Back-Up Care

Back-Up Care icon

ASO Keyword Dashboard

Tracking 81 keywords for Back-Up Care in Apple App Store

Developer: Bright Horizons CC LLC Category: lifestyle

Back-Up Care tracks 81 keywords (2 keywords rank; 79 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 41.2, best rank 36.

Tracked keywords

81

2  ranked •  79  not ranking yet

Top 10 coverage

0%

Best rank 36 • Latest leader —

Avg opportunity

70.1

Top keyword: conveniently

Avg difficulty

41.2

Lower scores indicate easier wins

Opportunity leaders

  • conveniently

    Opportunity: 73.0 • Difficulty: 39.6 • Rank —

    Competitors: 60

    65.3
  • calls

    Opportunity: 73.0 • Difficulty: 39.4 • Rank —

    Competitors: 69

    64.8
  • benefit

    Opportunity: 73.0 • Difficulty: 39.5 • Rank —

    Competitors: 52

    65.5
  • participate

    Opportunity: 73.0 • Difficulty: 39.2 • Rank —

    Competitors: 73

    65.0
  • submit

    Opportunity: 73.0 • Difficulty: 41.2 • Rank —

    Competitors: 71

    68.0

Unranked opportunities

  • conveniently

    Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 60

  • calls

    Opportunity: 73.0 • Difficulty: 39.4 • Competitors: 69

  • benefit

    Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 52

  • participate

    Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 73

  • submit

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 71

High competition keywords

  • new

    Total apps: 184,080 • Major competitors: 2,115

    Latest rank: — • Difficulty: 53.4

  • find

    Total apps: 138,227 • Major competitors: 1,545

    Latest rank: — • Difficulty: 52.2

  • mobile

    Total apps: 119,471 • Major competitors: 862

    Latest rank: — • Difficulty: 51.4

  • create

    Total apps: 118,223 • Major competitors: 1,230

    Latest rank: — • Difficulty: 51.5

  • information

    Total apps: 111,662 • Major competitors: 587

    Latest rank: — • Difficulty: 51.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
care701004575

29,334 competing apps

Median installs: 50

Avg rating: 4.2

3636

274

major competitor apps

back691004676

36,763 competing apps

Median installs: 75

Avg rating: 4.2

7564

396

major competitor apps

new651005388

184,080 competing apps

Median installs: 75

Avg rating: 4.1

2,115

major competitor apps

notifications691004778

42,969 competing apps

Median installs: 25

Avg rating: 4.3

346

major competitor apps

right671005082

82,702 competing apps

Median installs: 50

Avg rating: 4.2

941

major competitor apps

order681004980

59,870 competing apps

Median installs: 25

Avg rating: 4.2

472

major competitor apps

device691004879

49,870 competing apps

Median installs: 75

Avg rating: 3.9

445

major competitor apps

whether671005083

90,583 competing apps

Median installs: 50

Avg rating: 4.3

615

major competitor apps

contact681004880

58,610 competing apps

Median installs: 50

Avg rating: 4.1

375

major competitor apps

conveniently731004065

7,997 competing apps

Median installs: 25

Avg rating: 4.1

60

major competitor apps

information661005185

111,662 competing apps

Median installs: 25

Avg rating: 4.1

587

major competitor apps

used681004879

50,872 competing apps

Median installs: 50

Avg rating: 4.0

250

major competitor apps

calls731003965

7,381 competing apps

Median installs: 50

Avg rating: 4.0

69

major competitor apps

find661005286

138,227 competing apps

Median installs: 75

Avg rating: 4.2

1,545

major competitor apps

available671005083

88,792 competing apps

Median installs: 50

Avg rating: 4.1

1,008

major competitor apps

mobile661005185

119,471 competing apps

Median installs: 25

Avg rating: 4.1

862

major competitor apps

program721004371

17,235 competing apps

Median installs: 50

Avg rating: 4.1

126

major competitor apps

request721004370

14,947 competing apps

Median installs: 25

Avg rating: 4.1

125

major competitor apps

username711003557

2,546 competing apps

Median installs: 50

Avg rating: 3.9

29

major competitor apps

schedule701004574

27,603 competing apps

Median installs: 25

Avg rating: 4.3

249

major competitor apps

quickly691004879

49,775 competing apps

Median installs: 50

Avg rating: 4.1

425

major competitor apps

create661005185

118,223 competing apps

Median installs: 75

Avg rating: 4.2

1,230

major competitor apps

view671005083

96,730 competing apps

Median installs: 25

Avg rating: 4.1

691

major competitor apps

managing711004372

19,870 competing apps

Median installs: 25

Avg rating: 4.2

82

major competitor apps

benefit731003965

8,141 competing apps

Median installs: 25

Avg rating: 4.1

52

major competitor apps

81 keywords
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App Description

Family care emergencies can disrupt your whole day. Bright Horizons Back-Up Care™, a benefit available to you if offered by your employer, can give you peace of mind, providing replacement care when regular arrangements fall through.

Now the program is in the palm of your hand! As a user of Bright Horizons Back-Up Care, you can conveniently schedule care right from your mobile device with the Back-Up Care app. Whether your regular caregiver calls in sick, your child has a school holiday, or you’re transitioning back to work from parental leave, the Back-Up Care app is your easy, time-saving solution to managing family care challenges while on the go.

You can use the Back-Up Care app to:
• Sign up for your benefit (to get started, you just need your employer’s username and password)
• Submit a new request for back-up care
• Request previously used caregivers
• View details of existing reservations
• Receive notifications when reservations are confirmed
• Quickly create new reservations by copying past reservations
• Find nearby centers and view each location on a map
• Add confirmed reservations to your device’s calendar
• Get details about your benefit offering

*Please note: Your employer must participate in Bright Horizons Back-Up Care in order to use this app. Not all employers who participate allow the use of this app. Please contact your human resources department for information on benefit availability.