Back-Up Care

Developer: Bright Horizons CC

Category: Lifestyle

~4.9K - 9.8K

98 ratings

~4.9K (installs week)

Trend Steady

~50 (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 81 keywords for Back-Up Care in Apple App Store

Developer: Bright Horizons CC LLC Category: lifestyle Rating: 2.64

Back-Up Care tracks 81 keywords (2 keywords rank; 79 need traction). Key metrics: 0% top-10 coverage, opportunity 49.5, difficulty 46.4, best rank 36.

Tracked keywords

2 ranked • 79 not ranking yet

Top 10 coverage

Best rank 36 • Latest leader —

Avg opportunity

49.5

Top keyword: new

Avg difficulty

46.4

Lower scores indicate easier wins

Opportunity leaders

new

Opportunity: 59.0 • Difficulty: 63.9 • Rank —

Competitors: 2,341
91.1
find

Opportunity: 59.0 • Difficulty: 63.8 • Rank —

Competitors: 1,481
86.3
create

Opportunity: 59.0 • Difficulty: 60.6 • Rank —

Competitors: 1,155
84.7
care

Opportunity: 58.0 • Difficulty: 49.2 • Rank 36

Competitors: 262
69.9
back

Opportunity: 58.0 • Difficulty: 55.7 • Rank 75

Competitors: 451
75.3

Unranked opportunities

new

Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
find

Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
create

Opportunity: 59.0 • Difficulty: 60.6 • Competitors: 1,155
notifications

Opportunity: 58.0 • Difficulty: 55.3 • Competitors: 332
right

Opportunity: 58.0 • Difficulty: 62.5 • Competitors: 912

High competition keywords

new

Total apps: 10,701 • Major competitors: 2,341

Latest rank: — • Difficulty: 63.9
find

Total apps: 6,521 • Major competitors: 1,481

Latest rank: — • Difficulty: 63.8
create

Total apps: 5,537 • Major competitors: 1,155

Latest rank: — • Difficulty: 60.6
available

Total apps: 4,074 • Major competitors: 979

Latest rank: — • Difficulty: 64.5
mobile

Total apps: 3,947 • Major competitors: 846

Latest rank: — • Difficulty: 60.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
care	58	100	49	70 1,236 competing apps Median installs: 259,912 Avg rating: 4.6	36	36	262 major competitor apps
back	58	100	56	75 2,129 competing apps Median installs: 253,400 Avg rating: 4.6	75	64	451 major competitor apps
new	59	100	64	91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6	—	—	2,341 major competitor apps
notifications	58	100	55	71 1,357 competing apps Median installs: 296,625 Avg rating: 4.7	—	—	332 major competitor apps
right	58	100	63	81 3,793 competing apps Median installs: 282,075 Avg rating: 4.6	—	—	912 major competitor apps
order	20	100	61	73 1,756 competing apps Median installs: 288,212 Avg rating: 4.7	—	—	456 major competitor apps
device	58	100	55	75 1,985 competing apps Median installs: 265,675 Avg rating: 4.6	—	—	425 major competitor apps
whether	58	100	59	79 3,139 competing apps Median installs: 267,650 Avg rating: 4.6	—	—	715 major competitor apps
contact	58	100	53	74 1,869 competing apps Median installs: 241,775 Avg rating: 4.6	—	—	358 major competitor apps
conveniently	20	100	47	55 259 competing apps Median installs: 297,325 Avg rating: 4.7	—	—	67 major competitor apps
information	58	100	57	78 2,704 competing apps Median installs: 252,888 Avg rating: 4.6	—	—	572 major competitor apps
used	58	100	53	72 1,494 competing apps Median installs: 237,800 Avg rating: 4.6	—	—	279 major competitor apps
calls	57	100	47	58 351 competing apps Median installs: 274,075 Avg rating: 4.5	—	—	79 major competitor apps
find	59	100	64	86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6	—	—	1,481 major competitor apps
available	58	100	64	82 4,074 competing apps Median installs: 282,412 Avg rating: 4.6	—	—	979 major competitor apps
mobile	58	100	60	81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7	—	—	846 major competitor apps
program	58	100	51	62 534 competing apps Median installs: 269,325 Avg rating: 4.7	—	—	126 major competitor apps
request	20	100	58	60 469 competing apps Median installs: 285,650 Avg rating: 4.6	—	—	119 major competitor apps
username	57	100	38	48 132 competing apps Median installs: 279,888 Avg rating: 4.6	—	—	28 major competitor apps
schedule	20	100	55	67 921 competing apps Median installs: 299,650 Avg rating: 4.7	—	—	232 major competitor apps
quickly	58	100	56	75 1,969 competing apps Median installs: 280,350 Avg rating: 4.6	—	—	484 major competitor apps
create	59	100	61	85 5,537 competing apps Median installs: 251,325 Avg rating: 4.6	—	—	1,155 major competitor apps
view	58	100	60	79 3,121 competing apps Median installs: 254,100 Avg rating: 4.7	—	—	667 major competitor apps
managing	58	100	42	61 479 competing apps Median installs: 237,250 Avg rating: 4.7	—	—	78 major competitor apps
benefit	57	100	46	54 235 competing apps Median installs: 297,400 Avg rating: 4.6	—	—	57 major competitor apps

App Description

Family care emergencies can disrupt your whole day. Bright Horizons Back-Up Care™, a benefit available to you if offered by your employer, can give you peace of mind, providing replacement care when regular arrangements fall through.

Now the program is in the palm of your hand! As a user of Bright Horizons Back-Up Care, you can conveniently schedule care right from your mobile device with the Back-Up Care app. Whether your regular caregiver calls in sick, your child has a school holiday, or you’re transitioning back to work from parental leave, the Back-Up Care app is your easy, time-saving solution to managing family care challenges while on the go.

You can use the Back-Up Care app to:
• Sign up for your benefit (to get started, you just need your employer’s username and password)
• Submit a new request for back-up care
• Request previously used caregivers
• View details of existing reservations
• Receive notifications when reservations are confirmed
• Quickly create new reservations by copying past reservations
• Find nearby centers and view each location on a map
• Add confirmed reservations to your device’s calendar
• Get details about your benefit offering

*Please note: Your employer must participate in Bright Horizons Back-Up Care in order to use this app. Not all employers who participate allow the use of this app. Please contact your human resources department for information on benefit availability.