Oral-B
ASO Keyword Dashboard
Tracking 133 keywords for Oral-B in Apple App Store
Oral-B tracks 133 keywords (20 keywords rank; 113 need traction). Key metrics: 5% top-10 coverage, opportunity 70.5, difficulty 41.1, best rank 1.
Tracked keywords
133
20 ranked • 113 not ranking yet
Top 10 coverage
5%
Best rank 1 • Latest leader 231
Avg opportunity
70.5
Top keyword: bluetooth
Avg difficulty
41.1
Lower scores indicate easier wins
Opportunity leaders
- 67.4
bluetooth
Opportunity: 73.0 • Difficulty: 41.4 • Rank 231
Competitors: 96
- 62.8
reserve
Opportunity: 73.0 • Difficulty: 41.3 • Rank 195
Competitors: 65
- 67.8
maps
Opportunity: 73.0 • Difficulty: 44.4 • Rank —
Competitors: 225
- 66.9
session
Opportunity: 73.0 • Difficulty: 41.5 • Rank —
Competitors: 103
- 63.4
pressure
Opportunity: 73.0 • Difficulty: 39.4 • Rank —
Competitors: 105
Unranked opportunities
maps
Opportunity: 73.0 • Difficulty: 44.4 • Competitors: 225
session
Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 103
pressure
Opportunity: 73.0 • Difficulty: 39.4 • Competitors: 105
stats
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 139
improvement
Opportunity: 73.0 • Difficulty: 38.4 • Competitors: 55
High competition keywords
time
Total apps: 189,826 • Major competitors: 2,979
Latest rank: — • Difficulty: 55.0
new
Total apps: 182,314 • Major competitors: 3,800
Latest rank: — • Difficulty: 55.8
help
Total apps: 162,246 • Major competitors: 2,472
Latest rank: — • Difficulty: 54.9
mobile
Total apps: 130,039 • Major competitors: 1,613
Latest rank: — • Difficulty: 53.2
track
Total apps: 125,718 • Major competitors: 1,580
Latest rank: — • Difficulty: 52.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| oral | 70 | 100 | 31 | 50 1,033 competing apps Median installs: 350 Avg rating: 4.1 | 1 | 1 | 9 major competitor apps |
| dental | 71 | 100 | 32 | 53 1,506 competing apps Median installs: 300 Avg rating: 4.1 | 12 | 12 | 15 major competitor apps |
| mouth | 70 | 100 | 32 | 51 1,138 competing apps Median installs: 450 Avg rating: 4.1 | 20 | 18 | 13 major competitor apps |
| hygiene | 70 | 100 | 29 | 48 753 competing apps Median installs: 350 Avg rating: 4.1 | 20 | 20 | 2 major competitor apps |
| production | 72 | 100 | 38 | 62 5,218 competing apps Median installs: 447 Avg rating: 4.0 | 29 | 29 | 46 major competitor apps |
| brown | 70 | 100 | 32 | 49 874 competing apps Median installs: 500 Avg rating: 4.1 | 32 | 32 | 12 major competitor apps |
| product | 71 | 100 | 46 | 73 25,700 competing apps Median installs: 350 Avg rating: 4.0 | 66 | 54 | 305 major competitor apps |
| brush | 71 | 100 | 41 | 56 2,387 competing apps Median installs: 850 Avg rating: 4.0 | 60 | 60 | 65 major competitor apps |
| products | 71 | 100 | 49 | 73 24,669 competing apps Median installs: 350 Avg rating: 4.1 | 64 | 62 | 403 major competitor apps |
| cm | 69 | 100 | 27 | 44 426 competing apps Median installs: 450 Avg rating: 3.9 | 117 | 107 | 3 major competitor apps |
| bluetooth | 73 | 100 | 41 | 67 11,332 competing apps Median installs: 400 Avg rating: 3.7 | 231 | 137 | 96 major competitor apps |
| care | 70 | 100 | 47 | 75 32,593 competing apps Median installs: 450 Avg rating: 4.1 | 146 | 138 | 527 major competitor apps |
| productive | 72 | 100 | 37 | 58 3,249 competing apps Median installs: 400 Avg rating: 4.1 | 145 | 143 | 35 major competitor apps |
| power | 69 | 100 | 48 | 76 38,706 competing apps Median installs: 500 Avg rating: 4.1 | 208 | 148 | 619 major competitor apps |
| des | 72 | 100 | 35 | 58 2,934 competing apps Median installs: 350 Avg rating: 4.1 | 166 | 166 | 5 major competitor apps |
| genuine | 72 | 100 | 39 | 59 3,688 competing apps Median installs: 550 Avg rating: 4.1 | 199 | 178 | 45 major competitor apps |
| caring | 71 | 100 | 34 | 55 2,042 competing apps Median installs: 401 Avg rating: 4.1 | 183 | 183 | 28 major competitor apps |
| six | 72 | 100 | 40 | 61 4,938 competing apps Median installs: 550 Avg rating: 4.1 | 185 | 185 | 90 major competitor apps |
| reserve | 73 | 100 | 41 | 63 5,967 competing apps Median installs: 300 Avg rating: 4.2 | 195 | 193 | 65 major competitor apps |
| kit | 71 | 100 | 35 | 56 2,428 competing apps Median installs: 350 Avg rating: 4.1 | 203 | 203 | 30 major competitor apps |
| new | 65 | 100 | 56 | 87 182,314 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,800 major competitor apps |
| health | 69 | 100 | 48 | 77 43,584 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 541 major competitor apps |
| maps | 73 | 100 | 44 | 68 11,889 competing apps Median installs: 450 Avg rating: 3.9 | — | — | 225 major competitor apps |
| better | 69 | 100 | 48 | 77 41,440 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 713 major competitor apps |
| connected | 70 | 100 | 48 | 76 37,883 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 453 major competitor apps |
App Description
Studies show that the average person brushes for only 30-60 seconds, compared to the dentist- recommended 2 minutes. Also, up to 80% of people spend an insufficient amount of time brushing in at least one zone of their mouth. This includes 60% of people who either don’t brush their back molars at all or don’t spend enough time when they do[1].
At Oral-B we strive to improve those stats to help deliver a superior clean. The breakthrough technology of the Oral-B Bluetooth® enabled toothbrushes seamlessly connects to the Oral-B app to deliver brushing intelligence at the next level. The Oral-B app is your digital coach to help you brush correctly as recommended by Dental Professionals.
Brush for a Clean that Wows
3D Teeth Tracking and A.I. Brushing Recognition[2] guides you in real-time as you brush. This ensures you cover all areas of your mouth and surfaces of your teeth.
Assess Your Brushing Habits
Pull up your brushing data summary after each guided brushing session and view your brush score to quickly see just how well you did.
Get Personalized Coaching
Receive individual coaching tips and insights tailored to your unique brushing behavior to see how you can improve the next time you brush.
Access Personalized Insights at a Glance
Browse through your personal brushing coverage to see which areas you need to pay more attention to. You can also view high-pressure dentition maps to learn where you need to apply less pressure and view trends based on your recorded brushing history – all easily filtered by week, month, and year.
Track Your Gum Bleeding
The unique Gum Guard[3] technology helps improve your brushing while protecting your gums. It includes an interactive gum bleeding tracker to help you capture instances of gum bleeding for better oral health.
Revolutionize Your Oral Health
Statistics show that brushing with an Oral-B connected toothbrush paired with the app will transform your brushing behavior.
• Over 90% of brushing sessions last longer than the dentist-recommended 2 minutes with almost no instances of overly applied pressure
• Over 82% of people who brushed with Oral-B SmartSeries experienced a noticeable improvement in their oral health[4]
You can now connect Oral-B App with Apple Health App. This helps you track and review your brushing