Caribu by Mattel
ASO Keyword Dashboard
Tracking 126 keywords for Caribu by Mattel in Apple App Store
Caribu by Mattel tracks 126 keywords (no keywords rank yet; 126 need traction). Key metrics: opportunity 69.9, difficulty 40.5.
Tracked keywords
126
0 ranked • 126 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.9
Top keyword: stickers
Avg difficulty
40.5
Lower scores indicate easier wins
Opportunity leaders
- 67.1
stickers
Opportunity: 73.0 • Difficulty: 41.1 • Rank —
Competitors: 96
- 64.8
calls
Opportunity: 73.0 • Difficulty: 39.4 • Rank —
Competitors: 69
- 66.3
age
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 106
- 65.4
books
Opportunity: 73.0 • Difficulty: 39.5 • Rank —
Competitors: 47
- 64.8
grade
Opportunity: 73.0 • Difficulty: 39.2 • Rank —
Competitors: 66
Unranked opportunities
stickers
Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 96
calls
Opportunity: 73.0 • Difficulty: 39.4 • Competitors: 69
age
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 106
books
Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 47
grade
Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 66
High competition keywords
time
Total apps: 192,044 • Major competitors: 1,611
Latest rank: — • Difficulty: 53.4
new
Total apps: 184,080 • Major competitors: 2,115
Latest rank: — • Difficulty: 53.4
access
Total apps: 162,326 • Major competitors: 1,438
Latest rank: — • Difficulty: 52.8
make
Total apps: 160,536 • Major competitors: 1,612
Latest rank: — • Difficulty: 52.7
like
Total apps: 142,313 • Major competitors: 1,822
Latest rank: — • Difficulty: 52.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| play | 67 | 100 | 50 | 83 91,775 competing apps Median installs: 125 Avg rating: 4.1 | — | — | 1,335 major competitor apps |
| fun | 67 | 100 | 50 | 83 86,307 competing apps Median installs: 100 Avg rating: 4.1 | — | — | 1,197 major competitor apps |
| new | 65 | 100 | 53 | 88 184,080 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 2,115 major competitor apps |
| word | 71 | 100 | 44 | 73 23,643 competing apps Median installs: 75 Avg rating: 4.3 | — | — | 208 major competitor apps |
| video calls | 70 | 100 | 31 | 51 1,105 competing apps Median installs: 25 Avg rating: 4.3 | — | — | 17 major competitor apps |
| stories | 72 | 100 | 43 | 70 14,825 competing apps Median installs: 100 Avg rating: 4.3 | — | — | 163 major competitor apps |
| share | 66 | 100 | 51 | 85 112,899 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 953 major competitor apps |
| stickers | 73 | 100 | 41 | 67 10,258 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 96 major competitor apps |
| library | 71 | 100 | 44 | 72 20,588 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 197 major competitor apps |
| enjoy | 66 | 100 | 51 | 84 101,152 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 1,270 major competitor apps |
| order | 68 | 100 | 49 | 80 59,870 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 472 major competitor apps |
| make | 65 | 100 | 53 | 87 160,536 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 1,612 major competitor apps |
| learn | 67 | 100 | 49 | 81 72,877 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 581 major competitor apps |
| section | 72 | 100 | 42 | 69 13,273 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 62 major competitor apps |
| digital | 69 | 100 | 47 | 78 46,087 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 355 major competitor apps |
| everything | 69 | 100 | 47 | 77 39,382 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 429 major competitor apps |
| educational | 71 | 100 | 44 | 73 22,164 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 102 major competitor apps |
| created | 70 | 100 | 45 | 74 26,592 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 133 major competitor apps |
| calls | 73 | 100 | 39 | 65 7,381 competing apps Median installs: 50 Avg rating: 4.0 | — | — | 69 major competitor apps |
| age | 73 | 100 | 40 | 66 9,167 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 106 major competitor apps |
| time | 65 | 100 | 53 | 88 192,044 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,611 major competitor apps |
| available | 67 | 100 | 50 | 83 88,792 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,008 major competitor apps |
| variety | 69 | 100 | 47 | 77 39,425 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 495 major competitor apps |
| connect | 68 | 100 | 48 | 80 60,156 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 542 major competitor apps |
| added | 71 | 100 | 44 | 72 20,039 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 230 major competitor apps |
App Description
Caribu has created video calling for families with a library of thousands of books, activities, games, and coloring books that will keep children engaged for hours. On Caribu video calls, families can draw, read bedtime stories, solve puzzles, play memory and learning games, make recipes, use digital sticker packs to create new stories, and even view famous artwork together in a real-time video call, no matter how far apart you are.
Families across 200+ countries and territories connect on Caribu for immersive and activity-rich kids & family video calls, encouraging fun and educational screen-time.
Each Caribu Unlimited plan is a Family Plan - when you subscribe to Caribu Unlimited, access to all of our features (video calls, stickers, coloring books, learning games, storybooks, etc…) will be shared with your contacts.
KEY FEATURES
• Video calling for kids & family
• Read books and draw in coloring books with your kids or grandkids in an engaging video call
• Thousands of great and award-winning children’s books and many more added weekly
• Paint, color, and draw together without the mess
• Use digital stickers to create new stories or dress up Barbie
• Play learning games such as tic-tac-toe, word search, and learning puzzles
• Cook together and enjoy child-friendly recipes
• A wide variety of coloring sheets including everything from wild animals to learn the alphabet
• Books available in multiple languages (in order of quantity): English, Spanish, French, Portuguese, Creole, Chinese, Hebrew, and Hindi.
• Search by Categories like Age Group, Grade Level, Fairy Tales, Animals, Art, Cooking, and many more
THOUSANDS OF STORIES TO READ TOGETHER
Hear giggles and share smiles when your little one sees their favorite characters, like:
• Thomas & Friends
• Daniel Tiger
• Barbie
• Wheels on the Bus
• Goldilocks and the Three Bears
• Highlights
• Slumberkins
• Twinkle, Twinkle, Little Star
• Peter Rabbit
• Snow White & the Seven Dwarfs
• The Wizard of Oz
• AND MANY MORE
TURN VIDEO CALLS INTO FAMILY ACTIVITY TIME
Enjoy Caribu’s constantly updated interactive activities section where you and the kids can color unicorns, dinosaurs, puppies, and draw on blank canvases to