Stanley-Brown Safety Plan
ASO Keyword Dashboard
Tracking 95 keywords for Stanley-Brown Safety Plan in Apple App Store
Stanley-Brown Safety Plan tracks 95 keywords (1 keyword ranks; 94 need traction). Key metrics: 0% top-10 coverage, opportunity 70.4, difficulty 42.8, best rank 62.
Tracked keywords
95
1 ranked • 94 not ranking yet
Top 10 coverage
0%
Best rank 62 • Latest leader —
Avg opportunity
70.4
Top keyword: contacts
Avg difficulty
42.8
Lower scores indicate easier wins
Opportunity leaders
- 66.2
contacts
Opportunity: 73.0 • Difficulty: 44.0 • Rank —
Competitors: 87
- 67.2
listening
Opportunity: 73.0 • Difficulty: 46.3 • Rank —
Competitors: 138
- 65.6
individuals
Opportunity: 73.0 • Difficulty: 39.7 • Rank —
Competitors: 60
- 64.8
obstacles
Opportunity: 73.0 • Difficulty: 42.1 • Rank —
Competitors: 186
- 68.7
professionals
Opportunity: 73.0 • Difficulty: 41.7 • Rank —
Competitors: 73
Unranked opportunities
contacts
Opportunity: 73.0 • Difficulty: 44.0 • Competitors: 87
listening
Opportunity: 73.0 • Difficulty: 46.3 • Competitors: 138
individuals
Opportunity: 73.0 • Difficulty: 39.7 • Competitors: 60
obstacles
Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 186
professionals
Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 73
High competition keywords
new
Total apps: 182,994 • Major competitors: 3,792
Latest rank: — • Difficulty: 56.1
access
Total apps: 163,515 • Major competitors: 2,635
Latest rank: — • Difficulty: 55.1
help
Total apps: 150,250 • Major competitors: 2,451
Latest rank: — • Difficulty: 55.1
easy
Total apps: 142,080 • Major competitors: 2,039
Latest rank: — • Difficulty: 53.4
using
Total apps: 115,141 • Major competitors: 1,548
Latest rank: — • Difficulty: 53.5
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| brown | 70 | 100 | 32 | 49 799 competing apps Median installs: 550 Avg rating: 4.2 | 62 | 62 | 12 major competitor apps |
| new | 65 | 100 | 56 | 88 182,994 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 3,792 major competitor apps |
| health | 69 | 100 | 48 | 77 39,249 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 533 major competitor apps |
| friends | 68 | 100 | 53 | 80 59,806 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,333 major competitor apps |
| internal | 72 | 100 | 38 | 62 5,106 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 39 major competitor apps |
| contacts | 73 | 100 | 44 | 66 8,992 competing apps Median installs: 300 Avg rating: 4.0 | — | — | 87 major competitor apps |
| easy | 66 | 100 | 53 | 86 142,080 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,039 major competitor apps |
| whether | 67 | 100 | 52 | 83 89,814 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 1,087 major competitor apps |
| better | 69 | 100 | 49 | 77 41,612 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 716 major competitor apps |
| environment | 72 | 100 | 42 | 69 13,648 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 165 major competitor apps |
| support | 67 | 100 | 52 | 82 75,083 competing apps Median installs: 512 Avg rating: 4.2 | — | — | 1,105 major competitor apps |
| contact | 68 | 100 | 50 | 80 58,945 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 742 major competitor apps |
| permission | 71 | 100 | 39 | 57 2,704 competing apps Median installs: 650 Avg rating: 4.0 | — | — | 57 major competitor apps |
| needs | 70 | 100 | 46 | 74 26,038 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 316 major competitor apps |
| list | 69 | 100 | 48 | 77 40,598 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 496 major competitor apps |
| people | 68 | 100 | 52 | 79 52,098 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 907 major competitor apps |
| using | 66 | 100 | 53 | 85 115,141 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 1,548 major competitor apps |
| include | 71 | 100 | 44 | 72 19,488 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 240 major competitor apps |
| offer | 70 | 100 | 50 | 75 31,875 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 642 major competitor apps |
| help | 65 | 100 | 55 | 87 150,250 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 2,451 major competitor apps |
| listening | 73 | 100 | 46 | 67 10,369 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 138 major competitor apps |
| individuals | 73 | 100 | 40 | 66 8,306 competing apps Median installs: 300 Avg rating: 4.2 | — | — | 60 major competitor apps |
| access | 65 | 100 | 55 | 87 163,515 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,635 major competitor apps |
| obstacles | 73 | 100 | 42 | 65 7,490 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 186 major competitor apps |
| plan | 69 | 100 | 49 | 77 37,910 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 749 major competitor apps |
App Description
A safety plan is a list of coping strategies and social supports that people can use when they are in a suicidal crisis or very distressed. It helps them not act on their suicidal feelings. The plan is brief, is in the individuals’ own words, and is easy to read. It is an emergency plan for suicide crises.
WHO SHOULD HAVE A SAFETY PLAN?
Anyone who gets suicidal and wants help feeling better and less suicidal.
Clinicians can collaborate with individuals to develop the safety plan. Individuals can also develop plans on their own.
IMPLEMENTING THE SAFETY PLAN
There are 6 Steps involved in the development of a Safety Plan.
Step 1: Warning Signs
List warning signs of a suicide crisis. Include specific thoughts, images, thinking processes, mood, and/or behaviors
Step 2: Internal Coping Strategies
List activities that can be done without anyone else involved to cope and distract from suicidal thoughts, e.g. going online, listening to calming music, talking a walk, watching television.
Step 3: Social Contacts and Social Settings That May Distract from the Crisis
List individuals and safe social settings that can distract and support the individual. Discussion of suicidal feelings are not included here.
Step 4: Family Members or Friends Who May Offer Help
List family members and/or friends who can help with the suicidal crisis. Discussion of suicidal feelings can be included here.
Step 5: Professionals and Agencies to Contact for Help
List important health professionals, local ER, crisis line number
Step 6: Making the Environment Safe
Identify how to restrict/remove access to lethal means.
WHAT ARE THE STEPS AFTER THE PLAN IS DEVELOPED?
ASSESS the likelihood that the overall safety plan will be used.
Problem solve to identify barriers or obstacles to using the plan. Determine how to eliminate them.
REVIEW the plan periodically to determine whether the plan needs to be revised.
The Safety Plan app was developed with permission from Stanley & Brown (2012). Developers: Barbara Stanley, Gregory K. Brown, and Padraic Doyle. New York State Office of Mental Health.