Life is a Game

18.5M installs
164.9K ratings
89.2K monthly active users
$>100K monthly revenue est.
IAP 94% · Ad 6%
Install Trends
Weekly +11.9K
Steady
Monthly +61.3K
Steady

Life is a Game Summary

Life is a Game is a ad-supported, with in-app purchases Android app in Simulation by StudioWheel. Released in Nov 2017 (8 years ago). It has about 18.5M+ installs and 164.9K ratings with a 3.81★ (average) average. Based on AppGoblin estimates, it reaches roughly 89.2K monthly active users and generates around $>100K monthly revenue (94% IAP / 6% ads). Store metadata: updated Oct 14, 2025, version 2000404.

Recent activity: 11.9K installs this week (61.3K over 4 weeks) showing below average growth , and 29 new ratings this week View trends →

Data tracking: SDKs and third-party integrations were last analyzed on Nov 29, 2025. The app's network data flows (API traffic to/from the app and its SDKs) were last crawled on Dec 23, 2025.

Store info: Last updated on Google Play on Oct 14, 2025 (version 2000404).


3.81★

Ratings: 164.9K

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Screenshots

App screenshot
App screenshot
App screenshot
App screenshot

App Description

life simulation game where you see the life of a person from birth until death.

This game is inspired by the saying “life is a marathon”.

This is a new type of game with a combination of a running and simulation gameplay.
Play and look back on your life with a special reminiscence system.

Additionally, it’s a game with an emotional mood with its touching stories and pixel art.

■■■■■Game Introduction■■■■■

'Life is a Game' is a running game.
Your life and appearance changes based on the type and
amount of coins you obtain, and the choices you make using
the Choice button throughout the game.

For example, if you painted a lot when you were a child,
your character develops into an artistic teenager and shows
their talents in art. If they play a musical instrument, there
is a higher chance that your character develops into a singer.

Also, you need to take care of your happiness and the relationships
you have with other people.

Experience the numerous ending scenes that change based on all of
the decisions you make as a baby, as a child, as a teenager, as a man
in his prime and as an elder.

*Tip : Adequately make use of the skills on the lower left.
Some items purchased from the shop only show up in certain situations,
so don’t be alarmed and look for it in the game.

Contact Us
https://www.facebook.com/studio.wheel
https://www.studiowheel.net/