Ford™

11M installs
370.5K ratings
485.1K monthly active users
Revenue not available
Install Trends
Weekly +50.3K
Steady
Monthly +190.1K
Steady
Ford™ icon

ASO Keyword Dashboard

Tracking 78 keywords for Ford™ in Google Play

Developer: Ford Motor Co. Category: lifestyle Rating: 4.74

Ford™ tracks 78 keywords (11 keywords rank; 67 need traction). Key metrics: 45% top-10 coverage, opportunity 70.6, difficulty 48.9, best rank 3.

FordPass is now the Ford app

Tracked keywords

78

11  ranked •  67  not ranking yet

Top 10 coverage

45%

Best rank 3 • Latest leader 16

Avg opportunity

70.6

Top keyword: south

Avg difficulty

48.9

Lower scores indicate easier wins

Opportunity leaders

  • south

    Opportunity: 74.0 • Difficulty: 43.2 • Rank 16

    Competitors: 545

    64.6
  • connectivity

    Opportunity: 74.0 • Difficulty: 42.5 • Rank 22

    Competitors: 252

    61.0
  • vary

    Opportunity: 74.0 • Difficulty: 71.0 • Rank 44

    Competitors: 458

    60.9
  • charging

    Opportunity: 74.0 • Difficulty: 39.8 • Rank —

    Competitors: 318

    62.7
  • redeem

    Opportunity: 74.0 • Difficulty: 42.1 • Rank —

    Competitors: 739

    65.7

Unranked opportunities

  • charging

    Opportunity: 74.0 • Difficulty: 39.8 • Competitors: 318

  • redeem

    Opportunity: 74.0 • Difficulty: 42.1 • Competitors: 739

  • scheduling

    Opportunity: 74.0 • Difficulty: 38.4 • Competitors: 177

  • limit

    Opportunity: 74.0 • Difficulty: 46.0 • Competitors: 1,195

  • electric

    Opportunity: 74.0 • Difficulty: 41.6 • Competitors: 448

High competition keywords

  • access

    Total apps: 339,043 • Major competitors: 11,559

    Latest rank: — • Difficulty: 59.5

  • like

    Total apps: 289,444 • Major competitors: 20,631

    Latest rank: — • Difficulty: 62.7

  • information

    Total apps: 267,617 • Major competitors: 7,567

    Latest rank: — • Difficulty: 55.3

  • simple

    Total apps: 256,476 • Major competitors: 11,035

    Latest rank: — • Difficulty: 55.8

  • features

    Total apps: 253,887 • Major competitors: 13,784

    Latest rank: 12 • Difficulty: 59.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
functionality731006869

20,298 competing apps

Median installs: 1,560

Avg rating: 1.9

53

880

major competitor apps

sync731005868

17,632 competing apps

Median installs: 1,103

Avg rating: 2.1

64

1,045

major competitor apps

features661005986

253,887 competing apps

Median installs: 2,163

Avg rating: 2.1

125

13,784

major competitor apps

approximate721003251

1,548 competing apps

Median installs: 2,654

Avg rating: 2.0

55

72

major competitor apps

regarding731004667

15,590 competing apps

Median installs: 1,621

Avg rating: 1.9

77

486

major competitor apps

forfeited721003851

1,570 competing apps

Median installs: 6,618

Avg rating: 2.6

88

86

major competitor apps

capability731003555

2,797 competing apps

Median installs: 819

Avg rating: 1.9

1313

94

major competitor apps

select681005880

99,869 competing apps

Median installs: 2,298

Avg rating: 2.1

2716

5,610

major competitor apps

south741004365

11,311 competing apps

Median installs: 2,169

Avg rating: 2.1

1616

545

major competitor apps

connectivity741004261

6,773 competing apps

Median installs: 1,259

Avg rating: 1.9

2222

252

major competitor apps

vary741007161

6,649 competing apps

Median installs: 4,163

Avg rating: 2.2

4443

458

major competitor apps

security701005675

52,577 competing apps

Median installs: 1,699

Avg rating: 2.0

2,747

major competitor apps

right671005883

159,331 competing apps

Median installs: 1,585

Avg rating: 2.0

8,091

major competitor apps

software711004972

31,510 competing apps

Median installs: 1,379

Avg rating: 1.9

1,041

major competitor apps

phone671006283

152,369 competing apps

Median installs: 2,624

Avg rating: 2.1

8,545

major competitor apps

connected691005178

74,127 competing apps

Median installs: 549

Avg rating: 1.8

2,177

major competitor apps

range681005179

90,340 competing apps

Median installs: 1,278

Avg rating: 1.9

4,149

major competitor apps

wear711006372

32,642 competing apps

Median installs: 359

Avg rating: 1.6

811

major competitor apps

wear os721006170

24,337 competing apps

Median installs: 294

Avg rating: 1.5

289

major competitor apps

information651005586

267,617 competing apps

Median installs: 1,023

Avg rating: 1.9

7,567

major competitor apps

control671005582

135,996 competing apps

Median installs: 1,524

Avg rating: 1.9

6,843

major competitor apps

manage661005684

186,292 competing apps

Median installs: 650

Avg rating: 1.9

6,752

major competitor apps

available661006084

199,899 competing apps

Median installs: 2,015

Avg rating: 2.1

9,729

major competitor apps

key681005381

120,316 competing apps

Median installs: 1,103

Avg rating: 1.9

5,380

major competitor apps

journey681005180

106,049 competing apps

Median installs: 1,271

Avg rating: 2.0

4,888

major competitor apps

78 keywords
1 of 4

App Description

FordPass is now the Ford app

The Ford app is everything you need to elevate your Ford journey — all in one place. Access features like remote start, lock and unlock, vehicle stats, and GPS tracking at no extra cost.

· Remote Features*: Get added control with features like remote start, lock and unlock, and more in the palm of your hand.

· Vehicle Management: Keep track of your fuel or range status, vehicle stats — and use your Phone As A Key — with a simple tap.

· Scheduling Service: Select your preferred dealer and schedule maintenance to keep your Ford running smoothly.

· Electric Vehicle Features: Check your charge levels, precondition your Ford, and get public charging info all in one place.

· Connected Services: Activate available trials, purchase plans, or manage services like BlueCruise, the Ford Connectivity Package, and the Ford Security Package.

· GPS Location: Never lose sight of your Ford with GPS tracking.

· Ford App Updates: Updated regularly to give you the latest features and information.

· Ford Rewards: Access Ford Rewards to redeem points for Ford Service, Accessories, available Connected Services, and more.**

· Over-the-Air Software Updates: Set your software update schedule through the Ford app or directly in your vehicle.

· Send commands and check your vehicle status right from your wrist with Wear OS smartwatches

*Disclaimer language*

The Ford app, compatible with select smartphone platforms, is available via a download. Message and data rates may apply.

*An activated vehicle modem and the Ford app are required for remote features. Evolving technology/cellular networks/vehicle capability may limit or prevent functionality. Remote features may vary by model.

**Must have an activated Ford Rewards account to receive Ford Rewards Points. Points are not redeemable for cash and have no monetary value. Point earning and redemption values are approximate and vary by products and services redeemed. See the Ford Rewards Program Terms and conditions at FordRewards.com for information regarding expiration, redemption, forfeiture, and other limitations on Ford Rewards Points.