Barnes & Noble NOOK
ASO Keyword Dashboard
Tracking 127 keywords for Barnes & Noble NOOK in Google Play
Barnes & Noble NOOK tracks 127 keywords (4 keywords rank; 123 need traction). Key metrics: 25% top-10 coverage, opportunity 70.4, difficulty 48.4, best rank 3.
Barnes & Noble’s award-winning digital discovery experience
Tracked keywords
127
4 ranked • 123 not ranking yet
Top 10 coverage
25%
Best rank 3 • Latest leader —
Avg opportunity
70.4
Top keyword: mystery
Avg difficulty
48.4
Lower scores indicate easier wins
Opportunity leaders
- 61.4
mystery
Opportunity: 74.0 • Difficulty: 41.5 • Rank —
Competitors: 586
- 65.1
vision
Opportunity: 74.0 • Difficulty: 40.8 • Rank —
Competitors: 368
- 61.7
discovery
Opportunity: 74.0 • Difficulty: 44.3 • Rank —
Competitors: 314
- 62.1
purchased
Opportunity: 74.0 • Difficulty: 43.4 • Rank —
Competitors: 613
- 60.5
graphic
Opportunity: 74.0 • Difficulty: 43.2 • Rank —
Competitors: 534
Unranked opportunities
mystery
Opportunity: 74.0 • Difficulty: 41.5 • Competitors: 586
vision
Opportunity: 74.0 • Difficulty: 40.8 • Competitors: 368
discovery
Opportunity: 74.0 • Difficulty: 44.3 • Competitors: 314
purchased
Opportunity: 74.0 • Difficulty: 43.4 • Competitors: 613
graphic
Opportunity: 74.0 • Difficulty: 43.2 • Competitors: 534
High competition keywords
new
Total apps: 370,270 • Major competitors: 21,630
Latest rank: — • Difficulty: 59.9
access
Total apps: 337,289 • Major competitors: 11,556
Latest rank: — • Difficulty: 59.5
free
Total apps: 320,602 • Major competitors: 22,308
Latest rank: — • Difficulty: 60.0
experience
Total apps: 289,044 • Major competitors: 15,346
Latest rank: — • Difficulty: 58.0
enjoy
Total apps: 278,300 • Major competitors: 18,168
Latest rank: — • Difficulty: 58.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| noble | 73 | 100 | 36 | 58 4,665 competing apps Median installs: 6,262 Avg rating: 1.8 | 4 | 3 | 123 major competitor apps |
| genre | 73 | 100 | 43 | 59 4,794 competing apps Median installs: 6,832 Avg rating: 2.3 | 15 | 15 | 396 major competitor apps |
| ebook | 72 | 100 | 36 | 52 1,858 competing apps Median installs: 2,645 Avg rating: 1.8 | 23 | 23 | 106 major competitor apps |
| november | 72 | 100 | 32 | 52 1,788 competing apps Median installs: 1,559 Avg rating: 1.7 | 30 | 30 | 76 major competitor apps |
| free | 65 | 100 | 60 | 88 320,602 competing apps Median installs: 4,377 Avg rating: 2.2 | — | — | 22,308 major competitor apps |
| new | 65 | 100 | 60 | 89 370,270 competing apps Median installs: 2,549 Avg rating: 2.0 | — | — | 21,630 major competitor apps |
| online | 66 | 100 | 56 | 84 195,464 competing apps Median installs: 1,379 Avg rating: 1.8 | — | — | 9,432 major competitor apps |
| mystery | 74 | 100 | 41 | 61 7,162 competing apps Median installs: 12,076 Avg rating: 2.7 | — | — | 586 major competitor apps |
| share | 66 | 100 | 60 | 85 215,942 competing apps Median installs: 2,262 Avg rating: 2.0 | — | — | 10,852 major competitor apps |
| friends | 68 | 100 | 58 | 81 115,100 competing apps Median installs: 4,680 Avg rating: 2.1 | — | — | 8,668 major competitor apps |
| library | 71 | 100 | 56 | 72 32,264 competing apps Median installs: 1,860 Avg rating: 1.9 | — | — | 1,553 major competitor apps |
| page | 72 | 100 | 48 | 71 28,233 competing apps Median installs: 2,833 Avg rating: 2.0 | — | — | 1,478 major competitor apps |
| enjoy | 65 | 100 | 59 | 87 278,300 competing apps Median installs: 3,028 Avg rating: 2.0 | — | — | 18,168 major competitor apps |
| device | 68 | 100 | 63 | 80 107,472 competing apps Median installs: 2,652 Avg rating: 2.0 | — | — | 6,156 major competitor apps |
| users | 67 | 100 | 54 | 82 136,474 competing apps Median installs: 1,213 Avg rating: 1.8 | — | — | 4,877 major competitor apps |
| experience | 65 | 100 | 58 | 87 289,044 competing apps Median installs: 1,501 Avg rating: 1.9 | — | — | 15,346 major competitor apps |
| curated | 72 | 100 | 49 | 69 22,898 competing apps Median installs: 754 Avg rating: 1.8 | — | — | 695 major competitor apps |
| narration | 72 | 100 | 34 | 53 2,224 competing apps Median installs: 2,716 Avg rating: 1.9 | — | — | 64 major competitor apps |
| words | 70 | 100 | 49 | 74 46,721 competing apps Median installs: 3,536 Avg rating: 2.0 | — | — | 1,839 major competitor apps |
| digital | 68 | 100 | 52 | 81 123,675 competing apps Median installs: 795 Avg rating: 1.7 | — | — | 4,256 major competitor apps |
| control | 67 | 100 | 55 | 82 135,108 competing apps Median installs: 1,562 Avg rating: 1.9 | — | — | 6,819 major competitor apps |
| content | 67 | 100 | 58 | 81 130,211 competing apps Median installs: 2,014 Avg rating: 1.9 | — | — | 5,589 major competitor apps |
| customizable | 71 | 100 | 49 | 73 40,669 competing apps Median installs: 1,133 Avg rating: 2.0 | — | — | 2,081 major competitor apps |
| multiple | 67 | 100 | 56 | 81 129,574 competing apps Median installs: 2,394 Avg rating: 2.0 | — | — | 8,197 major competitor apps |
| account | 68 | 100 | 55 | 79 93,529 competing apps Median installs: 1,752 Avg rating: 2.1 | — | — | 4,671 major competitor apps |
App Description
Barnes & Noble’s award-winning digital discovery experience
Barnes & Noble at Your Fingertips
-Browse the latest new eBook and audiobook releases, bestsellers, promotions, and expert recommendations just for you!
-Discover books in every genre, about every subject, for every age: contemporary fiction, romance, mystery and thriller, classics, sci-fi and fantasy, manga, kids, young adult, non-fiction and more!
-Digital content purchased from Barnes & Noble will automatically appear in this app.
-Explore over 75,000 free eBooks and more than 10,000 free audiobooks.
-Sync your books, bookmarks, notes and highlights across all your devices for a seamless reading experience.
-Listen safely while you drive with Android Auto.
Rich, Customizable Reading and Listening
-Adjust font styles, line spacing, margins, page animations, narration speed, background color, and screen brightness for more comfortable reading.
-Add notes, bookmarks, and highlights as you read or listen. Share favorite highlights with friends across social networks.
-Set the Sleep Timer to coordinate audiobook listening to your schedule.
-Download, read, or listen to free eBook and audiobook samples, and add favorites to your Wishlist.
-Organize your Library into custom shelves.
-Search inside the book and look up words with the in-app dictionary.
-Store content on your device or in the cloud.
- Accessible to blind and low-vision users leveraging Android assistive technology that includes screen magnification and TalkBack.
One App for the Whole Family
-With Profiles, family members can share an account while still enjoying their own customized experience.
-Share eBooks audiobooks, magazines, newspapers and comics across Profiles—no need to purchase again! Reading position, bookmarks, highlights and notes are saved to each Profile.
-Child Profiles allow parents to control what each child sees.