BCT Taxonomy
ASO Keyword Dashboard
Tracking 49 keywords for BCT Taxonomy in Google Play
BCT Taxonomy tracks 49 keywords (no keywords rank yet; 49 need traction). Key metrics: opportunity 70.8, difficulty 41.6.
Easy-to-navigate & searchable version of the Behaviour Change Technique Taxonomy
Tracked keywords
49
0 ranked • 49 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.8
Top keyword: university
Avg difficulty
41.6
Lower scores indicate easier wins
Opportunity leaders
- 66.1
university
Opportunity: 74.0 • Difficulty: 40.8 • Rank —
Competitors: 178
- 63.6
college
Opportunity: 74.0 • Difficulty: 39.1 • Rank —
Competitors: 253
- 65.3
reporting
Opportunity: 74.0 • Difficulty: 41.5 • Rank —
Competitors: 275
- 64.2
led
Opportunity: 74.0 • Difficulty: 40.7 • Rank —
Competitors: 515
- 65.1
published
Opportunity: 74.0 • Difficulty: 42.0 • Rank —
Competitors: 331
Unranked opportunities
university
Opportunity: 74.0 • Difficulty: 40.8 • Competitors: 178
college
Opportunity: 74.0 • Difficulty: 39.1 • Competitors: 253
reporting
Opportunity: 74.0 • Difficulty: 41.5 • Competitors: 275
led
Opportunity: 74.0 • Difficulty: 40.7 • Competitors: 515
published
Opportunity: 74.0 • Difficulty: 42.0 • Competitors: 331
High competition keywords
access
Total apps: 337,261 • Major competitors: 12,468
Latest rank: — • Difficulty: 58.5
find
Total apps: 305,883 • Major competitors: 17,673
Latest rank: — • Difficulty: 58.4
view
Total apps: 182,557 • Major competitors: 6,189
Latest rank: — • Difficulty: 54.9
quick
Total apps: 140,602 • Major competitors: 6,795
Latest rank: — • Difficulty: 54.9
search
Total apps: 130,859 • Major competitors: 6,876
Latest rank: — • Difficulty: 58.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| change | 68 | 100 | 52 | 79 90,279 competing apps Median installs: 4,839 Avg rating: 2.6 | — | — | 6,366 major competitor apps |
| version | 70 | 100 | 54 | 76 56,820 competing apps Median installs: 4,916 Avg rating: 2.7 | — | — | 3,381 major competitor apps |
| scientists | 71 | 100 | 32 | 49 1,177 competing apps Median installs: 2,447 Avg rating: 2.4 | — | — | 48 major competitor apps |
| medical | 71 | 100 | 44 | 72 33,704 competing apps Median installs: 1,236 Avg rating: 2.1 | — | — | 897 major competitor apps |
| team | 69 | 100 | 52 | 79 85,262 competing apps Median installs: 1,459 Avg rating: 2.5 | — | — | 4,218 major competitor apps |
| valuable | 71 | 100 | 45 | 72 31,010 competing apps Median installs: 1,621 Avg rating: 2.3 | — | — | 1,148 major competitor apps |
| find | 65 | 100 | 58 | 87 305,883 competing apps Median installs: 2,784 Avg rating: 2.6 | — | — | 17,673 major competitor apps |
| london | 72 | 100 | 34 | 53 2,164 competing apps Median installs: 1,450 Avg rating: 2.5 | — | — | 122 major competitor apps |
| university | 74 | 100 | 41 | 66 14,112 competing apps Median installs: 1,719 Avg rating: 1.9 | — | — | 178 major competitor apps |
| speed | 70 | 100 | 53 | 76 57,095 competing apps Median installs: 4,895 Avg rating: 2.6 | — | — | 4,876 major competitor apps |
| search | 67 | 100 | 58 | 82 130,859 competing apps Median installs: 3,358 Avg rating: 2.5 | — | — | 6,876 major competitor apps |
| access | 65 | 100 | 59 | 88 337,261 competing apps Median installs: 1,157 Avg rating: 2.4 | — | — | 12,468 major competitor apps |
| technique | 73 | 100 | 36 | 57 3,941 competing apps Median installs: 1,650 Avg rating: 2.5 | — | — | 152 major competitor apps |
| view | 66 | 100 | 55 | 84 182,557 competing apps Median installs: 908 Avg rating: 2.4 | — | — | 6,189 major competitor apps |
| navigate | 70 | 100 | 50 | 76 57,969 competing apps Median installs: 1,086 Avg rating: 2.2 | — | — | 2,382 major competitor apps |
| city | 70 | 100 | 50 | 76 55,413 competing apps Median installs: 3,192 Avg rating: 2.4 | — | — | 4,612 major competitor apps |
| tool | 68 | 100 | 50 | 80 101,021 competing apps Median installs: 1,324 Avg rating: 2.4 | — | — | 4,102 major competitor apps |
| year | 72 | 100 | 48 | 71 28,882 competing apps Median installs: 4,983 Avg rating: 2.4 | — | — | 1,536 major competitor apps |
| quick | 67 | 100 | 55 | 82 140,602 competing apps Median installs: 1,454 Avg rating: 2.4 | — | — | 6,795 major competitor apps |
| full | 67 | 100 | 54 | 81 130,104 competing apps Median installs: 3,194 Avg rating: 2.6 | — | — | 7,555 major competitor apps |
| project | 72 | 100 | 43 | 69 21,927 competing apps Median installs: 746 Avg rating: 2.2 | — | — | 545 major competitor apps |
| anyone | 70 | 100 | 48 | 75 51,332 competing apps Median installs: 1,788 Avg rating: 2.4 | — | — | 2,340 major competitor apps |
| development | 71 | 100 | 45 | 72 33,416 competing apps Median installs: 1,288 Avg rating: 2.2 | — | — | 1,051 major competitor apps |
| research | 73 | 100 | 47 | 67 16,323 competing apps Median installs: 1,745 Avg rating: 2.4 | — | — | 607 major competitor apps |
| college | 74 | 100 | 39 | 64 9,840 competing apps Median installs: 1,126 Avg rating: 2.2 | — | — | 253 major competitor apps |
App Description
Easy-to-navigate & searchable version of the Behaviour Change Technique Taxonomy
Comprising 93 behaviour change techniques (BCTs) with labels, definitions and examples, organised into 16 groupings to increase speed of use, the taxonomy is a valuable tool for anyone involved in designing, reporting or evaluating interventions to change behaviour.
Features
- Access to the full behaviour change techniques BCTTv1
- Quick search for BCTs by BCT label, grouping or view all BCTs
- Find out more about the BCT taxonomy project
About
The development of the behaviour change techniques BCTTv1 was three-year project, funded by the UK Medical Research Council and led by a team of behavioural scientists from:
• University College London (UCL)
• University of Aberdeen
• University of Cambridge
• University of Exeter
• City University London
• Newcastle University
Find out more about the BCT project at UCL: www.ucl.ac.uk/health-psychology/bcttaxonomy
