Pillow: Sleep Tracker

~4.8M - 9.5M
95.2K ratings
~1.6K (installs week)
Trend Steady
~3.4M (installs month)
Trend Steady
Pillow: Sleep Tracker icon

ASO Keyword Dashboard

Tracking 141 keywords for Pillow: Sleep Tracker in Apple App Store

Developer: Neybox Digital Ltd. Category: health_and_fitness Rating: 4.37

Pillow: Sleep Tracker tracks 141 keywords (12 keywords rank; 129 need traction). Key metrics: 17% top-10 coverage, opportunity 70.1, difficulty 40.4, best rank 6.

Tracked keywords

141

12  ranked •  129  not ranking yet

Top 10 coverage

17%

Best rank 6 • Latest leader 6

Avg opportunity

70.1

Top keyword: sleep

Avg difficulty

40.4

Lower scores indicate easier wins

Opportunity leaders

  • sleep

    Opportunity: 73.0 • Difficulty: 40.3 • Rank 6

    Competitors: 96

    66.5
  • reduce

    Opportunity: 73.0 • Difficulty: 41.5 • Rank 229

    Competitors: 62

    68.6
  • clock

    Opportunity: 73.0 • Difficulty: 39.0 • Rank —

    Competitors: 58

    64.7
  • lock

    Opportunity: 73.0 • Difficulty: 41.2 • Rank —

    Competitors: 141

    67.1
  • stage

    Opportunity: 73.0 • Difficulty: 38.5 • Rank —

    Competitors: 52

    63.9

Unranked opportunities

  • clock

    Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 58

  • lock

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 141

  • stage

    Opportunity: 73.0 • Difficulty: 38.5 • Competitors: 52

  • manual

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 44

  • done

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 110

High competition keywords

  • time

    Total apps: 193,693 • Major competitors: 1,544

    Latest rank: — • Difficulty: 53.5

  • new

    Total apps: 185,407 • Major competitors: 2,043

    Latest rank: — • Difficulty: 53.4

  • access

    Total apps: 159,395 • Major competitors: 1,337

    Latest rank: — • Difficulty: 52.8

  • using

    Total apps: 116,658 • Major competitors: 765

    Latest rank: — • Difficulty: 51.3

  • create

    Total apps: 115,763 • Major competitors: 1,191

    Latest rank: — • Difficulty: 51.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
sleep731004066

9,264 competing apps

Median installs: 100

Avg rating: 4.2

66

96

major competitor apps

better691004778

42,281 competing apps

Median installs: 50

Avg rating: 4.1

1010

386

major competitor apps

grow721004371

17,689 competing apps

Median installs: 75

Avg rating: 4.3

2121

185

major competitor apps

watch691004878

47,355 competing apps

Median installs: 75

Avg rating: 4.2

4241

574

major competitor apps

track661005184

104,746 competing apps

Median installs: 25

Avg rating: 4.3

4844

791

major competitor apps

apple691004777

39,966 competing apps

Median installs: 75

Avg rating: 4.2

4848

606

major competitor apps

tracking701004676

35,154 competing apps

Median installs: 25

Avg rating: 4.3

106106

218

major competitor apps

best661005185

115,306 competing apps

Median installs: 75

Avg rating: 4.1

119119

1,376

major competitor apps

interface691004677

38,510 competing apps

Median installs: 25

Avg rating: 4.1

120

138

major competitor apps

well691004778

44,340 competing apps

Median installs: 50

Avg rating: 4.1

133133

252

major competitor apps

top691004878

47,524 competing apps

Median installs: 75

Avg rating: 4.2

159159

609

major competitor apps

reduce731004169

12,385 competing apps

Median installs: 25

Avg rating: 4.2

229229

62

major competitor apps

new651005388

185,407 competing apps

Median installs: 75

Avg rating: 4.1

2,043

major competitor apps

health691004677

38,128 competing apps

Median installs: 50

Avg rating: 4.2

293

major competitor apps

music701004676

32,176 competing apps

Median installs: 100

Avg rating: 4.1

302

major competitor apps

lock screen711003658

2,757 competing apps

Median installs: 150

Avg rating: 4.3

46

major competitor apps

mode701004676

33,883 competing apps

Median installs: 75

Avg rating: 4.1

347

major competitor apps

library711004472

20,089 competing apps

Median installs: 75

Avg rating: 4.2

193

major competitor apps

right671005082

81,346 competing apps

Median installs: 50

Avg rating: 4.2

896

major competitor apps

device691004879

49,033 competing apps

Median installs: 50

Avg rating: 3.9

422

major competitor apps

audio701004675

31,683 competing apps

Median installs: 75

Avg rating: 4.1

217

major competitor apps

events691004676

36,660 competing apps

Median installs: 25

Avg rating: 4.3

292

major competitor apps

heart721004270

14,340 competing apps

Median installs: 50

Avg rating: 4.2

156

major competitor apps

wear711003557

2,477 competing apps

Median installs: 50

Avg rating: 4.2

35

major competitor apps

clock731003965

7,239 competing apps

Median installs: 50

Avg rating: 4.1

58

major competitor apps

141 keywords
1 of 6

App Description

Sleep trouble? Sleep better with Pillow, your smart sleep tracker. Pillow can analyze your sleep cycles automatically using your Apple Watch, iPhone or iPad.

Use Pillow as a smart alarm clock to wake up at the lightest possible sleep stage and start your day refreshed and relaxed. Record important audio events such as snoring, sleep apnea, and sleep talking. Explore trends about your sleep and compare your sleep quality with many Apple Health metrics that affect sleep.

As seen on:
The New York Times, Forbes, The Guardian, BuzzFeed, The Washington Post, TechCrunch, MacStories, Daily Mail, and many more. Rated as one of the best sleep tracking apps for the Apple Watch and iPhone.

Join the millions that have discovered the life-changing benefits of great sleep!

TRACK YOUR SLEEP AUTOMATICALLY
- Simply wear your Apple Watch during sleep. Pillow will automatically detect and analyze your sleep.
- View last night's report right on your Apple Watch, along with the heart rate analysis for the night.
- Switch between manual and automatic mode anytime.

SLEEP CYCLE & HEART RATE ANALYSIS
- Advanced sleep cycle analysis algorithm based on the latest scientific findings in sleep research.
- Detailed heart rate analysis
- Detailed sleep stage diagram (Awake, REM, Light Sleep, Deep Sleep) and sleep score.
- Home Screen, Lock Screen Widgets and Apple Watch Complications

AUDIO RECORDINGS USING MACHINE LEARNING
- Snoring, sleep apnea, sleep talking and other nightly sounds.
- All processing is done using on-device intelligence to ensure privacy.

PERSONALISED INSIGHTS & SLEEP TIPS
- Create a unique personal sleep program to reach your goals
- Regularly updated sleep tips
- Advanced Insights, including optimal bedtime, chronotype and more.

SLEEP TRENDS
- Explore your sleep history with Week, Month, Year, and All Time overviews.
- Compare your sleep quality with many Apple Health categories that affect sleep.

BACKUP & SYNCHRONIZE
- Synchronize and backup your sleep data and audio recordings between your devices.

ALARM PRESETS & NAPS
- Powernap, recovery, and full-cycle nap
- Customisable alarm presets

MOOD & NOTES
- Track your mood when you wake up
- Discover how your notes affect your sleep quality

SLEEP AID
- Access an expanding library of Meditations, Bedtime Stories, Soundscapes and Music.
- Use a track from Apple Music or iTunes as an alarm.
- Siri Wind Do