HelloFresh: Meal Kit Delivery

Developer: HelloFresh

Category: Food & Drink

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14.9M installs

298.3K ratings

ASO Keyword Dashboard

Tracking 68 keywords for HelloFresh: Meal Kit Delivery in Apple App Store

Developer: HelloFresh Category: food_and_drink Rating: 4.71

HelloFresh: Meal Kit Delivery tracks 68 keywords (11 keywords rank; 57 need traction). Key metrics: 18% top-10 coverage, opportunity 70.1, difficulty 41.1, best rank 3.

Tracked keywords

11 ranked • 57 not ranking yet

Top 10 coverage

18%

Best rank 3 • Latest leader 182

Avg opportunity

70.1

Top keyword: ideas

Avg difficulty

41.1

Lower scores indicate easier wins

Opportunity leaders

ideas

Opportunity: 73.0 • Difficulty: 41.6 • Rank 182

Competitors: 138
68.5
facebook

Opportunity: 73.0 • Difficulty: 42.1 • Rank —

Competitors: 205
68.5
instagram

Opportunity: 73.0 • Difficulty: 39.3 • Rank —

Competitors: 131
63.4
conveniently

Opportunity: 73.0 • Difficulty: 39.6 • Rank —

Competitors: 69
65.3
delivered

Opportunity: 73.0 • Difficulty: 40.9 • Rank —

Competitors: 126
66.1

Unranked opportunities

facebook

Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 205
instagram

Opportunity: 73.0 • Difficulty: 39.3 • Competitors: 131
conveniently

Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 69
delivered

Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 126
delicious

Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 138

High competition keywords

like

Total apps: 142,851 • Major competitors: 2,143

Latest rank: — • Difficulty: 52.5
download

Total apps: 122,433 • Major competitors: 1,348

Latest rank: — • Difficulty: 51.7
every

Total apps: 120,927 • Major competitors: 1,658

Latest rank: — • Difficulty: 51.6
share

Total apps: 113,498 • Major competitors: 1,158

Latest rank: — • Difficulty: 51.5
track

Total apps: 108,759 • Major competitors: 1,014

Latest rank: — • Difficulty: 51.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
meal	72	100	42	70 15,207 competing apps Median installs: 100 Avg rating: 4.4	3	3	97 major competitor apps
fresh	72	100	44	71 17,459 competing apps Median installs: 150 Avg rating: 4.3	4	4	316 major competitor apps
quick	68	100	49	80 62,378 competing apps Median installs: 100 Avg rating: 4.3	62	62	574 major competitor apps
good	70	100	46	75 32,096 competing apps Median installs: 125 Avg rating: 4.2	71	71	362 major competitor apps
delivery	71	100	45	73 22,153 competing apps Median installs: 50 Avg rating: 4.3	76	76	248 major competitor apps
food	70	100	46	76 35,688 competing apps Median installs: 75 Avg rating: 4.3	76	76	274 major competitor apps
menu	72	100	42	70 14,503 competing apps Median installs: 125 Avg rating: 4.3	79	79	107 major competitor apps
apply	72	100	43	70 14,812 competing apps Median installs: 150 Avg rating: 4.1	143	143	240 major competitor apps
apple	69	100	47	77 41,355 competing apps Median installs: 200 Avg rating: 4.3	172	172	756 major competitor apps
ideas	73	100	42	68 12,317 competing apps Median installs: 150 Avg rating: 4.2	182	182	138 major competitor apps
fast	69	100	48	78 47,390 competing apps Median installs: 150 Avg rating: 4.2	—	226	618 major competitor apps
download	66	100	52	85 122,433 competing apps Median installs: 100 Avg rating: 4.2	—	—	1,348 major competitor apps
health	69	100	47	77 39,101 competing apps Median installs: 100 Avg rating: 4.3	—	—	361 major competitor apps
email	70	100	46	76 35,909 competing apps Median installs: 150 Avg rating: 4.1	—	—	370 major competitor apps
facebook	73	100	42	69 12,446 competing apps Median installs: 275 Avg rating: 4.1	—	—	205 major competitor apps
instagram	73	100	39	63 6,163 competing apps Median installs: 325 Avg rating: 4.3	—	—	131 major competitor apps
tiktok	70	100	34	53 1,425 competing apps Median installs: 375 Avg rating: 4.3	—	—	39 major competitor apps
share	66	100	51	85 113,498 competing apps Median installs: 125 Avg rating: 4.2	—	—	1,158 major competitor apps
enjoy	66	100	51	84 101,541 competing apps Median installs: 125 Avg rating: 4.2	—	—	1,506 major competitor apps
conveniently	73	100	40	65 7,983 competing apps Median installs: 75 Avg rating: 4.1	—	—	69 major competitor apps
people	68	100	48	79 51,916 competing apps Median installs: 125 Avg rating: 4.3	—	—	589 major competitor apps
way	66	100	51	84 106,845 competing apps Median installs: 125 Avg rating: 4.2	—	—	1,283 major competitor apps
welcome	69	100	47	78 45,259 competing apps Median installs: 100 Avg rating: 4.3	—	—	433 major competitor apps
service	68	100	48	79 55,071 competing apps Median installs: 75 Avg rating: 4.1	—	—	518 major competitor apps
delivered	73	100	41	66 8,873 competing apps Median installs: 50 Avg rating: 4.2	—	—	126 major competitor apps

App Description

Welcome to the weekly meal kit service that's changing the way people eat, forever. With HelloFresh, you can enjoy chef-crafted, easy-to-cook recipes with delicious ingredients—all conveniently delivered to your door. No matter your dietary preference, we’ve got you covered. Browse categories like Meat & Veggies, Family Friendly, Under 20 Minutes, Fit & Wholesome, Pescatarian, and more. Easy. Delicious. Homemade. That’s HelloFresh.

Here’s what to expect when you download HelloFresh:

Choose from 100+ weekly recipesFeel good about every bite with more wholesome meals & ingredientsRefine your search by cooking time, energy, ingredients, and cuisinesEnjoy voice-activated cooking instructions and timersKeep track of your goals by syncing meal nutrition info to the iPhone Health AppEasily modify servings and delivery preferencesRate, save, and share your favorite meals
If you need help, email us at iosappfeedback@hellofresh.com.

For more info about HelloFresh subscriptions and meal kits, visit https://www.hellofresh.com/.

Follow us on Facebook (fb.com/hellofreshUS), Instagram (HelloFresh Group Announcements), X (@hellofreshUS), and TikTok (HelloFresh Group Announcements).