Affirm: Buy now, pay over time
ASO Keyword Dashboard
Tracking 123 keywords for Affirm: Buy now, pay over time in Apple App Store
Affirm: Buy now, pay over time tracks 123 keywords (26 keywords rank; 97 need traction). Key metrics: 12% top-10 coverage, opportunity 70.2, difficulty 40.0, best rank 6.
Tracked keywords
123
26 ranked • 97 not ranking yet
Top 10 coverage
12%
Best rank 6 • Latest leader 7
Avg opportunity
70.2
Top keyword: payments
Avg difficulty
40.0
Lower scores indicate easier wins
Opportunity leaders
- 68.5
payments
Opportunity: 73.0 • Difficulty: 41.8 • Rank 7
Competitors: 170
- 68.4
four
Opportunity: 73.0 • Difficulty: 41.2 • Rank 7
Competitors: 103
- 67.1
later
Opportunity: 73.0 • Difficulty: 41.4 • Rank 14
Competitors: 103
- 67.7
require
Opportunity: 73.0 • Difficulty: 41.1 • Rank 38
Competitors: 123
- 68.5
flexible
Opportunity: 73.0 • Difficulty: 41.5 • Rank 47
Competitors: 108
Unranked opportunities
trust
Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 104
located
Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 30
subject
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 166
amount
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 117
license
Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 98
High competition keywords
time
Total apps: 191,460 • Major competitors: 1,852
Latest rank: 117 • Difficulty: 53.5
free
Total apps: 164,090 • Major competitors: 2,531
Latest rank: — • Difficulty: 53.1
make
Total apps: 160,093 • Major competitors: 1,860
Latest rank: — • Difficulty: 52.8
like
Total apps: 142,680 • Major competitors: 2,089
Latest rank: 133 • Difficulty: 52.5
every
Total apps: 121,274 • Major competitors: 1,623
Latest rank: — • Difficulty: 51.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| payment | 69 | 100 | 48 | 78 45,361 competing apps Median installs: 175 Avg rating: 4.2 | 6 | 6 | 768 major competitor apps |
| payments | 73 | 100 | 42 | 69 12,427 competing apps Median installs: 150 Avg rating: 4.1 | 7 | 7 | 170 major competitor apps |
| four | 73 | 100 | 41 | 68 12,185 competing apps Median installs: 125 Avg rating: 4.1 | 7 | 7 | 103 major competitor apps |
| pay | 70 | 100 | 46 | 76 34,126 competing apps Median installs: 125 Avg rating: 4.2 | 11 | 11 | 477 major competitor apps |
| credit | 72 | 100 | 44 | 71 17,047 competing apps Median installs: 200 Avg rating: 4.2 | 12 | 12 | 360 major competitor apps |
| later | 73 | 100 | 41 | 67 10,205 competing apps Median installs: 125 Avg rating: 4.1 | 14 | 14 | 103 major competitor apps |
| purchase | 69 | 100 | 47 | 77 42,077 competing apps Median installs: 175 Avg rating: 4.2 | 19 | 19 | 547 major competitor apps |
| purchases | 72 | 100 | 43 | 70 15,288 competing apps Median installs: 425 Avg rating: 4.2 | 23 | 23 | 389 major competitor apps |
| require | 73 | 100 | 41 | 68 11,012 competing apps Median installs: 125 Avg rating: 4.1 | 38 | 38 | 123 major competitor apps |
| flexible | 73 | 100 | 42 | 68 12,301 competing apps Median installs: 100 Avg rating: 4.3 | 47 | 47 | 108 major competitor apps |
| apply | 72 | 100 | 43 | 70 14,792 competing apps Median installs: 150 Avg rating: 4.1 | 52 | 52 | 228 major competitor apps |
| buy | 71 | 100 | 44 | 72 20,580 competing apps Median installs: 125 Avg rating: 4.1 | 53 | 53 | 300 major competitor apps |
| times | 71 | 100 | 44 | 72 20,837 competing apps Median installs: 125 Avg rating: 4.2 | 64 | 64 | 201 major competitor apps |
| touch | 69 | 100 | 47 | 77 38,323 competing apps Median installs: 125 Avg rating: 4.0 | 65 | 65 | 356 major competitor apps |
| highest | 73 | 100 | 41 | 68 11,525 competing apps Median installs: 100 Avg rating: 4.2 | 80 | 80 | 130 major competitor apps |
| left | 71 | 100 | 43 | 72 18,814 competing apps Median installs: 125 Avg rating: 4.1 | 85 | 85 | 170 major competitor apps |
| upon | 73 | 100 | 41 | 68 10,833 competing apps Median installs: 200 Avg rating: 4.2 | 90 | 90 | 102 major competitor apps |
| big | 71 | 100 | 44 | 72 20,909 competing apps Median installs: 225 Avg rating: 4.2 | 93 | 93 | 436 major competitor apps |
| id | 72 | 100 | 43 | 70 14,863 competing apps Median installs: 200 Avg rating: 4.1 | 94 | 94 | 243 major competitor apps |
| per | 71 | 100 | 44 | 73 22,207 competing apps Median installs: 150 Avg rating: 4.1 | 103 | 103 | 233 major competitor apps |
| time | 65 | 100 | 53 | 88 191,460 competing apps Median installs: 100 Avg rating: 4.1 | 117 | 117 | 1,852 major competitor apps |
| like | 65 | 100 | 52 | 86 142,680 competing apps Median installs: 150 Avg rating: 4.2 | 133 | 133 | 2,089 major competitor apps |
| keeps | 72 | 100 | 42 | 70 14,288 competing apps Median installs: 100 Avg rating: 4.3 | 156 | 156 | 145 major competitor apps |
| best | 66 | 100 | 51 | 85 116,953 competing apps Median installs: 150 Avg rating: 4.2 | 171 | 171 | 1,658 major competitor apps |
| apple | 69 | 100 | 47 | 77 41,233 competing apps Median installs: 200 Avg rating: 4.3 | 215 | 215 | 732 major competitor apps |
App Description
Why you’ll love the Affirm app:
• See your purchasing power front and center
• Shop brands with clear, flexible payment options
• Discover deals, 0% APR options, and plans over 12 months
• Set up AutoPay or easily make early or one-time payments
• Request to pay over time with the Affirm Card online or in-store
Take your Affirm Card everywhere:
• Get a physical card and use it anywhere Visa is accepted in the U.S.
• No credit impact to apply, and no card or annual fees
• Discover 0% APR options or flexible plans at top brands, in-store and online
• Request a payment plan in the app before or after checkout. Minimum purchase may be required for payment plans. See footer for details.
Purchasing power is an estimate and may include a down payment at checkout. Approval and terms aren’t guaranteed.
The Affirm Card is a Visa® debit card issued by Evolve Bank & Trust (Evolve) or Stride Bank, N.A. (Stride), Members FDIC, pursuant to licenses from Visa U.S.A. Inc. Affirm is not a bank. FDIC insurance will only cover the failure of Evolve and/or Stride. Learn more at https://www.fdic.gov/resources/deposit-insurance/. Pay-over-time plans must be applied for each purchase in the mobile app, are subject to eligibility checks and are provided by affirm.com/lenders. Minimum purchases are required for pay over time plans; the amount is located in the Card tab of the app. For purchases that are not approved for and matched to a payment plan, you authorize Affirm to initiate an ACH debit from your linked bank account within 1-3 days of the purchase. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Financing Law license 60DBO-111681. For licenses and disclosures, see affirm.com/licenses.
Rates from 0 - 36% APR. For example, an $800 purchase could be split into 12 monthly payments of $77.99 at 30% APR, or 4 interest-free payments of $200 every 2 weeks. Loan options vary, are subject to eligibility, and may depend on whether your loan is applied for before or after your card purchase. There are minimum purchase amounts for loans, a down payment may be required, and may not be available in all states.