YouTube Kids

YouTube Kids
Developer: Google
Category: Entertainment
~134M - 268M
2.7M ratings
~21K (installs week)
~109.8K (installs month)
Trend Steady
YouTube Kids icon

ASO Keyword Dashboard

Tracking 147 keywords for YouTube Kids in Apple App Store

Developer: Google Category: entertainment Rating: 4.65

YouTube Kids tracks 147 keywords (22 keywords rank; 125 need traction). Key metrics: 9% top-10 coverage, opportunity 49.9, difficulty 49.6, best rank 1.

Tracked keywords

147

22  ranked •  125  not ranking yet

Top 10 coverage

9%

Best rank 1 • Latest leader 142

Avg opportunity

49.9

Top keyword: free

Avg difficulty

49.6

Lower scores indicate easier wins

Opportunity leaders

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Rank 142

    Competitors: 2,147

    89.9
  • best

    Opportunity: 59.0 • Difficulty: 59.6 • Rank —

    Competitors: 1,398

    85.9
  • new

    Opportunity: 59.0 • Difficulty: 63.9 • Rank —

    Competitors: 2,341

    91.1
  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Rank —

    Competitors: 1,246

    85.2
  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Rank —

    Competitors: 1,773

    88.4

Unranked opportunities

  • best

    Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398

  • new

    Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341

  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134

High competition keywords

  • new

    Total apps: 10,701 • Major competitors: 2,341

    Latest rank: — • Difficulty: 63.9

  • free

    Total apps: 9,480 • Major competitors: 2,147

    Latest rank: 142 • Difficulty: 63.5

  • time

    Total apps: 8,391 • Major competitors: 1,805

    Latest rank: — • Difficulty: 62.9

  • make

    Total apps: 8,094 • Major competitors: 1,773

    Latest rank: — • Difficulty: 62.7

  • like

    Total apps: 7,508 • Major competitors: 1,767

    Latest rank: — • Difficulty: 63.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
kid571003748

132 competing apps

Median installs: 283,875

Avg rating: 4.5

11

28

major competitor apps

kids581005168

970 competing apps

Median installs: 241,212

Avg rating: 4.5

11

166

major competitor apps

videos581006072

1,554 competing apps

Median installs: 267,838

Avg rating: 4.6

1313

336

major competitor apps

children581004163

599 competing apps

Median installs: 210,175

Avg rating: 4.5

1515

89

major competitor apps

yet581004264

644 competing apps

Median installs: 247,962

Avg rating: 4.7

1616

123

major competitor apps

interesting581004263

615 competing apps

Median installs: 240,250

Avg rating: 4.6

2222

91

major competitor apps

per581004870

1,201 competing apps

Median installs: 242,550

Avg rating: 4.6

3030

246

major competitor apps

touch581005473

1,612 competing apps

Median installs: 220,412

Avg rating: 4.6

3535

299

major competitor apps

made581005573

1,627 competing apps

Median installs: 257,550

Avg rating: 4.6

5858

361

major competitor apps

facebook581005166

852 competing apps

Median installs: 240,100

Avg rating: 4.6

7878

173

major competitor apps

settings581005478

2,908 competing apps

Median installs: 256,188

Avg rating: 4.6

9999

578

major competitor apps

ipad581004969

1,098 competing apps

Median installs: 228,862

Avg rating: 4.6

124102

209

major competitor apps

pre561002534

32 competing apps

Median installs: 153,462

Avg rating: 4.7

116116

5

major competitor apps

apps581005272

1,476 competing apps

Median installs: 239,550

Avg rating: 4.6

123121

292

major competitor apps

miss201005869

1,081 competing apps

Median installs: 318,350

Avg rating: 4.6

127127

298

major competitor apps

cool581004768

1,040 competing apps

Median installs: 275,238

Avg rating: 4.6

130130

231

major competitor apps

free591006390

9,480 competing apps

Median installs: 264,750

Avg rating: 4.6

142142

2,147

major competitor apps

premium581005875

2,104 competing apps

Median installs: 288,000

Avg rating: 4.6

152152

479

major competitor apps

recent581005960

456 competing apps

Median installs: 244,988

Avg rating: 4.7

170170

98

major competitor apps

iphone581005174

1,870 competing apps

Median installs: 233,325

Avg rating: 4.6

174174

361

major competitor apps

setting581004661

486 competing apps

Median installs: 241,450

Avg rating: 4.6

182182

103

major competitor apps

id581005167

892 competing apps

Median installs: 269,325

Avg rating: 4.6

226226

205

major competitor apps

best591006086

6,283 competing apps

Median installs: 272,625

Avg rating: 4.6

1,398

major competitor apps

new591006491

10,701 competing apps

Median installs: 270,475

Avg rating: 4.6

2,341

major competitor apps

online581005979

2,997 competing apps

Median installs: 268,100

Avg rating: 4.6

689

major competitor apps

147 keywords
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App Description

Inspire your kids to uncover their unique interests
Help your kids explore video content they love and parents trust, in an app made just for kids. With easy navigation tools and a suite of features, you can help your kids spend time online uncovering new interests, unleashing their imagination, and building their confidence in their own unique world.

Help your kids grow at their own pace
Your kids are unique, so they should only see content they're ready to explore. Decide what videos will help them make the most of their time online, then personalize individual profiles using custom content filters as they grow.

- Help your youngest kids learn their ABCs, nurture their curiosity, and more in the Preschool mode.
- Expand your kids interests to songs, cartoons, or DIY crafts in Younger mode.
- Give your older kids the freedom to search popular music and gaming videos in Older mode.
- Or hand-pick the videos, channels, and collections your kids can see in Approved Content Only mode.

Rewatch videos and bond over favorites
Quickly find your kids’ favorite videos and the content you’ve shared with them in the Watch it Again tab.

Shape your kids’ viewing experience with Parental Controls
Parental Control features help you limit what your kids watch and better guide their viewing experience. Our blocking process aims to help keep videos on YouTube Kids family-friendly and safe – but each family's preferences are unique. Don't like a video or channel, or see inappropriate content? Flag it for our team to review.

Set a screen-time limit
Encourage your kids to take a break in between exploring content. Use the Timer feature to freeze the app when screen time is up so your kids can apply their new skills to the real world.

See important information
- Parental setup is needed to ensure the best experience for your family.
- Kids may see commercial content from YouTube creators that are not paid ads.
- See The Privacy Notice for Google Accounts managed with Family Link for information on our privacy practices for signing in with a Google Account.
- If your kids use the app without signing in with their Google Account, the YouTube Kids Privacy Notice applies.