Dutch Bros
ASO Keyword Dashboard
Tracking 60 keywords for Dutch Bros in Google Play
Dutch Bros tracks 60 keywords (12 keywords rank; 48 need traction). Key metrics: 0% top-10 coverage, opportunity 69.3, difficulty 48.0, best rank 18.
Order. Pay. Earn Rewards.
Tracked keywords
60
12 ranked • 48 not ranking yet
Top 10 coverage
0%
Best rank 18 • Latest leader —
Avg opportunity
69.3
Top keyword: pickup
Avg difficulty
48.0
Lower scores indicate easier wins
Opportunity leaders
- 64.2
pickup
Opportunity: 74.0 • Difficulty: 41.1 • Rank —
Competitors: 480
- 60.7
medium
Opportunity: 74.0 • Difficulty: 38.0 • Rank —
Competitors: 252
- 60.4
treat
Opportunity: 74.0 • Difficulty: 39.5 • Rank —
Competitors: 437
- 65.7
load
Opportunity: 74.0 • Difficulty: 45.9 • Rank —
Competitors: 971
- 61.2
drink
Opportunity: 74.0 • Difficulty: 38.3 • Rank —
Competitors: 260
Unranked opportunities
pickup
Opportunity: 74.0 • Difficulty: 41.1 • Competitors: 480
medium
Opportunity: 74.0 • Difficulty: 38.0 • Competitors: 252
treat
Opportunity: 74.0 • Difficulty: 39.5 • Competitors: 437
load
Opportunity: 74.0 • Difficulty: 45.9 • Competitors: 971
drink
Opportunity: 74.0 • Difficulty: 38.3 • Competitors: 260
High competition keywords
download
Total apps: 325,311 • Major competitors: 16,920
Latest rank: — • Difficulty: 56.2
free
Total apps: 315,041 • Major competitors: 24,095
Latest rank: — • Difficulty: 58.7
find
Total apps: 302,834 • Major competitors: 17,561
Latest rank: — • Difficulty: 58.5
favorite
Total apps: 168,662 • Major competitors: 10,877
Latest rank: — • Difficulty: 59.6
fun
Total apps: 166,458 • Major competitors: 15,436
Latest rank: — • Difficulty: 56.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| towards | 72 | 100 | 44 | 71 27,892 competing apps Median installs: 495 Avg rating: 2.1 | 18 | 18 | 725 major competitor apps |
| upon | 73 | 100 | 42 | 68 17,158 competing apps Median installs: 3,015 Avg rating: 2.4 | 18 | 18 | 660 major competitor apps |
| restaurant | 72 | 100 | 46 | 69 21,066 competing apps Median installs: 365 Avg rating: 2.3 | 66 | 66 | 751 major competitor apps |
| terms | 72 | 100 | 54 | 71 28,029 competing apps Median installs: 6,598 Avg rating: 2.6 | 89 | 83 | 2,001 major competitor apps |
| customize | 69 | 100 | 55 | 77 71,379 competing apps Median installs: 2,660 Avg rating: 2.7 | 132 | 128 | 5,626 major competitor apps |
| point | 71 | 100 | 48 | 72 34,627 competing apps Median installs: 1,959 Avg rating: 2.4 | 149 | 149 | 1,683 major competitor apps |
| add | 67 | 100 | 57 | 82 143,786 competing apps Median installs: 2,926 Avg rating: 2.5 | 156 | 151 | 9,163 major competitor apps |
| points | 70 | 100 | 48 | 76 59,109 competing apps Median installs: 1,648 Avg rating: 2.4 | 169 | 159 | 2,594 major competitor apps |
| day | 68 | 100 | 53 | 81 122,211 competing apps Median installs: 2,268 Avg rating: 2.5 | 172 | 172 | 6,291 major competitor apps |
| days | 71 | 100 | 47 | 72 35,197 competing apps Median installs: 3,206 Avg rating: 2.4 | 173 | 173 | 1,838 major competitor apps |
| order | 67 | 100 | 52 | 82 140,112 competing apps Median installs: 557 Avg rating: 2.3 | 187 | 182 | 4,296 major competitor apps |
| menu | 70 | 100 | 52 | 74 42,644 competing apps Median installs: 538 Avg rating: 2.4 | 190 | 190 | 1,320 major competitor apps |
| free | 65 | 100 | 59 | 88 315,041 competing apps Median installs: 5,777 Avg rating: 2.7 | — | — | 24,095 major competitor apps |
| download | 65 | 100 | 56 | 88 325,311 competing apps Median installs: 2,129 Avg rating: 2.5 | — | — | 16,920 major competitor apps |
| fun | 67 | 100 | 57 | 83 166,458 competing apps Median installs: 5,604 Avg rating: 2.7 | — | — | 15,436 major competitor apps |
| member | 72 | 100 | 44 | 71 27,396 competing apps Median installs: 1,312 Avg rating: 2.4 | — | — | 1,081 major competitor apps |
| collect | 69 | 100 | 53 | 78 76,144 competing apps Median installs: 3,895 Avg rating: 2.8 | — | — | 6,246 major competitor apps |
| exclusive | 69 | 100 | 54 | 78 82,085 competing apps Median installs: 1,629 Avg rating: 2.6 | — | — | 4,778 major competitor apps |
| pickup | 74 | 100 | 41 | 64 10,574 competing apps Median installs: 598 Avg rating: 2.4 | — | — | 480 major competitor apps |
| digital | 68 | 100 | 51 | 81 121,785 competing apps Median installs: 871 Avg rating: 2.2 | — | — | 4,516 major competitor apps |
| scan | 71 | 100 | 54 | 72 33,639 competing apps Median installs: 2,323 Avg rating: 2.6 | — | — | 2,374 major competitor apps |
| find | 65 | 100 | 58 | 87 302,834 competing apps Median installs: 2,786 Avg rating: 2.6 | — | — | 17,561 major competitor apps |
| offer | 69 | 100 | 51 | 79 86,786 competing apps Median installs: 1,279 Avg rating: 2.4 | — | — | 3,784 major competitor apps |
| pay | 69 | 100 | 50 | 77 70,373 competing apps Median installs: 1,705 Avg rating: 2.6 | — | — | 4,028 major competitor apps |
| special | 68 | 100 | 53 | 80 109,600 competing apps Median installs: 2,194 Avg rating: 2.6 | — | — | 7,048 major competitor apps |
App Description
Order. Pay. Earn Rewards.
The fun doesn’t stop on the Dutch Bros® app! Customize your drink to your liking on Order Ahead and pay with Dutch Pass®. Earn points on every purchase towards free drinks with Dutch Rewards™and unlock exclusive app stickers! Get closer to free drinks with bonus point days and member-exclusive challenges. See you at the shop!
Order Ahead
Your Broista is now on speed dial! Customize, pay and pick up your order at the shop using Order Ahead. Select "Pickup Window" for the fastest experience! Don’t worry, we’ll still ask about your day.
Dutch Rewards™
Sign up for Dutch Rewards™ and download the app to unlock a FREE medium drink! Earn 3 points for every dollar spent towards rewards. Look out for bonus point days and challenges to get closer to free drinks!
*Offer valid for new app users only. Free medium drink reward upon registration. Terms apply. See dutchbros.com.
Dutch Pass®
Pay seamlessly with Dutch Pass®. Load funds, or add Google Pay, and scan when you checkout to earn points automatically. You can also show luv to your Broistas by adding a tip!
Birthday Rewards
Let us treat you! Enter your birthday when you sign up & get a reward on your special day.
Find Shops & Browse the Menu
Find and favorite the shops you go to most often. Explore the menu before you order to see all of our epic flavor options!
Load Digital Gift Cards
Buy digital gift cards & load funds to your Dutch Pass® straight from the app!
Collect Stickers
Get hooked up with digital app stickers and customize your app to show your style.