Fuel Rewards® program
ASO Keyword Dashboard
Tracking 92 keywords for Fuel Rewards® program in Google Play
Fuel Rewards® program tracks 92 keywords (6 keywords rank; 86 need traction). Key metrics: 17% top-10 coverage, opportunity 70.8, difficulty 44.9, best rank 1.
Save on gas at participating Shell stations.
Tracked keywords
92
6 ranked • 86 not ranking yet
Top 10 coverage
17%
Best rank 1 • Latest leader 1
Avg opportunity
70.8
Top keyword: fuel
Avg difficulty
44.9
Lower scores indicate easier wins
Opportunity leaders
- 64.4
fuel
Opportunity: 74.0 • Difficulty: 43.1 • Rank 1
Competitors: 655
- 62.0
gas
Opportunity: 74.0 • Difficulty: 44.7 • Rank 11
Competitors: 583
- 65.7
restaurants
Opportunity: 74.0 • Difficulty: 49.1 • Rank —
Competitors: 409
- 65.6
provider
Opportunity: 74.0 • Difficulty: 46.1 • Rank —
Competitors: 421
- 61.6
prior
Opportunity: 74.0 • Difficulty: 47.0 • Rank —
Competitors: 403
Unranked opportunities
restaurants
Opportunity: 74.0 • Difficulty: 49.1 • Competitors: 409
provider
Opportunity: 74.0 • Difficulty: 46.1 • Competitors: 421
prior
Opportunity: 74.0 • Difficulty: 47.0 • Competitors: 403
grocery
Opportunity: 74.0 • Difficulty: 44.3 • Competitors: 411
credit card
Opportunity: 74.0 • Difficulty: 44.9 • Competitors: 858
High competition keywords
free
Total apps: 320,602 • Major competitors: 22,308
Latest rank: — • Difficulty: 60.0
find
Total apps: 305,963 • Major competitors: 16,284
Latest rank: — • Difficulty: 59.8
mobile
Total apps: 280,152 • Major competitors: 10,258
Latest rank: — • Difficulty: 56.4
every
Total apps: 260,294 • Major competitors: 13,289
Latest rank: — • Difficulty: 56.9
easily
Total apps: 214,726 • Major competitors: 8,338
Latest rank: — • Difficulty: 57.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| fuel | 74 | 100 | 43 | 64 11,026 competing apps Median installs: 1,436 Avg rating: 1.9 | 1 | 1 | 655 major competitor apps |
| gas | 74 | 100 | 45 | 62 7,805 competing apps Median installs: 2,724 Avg rating: 2.0 | 11 | 5 | 583 major competitor apps |
| fulfilling | 73 | 100 | 36 | 56 3,322 competing apps Median installs: 1,079 Avg rating: 2.0 | 11 | 11 | 129 major competitor apps |
| program | 70 | 100 | 46 | 74 43,195 competing apps Median installs: 1,483 Avg rating: 1.8 | 19 | 19 | 1,234 major competitor apps |
| loyalty points | 72 | 100 | 33 | 54 2,341 competing apps Median installs: 548 Avg rating: 1.8 | 21 | 21 | 34 major competitor apps |
| loyalty program | 73 | 100 | 36 | 58 4,192 competing apps Median installs: 873 Avg rating: 1.7 | 23 | 23 | 108 major competitor apps |
| free | 65 | 100 | 60 | 88 320,602 competing apps Median installs: 4,377 Avg rating: 2.2 | — | — | 22,308 major competitor apps |
| online | 66 | 100 | 56 | 84 195,464 competing apps Median installs: 1,379 Avg rating: 1.8 | — | — | 9,432 major competitor apps |
| card | 69 | 100 | 51 | 77 69,238 competing apps Median installs: 3,586 Avg rating: 2.1 | — | — | 4,671 major competitor apps |
| travel | 70 | 100 | 49 | 74 46,160 competing apps Median installs: 1,806 Avg rating: 1.9 | — | — | 2,482 major competitor apps |
| price | 71 | 100 | 49 | 71 30,164 competing apps Median installs: 2,269 Avg rating: 1.9 | — | — | 1,518 major competitor apps |
| save | 67 | 100 | 59 | 83 156,061 competing apps Median installs: 2,758 Avg rating: 2.0 | — | — | 9,506 major competitor apps |
| limited | 72 | 100 | 50 | 71 29,149 competing apps Median installs: 3,971 Avg rating: 2.2 | — | — | 1,842 major competitor apps |
| find | 65 | 100 | 60 | 87 305,963 competing apps Median installs: 2,299 Avg rating: 2.0 | — | — | 16,284 major competitor apps |
| money | 70 | 100 | 50 | 76 60,278 competing apps Median installs: 3,358 Avg rating: 2.2 | — | — | 4,144 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,152 competing apps Median installs: 1,245 Avg rating: 1.9 | — | — | 10,258 major competitor apps |
| watch | 68 | 100 | 58 | 80 103,752 competing apps Median installs: 1,031 Avg rating: 1.9 | — | — | 5,218 major competitor apps |
| car | 70 | 100 | 53 | 74 45,338 competing apps Median installs: 4,254 Avg rating: 2.0 | — | — | 3,900 major competitor apps |
| track | 66 | 100 | 54 | 84 194,150 competing apps Median installs: 523 Avg rating: 1.8 | — | — | 5,774 major competitor apps |
| purchase | 70 | 100 | 50 | 75 53,160 competing apps Median installs: 1,505 Avg rating: 2.0 | — | — | 2,697 major competitor apps |
| gold | 73 | 100 | 46 | 67 15,130 competing apps Median installs: 3,286 Avg rating: 2.1 | — | — | 1,120 major competitor apps |
| silver | 73 | 100 | 36 | 57 4,042 competing apps Median installs: 1,322 Avg rating: 1.9 | — | — | 164 major competitor apps |
| restaurants | 74 | 100 | 49 | 66 13,294 competing apps Median installs: 459 Avg rating: 1.8 | — | — | 409 major competitor apps |
| provider | 74 | 100 | 46 | 66 13,211 competing apps Median installs: 1,067 Avg rating: 1.9 | — | — | 421 major competitor apps |
| book | 68 | 100 | 51 | 79 88,422 competing apps Median installs: 732 Avg rating: 1.7 | — | — | 2,269 major competitor apps |
App Description
Save on gas at participating Shell stations.
The Fuel Rewards® program (aka Fuel Rewards Network or FRN), is a free loyalty program that helps you save money on fuel at over 11,000 Shell stations, nationwide. Fuel Rewards members with Gold Status save at least 5¢gal on every fill-up. You can earn additional Fuel Rewards savings when you shop, dine, book travel and more. Rewards are cumulative, and there is no limit to how much you can save. Rewards apply to any fill-up, up to 20 gallons.
APP FEATURES
• Track rewards balance and tier status
• Activate offers
• Find ways to earn rewards
• Locate nearby Shell stations
WAYS TO EARN REWARDS
At Shell: With Gold Status, you’ll save at least 5¢/gal on every fill-up at participating Shell stations. Also, you can earn rewards at select Shell stations when you purchase snacks, beverages, car washes and more. (If you don't maintain Gold Status, you'll drop to Silver Status and save 3¢/gal on every fill-up at participating Shell stations)
Dine: Earn 10¢/gal for every $50 you spend at more than 10,000 participating restaurants nationwide with a linked Mastercard, Visa, or American Express credit/debit card. (you must use as credit, not debit)
Shop: Earn at least 5¢/gal for every $50 you spend at select local and online merchants.
Travel: Earn 5¢/gal for every $50 spent when you book hotels, flights, and rental cars, through the Fuel Rewards program.
More: Find additional promotions at select regional grocery stores, other affiliated programs, and online at fuelrewards.com.
Some offers must be activated prior to earning. Use the mobile app to easily activate these offers.
HOW TO SAVE AT THE PUMP
• Use the app to find a participating Shell or other participating fuel stations.
• Enter your ALT ID, a Fuel Rewards loyalty card, or use a linked credit card
• Watch the price rollback.
Shell is the official fuel provider of the Fuel Rewards program. Participation varies by market.