Oral-B

~12.2M - 24.4M
244.5K ratings
~7.2K (installs week)
Trend Steady
~265.1K (installs month)
Oral-B icon

ASO Keyword Dashboard

Tracking 122 keywords for Oral-B in Apple App Store

Developer: P&G Health Care Category: health_and_fitness Rating: 4.77

Oral-B tracks 122 keywords (5 keywords rank; 117 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 39.8, best rank 41.

Tracked keywords

122

5  ranked •  117  not ranking yet

Top 10 coverage

0%

Best rank 41 • Latest leader —

Avg opportunity

70.3

Top keyword: maps

Avg difficulty

39.8

Lower scores indicate easier wins

Opportunity leaders

  • maps

    Opportunity: 73.0 • Difficulty: 41.3 • Rank —

    Competitors: 121

    67.7
  • session

    Opportunity: 73.0 • Difficulty: 39.9 • Rank —

    Competitors: 42

    66.1
  • stats

    Opportunity: 73.0 • Difficulty: 39.4 • Rank —

    Competitors: 93

    65.2
  • amount

    Opportunity: 73.0 • Difficulty: 41.0 • Rank —

    Competitors: 89

    67.7
  • sessions

    Opportunity: 73.0 • Difficulty: 40.6 • Rank —

    Competitors: 41

    67.5

Unranked opportunities

  • maps

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 121

  • session

    Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 42

  • stats

    Opportunity: 73.0 • Difficulty: 39.4 • Competitors: 93

  • amount

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 89

  • sessions

    Opportunity: 73.0 • Difficulty: 40.6 • Competitors: 41

High competition keywords

  • time

    Total apps: 191,916 • Major competitors: 1,605

    Latest rank: — • Difficulty: 53.4

  • new

    Total apps: 183,969 • Major competitors: 2,114

    Latest rank: — • Difficulty: 53.4

  • help

    Total apps: 149,354 • Major competitors: 1,307

    Latest rank: — • Difficulty: 52.4

  • mobile

    Total apps: 119,616 • Major competitors: 813

    Latest rank: — • Difficulty: 51.4

  • track

    Total apps: 108,300 • Major competitors: 836

    Latest rank: — • Difficulty: 51.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
products711004574

24,807 competing apps

Median installs: 50

Avg rating: 4.1

5141

229

major competitor apps

product711004473

22,872 competing apps

Median installs: 50

Avg rating: 4.1

6552

174

major competitor apps

per711004473

22,252 competing apps

Median installs: 100

Avg rating: 4.1

137137

209

major competitor apps

power701004676

35,360 competing apps

Median installs: 100

Avg rating: 4.2

146146

335

major competitor apps

care701004575

29,383 competing apps

Median installs: 75

Avg rating: 4.2

183183

270

major competitor apps

new651005388

183,969 competing apps

Median installs: 100

Avg rating: 4.2

2,114

major competitor apps

health691004677

38,967 competing apps

Median installs: 75

Avg rating: 4.2

307

major competitor apps

maps731004168

11,025 competing apps

Median installs: 75

Avg rating: 4.0

121

major competitor apps

better691004777

41,859 competing apps

Median installs: 100

Avg rating: 4.2

398

major competitor apps

connected701004676

33,885 competing apps

Median installs: 50

Avg rating: 4.2

243

major competitor apps

tailored701004574

27,708 competing apps

Median installs: 50

Avg rating: 4.4

185

major competitor apps

learn671004981

72,971 competing apps

Median installs: 75

Avg rating: 4.2

574

major competitor apps

digital691004778

46,186 competing apps

Median installs: 50

Avg rating: 4.2

361

major competitor apps

individual711004371

18,099 competing apps

Median installs: 50

Avg rating: 4.1

102

major competitor apps

clean721004371

16,884 competing apps

Median installs: 75

Avg rating: 4.2

127

major competitor apps

people681004879

51,621 competing apps

Median installs: 75

Avg rating: 4.2

501

major competitor apps

protecting711003457

2,383 competing apps

Median installs: 100

Avg rating: 4.2

23

major competitor apps

time651005388

191,916 competing apps

Median installs: 75

Avg rating: 4.1

1,605

major competitor apps

mobile661005185

119,616 competing apps

Median installs: 50

Avg rating: 4.1

813

major competitor apps

connect681004880

60,264 competing apps

Median installs: 75

Avg rating: 4.2

541

major competitor apps

apple691004777

41,115 competing apps

Median installs: 150

Avg rating: 4.3

633

major competitor apps

pay701004676

34,090 competing apps

Median installs: 75

Avg rating: 4.2

382

major competitor apps

help651005287

149,354 competing apps

Median installs: 75

Avg rating: 4.2

1,307

major competitor apps

score711004473

21,918 competing apps

Median installs: 75

Avg rating: 4.2

268

major competitor apps

tracking691004676

36,556 competing apps

Median installs: 50

Avg rating: 4.3

225

major competitor apps

122 keywords
1 of 5

App Description

Realize a superior clean with the new revolutionized Oral-B mobile experience.

Studies show that the average person brushes for only 30-60 seconds, compared to the dentist- recommended 2 minutes. Also, up to 80% of people spend an insufficient amount of time brushing in at least one zone of their mouth. This includes 60% of people who either don’t brush their back molars at all or don’t spend enough time when they do[1].

At Oral-B we strive to improve those stats to help deliver a superior clean. The breakthrough technology of the Oral-B Bluetooth® enabled toothbrushes seamlessly connects to the Oral-B app to deliver brushing intelligence at the next level. The Oral-B app is your digital coach to help you brush correctly as recommended by Dental Professionals.

Brush for a Clean that Wows
3D Teeth Tracking and A.I. Brushing Recognition[2] guides you in real-time as you brush. This ensures you cover all areas of your mouth and surfaces of your teeth.

Assess Your Brushing Habits
Pull up your brushing data summary after each guided brushing session and view your brush score to quickly see just how well you did.

Get Personalized Coaching
Receive individual coaching tips and insights tailored to your unique brushing behavior to see how you can improve the next time you brush.

Access Personalized Insights at a Glance
Browse through your personal brushing coverage to see which areas you need to pay more attention to. You can also view high-pressure dentition maps to learn where you need to apply less pressure and view trends based on your recorded brushing history – all easily filtered by week, month, and year.

Track Your Gum Bleeding
The unique Gum Guard[3] technology helps improve your brushing while protecting your gums. It includes an interactive gum bleeding tracker to help you capture instances of gum bleeding for better oral health.

Revolutionize Your Oral Health
Statistics show that brushing with an Oral-B connected toothbrush paired with the app will transform your brushing behavior.
• Over 90% of brushing sessions last longer than the dentist-recommended 2 minutes with almost no instances of overly applied pressure
• Over 82% of people who brushed with Oral-B SmartSeries experienced a noticeable improvement in their oral health[4]

You can now connect Oral-B App with Apple Health App. This helps you track and review your brushing