Brown Thomas
ASO Keyword Dashboard
Tracking 116 keywords for Brown Thomas in Google Play
Brown Thomas tracks 116 keywords (no keywords rank yet; 116 need traction). Key metrics: opportunity 69.2, difficulty 51.6.
Luxury fashion and beauty
Tracked keywords
116
0 ranked • 116 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.2
Top keyword: trip
Avg difficulty
51.6
Lower scores indicate easier wins
Opportunity leaders
- 67.6
trip
Opportunity: 73.0 • Difficulty: 47.2 • Rank —
Competitors: 962
- 68.0
orders
Opportunity: 73.0 • Difficulty: 49.3 • Rank —
Competitors: 900
- 68.5
advantage
Opportunity: 73.0 • Difficulty: 48.9 • Rank —
Competitors: 1,052
- 67.5
lose
Opportunity: 73.0 • Difficulty: 49.8 • Rank —
Competitors: 1,290
- 69.0
favourite
Opportunity: 72.0 • Difficulty: 52.2 • Rank —
Competitors: 1,496
Unranked opportunities
trip
Opportunity: 73.0 • Difficulty: 47.2 • Competitors: 962
orders
Opportunity: 73.0 • Difficulty: 49.3 • Competitors: 900
advantage
Opportunity: 73.0 • Difficulty: 48.9 • Competitors: 1,052
lose
Opportunity: 73.0 • Difficulty: 49.8 • Competitors: 1,290
favourite
Opportunity: 72.0 • Difficulty: 52.2 • Competitors: 1,496
High competition keywords
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
find
Total apps: 143,808 • Major competitors: 16,874
Latest rank: — • Difficulty: 65.1
access
Total apps: 126,428 • Major competitors: 11,667
Latest rank: — • Difficulty: 66.6
every
Total apps: 125,665 • Major competitors: 16,037
Latest rank: — • Difficulty: 62.3
experience
Total apps: 118,077 • Major competitors: 15,561
Latest rank: — • Difficulty: 62.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| online | 66 | 100 | 61 | 84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8 | — | — | 9,770 major competitor apps |
| card | 69 | 100 | 54 | 78 35,515 competing apps Median installs: 50,336 Avg rating: 3.0 | — | — | 4,766 major competitor apps |
| shopping | 71 | 100 | 52 | 73 17,521 competing apps Median installs: 35,991 Avg rating: 2.7 | — | — | 2,220 major competitor apps |
| online shopping | 71 | 100 | 54 | 58 2,325 competing apps Median installs: 46,670 Avg rating: 2.6 | — | — | 391 major competitor apps |
| notifications | 69 | 100 | 63 | 77 33,158 competing apps Median installs: 22,800 Avg rating: 2.8 | — | — | 2,906 major competitor apps |
| right | 67 | 100 | 66 | 83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0 | — | — | 8,317 major competitor apps |
| order | 68 | 100 | 55 | 79 44,242 competing apps Median installs: 25,117 Avg rating: 2.7 | — | — | 4,188 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
| collect | 69 | 100 | 58 | 78 37,582 competing apps Median installs: 51,160 Avg rating: 3.2 | — | — | 5,908 major competitor apps |
| exclusive | 69 | 100 | 62 | 77 34,168 competing apps Median installs: 36,550 Avg rating: 3.0 | — | — | 4,554 major competitor apps |
| loyalty rewards | 67 | 100 | 27 | 40 205 competing apps Median installs: 13,438 Avg rating: 3.2 | — | — | 21 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | — | — | 15,561 major competitor apps |
| events | 70 | 100 | 58 | 75 26,075 competing apps Median installs: 21,064 Avg rating: 2.8 | — | — | 2,499 major competitor apps |
| date | 69 | 100 | 60 | 77 31,688 competing apps Median installs: 26,732 Avg rating: 2.8 | — | — | 2,809 major competitor apps |
| product | 71 | 100 | 51 | 74 20,165 competing apps Median installs: 31,040 Avg rating: 2.6 | — | — | 2,102 major competitor apps |
| save | 67 | 100 | 65 | 83 75,490 competing apps Median installs: 41,387 Avg rating: 3.0 | — | — | 9,726 major competitor apps |
| manage | 67 | 100 | 62 | 82 61,484 competing apps Median installs: 27,358 Avg rating: 2.9 | — | — | 6,560 major competitor apps |
| choose | 66 | 100 | 62 | 85 100,655 competing apps Median installs: 46,844 Avg rating: 3.0 | — | — | 14,766 major competitor apps |
| find | 65 | 100 | 65 | 88 143,808 competing apps Median installs: 36,002 Avg rating: 3.0 | — | — | 16,874 major competitor apps |
| favourite | 72 | 100 | 52 | 69 10,913 competing apps Median installs: 42,288 Avg rating: 2.8 | — | — | 1,496 major competitor apps |
| available | 66 | 100 | 66 | 85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9 | — | — | 9,952 major competitor apps |
| mobile | 65 | 100 | 60 | 86 113,294 competing apps Median installs: 25,796 Avg rating: 2.8 | — | — | 10,537 major competitor apps |
| never | 67 | 100 | 60 | 81 57,272 competing apps Median installs: 41,328 Avg rating: 3.1 | — | — | 7,845 major competitor apps |
| special | 68 | 100 | 58 | 80 49,271 competing apps Median installs: 42,767 Avg rating: 3.0 | — | — | 6,785 major competitor apps |
| store | 69 | 100 | 60 | 78 34,411 competing apps Median installs: 36,549 Avg rating: 2.9 | — | — | 4,003 major competitor apps |
App Description
Luxury fashion and beauty
The Brown Thomas shopping app brings you closer than ever to Ireland’s most-loved luxury department store. Our online shopping app allows you to browse and shop the latest fashion, bags, shoes, beauty, home and more.
CHECK STOCK: Quickly check if the product you love is available online or in any of our stores nationwide with one tap.
ENCORE LOYALTY: Encore loyalty rewards you for every online and in-store purchase you make. Collect, view and redeem your loyalty points all in our app. Making the trip to store? Access your loyalty card to collect points at the till – even without mobile network or Wi-Fi.
ORDER UPDATES: With the Brown Thomas Shopping App, you can get immediate updates on the status of your orders in your account. Enable push notifications to get an update whenever your order ships.
PUSH NOTIFICATIONS: Hear it here first! Stay up to date with the latest arrivals, exclusive launches and sale events when you turn on push notifications.
DELIVERY METHODS: Shop your favourite products online and take advantage of all our delivery methods right here in the app. In a hurry? Choose from Same Day, Nominated Day or Premium Express, or you can Click and Collect you order from any Brown Thomas or Arnotts store.
GIFTING DESTINATION: Make your order that bit more special with options for gift wrap on eligible items. Can’t decide what to buy? Purchase a Brown Thomas Gift Card in the app for redemption anywhere in-app, online or in-store.
STORE RECEIPTS: Never lose a receipt again; you can find all your store receipts and online orders easily in your account. Each one has a barcode that can be scanned at any of our tills.
WISHLIST: Save all of your favourite fashion, beauty and home products to your Wishlist and manage them from the Brown Thomas App or online.