: 73.0 • Difficulty: 42.0 • Rank —

    Competitors: 221

    64.4
  • address

    Opportunity: 73.0 • Difficulty: 42.3 • Rank —

    Competitors: 159

    67.7
  • functionality

    Opportunity: 73.0 • Difficulty: 41.3 • Rank —

    Competitors: 103

    67.0
  • pin

    Opportunity: 73.0 • Difficulty: 40.1 • Rank —

    Competitors: 108

    62.5
  • air

    Opportunity: 73.0 • Difficulty: 43.2 • Rank —

    Competitors: 226

    67.3

Unranked opportunities

  • mini

    Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 221

  • address

    Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 159

  • functionality

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 103

  • pin

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 108

  • air

    Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 226

High competition keywords

  • new

    Total apps: 182,399 • Major competitors: 3,804

    Latest rank: — • Difficulty: 55.8

  • help

    Total apps: 162,218 • Major competitors: 2,474

    Latest rank: — • Difficulty: 54.9

  • make

    Total apps: 158,974 • Major competitors: 2,939

    Latest rank: — • Difficulty: 54.6

  • find

    Total apps: 149,879 • Major competitors: 2,796

    Latest rank: — • Difficulty: 55.0

  • mobile

    Total apps: 130,005 • Major competitors: 1,612

    Latest rank: — • Difficulty: 53.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
useful711004472

20,153 competing apps

Median installs: 400

Avg rating: 4.0

7263

198

major competitor apps

convenient701004875

30,811 competing apps

Median installs: 450

Avg rating: 4.0

10481

419

major competitor apps

new651005687

182,399 competing apps

Median installs: 550

Avg rating: 4.1

3,804

major competitor apps

card701004976

35,662 competing apps

Median installs: 800

Avg rating: 4.1

933

major competitor apps

order681005180

66,456 competing apps

Median installs: 450

Avg rating: 4.1

801

major competitor apps

make651005586

158,974 competing apps

Median installs: 500

Avg rating: 4.1

2,939

major competitor apps

phone691005178

48,894 competing apps

Median installs: 500

Avg rating: 3.9

878

major competitor apps

collect701004976

35,487 competing apps

Median installs: 700

Avg rating: 4.1

983

major competitor apps

party721004569

14,603 competing apps

Median installs: 700

Avg rating: 4.1

358

major competitor apps

contact681005080

63,345 competing apps

Median installs: 400

Avg rating: 4.1

752

major competitor apps

information661005285

121,633 competing apps

Median installs: 350

Avg rating: 4.0

1,141

major competitor apps

management691004878

48,795 competing apps

Median installs: 300

Avg rating: 4.0

345

major competitor apps

people681005279

56,344 competing apps

Median installs: 450

Avg rating: 4.2

917

major competitor apps

protect721004470

16,563 competing apps

Median installs: 800

Avg rating: 4.1

366

major competitor apps

anonymous711003757

2,642 competing apps

Median installs: 600

Avg rating: 4.2

49

major competitor apps

phone number721004958

3,033 competing apps

Median installs: 750

Avg rating: 3.9

78

major competitor apps

using661005384

114,667 competing apps

Median installs: 450

Avg rating: 4.0

1,563

major competitor apps

find661005586

149,879 competing apps

Median installs: 500

Avg rating: 4.1

2,796

major competitor apps

include711004471

19,422 competing apps

Median installs: 400

Avg rating: 4.1

240

major competitor apps

available671005483

95,740 competing apps

Median installs: 550

Avg rating: 4.1

1,851

major competitor apps

mobile661005385

130,005 competing apps

Median installs: 400

Avg rating: 4.0

1,612

major competitor apps

apple691005077

44,733 competing apps

Median installs: 779

Avg rating: 4.2

1,180

major competitor apps

request721004670

16,814 competing apps

Median installs: 300

Avg rating: 4.0

218

major competitor apps

basic721004471

18,966 competing apps

Median installs: 400

Avg rating: 4.0

194

major competitor apps

help651005587

162,218 competing apps

Median installs: 450

Avg rating: 4.1

2,474

major competitor apps

133 keywords
1 of 6

App Description

New to our app?
At MBNA, we’re boringly good at credit card stuff, which doesn’t make us ideal dinner party guests, but does make people want our credit cards in their wallets. Check out our Mobile Banking app.

Account management stuff
• Log in quickly and securely with Touch ID, Face ID or three characters from your memorable information
• Manage your account – check balances and pending payments
• View your PIN or request a new one
• Easily request a new card, report lost or stolen cards, freeze them and order replacements
• Quickly find and view transactions and statements
• Update your contact details
You can find plenty of other information in the app by using our ‘Search’ tool, as well as our handy ‘Help hub’.

Getting started
It’s quick and easy. You’ll need:
• The phone number that you’ve registered with us
• An MBNA credit card

Keeping you safe online
We do all we can to protect you online. This includes preventing connections from the app on devices that we think have been tampered with.

How we’ll contact you
Using our app won’t affect how we contact you. Our emails will address you by your title and surname and include the last four digits of your account number, or the last three digits of your postcode. Any texts we send you will come from Halifax. Be wary of any message that differs from this – it could be a scam.

Important information
Your phone’s signal and functionality may affect your service. Terms and conditions apply.

When you use this app we collect anonymous location data to help combat fraud, fix bugs and improve future services.

Touch ID requires at least iPhone 6s running iOS 14.0 or above or iPad (5th generation), iPad Pro, iPad Air 2, or iPad mini 3 (or later models). Face ID requires either iPhone X or later models, or iPad Pro with Face ID capability (2018 onwards).

Everyday Offers is available to Lloyds Bank UK personal current account customers, excluding Basic Account holders, aged 18+ with a debit/credit card who bank online. Terms and conditions apply.

Apple, the Apple logo, iPad, iPad Air, iPad mini, iPad Pro, iPhone, Touch ID and Face ID are trademarks of Apple Inc., registered in the U.S. and other countries.

Credit cards issued by MBNA Limited. Registered Office: Cawley House, Chester Business Park, Chester CH4 9FB. Registered in England and Wales under company number