West Elm
ASO Keyword Dashboard
Tracking 60 keywords for West Elm in Apple App Store
West Elm tracks 60 keywords (11 keywords rank; 49 need traction). Key metrics: 18% top-10 coverage, opportunity 70.3, difficulty 42.3, best rank 6.
Tracked keywords
60
11 ranked • 49 not ranking yet
Top 10 coverage
18%
Best rank 6 • Latest leader 206
Avg opportunity
70.3
Top keyword: kitchen
Avg difficulty
42.3
Lower scores indicate easier wins
Opportunity leaders
- 63.1
kitchen
Opportunity: 73.0 • Difficulty: 40.4 • Rank 206
Competitors: 83
- 63.3
themed
Opportunity: 73.0 • Difficulty: 42.0 • Rank 211
Competitors: 171
- 68.1
curated
Opportunity: 73.0 • Difficulty: 44.1 • Rank —
Competitors: 210
- 63.8
pieces
Opportunity: 73.0 • Difficulty: 40.7 • Rank —
Competitors: 169
- 67.7
dream
Opportunity: 73.0 • Difficulty: 43.7 • Rank —
Competitors: 330
Unranked opportunities
curated
Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 210
pieces
Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 169
dream
Opportunity: 73.0 • Difficulty: 43.7 • Competitors: 330
house
Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 218
inspiration
Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 116
High competition keywords
new
Total apps: 182,347 • Major competitors: 3,800
Latest rank: — • Difficulty: 55.8
help
Total apps: 162,244 • Major competitors: 2,472
Latest rank: — • Difficulty: 54.9
create
Total apps: 130,850 • Major competitors: 2,321
Latest rank: — • Difficulty: 54.5
manage
Total apps: 108,372 • Major competitors: 1,629
Latest rank: — • Difficulty: 52.5
easily
Total apps: 85,331 • Major competitors: 1,272
Latest rank: — • Difficulty: 52.4
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| article | 71 | 100 | 34 | 55 2,166 competing apps Median installs: 700 Avg rating: 4.1 | 7 | 6 | 12 major competitor apps |
| decorative | 70 | 100 | 30 | 48 726 competing apps Median installs: 450 Avg rating: 4.0 | 9 | 9 | 16 major competitor apps |
| furniture | 71 | 100 | 39 | 56 2,418 competing apps Median installs: 1,054 Avg rating: 4.1 | 16 | 16 | 93 major competitor apps |
| rooms | 72 | 100 | 40 | 61 4,426 competing apps Median installs: 750 Avg rating: 4.0 | 51 | 51 | 130 major competitor apps |
| decorate | 72 | 100 | 42 | 62 5,388 competing apps Median installs: 1,150 Avg rating: 4.1 | 65 | 52 | 228 major competitor apps |
| decor | 70 | 100 | 36 | 50 1,054 competing apps Median installs: 1,425 Avg rating: 4.1 | 59 | 59 | 35 major competitor apps |
| decoration | 70 | 100 | 32 | 50 1,045 competing apps Median installs: 900 Avg rating: 4.0 | 73 | 73 | 28 major competitor apps |
| west | 72 | 100 | 36 | 58 3,024 competing apps Median installs: 400 Avg rating: 4.2 | 85 | 85 | 41 major competitor apps |
| contained | 71 | 100 | 32 | 53 1,441 competing apps Median installs: 300 Avg rating: 4.0 | 100 | 98 | 7 major competitor apps |
| kitchen | 73 | 100 | 40 | 63 6,249 competing apps Median installs: 498 Avg rating: 4.2 | 206 | 200 | 83 major competitor apps |
| themed | 73 | 100 | 42 | 63 6,445 competing apps Median installs: 850 Avg rating: 4.2 | 211 | 211 | 171 major competitor apps |
| new | 65 | 100 | 56 | 87 182,347 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,800 major competitor apps |
| shopping | 71 | 100 | 48 | 71 19,933 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 412 major competitor apps |
| curated | 73 | 100 | 44 | 68 12,445 competing apps Median installs: 450 Avg rating: 4.4 | — | — | 210 major competitor apps |
| design | 69 | 100 | 48 | 77 40,747 competing apps Median installs: 534 Avg rating: 4.1 | — | — | 678 major competitor apps |
| team | 69 | 100 | 49 | 77 44,996 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 871 major competitor apps |
| everything | 69 | 100 | 49 | 76 38,913 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 761 major competitor apps |
| manage | 67 | 100 | 52 | 84 108,372 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,629 major competitor apps |
| convenient | 70 | 100 | 48 | 75 30,813 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 419 major competitor apps |
| help | 65 | 100 | 55 | 87 162,244 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,472 major competitor apps |
| virtual | 71 | 100 | 47 | 73 24,447 competing apps Median installs: 528 Avg rating: 4.0 | — | — | 478 major competitor apps |
| discover | 68 | 100 | 54 | 80 69,148 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 1,388 major competitor apps |
| exceptional | 72 | 100 | 38 | 62 5,328 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 64 major competitor apps |
| create | 66 | 100 | 55 | 85 130,850 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 2,321 major competitor apps |
| quality | 68 | 100 | 50 | 79 58,826 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 786 major competitor apps |
App Description
• Discover more: Be the first to shop our latest arrivals and get new inspiration each season.
• Wedding Registry: Create and manage on the go.
• Expert design help: Book virtual or in-person help to create your dream space.
• Shop by room: Get inspired with curated looks that are easily shoppable.
• Picks just for you: Personalized recommendations based on your shopping history.
About us: Since 2002, West Elm has represented exceptional quality and timeless style.
Passionate designers and decorators, our in-house team creates beautiful foundational pieces for a comfortable, well-styled home.