NetBenefits - Fidelity at Work
ASO Keyword Dashboard
Tracking 135 keywords for NetBenefits - Fidelity at Work in Google Play
NetBenefits - Fidelity at Work tracks 135 keywords (6 keywords rank; 129 need traction). Key metrics: 17% top-10 coverage, opportunity 70.6, difficulty 48.0, best rank 9.
Manage your Fidelity workplace accounts, anytime, anywhere.
Tracked keywords
135
6 ranked • 129 not ranking yet
Top 10 coverage
17%
Best rank 9 • Latest leader —
Avg opportunity
70.6
Top keyword: expenses
Avg difficulty
48.0
Lower scores indicate easier wins
Opportunity leaders
- 63.7
expenses
Opportunity: 75.0 • Difficulty: 40.3 • Rank —
Competitors: 318
- 63.6
accessing
Opportunity: 74.0 • Difficulty: 40.2 • Rank 19
Competitors: 347
- 60.9
vary
Opportunity: 74.0 • Difficulty: 71.0 • Rank 175
Competitors: 468
- 65.6
provider
Opportunity: 74.0 • Difficulty: 46.1 • Rank —
Competitors: 421
- 65.8
wellness
Opportunity: 74.0 • Difficulty: 41.2 • Rank —
Competitors: 258
Unranked opportunities
expenses
Opportunity: 75.0 • Difficulty: 40.3 • Competitors: 318
provider
Opportunity: 74.0 • Difficulty: 46.1 • Competitors: 421
wellness
Opportunity: 74.0 • Difficulty: 41.2 • Competitors: 258
covered
Opportunity: 74.0 • Difficulty: 40.4 • Competitors: 421
response
Opportunity: 74.0 • Difficulty: 39.3 • Competitors: 285
High competition keywords
new
Total apps: 370,270 • Major competitors: 21,630
Latest rank: — • Difficulty: 59.9
make
Total apps: 328,331 • Major competitors: 18,397
Latest rank: — • Difficulty: 59.0
find
Total apps: 305,963 • Major competitors: 16,284
Latest rank: — • Difficulty: 59.8
help
Total apps: 280,962 • Major competitors: 14,384
Latest rank: — • Difficulty: 59.8
every
Total apps: 260,294 • Major competitors: 13,289
Latest rank: — • Difficulty: 56.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| beneficial | 73 | 100 | 35 | 56 3,297 competing apps Median installs: 1,481 Avg rating: 1.8 | 9 | 9 | 110 major competitor apps |
| contribution | 72 | 100 | 35 | 54 2,598 competing apps Median installs: 1,832 Avg rating: 1.8 | 17 | 9 | 104 major competitor apps |
| benefits | 71 | 100 | 49 | 73 36,044 competing apps Median installs: 1,374 Avg rating: 1.8 | 12 | 12 | 1,414 major competitor apps |
| accessing | 74 | 100 | 40 | 64 9,793 competing apps Median installs: 1,694 Avg rating: 1.8 | 19 | 19 | 347 major competitor apps |
| benefit | 72 | 100 | 44 | 70 24,031 competing apps Median installs: 1,655 Avg rating: 1.8 | 19 | 19 | 749 major competitor apps |
| vary | 74 | 100 | 71 | 61 6,693 competing apps Median installs: 4,160 Avg rating: 2.2 | 175 | 169 | 468 major competitor apps |
| new | 65 | 100 | 60 | 89 370,270 competing apps Median installs: 2,549 Avg rating: 2.0 | — | — | 21,630 major competitor apps |
| health | 69 | 100 | 50 | 77 69,261 competing apps Median installs: 666 Avg rating: 1.8 | — | — | 1,824 major competitor apps |
| security | 70 | 100 | 56 | 75 52,317 competing apps Median installs: 1,733 Avg rating: 1.9 | — | — | 2,751 major competitor apps |
| exercise | 72 | 100 | 45 | 69 21,176 competing apps Median installs: 1,053 Avg rating: 1.9 | — | — | 1,015 major competitor apps |
| customer | 69 | 100 | 51 | 78 73,824 competing apps Median installs: 870 Avg rating: 1.8 | — | — | 2,784 major competitor apps |
| member | 72 | 100 | 44 | 71 27,613 competing apps Median installs: 1,046 Avg rating: 1.9 | — | — | 1,045 major competitor apps |
| make | 65 | 100 | 59 | 88 328,331 competing apps Median installs: 2,060 Avg rating: 2.0 | — | — | 18,397 major competitor apps |
| phone | 67 | 100 | 62 | 83 151,879 competing apps Median installs: 2,662 Avg rating: 2.0 | — | — | 8,546 major competitor apps |
| images | 69 | 100 | 54 | 77 72,315 competing apps Median installs: 2,512 Avg rating: 1.9 | — | — | 2,951 major competitor apps |
| within | 68 | 100 | 52 | 80 103,085 competing apps Median installs: 1,287 Avg rating: 1.9 | — | — | 3,729 major competitor apps |
| design | 68 | 100 | 53 | 80 99,020 competing apps Median installs: 1,651 Avg rating: 1.8 | — | — | 4,526 major competitor apps |
| conveniently | 72 | 100 | 43 | 70 23,386 competing apps Median installs: 699 Avg rating: 1.8 | — | — | 694 major competitor apps |
| control | 67 | 100 | 55 | 82 135,108 competing apps Median installs: 1,562 Avg rating: 1.9 | — | — | 6,819 major competitor apps |
| manage | 66 | 100 | 56 | 84 184,906 competing apps Median installs: 672 Avg rating: 1.8 | — | — | 6,741 major competitor apps |
| educational | 70 | 100 | 48 | 76 60,441 competing apps Median installs: 997 Avg rating: 1.7 | — | — | 2,020 major competitor apps |
| protect | 71 | 100 | 56 | 72 33,209 competing apps Median installs: 4,526 Avg rating: 2.1 | — | — | 2,775 major competitor apps |
| using | 66 | 100 | 58 | 85 222,760 competing apps Median installs: 2,297 Avg rating: 2.0 | — | — | 11,093 major competitor apps |
| find | 65 | 100 | 60 | 87 305,963 competing apps Median installs: 2,299 Avg rating: 2.0 | — | — | 16,284 major competitor apps |
| service | 67 | 100 | 54 | 82 133,529 competing apps Median installs: 1,224 Avg rating: 1.8 | — | — | 5,356 major competitor apps |
App Description
Manage your Fidelity workplace accounts, anytime, anywhere.
Easily view retirement savings and other benefits
Account balances, investments, recent contributions, and account performance
Manage your HSA expenses and investments
Monitor other accounts, including 529 plans and brokerage accounts
Quickly find health insurance information, such as who’s covered under your plan, provider phone numbers, and your group number
Access recent payroll statements
Personalize planning
See how much you may need in retirement and get your Fidelity Retirement Score SM
Financial Wellness next steps so you can confidently plan and take action
Take control of your total well being
Change your contribution rate and investments across 401K, 403B and/or HSA accounts
Send us documents and rollover checks using your camera
Exercise options and accept grants in your stock plans
Enroll in your health insurance during annual enrollment
Build confidence through educational materials and tools
Access articles, videos, podcasts, and interactive tools to make informed financial decisions
Stay informed
Get important reminders about timely actions to take within your account
Feel safe and secure
We take your account security seriously and are always researching new ways to protect you. We use a combination of advanced measures such as customer verification and biometrics to help ensure every visit is safe.
Share feedback
We want to hear from you. Love our app? Let us know. Can’t find something? Tell us what you’re looking for.
Additional information
Available for phones running Android 10.0 or later.
The NetBenefits® smartphone app is available to individuals who have one or more workplace benefits provided by Fidelity Investments.
Looking for help with accounts beyond your workplace savings and benefits? Check out our companion Fidelity Investments app to explore more ways to save, invest and trade.
NetBenefits and the NetBenefits design logo are registered service marks of FMR LLC. The images below are for illustrative purposes only.
System availability and response times may vary.
Fidelity Brokerage Services LLC, Member NYSE, SIPC
© 2025 FMR LLC. All rights reserved. 836410.28.0