Starling - Mobile Banking
ASO Keyword Dashboard
Tracking 101 keywords for Starling - Mobile Banking in Apple App Store
Starling - Mobile Banking tracks 101 keywords (17 keywords rank; 84 need traction). Key metrics: 6% top-10 coverage, opportunity 70.1, difficulty 43.7, best rank 2.
Tracked keywords
101
17 ranked • 84 not ranking yet
Top 10 coverage
6%
Best rank 2 • Latest leader 133
Avg opportunity
70.1
Top keyword: currently
Avg difficulty
43.7
Lower scores indicate easier wins
Opportunity leaders
- 66.7
currently
Opportunity: 73.0 • Difficulty: 46.0 • Rank 133
Competitors: 115
- 67.5
banking
Opportunity: 73.0 • Difficulty: 42.6 • Rank 197
Competitors: 230
- 67.3
lock
Opportunity: 73.0 • Difficulty: 45.4 • Rank —
Competitors: 295
- 65.0
provider
Opportunity: 73.0 • Difficulty: 44.2 • Rank —
Competitors: 101
- 68.7
post
Opportunity: 73.0 • Difficulty: 47.8 • Rank —
Competitors: 204
Unranked opportunities
lock
Opportunity: 73.0 • Difficulty: 45.4 • Competitors: 295
provider
Opportunity: 73.0 • Difficulty: 44.2 • Competitors: 101
post
Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 204
charge
Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 194
spending
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 160
High competition keywords
free
Total apps: 164,931 • Major competitors: 3,886
Latest rank: — • Difficulty: 55.9
mobile
Total apps: 120,211 • Major competitors: 1,593
Latest rank: — • Difficulty: 53.3
best
Total apps: 117,438 • Major competitors: 2,620
Latest rank: — • Difficulty: 54.0
track
Total apps: 109,353 • Major competitors: 1,552
Latest rank: — • Difficulty: 52.6
way
Total apps: 107,117 • Major competitors: 1,932
Latest rank: — • Difficulty: 53.5
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| starting | 72 | 100 | 43 | 69 13,279 competing apps Median installs: 550 Avg rating: 4.2 | 2 | 2 | 251 major competitor apps |
| account information | 71 | 100 | 33 | 53 1,514 competing apps Median installs: 1,050 Avg rating: 4.1 | 11 | 11 | 34 major competitor apps |
| nationwide | 70 | 100 | 34 | 50 1,021 competing apps Median installs: 450 Avg rating: 4.0 | 18 | 18 | 35 major competitor apps |
| bank account | 71 | 100 | 41 | 54 1,652 competing apps Median installs: 1,100 Avg rating: 4.1 | 29 | 29 | 56 major competitor apps |
| account balance | 71 | 100 | 34 | 54 1,738 competing apps Median installs: 2,600 Avg rating: 4.1 | 35 | 35 | 23 major competitor apps |
| debit | 72 | 100 | 45 | 62 5,364 competing apps Median installs: 3,900 Avg rating: 4.2 | 53 | 36 | 213 major competitor apps |
| online banking | 72 | 100 | 36 | 58 3,117 competing apps Median installs: 4,700 Avg rating: 4.3 | 44 | 42 | 35 major competitor apps |
| debit card | 71 | 100 | 43 | 56 2,282 competing apps Median installs: 9,200 Avg rating: 4.3 | 49 | 42 | 83 major competitor apps |
| banks | 71 | 100 | 34 | 54 1,675 competing apps Median installs: 2,300 Avg rating: 4.2 | 44 | 44 | 32 major competitor apps |
| current | 68 | 100 | 52 | 81 68,542 competing apps Median installs: 750 Avg rating: 4.1 | 51 | 46 | 1,468 major competitor apps |
| account | 67 | 100 | 53 | 82 81,354 competing apps Median installs: 1,000 Avg rating: 4.2 | 179 | 54 | 2,100 major competitor apps |
| bank | 72 | 100 | 45 | 70 16,307 competing apps Median installs: 1,150 Avg rating: 4.2 | 75 | 64 | 356 major competitor apps |
| mobile banking | 72 | 100 | 38 | 62 5,136 competing apps Median installs: 3,450 Avg rating: 4.2 | 126 | 73 | 102 major competitor apps |
| currently | 73 | 100 | 46 | 67 9,736 competing apps Median installs: 550 Avg rating: 4.1 | 133 | 107 | 115 major competitor apps |
| revolutionary | 72 | 100 | 39 | 62 5,090 competing apps Median installs: 350 Avg rating: 4.1 | 127 | 125 | 45 major competitor apps |
| banking | 73 | 100 | 43 | 68 10,870 competing apps Median installs: 2,950 Avg rating: 4.2 | 197 | 146 | 230 major competitor apps |
| transfer money | 71 | 100 | 37 | 55 1,919 competing apps Median installs: 8,700 Avg rating: 4.3 | 180 | 180 | 59 major competitor apps |
| free | 65 | 100 | 56 | 87 164,931 competing apps Median installs: 800 Avg rating: 4.2 | — | — | 3,886 major competitor apps |
| best | 66 | 100 | 54 | 85 117,438 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 2,620 major competitor apps |
| online | 68 | 100 | 52 | 81 67,632 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,285 major competitor apps |
| card | 70 | 100 | 49 | 76 33,407 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 920 major competitor apps |
| notifications | 69 | 100 | 49 | 78 43,182 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 608 major competitor apps |
| change | 69 | 100 | 48 | 77 38,601 competing apps Median installs: 650 Avg rating: 4.0 | — | — | 777 major competitor apps |
| enjoy | 66 | 100 | 54 | 84 101,805 competing apps Median installs: 700 Avg rating: 4.1 | — | — | 2,324 major competitor apps |
| phone | 69 | 100 | 51 | 78 45,627 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 874 major competitor apps |
App Description
Apply for a bank account online in minutes - for free - from your phone, and join the millions who have already discovered the better way to bank.
What's in it for you?
No overseas fees
• We won't charge you a penny for using your card abroad, or for withdrawing cash at an ATM.
• We'll give you the Mastercard exchange rate, and won't add anything on top.
• Get notifications in the local currency, and in GBP.
Better budgeting
• Use Spaces to set money aside in a virtual change jar. Personalise with pictures, set a target, and track your progress.
• Get instant payment notifications and track your balance in real-time
• Learn where your money goes, and how to make savings, with Spending Insights
• Use Bills Manager to set aside money for your bills. It means your main balance will only show you what's actually available for day-to-day spending.
• Save on autopilot - automatically round up payments to the nearest pound and put away the spare change.
Pay and get paid seamlessly
• Owed money? Send a simple link to get paid back.
• Enjoy easy international transfers to 34 countries from your app – no hidden fees or exchange rate markups
• Pay people instantly in-app – no fiddly card reader needed
• Deposit cheques digitally from your phone and pay in cash at the Post Office.
Keep your money safe
• Your money is covered up to £120,000 by the Financial Services Compensation Scheme
• With 24/7 in-app support from real humans in the UK, we're always here to help
• Lock your card in-app and turn settings on and off, such as contactless, online, gambling and swipe payments
Business banking
No monthly fees. Get mobile and web banking access, 24/7 support and simplified accounting. Deposit cash at the Post Office from as little as £3, and deposit cheques in-app by taking a photo. Automate your expenses, ring-fence money for bills, keep track of invoices with instant payment notifications and spot where your business is spending with smart analytics. Voted Best Business Banking Provider 2023.
The joint bank account
Manage collective household expenses or set aside money together; our joint account simplifies shared spending. G