gov.br

Developer: Serviços e Informações

Category: Tools

144.5M installs

11.4M ratings

+695.5K weekly installs

trend steady

+2.4M monthly installs

trend steady

ASO Keyword Dashboard

Tracking 54 keywords for gov.br in Google Play

Developer: Serviços e Informações do Brasil Category: tools Rating: 4.6

gov.br tracks 54 keywords (1 keyword ranks; 53 need traction). Key metrics: 0% top-10 coverage, opportunity 69.4, difficulty 54.2, best rank 106.

Gov.br is a means of user access to digital public services.

Tracked keywords

1 ranked • 53 not ranking yet

Top 10 coverage

Best rank 106 • Latest leader —

Avg opportunity

69.4

Top keyword: electronic

Avg difficulty

54.2

Lower scores indicate easier wins

Opportunity leaders

electronic

Opportunity: 73.0 • Difficulty: 49.7 • Rank —

Competitors: 875
68.6
login

Opportunity: 72.0 • Difficulty: 46.9 • Rank 106

Competitors: 1,172
69.4
contacts

Opportunity: 72.0 • Difficulty: 78.8 • Rank —

Competitors: 891
64.7
government

Opportunity: 72.0 • Difficulty: 44.9 • Rank —

Competitors: 771
68.8
documents

Opportunity: 72.0 • Difficulty: 71.2 • Rank —

Competitors: 1,198
68.8

Unranked opportunities

electronic

Opportunity: 73.0 • Difficulty: 49.7 • Competitors: 875
contacts

Opportunity: 72.0 • Difficulty: 78.8 • Competitors: 891
government

Opportunity: 72.0 • Difficulty: 44.9 • Competitors: 771
documents

Opportunity: 72.0 • Difficulty: 71.2 • Competitors: 1,198
sign

Opportunity: 72.0 • Difficulty: 57.6 • Competitors: 1,608

High competition keywords

new

Total apps: 193,474 • Major competitors: 25,823

Latest rank: — • Difficulty: 65.7
make

Total apps: 163,352 • Major competitors: 21,922

Latest rank: — • Difficulty: 65.0
access

Total apps: 126,428 • Major competitors: 11,667

Latest rank: — • Difficulty: 66.6
using

Total apps: 114,758 • Major competitors: 13,323

Latest rank: — • Difficulty: 64.0
without

Total apps: 113,596 • Major competitors: 12,654

Latest rank: — • Difficulty: 63.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
login	72	100	47	69 11,591 competing apps Median installs: 26,620 Avg rating: 2.8	106	106	1,172 major competitor apps
new	64	100	66	90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0	—	—	25,823 major competitor apps
level	68	100	60	80 47,860 competing apps Median installs: 42,032 Avg rating: 3.1	—	—	6,533 major competitor apps
notifications	69	100	63	77 33,158 competing apps Median installs: 22,800 Avg rating: 2.8	—	—	2,906 major competitor apps
share	66	100	65	86 102,576 competing apps Median installs: 35,820 Avg rating: 2.9	—	—	11,283 major competitor apps
contacts	72	100	79	65 6,152 competing apps Median installs: 41,718 Avg rating: 3.0	—	—	891 major competitor apps
make	64	100	65	89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0	—	—	21,922 major competitor apps
digital	68	100	55	79 42,168 competing apps Median installs: 26,988 Avg rating: 2.7	—	—	4,209 major competitor apps
transparency	71	100	38	59 2,706 competing apps Median installs: 25,046 Avg rating: 2.7	—	—	231 major competitor apps
using	65	100	64	86 114,758 competing apps Median installs: 37,480 Avg rating: 2.8	—	—	13,323 major competitor apps
life	68	100	60	81 51,898 competing apps Median installs: 37,300 Avg rating: 2.9	—	—	6,276 major competitor apps
service	68	100	59	81 54,184 competing apps Median installs: 29,877 Avg rating: 2.6	—	—	5,377 major competitor apps
available	66	100	66	85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9	—	—	9,952 major competitor apps
account	68	100	60	79 41,533 competing apps Median installs: 33,567 Avg rating: 3.0	—	—	4,686 major competitor apps
access	65	100	67	87 126,428 competing apps Median installs: 25,852 Avg rating: 2.8	—	—	11,667 major competitor apps
government	72	100	45	69 10,650 competing apps Median installs: 31,956 Avg rating: 2.3	—	—	771 major competitor apps
silver	70	100	37	55 1,630 competing apps Median installs: 29,767 Avg rating: 3.1	—	—	158 major competitor apps
create	66	100	69	85 93,845 competing apps Median installs: 45,191 Avg rating: 3.0	—	—	13,574 major competitor apps
without	65	100	63	86 113,596 competing apps Median installs: 37,274 Avg rating: 2.8	—	—	12,654 major competitor apps
see	67	100	68	84 78,341 competing apps Median installs: 34,000 Avg rating: 3.0	—	—	9,101 major competitor apps
much	68	100	57	81 52,113 competing apps Median installs: 34,180 Avg rating: 2.9	—	—	6,352 major competitor apps
user	67	100	60	82 59,325 competing apps Median installs: 25,959 Avg rating: 2.6	—	—	4,926 major competitor apps
enter	70	100	53	75 26,195 competing apps Median installs: 35,455 Avg rating: 2.8	—	—	2,973 major competitor apps
documents	72	100	71	69 10,646 competing apps Median installs: 29,384 Avg rating: 2.6	—	—	1,198 major competitor apps
understand	70	100	51	75 26,174 competing apps Median installs: 27,627 Avg rating: 2.7	—	—	2,036 major competitor apps

App Description

Gov.br is a means of user access to digital public services.

Now yes! We have a new look! And with news!
The "gov.br" app (formerly My gov.br) is renewed for you to have a more simplified experience:

- For starters, you can access the app without doing facial recognition and if you need to create your gov.br account, we'll do it through the app.
- You can access any government service that has the “Enter with gov.br” button without needing a password, using only your cell phone's biometrics. Will you forget the password?!
- And more, in addition to being able to consult your data and digital documents, you can share them with your contacts to make life easier. You can also see your login history on gov.br sites and have more transparency to understand how they are using your data.
- And to make your account more secure, you can level it up to silver or gold!

All of this available in the new app, keeping what was already useful: digital proof of life, receiving notifications to sign electronic documents and much more!