Pillow: Sleep Tracker

11.1M installs
221.8K ratings
+5M weekly installs
+5M monthly installs
Pillow: Sleep Tracker icon

ASO Keyword Dashboard

Tracking 141 keywords for Pillow: Sleep Tracker in Apple App Store

Developer: Neybox Digital Ltd. Category: health_and_fitness Rating: 4.37

Pillow: Sleep Tracker tracks 141 keywords (12 keywords rank; 129 need traction). Key metrics: 17% top-10 coverage, opportunity 70.1, difficulty 41.7, best rank 6.

Tracked keywords

141

12  ranked •  129  not ranking yet

Top 10 coverage

17%

Best rank 6 • Latest leader 6

Avg opportunity

70.1

Top keyword: sleep

Avg difficulty

41.7

Lower scores indicate easier wins

Opportunity leaders

  • sleep

    Opportunity: 73.0 • Difficulty: 41.3 • Rank 6

    Competitors: 165

    66.6
  • reduce

    Opportunity: 73.0 • Difficulty: 42.2 • Rank 229

    Competitors: 122

    68.4
  • clock

    Opportunity: 73.0 • Difficulty: 39.6 • Rank —

    Competitors: 97

    64.7
  • lock

    Opportunity: 73.0 • Difficulty: 43.6 • Rank —

    Competitors: 259

    67.3
  • stage

    Opportunity: 73.0 • Difficulty: 39.0 • Rank —

    Competitors: 88

    64.0

Unranked opportunities

  • clock

    Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 97

  • lock

    Opportunity: 73.0 • Difficulty: 43.6 • Competitors: 259

  • stage

    Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 88

  • manual

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 96

  • done

    Opportunity: 73.0 • Difficulty: 42.9 • Competitors: 170

High competition keywords

  • time

    Total apps: 190,810 • Major competitors: 2,547

    Latest rank: — • Difficulty: 54.4

  • new

    Total apps: 183,070 • Major competitors: 3,373

    Latest rank: — • Difficulty: 54.7

  • access

    Total apps: 163,522 • Major competitors: 2,308

    Latest rank: — • Difficulty: 54.0

  • create

    Total apps: 119,317 • Major competitors: 1,963

    Latest rank: — • Difficulty: 53.2

  • best

    Total apps: 117,443 • Major competitors: 2,314

    Latest rank: 119 • Difficulty: 52.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
sleep731004167

9,580 competing apps

Median installs: 300

Avg rating: 4.2

66

165

major competitor apps

better691004877

41,636 competing apps

Median installs: 200

Avg rating: 4.2

1010

612

major competitor apps

grow721004471

17,191 competing apps

Median installs: 250

Avg rating: 4.4

2121

298

major competitor apps

watch691005078

49,104 competing apps

Median installs: 250

Avg rating: 4.3

4241

958

major competitor apps

track661005284

109,351 competing apps

Median installs: 150

Avg rating: 4.3

4844

1,347

major competitor apps

apple691004977

41,551 competing apps

Median installs: 300

Avg rating: 4.3

4848

989

major competitor apps

tracking691004776

37,011 competing apps

Median installs: 150

Avg rating: 4.3

106106

362

major competitor apps

best661005385

117,443 competing apps

Median installs: 200

Avg rating: 4.2

119119

2,314

major competitor apps

interface691004777

39,818 competing apps

Median installs: 150

Avg rating: 4.2

120

269

major competitor apps

well691004778

43,956 competing apps

Median installs: 150

Avg rating: 4.1

133133

441

major competitor apps

top691004978

46,889 competing apps

Median installs: 250

Avg rating: 4.2

159159

974

major competitor apps

reduce731004268

12,152 competing apps

Median installs: 150

Avg rating: 4.2

229229

122

major competitor apps

new651005588

183,070 competing apps

Median installs: 250

Avg rating: 4.2

3,373

major competitor apps

health691004877

39,249 competing apps

Median installs: 200

Avg rating: 4.3

477

major competitor apps

music701004976

32,743 competing apps

Median installs: 300

Avg rating: 4.2

490

major competitor apps

lock screen711004058

2,917 competing apps

Median installs: 500

Avg rating: 4.4

68

major competitor apps

mode701004776

34,905 competing apps

Median installs: 250

Avg rating: 4.2

556

major competitor apps

library711004672

20,828 competing apps

Median installs: 250

Avg rating: 4.2

306

major competitor apps

right671005282

83,334 competing apps

Median installs: 200

Avg rating: 4.2

1,451

major competitor apps

device691004979

50,267 competing apps

Median installs: 200

Avg rating: 4.0

724

major competitor apps

audio701004776

32,548 competing apps

Median installs: 250

Avg rating: 4.2

350

major competitor apps

events701004876

35,931 competing apps

Median installs: 150

Avg rating: 4.3

435

major competitor apps

heart721004370

14,730 competing apps

Median installs: 200

Avg rating: 4.3

239

major competitor apps

wear711003657

2,548 competing apps

Median installs: 200

Avg rating: 4.2

59

major competitor apps

clock731004065

7,400 competing apps

Median installs: 200

Avg rating: 4.1

97

major competitor apps

141 keywords
1 of 6

App Description

Sleep trouble? Sleep better with Pillow, your smart sleep tracker. Pillow can analyze your sleep cycles automatically using your Apple Watch, iPhone or iPad.

Use Pillow as a smart alarm clock to wake up at the lightest possible sleep stage and start your day refreshed and relaxed. Record important audio events such as snoring, sleep apnea, and sleep talking. Explore trends about your sleep and compare your sleep quality with many Apple Health metrics that affect sleep.

As seen on:
The New York Times, Forbes, The Guardian, BuzzFeed, The Washington Post, TechCrunch, MacStories, Daily Mail, and many more. Rated as one of the best sleep tracking apps for the Apple Watch and iPhone.

Join the millions that have discovered the life-changing benefits of great sleep!

TRACK YOUR SLEEP AUTOMATICALLY
- Simply wear your Apple Watch during sleep. Pillow will automatically detect and analyze your sleep.
- View last night's report right on your Apple Watch, along with the heart rate analysis for the night.
- Switch between manual and automatic mode anytime.

SLEEP CYCLE & HEART RATE ANALYSIS
- Advanced sleep cycle analysis algorithm based on the latest scientific findings in sleep research.
- Detailed heart rate analysis
- Detailed sleep stage diagram (Awake, REM, Light Sleep, Deep Sleep) and sleep score.
- Home Screen, Lock Screen Widgets and Apple Watch Complications

AUDIO RECORDINGS USING MACHINE LEARNING
- Snoring, sleep apnea, sleep talking and other nightly sounds.
- All processing is done using on-device intelligence to ensure privacy.

PERSONALISED INSIGHTS & SLEEP TIPS
- Create a unique personal sleep program to reach your goals
- Regularly updated sleep tips
- Advanced Insights, including optimal bedtime, chronotype and more.

SLEEP TRENDS
- Explore your sleep history with Week, Month, Year, and All Time overviews.
- Compare your sleep quality with many Apple Health categories that affect sleep.

BACKUP & SYNCHRONIZE
- Synchronize and backup your sleep data and audio recordings between your devices.

ALARM PRESETS & NAPS
- Powernap, recovery, and full-cycle nap
- Customisable alarm presets

MOOD & NOTES
- Track your mood when you wake up
- Discover how your notes affect your sleep quality

SLEEP AID
- Access an expanding library of Meditations, Bedtime Stories, Soundscapes and Music.
- Use a track from Apple Music or iTunes as an alarm.
- Siri Wind Do