Ford™

10.9M installs
363.1K ratings
+28.5K weekly installs
trend steady
+224.1K monthly installs
trend steady
Ford™ icon

ASO Keyword Dashboard

Tracking 79 keywords for Ford™ in Google Play

Developer: Ford Motor Co. Category: lifestyle Rating: 4.74

Ford™ tracks 79 keywords (9 keywords rank; 70 need traction). Key metrics: 0% top-10 coverage, opportunity 70.4, difficulty 47.6, best rank 12.

FordPass is now the Ford app

Tracked keywords

79

9  ranked •  70  not ranking yet

Top 10 coverage

0%

Best rank 12 • Latest leader 29

Avg opportunity

70.4

Top keyword: key features

Avg difficulty

47.6

Lower scores indicate easier wins

Opportunity leaders

  • key features

    Opportunity: 74.0 • Difficulty: 41.9 • Rank 29

    Competitors: 988

    65.7
  • connectivity

    Opportunity: 74.0 • Difficulty: 41.7 • Rank —

    Competitors: 273

    60.9
  • charging

    Opportunity: 74.0 • Difficulty: 39.5 • Rank —

    Competitors: 346

    62.6
  • scheduling

    Opportunity: 74.0 • Difficulty: 38.3 • Rank —

    Competitors: 177

    63.1
  • limit

    Opportunity: 74.0 • Difficulty: 45.0 • Rank —

    Competitors: 1,272

    65.4

Unranked opportunities

  • connectivity

    Opportunity: 74.0 • Difficulty: 41.7 • Competitors: 273

  • charging

    Opportunity: 74.0 • Difficulty: 39.5 • Competitors: 346

  • scheduling

    Opportunity: 74.0 • Difficulty: 38.3 • Competitors: 177

  • limit

    Opportunity: 74.0 • Difficulty: 45.0 • Competitors: 1,272

  • electric

    Opportunity: 74.0 • Difficulty: 41.0 • Competitors: 479

High competition keywords

  • access

    Total apps: 333,300 • Major competitors: 12,311

    Latest rank: — • Difficulty: 58.6

  • like

    Total apps: 285,960 • Major competitors: 22,350

    Latest rank: — • Difficulty: 60.7

  • information

    Total apps: 264,124 • Major competitors: 8,136

    Latest rank: — • Difficulty: 54.8

  • features

    Total apps: 249,715 • Major competitors: 14,951

    Latest rank: 20 • Difficulty: 58.1

  • simple

    Total apps: 249,057 • Major competitors: 12,031

    Latest rank: — • Difficulty: 55.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
forfeited721003851

1,611 competing apps

Median installs: 6,925

Avg rating: 2.9

1212

95

major competitor apps

features661005886

249,715 competing apps

Median installs: 2,703

Avg rating: 2.5

2020

14,951

major competitor apps

sync731005767

17,039 competing apps

Median installs: 1,333

Avg rating: 2.6

2828

1,083

major competitor apps

key features741004266

13,125 competing apps

Median installs: 4,351

Avg rating: 2.7

2929

988

major competitor apps

feature691005378

77,494 competing apps

Median installs: 3,099

Avg rating: 2.5

4848

4,698

major competitor apps

start661005684

194,618 competing apps

Median installs: 2,685

Avg rating: 2.6

74

12,733

major competitor apps

auto721005370

26,392 competing apps

Median installs: 7,982

Avg rating: 2.9

8585

2,591

major competitor apps

auto renew691003939

293 competing apps

Median installs: 16,237

Avg rating: 3.3

123102

57

major competitor apps

vehicle711004672

33,603 competing apps

Median installs: 1,704

Avg rating: 2.2

121121

1,782

major competitor apps

security701005475

51,530 competing apps

Median installs: 2,079

Avg rating: 2.5

2,945

major competitor apps

right671005783

156,658 competing apps

Median installs: 1,935

Avg rating: 2.5

8,727

major competitor apps

software711004972

31,213 competing apps

Median installs: 1,567

Avg rating: 2.2

1,104

major competitor apps

phone671006083

150,432 competing apps

Median installs: 3,570

Avg rating: 2.6

9,400

major competitor apps

connected691005077

72,580 competing apps

Median installs: 621

Avg rating: 2.2

2,341

major competitor apps

range681005079

89,518 competing apps

Median installs: 1,451

Avg rating: 2.3

4,542

major competitor apps

wear711006172

32,133 competing apps

Median installs: 376

Avg rating: 1.9

868

major competitor apps

wear os721006070

23,909 competing apps

Median installs: 287

Avg rating: 1.7

296

major competitor apps

information651005586

264,124 competing apps

Median installs: 1,199

Avg rating: 2.2

8,136

major competitor apps

control671005482

132,915 competing apps

Median installs: 1,836

Avg rating: 2.4

7,383

major competitor apps

manage661005584

181,780 competing apps

Median installs: 745

Avg rating: 2.4

7,087

major competitor apps

available661005884

194,258 competing apps

Median installs: 2,779

Avg rating: 2.5

10,371

major competitor apps

connectivity741004261

6,633 competing apps

Median installs: 1,535

Avg rating: 2.3

273

major competitor apps

key681005281

112,850 competing apps

Median installs: 1,438

Avg rating: 2.5

5,610

major competitor apps

journey681005180

104,337 competing apps

Median installs: 1,376

Avg rating: 2.5

5,287

major competitor apps

program701004674

42,891 competing apps

Median installs: 1,834

Avg rating: 2.3

1,328

major competitor apps

79 keywords
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App Description

FordPass is now the Ford app

The Ford app is everything you need to elevate your Ford journey — all in one place. Access features like remote start, lock and unlock, vehicle stats, and GPS tracking at no extra cost.

· Remote Features*: Get added control with features like remote start, lock and unlock, and more in the palm of your hand.

· Vehicle Management: Keep track of your fuel or range status, vehicle stats — and use your Phone As A Key — with a simple tap.

· Scheduling Service: Select your preferred dealer and schedule maintenance to keep your Ford running smoothly.

· Electric Vehicle Features: Check your charge levels, precondition your Ford, and get public charging info all in one place.

· Connected Services: Activate available trials, purchase plans, or manage services like BlueCruise, the Ford Connectivity Package, and the Ford Security Package.

· GPS Location: Never lose sight of your Ford with GPS tracking.

· Ford App Updates: Updated regularly to give you the latest features and information.

· Ford Rewards: Access Ford Rewards to redeem points for Ford Service, Accessories, available Connected Services, and more.**

· Over-the-Air Software Updates: Set your software update schedule through the Ford app or directly in your vehicle.

· Send commands and check your vehicle status right from your wrist with Wear OS smartwatches

*Disclaimer language*

The Ford app, compatible with select smartphone platforms, is available via a download. Message and data rates may apply.

*An activated vehicle modem and the Ford app are required for remote features. Evolving technology/cellular networks/vehicle capability may limit or prevent functionality. Remote features may vary by model.

**Must have an activated Ford Rewards account to receive Ford Rewards Points. Points are not redeemable for cash and have no monetary value. Point earning and redemption values are approximate and vary by products and services redeemed. See the Ford Rewards Program Terms and conditions at FordRewards.com for information regarding expiration, redemption, forfeiture, and other limitations on Ford Rewards Points.