Back-Up Care

5.5K installs
109 ratings
103 monthly active users
Revenue not available
Install Trends
Weekly +33
Declining
Monthly +67
Declining
Back-Up Care icon

ASO Keyword Dashboard

Tracking 83 keywords for Back-Up Care in Apple App Store

Developer: Bright Horizons CC LLC Category: lifestyle Rating: 2.58

Back-Up Care tracks 83 keywords (4 keywords rank; 79 need traction). Key metrics: 0% top-10 coverage, opportunity 70.2, difficulty 42.8, best rank 63.

Tracked keywords

83

4  ranked •  79  not ranking yet

Top 10 coverage

0%

Best rank 63 • Latest leader —

Avg opportunity

70.2

Top keyword: conveniently

Avg difficulty

42.8

Lower scores indicate easier wins

Opportunity leaders

  • conveniently

    Opportunity: 73.0 • Difficulty: 40.4 • Rank —

    Competitors: 141

    64.8
  • calls

    Opportunity: 73.0 • Difficulty: 43.5 • Rank —

    Competitors: 165

    64.2
  • benefit

    Opportunity: 73.0 • Difficulty: 42.2 • Rank —

    Competitors: 151

    65.7
  • participate

    Opportunity: 73.0 • Difficulty: 39.9 • Rank —

    Competitors: 180

    64.4
  • mobile device

    Opportunity: 73.0 • Difficulty: 40.2 • Rank —

    Competitors: 137

    63.0

Unranked opportunities

  • conveniently

    Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 141

  • calls

    Opportunity: 73.0 • Difficulty: 43.5 • Competitors: 165

  • benefit

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 151

  • participate

    Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 180

  • mobile device

    Opportunity: 73.0 • Difficulty: 40.2 • Competitors: 137

High competition keywords

  • new

    Total apps: 182,027 • Major competitors: 5,283

    Latest rank: — • Difficulty: 55.2

  • find

    Total apps: 150,037 • Major competitors: 3,803

    Latest rank: — • Difficulty: 54.6

  • create

    Total apps: 130,940 • Major competitors: 3,371

    Latest rank: — • Difficulty: 54.1

  • mobile

    Total apps: 130,135 • Major competitors: 2,092

    Latest rank: — • Difficulty: 53.1

  • information

    Total apps: 121,681 • Major competitors: 1,489

    Latest rank: — • Difficulty: 52.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
horizontal711003556

2,480 competing apps

Median installs: 500

Avg rating: 4.1

6363

53

major competitor apps

care701004775

32,609 competing apps

Median installs: 350

Avg rating: 4.2

129129

700

major competitor apps

caring711003455

2,042 competing apps

Median installs: 350

Avg rating: 4.2

154154

42

major competitor apps

bright721003860

3,944 competing apps

Median installs: 750

Avg rating: 4.1

194194

151

major competitor apps

new651005587

182,027 competing apps

Median installs: 550

Avg rating: 4.2

5,283

major competitor apps

notifications691004978

47,989 competing apps

Median installs: 300

Avg rating: 4.3

810

major competitor apps

right671005382

90,068 competing apps

Median installs: 400

Avg rating: 4.2

2,209

major competitor apps

order681005180

66,473 competing apps

Median installs: 350

Avg rating: 4.3

1,037

major competitor apps

device681005079

54,581 competing apps

Median installs: 450

Avg rating: 4.0

1,184

major competitor apps

whether671005182

89,055 competing apps

Median installs: 350

Avg rating: 4.3

1,495

major competitor apps

contact681005080

63,377 competing apps

Median installs: 400

Avg rating: 4.1

1,025

major competitor apps

conveniently731004065

7,949 competing apps

Median installs: 400

Avg rating: 4.1

141

major competitor apps

information661005285

121,681 competing apps

Median installs: 300

Avg rating: 4.1

1,489

major competitor apps

used691004878

50,460 competing apps

Median installs: 350

Avg rating: 4.0

698

major competitor apps

calls731004364

7,280 competing apps

Median installs: 400

Avg rating: 4.0

165

major competitor apps

find661005586

150,037 competing apps

Median installs: 450

Avg rating: 4.2

3,803

major competitor apps

available671005483

95,808 competing apps

Median installs: 450

Avg rating: 4.1

2,473

major competitor apps

mobile661005385

130,135 competing apps

Median installs: 350

Avg rating: 4.1

2,092

major competitor apps

program721004471

18,533 competing apps

Median installs: 350

Avg rating: 4.1

278

major competitor apps

request721004570

16,834 competing apps

Median installs: 250

Avg rating: 4.1

299

major competitor apps

username721003657

2,713 competing apps

Median installs: 650

Avg rating: 3.8

58

major competitor apps

schedule701004775

31,274 competing apps

Median installs: 300

Avg rating: 4.3

504

major competitor apps

quickly691004978

49,205 competing apps

Median installs: 400

Avg rating: 4.1

1,025

major competitor apps

create661005485

130,940 competing apps

Median installs: 450

Avg rating: 4.2

3,371

major competitor apps

view671005284

108,170 competing apps

Median installs: 350

Avg rating: 4.1

1,730

major competitor apps

83 keywords
1 of 4

App Description

Family care emergencies can disrupt your whole day. Bright Horizons Back-Up Care™, a benefit available to you if offered by your employer, can give you peace of mind, providing replacement care when regular arrangements fall through.

Now the program is in the palm of your hand! As a user of Bright Horizons Back-Up Care, you can conveniently schedule care right from your mobile device with the Back-Up Care app. Whether your regular caregiver calls in sick, your child has a school holiday, or you’re transitioning back to work from parental leave, the Back-Up Care app is your easy, time-saving solution to managing family care challenges while on the go.

You can use the Back-Up Care app to:
• Sign up for your benefit (to get started, you just need your employer’s username and password)
• Submit a new request for back-up care
• Request previously used caregivers
• View details of existing reservations
• Receive notifications when reservations are confirmed
• Quickly create new reservations by copying past reservations
• Find nearby centers and view each location on a map
• Add confirmed reservations to your device’s calendar
• Get details about your benefit offering

*Please note: Your employer must participate in Bright Horizons Back-Up Care in order to use this app. Not all employers who participate allow the use of this app. Please contact your human resources department for information on benefit availability.