Wayfair – Shop All Things Home

Developer: Wayfair LLC

Category: Shopping

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~134.5M - 269M

2.7M ratings

~330.2K (installs week)

Trend Steady

~2.6M (installs month)

ASO Keyword Dashboard

Tracking 90 keywords for Wayfair – Shop All Things Home in Apple App Store

Developer: Wayfair LLC Category: shopping Rating: 4.86

Wayfair – Shop All Things Home tracks 90 keywords (24 keywords rank; 66 need traction). Key metrics: 4% top-10 coverage, opportunity 70.1, difficulty 42.7, best rank 7.

Tracked keywords

24 ranked • 66 not ranking yet

Top 10 coverage

Best rank 7 • Latest leader 14

Avg opportunity

70.1

Top keyword: beyond

Avg difficulty

42.7

Lower scores indicate easier wins

Opportunity leaders

beyond

Opportunity: 73.0 • Difficulty: 40.2 • Rank 14

Competitors: 105
66.2
upon

Opportunity: 73.0 • Difficulty: 40.7 • Rank 63

Competitors: 102
67.5
house

Opportunity: 73.0 • Difficulty: 40.8 • Rank 86

Competitors: 129
67.3
recent

Opportunity: 73.0 • Difficulty: 42.2 • Rank 147

Competitors: 104
68.6
highest

Opportunity: 73.0 • Difficulty: 41.2 • Rank 155

Competitors: 130
68.0

Unranked opportunities

second

Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 96
needed

Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 69
tons

Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 184
dream

Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 204
started

Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 128

High competition keywords

time

Total apps: 191,460 • Major competitors: 1,852

Latest rank: — • Difficulty: 53.5
access

Total apps: 162,817 • Major competitors: 1,664

Latest rank: — • Difficulty: 52.9
easy

Total apps: 142,522 • Major competitors: 1,296

Latest rank: 157 • Difficulty: 52.1
find

Total apps: 138,567 • Major competitors: 1,771

Latest rank: — • Difficulty: 52.3
download

Total apps: 122,037 • Major competitors: 1,290

Latest rank: — • Difficulty: 51.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
way	66	100	51	84 106,715 competing apps Median installs: 125 Avg rating: 4.2	7	7	1,250 major competitor apps
home	68	100	48	79 52,141 competing apps Median installs: 125 Avg rating: 4.2	14	14	719 major competitor apps
beyond	73	100	40	66 9,072 competing apps Median installs: 125 Avg rating: 4.3	14	14	105 major competitor apps
things	71	100	44	72 19,981 competing apps Median installs: 150 Avg rating: 4.2	17	17	237 major competitor apps
shop	71	100	45	72 19,095 competing apps Median installs: 125 Avg rating: 4.3	41	41	362 major competitor apps
shopping	72	100	44	71 17,570 competing apps Median installs: 75 Avg rating: 4.3	52	52	274 major competitor apps
upon	73	100	41	68 10,833 competing apps Median installs: 200 Avg rating: 4.2	63	63	102 major competitor apps
range	69	100	46	77 37,770 competing apps Median installs: 75 Avg rating: 4.2	80	80	330 major competitor apps
store	69	100	47	77 40,962 competing apps Median installs: 125 Avg rating: 4.2	85	85	568 major competitor apps
house	73	100	41	67 10,489 competing apps Median installs: 125 Avg rating: 4.1	86	86	129 major competitor apps
inside	72	100	42	70 14,311 competing apps Median installs: 150 Avg rating: 4.2	103	103	155 major competitor apps
recent	73	100	42	69 12,501 competing apps Median installs: 175 Avg rating: 4.3	147	147	104 major competitor apps
highest	73	100	41	68 11,525 competing apps Median installs: 100 Avg rating: 4.2	155	155	130 major competitor apps
easy	65	100	52	86 142,522 competing apps Median installs: 100 Avg rating: 4.1	157	157	1,296 major competitor apps
lots	73	100	41	67 10,357 competing apps Median installs: 225 Avg rating: 4.1	163	163	141 major competitor apps
room	73	100	42	68 12,025 competing apps Median installs: 150 Avg rating: 4.1	170	170	174 major competitor apps
tips	72	100	42	69 13,169 competing apps Median installs: 125 Avg rating: 4.2	199	172	160 major competitor apps
tips	72	100	42	69 13,169 competing apps Median installs: 125 Avg rating: 4.2	196	172	160 major competitor apps
tips	72	100	42	69 13,169 competing apps Median installs: 125 Avg rating: 4.2	172	172	160 major competitor apps
design	69	100	46	76 36,412 competing apps Median installs: 125 Avg rating: 4.2	175	175	421 major competitor apps
apply	72	100	43	70 14,792 competing apps Median installs: 150 Avg rating: 4.1	183	183	228 major competitor apps
apps	70	100	46	75 29,982 competing apps Median installs: 175 Avg rating: 4.2	189	189	381 major competitor apps
ideas	73	100	42	68 12,354 competing apps Median installs: 150 Avg rating: 4.2	193	193	136 major competitor apps
wide range	72	100	43	71 16,361 competing apps Median installs: 75 Avg rating: 4.2	198	198	134 major competitor apps
download	66	100	52	85 122,037 competing apps Median installs: 100 Avg rating: 4.2	—	—	1,290 major competitor apps

App Description

The Wayfair app is the easiest way to go after your home goals. Discover app-only deals and early access to sales so you’ll always get our best prices. Plus, be the first to know about price drops on your favorite furniture, decor, and more.

The Wayfair app makes your shopping journey seamless from start to finish. Get inspired with just-for-you recommendations, then see them in your space before you buy with the View-in-Room feature. Once you score something you love, get order updates and real-time delivery tracking in the palm of your hand.

Just exploring? Use Lists to save, organize, and even share your favorite finds with friends and family when you need a second opinion.

All the things you love about Wayfair’s website are in the app, too! Scroll through tons of home picks for every style, space, and budget – so you can find the ones that are just right for you. And discover items you never knew you needed with seasonal decor hubs, trend spotlights, and more.

With the Wayfair app and your design ideas, that dream space is totally doable. Download now to get started today.