Splitwise

30.7M installs
189.1K ratings
+71.6K weekly installs
trend steady
+278.9K monthly installs
trend steady
Splitwise icon

ASO Keyword Dashboard

Tracking 138 keywords for Splitwise in Google Play

Developer: Splitwise Category: finance Rating: 4.21

Splitwise tracks 138 keywords (10 keywords rank; 128 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 47.0, best rank 13.

Split expenses with friends, roommates, group trips, and more

Tracked keywords

138

10  ranked •  128  not ranking yet

Top 10 coverage

0%

Best rank 13 • Latest leader 95

Avg opportunity

70.3

Top keyword: subscriptions

Avg difficulty

47.0

Lower scores indicate easier wins

Opportunity leaders

  • subscriptions

    Opportunity: 74.0 • Difficulty: 65.2 • Rank 95

    Competitors: 447

    62.4
  • vacation

    Opportunity: 74.0 • Difficulty: 45.0 • Rank —

    Competitors: 345

    59.4
  • backed

    Opportunity: 74.0 • Difficulty: 50.8 • Rank —

    Competitors: 249

    60.2
  • expenses

    Opportunity: 74.0 • Difficulty: 40.1 • Rank —

    Competitors: 343

    63.8
  • split

    Opportunity: 74.0 • Difficulty: 47.7 • Rank —

    Competitors: 616

    60.8

Unranked opportunities

  • vacation

    Opportunity: 74.0 • Difficulty: 45.0 • Competitors: 345

  • backed

    Opportunity: 74.0 • Difficulty: 50.8 • Competitors: 249

  • expenses

    Opportunity: 74.0 • Difficulty: 40.1 • Competitors: 343

  • split

    Opportunity: 74.0 • Difficulty: 47.7 • Competitors: 616

  • bills

    Opportunity: 74.0 • Difficulty: 41.8 • Competitors: 653

High competition keywords

  • download

    Total apps: 331,390 • Major competitors: 17,212

    Latest rank: — • Difficulty: 56.2

  • easy

    Total apps: 328,803 • Major competitors: 16,269

    Latest rank: — • Difficulty: 56.5

  • help

    Total apps: 280,408 • Major competitors: 15,534

    Latest rank: — • Difficulty: 58.5

  • best

    Total apps: 254,216 • Major competitors: 18,428

    Latest rank: — • Difficulty: 57.5

  • simple

    Total apps: 253,679 • Major competitors: 12,178

    Latest rank: — • Difficulty: 55.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
cost721004570

23,024 competing apps

Median installs: 2,506

Avg rating: 2.3

1313

1,021

major competitor apps

subscriptions741006562

8,271 competing apps

Median installs: 2,830

Avg rating: 2.7

9595

447

major competitor apps

multiple671005581

129,130 competing apps

Median installs: 3,026

Avg rating: 2.6

100100

8,942

major competitor apps

using661005785

222,840 competing apps

Median installs: 2,942

Avg rating: 2.5

123118

12,210

major competitor apps

adding721004971

27,621 competing apps

Median installs: 4,300

Avg rating: 2.6

125125

1,713

major competitor apps

add671005782

145,295 competing apps

Median installs: 3,007

Avg rating: 2.5

155150

9,229

major competitor apps

payments711004572

32,340 competing apps

Median installs: 1,350

Avg rating: 2.4

153153

1,285

major competitor apps

per711004771

30,348 competing apps

Median installs: 4,531

Avg rating: 2.5

160160

1,712

major competitor apps

keep track721004771

28,049 competing apps

Median installs: 819

Avg rating: 2.3

161161

874

major competitor apps

financial701004775

49,095 competing apps

Median installs: 1,319

Avg rating: 2.4

174174

1,943

major competitor apps

download651005688

331,390 competing apps

Median installs: 2,194

Avg rating: 2.5

17,212

major competitor apps

best661005786

254,216 competing apps

Median installs: 4,112

Avg rating: 2.6

18,428

major competitor apps

top681005679

88,351 competing apps

Median installs: 3,292

Avg rating: 2.6

6,325

major competitor apps

offline681005480

110,591 competing apps

Median installs: 4,367

Avg rating: 2.5

6,978

major competitor apps

online661005584

195,185 competing apps

Median installs: 1,569

Avg rating: 2.4

10,192

major competitor apps

feed731005167

15,880 competing apps

Median installs: 1,000

Avg rating: 2.4

947

major competitor apps

notifications681005480

98,820 competing apps

Median installs: 869

Avg rating: 2.3

3,101

major competitor apps

share661005885

215,569 competing apps

Median installs: 3,016

Avg rating: 2.5

11,860

major competitor apps

friends681005681

115,133 competing apps

Median installs: 6,224

Avg rating: 2.6

9,625

major competitor apps

changes721004571

27,902 competing apps

Median installs: 1,470

Avg rating: 2.4

1,098

major competitor apps

single691005278

74,334 competing apps

Median installs: 2,435

Avg rating: 2.5

4,250

major competitor apps

customer691005078

73,747 competing apps

Median installs: 1,002

Avg rating: 2.2

2,964

major competitor apps

easy651005688

328,803 competing apps

Median installs: 2,575

Avg rating: 2.4

16,269

major competitor apps

export731004668

18,057 competing apps

Median installs: 2,366

Avg rating: 2.7

1,061

major competitor apps

support671005583

169,067 competing apps

Median installs: 1,576

Avg rating: 2.5

7,938

major competitor apps

138 keywords
1 of 6

App Description

Split expenses with friends, roommates, group trips, and more

Splitwise is the easiest way to share expenses with friends and family and stop stressing about “who owes who.” Millions of people around the world use Splitwise to organize group bills for households, trips, and more. Our mission is to reduce the stress and awkwardness that money places on our most important relationships.

Splitwise is great for:
- Roommates splitting rent and apartment bills
- Group trips around the world
- Splitting a vacation house for skiing or at the beach
- Weddings and bachelor/bachelorette parties
- Couples sharing relationship costs
- Friends and co-workers who go out to lunch or dinner together frequently
- Loans and IOUs between friends
- And so much more

Splitwise is simple to use:
- Create groups or private friendships for any splitting situation
- Add expenses, IOUs, or informal debts in any currency, with support for offline entry
- Expenses are backed up online so any everyone can log in, view their balances, and add expenses
- Keep track of who should pay next, or settle up by recording cash payments or using our integrations

Endorsements:
“Makes it easy to split everything from your dinner bill to rent.” - NY Times
"Fundamental for tracking finances. As good as WhatsApp for containing awkwardness." – The Financial Times
“I never fight with roommates over bills because of this genius expense-splitting app”- Business Insider
“The Single Best App You Can Download for Group Trips of Any Kind” - Thrillist

Here are some of our industry-leading features:
- Multi-platform support for Android, iOS, and web
- Simplify debts into the easiest repayment plan
- Expense categorization
- Calculate group totals
- Export to CSV
- Comment directly on expenses
- Split expenses equally or unequally by percentages, shares, or exact amounts
- Add informal debts and IOUs
- Create bills that recur monthly, weekly, yearly, fortnightly
- Add multiple payers on a single expense
- See total balances with a person across multiple groups and private expenses
- Custom user avatars
- Cover photos for groups
- Activity feed and push notifications help you stay on top of changes
- View your edit history for changes to an expense
- Any deleted group or bill can be restored easily
- World-class customer support
- Pay back using our integrated payments: Venmo and PayPal (US only), Paytm (Indi