Avast Antivirus & Security

409.1M installs
7.3M ratings
+273.6K weekly installs
+1.3M monthly installs
trend steady
Avast Antivirus & Security icon

ASO Keyword Dashboard

Tracking 116 keywords for Avast Antivirus & Security in Google Play

Developer: Avast Software Category: tools Rating: 4.61

Avast Antivirus & Security tracks 116 keywords (23 keywords rank; 93 need traction). Key metrics: 13% top-10 coverage, opportunity 70.3, difficulty 51.5, best rank 1.

Mobile Scam protection with Call blocker, Email and SMS guard & Virus cleaner. 

Tracked keywords

116

23  ranked •  93  not ranking yet

Top 10 coverage

13%

Best rank 1 • Latest leader 20

Avg opportunity

70.3

Top keyword: privacy policy

Avg difficulty

51.5

Lower scores indicate easier wins

Opportunity leaders

  • privacy policy

    Opportunity: 74.0 • Difficulty: 46.6 • Rank 20

    Competitors: 848

    63.3
  • ad

    Opportunity: 74.0 • Difficulty: 46.2 • Rank 79

    Competitors: 800

    64.2
  • vpn

    Opportunity: 74.0 • Difficulty: 45.3 • Rank —

    Competitors: 811

    60.4
  • api

    Opportunity: 74.0 • Difficulty: 42.5 • Rank —

    Competitors: 398

    66.0
  • pin

    Opportunity: 74.0 • Difficulty: 48.8 • Rank —

    Competitors: 954

    64.0

Unranked opportunities

  • vpn

    Opportunity: 74.0 • Difficulty: 45.3 • Competitors: 811

  • api

    Opportunity: 74.0 • Difficulty: 42.5 • Competitors: 398

  • pin

    Opportunity: 74.0 • Difficulty: 48.8 • Competitors: 954

  • hide

    Opportunity: 74.0 • Difficulty: 52.7 • Competitors: 1,333

  • verified

    Opportunity: 74.0 • Difficulty: 42.2 • Competitors: 558

High competition keywords

  • access

    Total apps: 333,951 • Major competitors: 12,343

    Latest rank: — • Difficulty: 58.6

  • free

    Total apps: 315,232 • Major competitors: 24,113

    Latest rank: — • Difficulty: 58.7

  • mobile

    Total apps: 280,377 • Major competitors: 11,045

    Latest rank: — • Difficulty: 55.7

  • enjoy

    Total apps: 274,741 • Major competitors: 19,888

    Latest rank: — • Difficulty: 57.4

  • features

    Total apps: 250,263 • Major competitors: 15,009

    Latest rank: 80 • Difficulty: 58.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
security701005475

51,686 competing apps

Median installs: 2,068

Avg rating: 2.5

21

2,963

major competitor apps

software711004972

31,250 competing apps

Median installs: 1,565

Avg rating: 2.2

55

1,108

major competitor apps

vast721004670

23,447 competing apps

Median installs: 3,964

Avg rating: 2.6

77

1,643

major competitor apps

privacy policy741004763

9,344 competing apps

Median installs: 8,788

Avg rating: 2.9

2020

848

major competitor apps

trusted711004873

37,522 competing apps

Median installs: 1,017

Avg rating: 2.5

2323

2,036

major competitor apps

secure681005580

100,901 competing apps

Median installs: 1,002

Avg rating: 2.5

2929

4,487

major competitor apps

tools691005277

69,148 competing apps

Median installs: 1,349

Avg rating: 2.6

4946

3,524

major competitor apps

users671005382

137,567 competing apps

Median installs: 1,371

Avg rating: 2.3

5050

5,503

major competitor apps

feature691005378

77,357 competing apps

Median installs: 3,074

Avg rating: 2.5

5151

4,658

major competitor apps

hear721005269

22,425 competing apps

Median installs: 4,613

Avg rating: 2.7

5454

1,331

major competitor apps

wi731004955

3,000 competing apps

Median installs: 3,658

Avg rating: 3.0

6464

374

major competitor apps

ad741004664

10,592 competing apps

Median installs: 3,224

Avg rating: 2.7

7979

800

major competitor apps

features661005886

250,263 competing apps

Median installs: 2,690

Avg rating: 2.5

8080

15,009

major competitor apps

per711004772

30,629 competing apps

Median installs: 4,322

Avg rating: 2.5

9084

1,731

major competitor apps

million731006467

15,349 competing apps

Median installs: 46,975

Avg rating: 3.3

9595

3,221

major competitor apps

well681005079

92,794 competing apps

Median installs: 2,523

Avg rating: 2.3

9998

3,995

major competitor apps

support671005583

164,878 competing apps

Median installs: 1,611

Avg rating: 2.6

106101

7,897

major competitor apps

remove711005072

30,599 competing apps

Median installs: 5,364

Avg rating: 2.6

116116

2,264

major competitor apps

safe691005577

66,201 competing apps

Median installs: 1,934

Avg rating: 2.5

117117

3,896

major competitor apps

private701005374

44,019 competing apps

Median installs: 2,147

Avg rating: 2.5

126121

2,943

major competitor apps

premium711005973

36,826 competing apps

Median installs: 2,341

Avg rating: 2.6

131126

2,462

major competitor apps

clean701004874

44,726 competing apps

Median installs: 1,223

Avg rating: 2.4

129129

2,152

major competitor apps

device681006080

106,290 competing apps

Median installs: 3,372

Avg rating: 2.5

142142

6,740

major competitor apps

free651005988

315,232 competing apps

Median installs: 5,764

Avg rating: 2.7

24,113

major competitor apps

online661005584

194,034 competing apps

Median installs: 1,518

Avg rating: 2.4

10,149

major competitor apps

116 keywords
1 of 5

App Description

Mobile Scam protection with Call blocker, Email and SMS guard & Virus cleaner. 

Protect against viruses & other types of malware with Avast Mobile Security, our free antivirus app for Android. Trusted by hundreds of millions.

✔ NEW! Scam Guardian Pro: 24/7 AI-powered scam protection 
■ Call Guard: Automatically blocks scam calls and labels if the call is a potential scam, spam, or a verified business 
■ Safe SMS: AI-powered scam protection for every text message 
■ Avast Assistant: Get answers in real time from Avast Assistant, your built-in AI partner 

Protect your privacy by receiving alerts when spyware or adware-infected apps are downloaded onto your device. Secure your device against phishing attacks from emails and infected websites. Turn on the VPN to keep your online browsing private and safe, as well as to access your favorite paid streaming services when traveling abroad. Get alerts when your passwords have been compromised by hackers. Avoid scams with advanced scans and alerts. Our trusty Email Guard will monitor your email accounts for suspicious emails.

With more than 100 million installs, Avast Mobile Security & Antivirus provides much more than just antivirus protection.

Free features:

✔ Antivirus Engine
✔ Hack Check
✔ Photo Vault
✔ File scanner
✔ Privacy Permissions
✔ Junk Cleaner
✔ Web Guard
✔ Wi-Fi Security
✔ App Insights
✔ Virus Cleaner
✔ Mobile Security
✔ Wi-Fi Speed Test

Premium features for advanced protection:

■ Scam Protection: Protect yourself from scammers with advanced security features and smart alerts.
■ App Lock: Keep your sensitive content secure and private by locking any app with a PIN code, pattern, or fingerprint password. Only you’ll be able to access them.
■ Remove Ads: Eliminate ads from your Avast Mobile Security & Antivirus experience.
■ Avast Direct Support: Contact Avast directly from the app to receive quick responses to your inquiries.
■ Email Guard: Your inbox will be continuously monitored for any suspicious emails, making your mailbox a safer place.

Finally, Ultimate users can enjoy our VPN (Virtual Private Network) as well - Hide your online activities from hackers and your ISP by encrypting your connection. You can also change your location to access your favorite paid streaming services from anywhere.


Avast Mobile Security & Antivirus in detail

■ Antivirus Engine: Automatically scan for viruses and other kinds of malware, including spyware, Trojans, and more. Web, file, and app scanning provides complete mobile protection.
■ App Insights: Browse your apps and see what permissions are requested in each individual app
■ Junk Cleaner: Instantly clean out unnecessary data, junk files, gallery thumbnails, installation files, and residual files to give you more space.
■ Photo Vault: Secure your photos with a PIN code, pattern, or fingerprint password. After moving photos to the Vault, they are fully encrypted and only accessible to you.
■ Web Guard: Scan and block malware-infected links, as well as Trojans, adware, and spyware (for privacy and safe web browsing, e.g. Chrome).
■ Wi-Fi Security: Check the security of public Wi-Fi networks, browse safely, and make secure online payments from anywhere.
■ Hack Alerts: See which of your passwords have been leaked with a quick and simple scan, so you can update your login credentials before hackers infiltrate your accounts.
■ Email Guard: We’ll keep your inbox safe by continuously monitoring your emails for anything suspicious.

This app uses Accessibility Service API to protect the visually impaired and other users against phishing attacks and malicious websites via Web Guard feature.

Contacts: A particular subset of this permission group is required to access device accounts to enable “restore a pin” action as part of App Lock feature.

Location: Allows Network Inspector feature to identify new networks and scan them for threats.