Official NY Lottery
ASO Keyword Dashboard
Tracking 79 keywords for Official NY Lottery in Google Play
Official NY Lottery tracks 79 keywords (4 keywords rank; 75 need traction). Key metrics: 25% top-10 coverage, opportunity 70.1, difficulty 49.1, best rank 3.
Enhance your NY Lottery experience
Tracked keywords
79
4 ranked • 75 not ranking yet
Top 10 coverage
25%
Best rank 3 • Latest leader —
Avg opportunity
70.1
Top keyword: nearest
Avg difficulty
49.1
Lower scores indicate easier wins
Opportunity leaders
- 65.8
nearest
Opportunity: 74.0 • Difficulty: 43.0 • Rank —
Competitors: 826
- 64.6
scanner
Opportunity: 74.0 • Difficulty: 44.2 • Rank —
Competitors: 766
- 65.8
ticket
Opportunity: 74.0 • Difficulty: 42.1 • Rank —
Competitors: 666
- 66.0
pocket
Opportunity: 74.0 • Difficulty: 44.4 • Rank —
Competitors: 958
- 62.6
requirements
Opportunity: 74.0 • Difficulty: 38.9 • Rank —
Competitors: 251
Unranked opportunities
nearest
Opportunity: 74.0 • Difficulty: 43.0 • Competitors: 826
scanner
Opportunity: 74.0 • Difficulty: 44.2 • Competitors: 766
ticket
Opportunity: 74.0 • Difficulty: 42.1 • Competitors: 666
pocket
Opportunity: 74.0 • Difficulty: 44.4 • Competitors: 958
requirements
Opportunity: 74.0 • Difficulty: 38.9 • Competitors: 251
High competition keywords
new
Total apps: 368,929 • Major competitors: 21,444
Latest rank: — • Difficulty: 59.8
access
Total apps: 339,043 • Major competitors: 11,559
Latest rank: — • Difficulty: 59.5
download
Total apps: 335,308 • Major competitors: 15,858
Latest rank: — • Difficulty: 56.8
find
Total apps: 307,165 • Major competitors: 16,288
Latest rank: — • Difficulty: 59.7
experience
Total apps: 291,024 • Major competitors: 15,362
Latest rank: — • Difficulty: 58.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| lottery | 73 | 100 | 35 | 56 3,148 competing apps Median installs: 5,655 Avg rating: 2.1 | 3 | 3 | 154 major competitor apps |
| officially | 73 | 100 | 41 | 57 3,674 competing apps Median installs: 5,486 Avg rating: 2.1 | 15 | 15 | 206 major competitor apps |
| york | 73 | 100 | 41 | 56 3,366 competing apps Median installs: 2,597 Avg rating: 2.5 | 16 | 16 | 284 major competitor apps |
| nh | 69 | 100 | 29 | 40 343 competing apps Median installs: 2,482 Avg rating: 2.2 | 115 | 115 | 56 major competitor apps |
| download | 65 | 100 | 57 | 88 335,308 competing apps Median installs: 1,667 Avg rating: 2.0 | — | — | 15,858 major competitor apps |
| play | 66 | 100 | 62 | 85 206,958 competing apps Median installs: 6,219 Avg rating: 2.3 | — | — | 18,529 major competitor apps |
| fun | 67 | 100 | 59 | 83 169,012 competing apps Median installs: 5,276 Avg rating: 2.2 | — | — | 14,183 major competitor apps |
| new | 65 | 100 | 60 | 89 368,929 competing apps Median installs: 2,547 Avg rating: 2.1 | — | — | 21,444 major competitor apps |
| 69 | 100 | 50 | 77 69,407 competing apps Median installs: 2,060 Avg rating: 2.1 | — | — | 2,876 major competitor apps | |
| notifications | 68 | 100 | 54 | 80 99,213 competing apps Median installs: 783 Avg rating: 1.8 | — | — | 2,943 major competitor apps |
| right | 67 | 100 | 58 | 83 159,331 competing apps Median installs: 1,585 Avg rating: 2.0 | — | — | 8,091 major competitor apps |
| phone | 67 | 100 | 62 | 83 152,369 competing apps Median installs: 2,624 Avg rating: 2.1 | — | — | 8,545 major competitor apps |
| collect | 69 | 100 | 54 | 78 77,599 competing apps Median installs: 3,435 Avg rating: 2.2 | — | — | 5,807 major competitor apps |
| environment | 71 | 100 | 47 | 72 31,905 competing apps Median installs: 1,745 Avg rating: 1.9 | — | — | 1,903 major competitor apps |
| exclusive | 69 | 100 | 55 | 78 83,379 competing apps Median installs: 1,472 Avg rating: 2.0 | — | — | 4,579 major competitor apps |
| experience | 65 | 100 | 58 | 87 291,024 competing apps Median installs: 1,456 Avg rating: 2.0 | — | — | 15,362 major competitor apps |
| date | 68 | 100 | 53 | 79 93,268 competing apps Median installs: 699 Avg rating: 1.8 | — | — | 2,736 major competitor apps |
| simply | 69 | 100 | 49 | 78 83,927 competing apps Median installs: 1,442 Avg rating: 2.0 | — | — | 3,342 major competitor apps |
| enhance | 69 | 100 | 51 | 78 75,239 competing apps Median installs: 1,204 Avg rating: 2.0 | — | — | 3,514 major competitor apps |
| find | 65 | 100 | 60 | 87 307,165 competing apps Median installs: 2,265 Avg rating: 2.1 | — | — | 16,288 major competitor apps |
| call | 70 | 100 | 56 | 74 47,550 competing apps Median installs: 2,865 Avg rating: 2.1 | — | — | 2,699 major competitor apps |
| scanning | 73 | 100 | 47 | 67 16,694 competing apps Median installs: 1,362 Avg rating: 1.9 | — | — | 909 major competitor apps |
| discover | 67 | 100 | 56 | 82 138,358 competing apps Median installs: 1,278 Avg rating: 2.0 | — | — | 7,190 major competitor apps |
| visit | 70 | 100 | 52 | 75 53,466 competing apps Median installs: 1,842 Avg rating: 2.1 | — | — | 2,823 major competitor apps |
| access | 65 | 100 | 59 | 88 339,043 competing apps Median installs: 1,013 Avg rating: 1.9 | — | — | 11,559 major competitor apps |
App Description
Enhance your NY Lottery experience
Features include:
• Ticket Scanning - Use the New York Lottery ticket scanner right on your phone to see if you’re a winner
• Winning Numbers - Check out the latest winning numbers
• Retailer Locator - Locate your nearest retailer and get your game on, wherever!
• Draw Game Info - Get draw game dates, jackpots, and info right in your pocket
• Discover Scratch-Offs - Find your new favorite Scratch-Off Game
• Promotions - Find new ways to win with New York Lottery promotions
• Notifications - Stay up to date about big jackpots and more with customized notifications
To get access to exclusive features like Ticket Scanning, sign in with your existing Collect ‘N Win credentials. If you had the old NY Lottery app, you must create a new account; simply use the same email as before! The New York Lottery is updating its verification requirements to ensure a safe gaming environment for all players.
Please play responsibly. Must be 18+. Gambling problem? Call 1-877-8-HOPENY (1-877-846-7369) or text HOPENY. Visit PlayResponsiblyNY.com