Merlin Bird ID by Cornell Lab
ASO Keyword Dashboard
Tracking 106 keywords for Merlin Bird ID by Cornell Lab in Apple App Store
Merlin Bird ID by Cornell Lab tracks 106 keywords (5 keywords rank; 101 need traction). Key metrics: 0% top-10 coverage, opportunity 52.3, difficulty 45.7, best rank 32.
Tracked keywords
106
5 ranked • 101 not ranking yet
Top 10 coverage
0%
Best rank 32 • Latest leader —
Avg opportunity
52.3
Top keyword: see
Avg difficulty
45.7
Lower scores indicate easier wins
Opportunity leaders
- 83.3
see
Opportunity: 59.0 • Difficulty: 64.7 • Rank 151
Competitors: 1,122
- 89.9
free
Opportunity: 59.0 • Difficulty: 63.5 • Rank —
Competitors: 2,147
- 83.8
fun
Opportunity: 59.0 • Difficulty: 58.2 • Rank —
Competitors: 1,147
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 86.3
find
Opportunity: 59.0 • Difficulty: 63.8 • Rank —
Competitors: 1,481
Unranked opportunities
free
Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
fun
Opportunity: 59.0 • Difficulty: 58.2 • Competitors: 1,147
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
find
Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
help
Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
free
Total apps: 9,480 • Major competitors: 2,147
Latest rank: — • Difficulty: 63.5
like
Total apps: 7,508 • Major competitors: 1,767
Latest rank: — • Difficulty: 63.2
every
Total apps: 6,989 • Major competitors: 1,637
Latest rank: — • Difficulty: 62.5
find
Total apps: 6,521 • Major competitors: 1,481
Latest rank: — • Difficulty: 63.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| id | 58 | 100 | 51 | 67 892 competing apps Median installs: 269,325 Avg rating: 4.6 | 32 | 32 | 205 major competitor apps |
| identify | 58 | 100 | 47 | 69 1,128 competing apps Median installs: 235,400 Avg rating: 4.6 | 40 | 40 | 207 major competitor apps |
| hear | 58 | 100 | 48 | 63 636 competing apps Median installs: 226,988 Avg rating: 4.6 | 87 | 87 | 118 major competitor apps |
| see | 59 | 100 | 65 | 83 4,836 competing apps Median installs: 287,100 Avg rating: 4.6 | — | 151 | 1,122 major competitor apps |
| guide | 58 | 100 | 47 | 67 875 competing apps Median installs: 227,525 Avg rating: 4.7 | 184 | 184 | 161 major competitor apps |
| free | 59 | 100 | 63 | 90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6 | — | — | 2,147 major competitor apps |
| fun | 59 | 100 | 58 | 84 5,061 competing apps Median installs: 275,775 Avg rating: 4.6 | — | — | 1,147 major competitor apps |
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| travel | 58 | 100 | 55 | 68 1,034 competing apps Median installs: 263,950 Avg rating: 4.7 | — | — | 236 major competitor apps |
| library | 58 | 100 | 55 | 66 870 competing apps Median installs: 257,362 Avg rating: 4.6 | — | — | 195 major competitor apps |
| range | 58 | 100 | 48 | 71 1,314 competing apps Median installs: 239,262 Avg rating: 4.6 | — | — | 261 major competitor apps |
| learn | 58 | 100 | 57 | 77 2,669 competing apps Median installs: 250,600 Avg rating: 4.6 | — | — | 552 major competitor apps |
| live | 58 | 100 | 61 | 77 2,652 competing apps Median installs: 287,738 Avg rating: 4.6 | — | — | 616 major competitor apps |
| list | 58 | 100 | 52 | 70 1,187 competing apps Median installs: 244,150 Avg rating: 4.6 | — | — | 251 major competitor apps |
| find | 59 | 100 | 64 | 86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6 | — | — | 1,481 major competitor apps |
| offer | 58 | 100 | 55 | 72 1,560 competing apps Median installs: 266,562 Avg rating: 4.6 | — | — | 352 major competitor apps |
| help | 59 | 100 | 61 | 85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6 | — | — | 1,236 major competitor apps |
| including | 58 | 100 | 62 | 81 3,880 competing apps Median installs: 285,400 Avg rating: 4.6 | — | — | 926 major competitor apps |
| collected | 57 | 100 | 37 | 49 146 competing apps Median installs: 197,275 Avg rating: 4.6 | — | — | 28 major competitor apps |
| photos | 58 | 100 | 54 | 75 1,969 competing apps Median installs: 250,700 Avg rating: 4.6 | — | — | 406 major competitor apps |
| discover | 58 | 100 | 62 | 79 3,027 competing apps Median installs: 280,825 Avg rating: 4.6 | — | — | 704 major competitor apps |
| explore | 58 | 100 | 61 | 79 3,030 competing apps Median installs: 275,988 Avg rating: 4.6 | — | — | 711 major competitor apps |
| mission | 58 | 100 | 42 | 61 514 competing apps Median installs: 248,888 Avg rating: 4.6 | — | — | 97 major competitor apps |
| accurate | 58 | 100 | 46 | 66 792 competing apps Median installs: 240,225 Avg rating: 4.6 | — | — | 140 major competitor apps |
| track | 58 | 100 | 60 | 80 3,456 competing apps Median installs: 263,688 Avg rating: 4.7 | — | — | 822 major competitor apps |
App Description
Merlin Bird ID helps you identify birds you see and hear. Merlin is unlike any other bird app—it's powered by eBird, the world’s largest database of bird sightings, sounds, and photos.
Merlin offers four fun ways to identify birds. Answer a few simple questions, upload a photo, record a singing bird, or explore birds in a region.
Whether you’re curious about a bird you’ve seen once or you’re hoping to identify every bird you can find, the answers are waiting for you with this free app from the renowned Cornell Lab of Ornithology.
WHY YOU’LL LOVE MERLIN
• Expert ID tips, range maps, photos, and sounds help you learn about the birds you spot and build birding skills.
• Discover a new bird species each day with your own personalized Bird of the Day
• Get customized lists of birds you can find where you live or travel - anywhere in the world!
• Keep track of your sightings—build your personal list of the birds you find
MACHINE LEARNING MAGIC
• Powered by Visipedia, Merlin Sound ID and Photo ID uses machine learning to identify birds in photos and sounds. Merlin learns to recognize bird species based on training sets of millions of photos and sounds collected by birders at eBird.org, archived in the Macaulay Library at the Cornell Lab of Ornithology.
• Merlin delivers the most accurate results thanks to experienced birders, who curate and annotate sightings, photos, and sounds, who are the true magic behind Merlin.
AMAZING CONTENT
• Merlin has bird photos, songs, and calls, and identification help for anywhere in the world, including Mexico, Costa Rica, South America, Europe, Africa, the Middle East, India, Australia, Korea, Japan, China, and more.
The Cornell Lab of Ornithology’s mission is to interpret and conserve the Earth’s biological diversity through research, education, and citizen science focused on birds and nature. We are able to offer Merlin for free thanks to the generosity of Cornell Lab members, supporters, and citizen-science contributors.