Affirm: Buy now, pay over time
ASO Keyword Dashboard
Tracking 131 keywords for Affirm: Buy now, pay over time in Apple App Store
Affirm: Buy now, pay over time tracks 131 keywords (34 keywords rank; 97 need traction). Key metrics: 21% top-10 coverage, opportunity 70.4, difficulty 41.5, best rank 1.
Tracked keywords
131
34 ranked • 97 not ranking yet
Top 10 coverage
21%
Best rank 1 • Latest leader 11
Avg opportunity
70.4
Top keyword: purchasing
Avg difficulty
41.5
Lower scores indicate easier wins
Opportunity leaders
- 62.8
purchasing
Opportunity: 73.0 • Difficulty: 39.5 • Rank 11
Competitors: 154
- 64.1
credit card
Opportunity: 73.0 • Difficulty: 44.5 • Rank 11
Competitors: 328
- 67.0
later
Opportunity: 73.0 • Difficulty: 45.9 • Rank 33
Competitors: 200
- 62.8
fee
Opportunity: 73.0 • Difficulty: 44.0 • Rank 24
Competitors: 231
- 65.7
advance
Opportunity: 73.0 • Difficulty: 42.4 • Rank 107
Competitors: 243
Unranked opportunities
trust
Opportunity: 73.0 • Difficulty: 44.3 • Competitors: 246
located
Opportunity: 73.0 • Difficulty: 40.0 • Competitors: 56
payments
Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 401
subject
Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 286
amount
Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 256
High competition keywords
time
Total apps: 189,320 • Major competitors: 4,121
Latest rank: — • Difficulty: 54.6
free
Total apps: 176,292 • Major competitors: 5,392
Latest rank: — • Difficulty: 55.3
make
Total apps: 158,400 • Major competitors: 4,110
Latest rank: — • Difficulty: 54.1
mobile
Total apps: 130,143 • Major competitors: 2,092
Latest rank: — • Difficulty: 53.1
every
Total apps: 119,677 • Major competitors: 3,438
Latest rank: — • Difficulty: 53.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| firm | 70 | 100 | 32 | 52 1,304 competing apps Median installs: 200 Avg rating: 4.3 | 1 | 1 | 12 major competitor apps |
| financing | 70 | 100 | 34 | 47 700 competing apps Median installs: 350 Avg rating: 4.2 | 1 | 1 | 20 major competitor apps |
| purchased | 72 | 100 | 42 | 61 4,920 competing apps Median installs: 850 Avg rating: 4.1 | 6 | 6 | 187 major competitor apps |
| payment | 69 | 100 | 51 | 78 50,385 competing apps Median installs: 650 Avg rating: 4.2 | 8 | 7 | 1,723 major competitor apps |
| pay | 70 | 100 | 49 | 76 37,439 competing apps Median installs: 650 Avg rating: 4.2 | 10 | 9 | 1,010 major competitor apps |
| zip | 71 | 100 | 36 | 55 2,005 competing apps Median installs: 650 Avg rating: 4.0 | 10 | 10 | 69 major competitor apps |
| purchasing | 73 | 100 | 40 | 63 6,001 competing apps Median installs: 550 Avg rating: 4.2 | 11 | 10 | 154 major competitor apps |
| purchase | 69 | 100 | 49 | 77 45,130 competing apps Median installs: 600 Avg rating: 4.2 | 10 | 10 | 1,187 major competitor apps |
| credit card | 73 | 100 | 44 | 64 7,145 competing apps Median installs: 600 Avg rating: 4.2 | 11 | 11 | 328 major competitor apps |
| credit | 72 | 100 | 48 | 71 18,213 competing apps Median installs: 700 Avg rating: 4.2 | 13 | 12 | 744 major competitor apps |
| paypal | 70 | 100 | 40 | 48 750 competing apps Median installs: 1,600 Avg rating: 4.2 | 12 | 12 | 77 major competitor apps |
| paying | 72 | 100 | 39 | 60 4,162 competing apps Median installs: 1,500 Avg rating: 4.3 | 12 | 12 | 126 major competitor apps |
| later | 73 | 100 | 46 | 67 10,781 competing apps Median installs: 500 Avg rating: 4.1 | 33 | 14 | 200 major competitor apps |
| payment methods | 72 | 100 | 37 | 59 3,596 competing apps Median installs: 800 Avg rating: 4.7 | 14 | 14 | 31 major competitor apps |
| fee payment | 66 | 100 | 18 | 30 62 competing apps Median installs: 200 Avg rating: 3.9 | 15 | 15 | 1 major competitor apps |
| finance | 72 | 100 | 39 | 60 4,033 competing apps Median installs: 300 Avg rating: 4.3 | 18 | 18 | 96 major competitor apps |
| payment options | 71 | 100 | 35 | 53 1,557 competing apps Median installs: 250 Avg rating: 4.2 | 24 | 24 | 33 major competitor apps |
| fee | 73 | 100 | 44 | 63 6,015 competing apps Median installs: 850 Avg rating: 4.2 | 24 | 24 | 231 major competitor apps |
| payment method | 70 | 100 | 36 | 48 784 competing apps Median installs: 600 Avg rating: 4.1 | 39 | 39 | 34 major competitor apps |
| time purchase | 71 | 100 | 32 | 53 1,502 competing apps Median installs: 450 Avg rating: 4.4 | 44 | 41 | 34 major competitor apps |
| amazon | 71 | 100 | 47 | 55 1,909 competing apps Median installs: 1,150 Avg rating: 4.1 | 69 | 69 | 140 major competitor apps |
| big | 71 | 100 | 48 | 72 22,090 competing apps Median installs: 700 Avg rating: 4.2 | 72 | 72 | 868 major competitor apps |
| buy | 71 | 100 | 47 | 72 22,211 competing apps Median installs: 500 Avg rating: 4.1 | 110 | 92 | 683 major competitor apps |
| apple account | 70 | 100 | 33 | 52 1,357 competing apps Median installs: 1,200 Avg rating: 4.4 | 92 | 92 | 65 major competitor apps |
| shop | 71 | 100 | 50 | 72 21,069 competing apps Median installs: 400 Avg rating: 4.3 | 94 | 94 | 657 major competitor apps |
App Description
Why you’ll love the Affirm app:
• See your purchasing power front and center
• Shop brands with clear, flexible payment options
• Discover deals, 0% APR options, and plans over 12 months
• Set up AutoPay or easily make early or one-time payments
• Request to pay over time with the Affirm Card online or in-store
Take your Affirm Card everywhere:
• Get a physical card and use it anywhere Visa is accepted in the U.S.
• No credit impact to apply, and no card or annual fees
• Discover 0% APR options or flexible plans at top brands, in-store and online
• Request a payment plan in the app before or after checkout. Minimum purchase may be required for payment plans. See footer for details.
Purchasing power is an estimate and may include a down payment at checkout. Approval and terms aren’t guaranteed.
The Affirm Card is a Visa® debit card issued by Evolve Bank & Trust (Evolve) or Stride Bank, N.A. (Stride), Members FDIC, pursuant to licenses from Visa U.S.A. Inc. Affirm is not a bank. FDIC insurance will only cover the failure of Evolve and/or Stride. Learn more at https://www.fdic.gov/resources/deposit-insurance/. Pay-over-time plans must be applied for each purchase in the mobile app, are subject to eligibility checks and are provided by affirm.com/lenders. Minimum purchases are required for pay over time plans; the amount is located in the Card tab of the app. For purchases that are not approved for and matched to a payment plan, you authorize Affirm to initiate an ACH debit from your linked bank account within 1-3 days of the purchase. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Financing Law license 60DBO-111681. For licenses and disclosures, see affirm.com/licenses.
Rates from 0 - 36% APR. For example, an $800 purchase could be split into 12 monthly payments of $77.99 at 30% APR, or 4 interest-free payments of $200 every 2 weeks. Loan options vary, are subject to eligibility, and may depend on whether your loan is applied for before or after your card purchase. There are minimum purchase amounts for loans, a down payment may be required, and may not be available in all states.