Back-Up Care

Developer: Bright Horizons Family

Category: Lifestyle

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92.1K installs

256 ratings

+123 weekly installs

trend steady

+574 monthly installs

trend steady

ASO Keyword Dashboard

Tracking 82 keywords for Back-Up Care in Google Play

Developer: Bright Horizons Family Solutions, Inc. Category: lifestyle Rating: 3.17

Back-Up Care tracks 82 keywords (5 keywords rank; 77 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 46.5, best rank 13.

Schedule care right from your mobile device with the Back-Up Care app.

Tracked keywords

5 ranked • 77 not ranking yet

Top 10 coverage

Best rank 13 • Latest leader —

Avg opportunity

70.3

Top keyword: username

Avg difficulty

46.5

Lower scores indicate easier wins

Opportunity leaders

username

Opportunity: 74.0 • Difficulty: 37.3 • Rank —

Competitors: 213
59.4
mobile device

Opportunity: 74.0 • Difficulty: 43.8 • Rank —

Competitors: 598
64.9
reservations

Opportunity: 74.0 • Difficulty: 38.3 • Rank —

Competitors: 159
62.9
offered

Opportunity: 74.0 • Difficulty: 42.6 • Rank —

Competitors: 465
65.8
fall

Opportunity: 74.0 • Difficulty: 43.7 • Rank —

Competitors: 1,035
66.2

Unranked opportunities

username

Opportunity: 74.0 • Difficulty: 37.3 • Competitors: 213
mobile device

Opportunity: 74.0 • Difficulty: 43.8 • Competitors: 598
reservations

Opportunity: 74.0 • Difficulty: 38.3 • Competitors: 159
offered

Opportunity: 74.0 • Difficulty: 42.6 • Competitors: 465
fall

Opportunity: 74.0 • Difficulty: 43.7 • Competitors: 1,035

High competition keywords

new

Total apps: 375,249 • Major competitors: 23,968

Latest rank: — • Difficulty: 58.7
find

Total apps: 302,834 • Major competitors: 17,561

Latest rank: — • Difficulty: 58.5
mobile

Total apps: 280,245 • Major competitors: 11,030

Latest rank: — • Difficulty: 55.7
information

Total apps: 264,413 • Major competitors: 8,150

Latest rank: — • Difficulty: 54.8
create

Total apps: 197,699 • Major competitors: 14,329

Latest rank: — • Difficulty: 59.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
back	70	100	53	75 53,664 competing apps Median installs: 3,340 Avg rating: 2.7	13	13	3,726 major competitor apps
care	70	100	49	76 55,390 competing apps Median installs: 1,417 Avg rating: 2.4	25	24	2,714 major competitor apps
regular	71	100	47	74 41,578 competing apps Median installs: 1,668 Avg rating: 2.4	53	53	1,912 major competitor apps
request	70	100	46	74 44,094 competing apps Median installs: 1,134 Avg rating: 2.2	168	168	1,451 major competitor apps
benefits	71	100	48	73 36,291 competing apps Median installs: 1,623 Avg rating: 2.3	175	175	1,535 major competitor apps
new	64	100	59	89 375,249 competing apps Median installs: 2,984 Avg rating: 2.6	—	—	23,968 major competitor apps
notifications	68	100	53	80 100,171 competing apps Median installs: 760 Avg rating: 2.3	—	—	3,085 major competitor apps
right	67	100	57	83 156,915 competing apps Median installs: 1,928 Avg rating: 2.5	—	—	8,731 major competitor apps
order	67	100	52	82 140,112 competing apps Median installs: 557 Avg rating: 2.3	—	—	4,296 major competitor apps
device	68	100	60	80 106,231 competing apps Median installs: 3,375 Avg rating: 2.5	—	—	6,738 major competitor apps
whether	66	100	53	84 195,103 competing apps Median installs: 952 Avg rating: 2.3	—	—	7,851 major competitor apps
contact	67	100	54	82 136,462 competing apps Median installs: 1,819 Avg rating: 2.4	—	—	6,221 major competitor apps
conveniently	72	100	43	70 25,752 competing apps Median installs: 493 Avg rating: 2.1	—	—	761 major competitor apps
information	65	100	55	86 264,413 competing apps Median installs: 1,196 Avg rating: 2.2	—	—	8,150 major competitor apps
used	68	100	55	81 117,205 competing apps Median installs: 3,092 Avg rating: 2.4	—	—	5,232 major competitor apps
calls	73	100	55	68 18,648 competing apps Median installs: 4,834 Avg rating: 2.4	—	—	1,464 major competitor apps
find	65	100	58	87 302,834 competing apps Median installs: 2,786 Avg rating: 2.6	—	—	17,561 major competitor apps
available	66	100	58	84 194,534 competing apps Median installs: 2,770 Avg rating: 2.5	—	—	10,380 major competitor apps
mobile	65	100	56	87 280,245 competing apps Median installs: 1,393 Avg rating: 2.4	—	—	11,030 major competitor apps
program	70	100	46	74 42,922 competing apps Median installs: 1,831 Avg rating: 2.3	—	—	1,327 major competitor apps
username	74	100	37	59 5,311 competing apps Median installs: 2,414 Avg rating: 2.4	—	—	213 major competitor apps
schedule	70	100	48	76 56,121 competing apps Median installs: 515 Avg rating: 2.2	—	—	1,414 major competitor apps
quickly	68	100	57	81 120,089 competing apps Median installs: 1,278 Avg rating: 2.4	—	—	5,241 major competitor apps
create	66	100	60	84 197,699 competing apps Median installs: 3,072 Avg rating: 2.6	—	—	14,329 major competitor apps
view	66	100	55	84 180,016 competing apps Median installs: 913 Avg rating: 2.4	—	—	6,121 major competitor apps

App Description

Schedule care right from your mobile device with the Back-Up Care app.

Family care emergencies can disrupt your whole day. Bright Horizons Back-Up Care™, a benefit available to you if offered by your employer, can give you peace of mind, providing replacement care when regular arrangements fall through.

Now the program is in the palm of your hand! As a user of Bright Horizons Back-Up Care, you can conveniently schedule care right from your mobile device with the Back-Up Care app. Whether your regular caregiver calls in sick, your child has a school holiday, or you’re transitioning back to work from parental leave, the Back-Up Care app is your easy, time-saving solution to managing family care challenges while on the go.

You can use the Back-Up Care app to:
• Sign up for your benefit (to get started, you just need your employer’s username and password)
• Submit a new request for back-up care
• Request previously used caregivers
• View details of existing reservations
• Receive notifications when reservations are confirmed
• Quickly create new reservations by copying past reservations
• Find nearby centers and view each location on a map
• Add confirmed reservations to your device’s calendar
• Get details about your benefit offering

*Please note: Your employer must participate in Bright Horizons Back-Up Care in order to use this app. Not all employers who participate allow the use of this app. Please contact your human resources department for information on benefit availability.