Firefox: Private Web Browser

Firefox: Private Web Browser
Developer: Mozilla
Category: Tools
~9.5M - 19M
189.8K ratings
~72.7K (installs week)
~452.1K (installs month)
Trend Steady
Firefox: Private Web Browser icon

ASO Keyword Dashboard

Tracking 123 keywords for Firefox: Private Web Browser in Apple App Store

Developer: Mozilla Category: tools Rating: 4.64

Firefox: Private Web Browser tracks 123 keywords (25 keywords rank; 98 need traction). Key metrics: 28% top-10 coverage, opportunity 50.5, difficulty 49.0, best rank 1.

Tracked keywords

123

25  ranked •  98  not ranking yet

Top 10 coverage

28%

Best rank 1 • Latest leader —

Avg opportunity

50.5

Top keyword: free

Avg difficulty

49.0

Lower scores indicate easier wins

Opportunity leaders

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Rank —

    Competitors: 2,147

    89.9

  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Rank —

    Competitors: 1,246

    85.2

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Rank —

    Competitors: 1,773

    88.4

  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Rank —

    Competitors: 1,134

    83.9

  • way

    Opportunity: 59.0 • Difficulty: 60.3 • Rank —

    Competitors: 1,067

    83.0

Unranked opportunities

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147

  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134

  • way

    Opportunity: 59.0 • Difficulty: 60.3 • Competitors: 1,067

High competition keywords

  • free

    Total apps: 9,480 • Major competitors: 2,147

    Latest rank: — • Difficulty: 63.5

  • time

    Total apps: 8,391 • Major competitors: 1,805

    Latest rank: — • Difficulty: 62.9

  • make

    Total apps: 8,094 • Major competitors: 1,773

    Latest rank: — • Difficulty: 62.7

  • every

    Total apps: 6,989 • Major competitors: 1,637

    Latest rank: — • Difficulty: 62.5

  • access

    Total apps: 6,181 • Major competitors: 1,388

    Latest rank: — • Difficulty: 63.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
web581004564

645 competing apps

Median installs: 249,600

Avg rating: 4.6

11

127

major competitor apps

internet581005271

1,413 competing apps

Median installs: 229,725

Avg rating: 4.6

11

285

major competitor apps

website581004259

415 competing apps

Median installs: 230,275

Avg rating: 4.6

22

73

major competitor apps

browse201006168

1,043 competing apps

Median installs: 333,400

Avg rating: 4.7

22

297

major competitor apps

search581006275

2,154 competing apps

Median installs: 273,038

Avg rating: 4.6

44

531

major competitor apps

private581004966

863 competing apps

Median installs: 258,650

Avg rating: 4.6

76

182

major competitor apps

edge581004162

539 competing apps

Median installs: 227,150

Avg rating: 4.6

66

97

major competitor apps

safe581005570

1,261 competing apps

Median installs: 254,350

Avg rating: 4.6

4036

237

major competitor apps

via581005575

2,102 competing apps

Median installs: 260,250

Avg rating: 4.6

7548

427

major competitor apps

stay581006278

2,890 competing apps

Median installs: 288,838

Avg rating: 4.7

6161

682

major competitor apps

open581005473

1,743 competing apps

Median installs: 231,475

Avg rating: 4.6

8565

328

major competitor apps

privacy581005776

2,407 competing apps

Median installs: 266,625

Avg rating: 4.6

6969

532

major competitor apps

update581004765

767 competing apps

Median installs: 272,550

Avg rating: 4.6

7878

168

major competitor apps

fast581005575

1,997 competing apps

Median installs: 276,025

Avg rating: 4.6

7878

471

major competitor apps

download581006083

4,537 competing apps

Median installs: 266,225

Avg rating: 4.6

9797

1,040

major competitor apps

navigate581004765

750 competing apps

Median installs: 248,912

Avg rating: 4.6

—100

162

major competitor apps

explore581006179

3,030 competing apps

Median installs: 275,988

Avg rating: 4.6

102102

711

major competitor apps

updates581005572

1,493 competing apps

Median installs: 302,850

Avg rating: 4.6

112112

362

major competitor apps

faster581005267

907 competing apps

Median installs: 305,825

Avg rating: 4.6

120120

225

major competitor apps

mode581005173

1,632 competing apps

Median installs: 249,788

Avg rating: 4.6

135135

350

major competitor apps

us581005882

4,260 competing apps

Median installs: 268,738

Avg rating: 4.6

140140

915

major competitor apps

touch581005473

1,612 competing apps

Median installs: 220,412

Avg rating: 4.6

159159

299

major competitor apps

require581004761

505 competing apps

Median installs: 272,550

Avg rating: 4.6

194194

126

major competitor apps

settings581005478

2,908 competing apps

Median installs: 256,188

Avg rating: 4.6

210210

578

major competitor apps

message581006163

627 competing apps

Median installs: 266,150

Avg rating: 4.6

223223

149

major competitor apps

123 keywords
1 of 5

App Description

Take control of your internet experience with Firefox.
When you choose Firefox, you choose privacy, focus, and a better way to browse.

PRIVACY WHERE IT COUNTS
Firefox blocks hidden trackers that follow you online and slow things down. Want more control? Switch Enhanced Tracking Protection to Strict mode for stronger defense across all your tabs. Or use a private window — your search and browsing history automatically disappears when you close all your private tabs.

STAY IN SYNC, WHEREVER YOU BROWSE
Start a search on your phone, pick it up on your laptop — or vice versa. With a Mozilla account, your open tabs, history, and bookmarks stay in sync. Firefox can also suggest strong passwords when you create an account, and store them securely so they’re available on every device.

A SMARTER HOME SCREEN
Jump right back in. Your open tabs are grouped automatically, along with your recent bookmarks, top sites, and popular articles — all in one place.

FIND WHAT YOU NEED FAST
Get smart suggestions as you type and quickly access your most-visited sites and past searches from your favorite search engines.

TABS, YOUR WAY
Open as many tabs as you need without losing your place. Firefox shows them as thumbnails, so it’s easy to jump back to what matters.

SHARE IN SECONDS
Easily share links or specific parts of a page, with quick access to your most recently used apps.

BILLIONAIRE-FREE FOR OVER 20 YEARS
Launched in 2004, Firefox was built by Mozilla as a faster, more private, more customizable alternative to other browsers. Today, we’re still not-for-profit, still independent — and still working to make the internet, and the time you spend on it, better. Learn more about Mozilla at https://www.mozilla.org.

LEARN MORE
• Terms of Use: https://www.mozilla.org/about/legal/terms/firefox/
• Privacy Policy: https://www.mozilla.org/privacy/firefox
• Latest news: https://blog.mozilla.org