Headspace: Sleep and Anxiety

39.1M installs
339.2K ratings
+49.7K weekly installs
+198.7K monthly installs
Headspace: Sleep and Anxiety icon

ASO Keyword Dashboard

Tracking 105 keywords for Headspace: Sleep and Anxiety in Google Play

Developer: Headspace for Meditation, Mindfulness and Sleep Category: health_and_fitness Rating: 4.32

Headspace: Sleep and Anxiety tracks 105 keywords (30 keywords rank; 75 need traction). Key metrics: 7% top-10 coverage, opportunity 70.8, difficulty 45.4, best rank 2.

Sleep and anxiety support with guided meditation, breathing, focus, and wellness

Tracked keywords

105

30  ranked •  75  not ranking yet

Top 10 coverage

7%

Best rank 2 • Latest leader 31

Avg opportunity

70.8

Top keyword: free trial

Avg difficulty

45.4

Lower scores indicate easier wins

Opportunity leaders

  • free trial

    Opportunity: 74.0 • Difficulty: 43.3 • Rank 31

    Competitors: 434

    59.8
  • trial

    Opportunity: 74.0 • Difficulty: 44.5 • Rank 80

    Competitors: 801

    64.5
  • subscriptions

    Opportunity: 74.0 • Difficulty: 65.2 • Rank 89

    Competitors: 447

    62.4
  • yoga

    Opportunity: 74.0 • Difficulty: 36.8 • Rank —

    Competitors: 172

    59.5
  • wellness

    Opportunity: 74.0 • Difficulty: 41.1 • Rank —

    Competitors: 277

    65.8

Unranked opportunities

  • yoga

    Opportunity: 74.0 • Difficulty: 36.8 • Competitors: 172

  • wellness

    Opportunity: 74.0 • Difficulty: 41.1 • Competitors: 277

  • calming

    Opportunity: 74.0 • Difficulty: 40.0 • Competitors: 520

  • meditation

    Opportunity: 74.0 • Difficulty: 39.1 • Competitors: 175

  • consistent

    Opportunity: 74.0 • Difficulty: 40.7 • Competitors: 381

High competition keywords

  • access

    Total apps: 336,778 • Major competitors: 12,432

    Latest rank: — • Difficulty: 58.6

  • free

    Total apps: 319,883 • Major competitors: 24,180

    Latest rank: — • Difficulty: 58.8

  • help

    Total apps: 280,408 • Major competitors: 15,534

    Latest rank: 117 • Difficulty: 58.5

  • enjoy

    Total apps: 277,391 • Major competitors: 20,003

    Latest rank: — • Difficulty: 57.5

  • share

    Total apps: 215,569 • Major competitors: 11,860

    Latest rank: — • Difficulty: 58.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
stress731004569

20,500 competing apps

Median installs: 2,576

Avg rating: 2.7

22

1,341

major competitor apps

healthy721004470

24,367 competing apps

Median installs: 1,251

Avg rating: 2.4

99

958

major competitor apps

mind711005173

40,187 competing apps

Median installs: 2,192

Avg rating: 2.6

1212

2,184

major competitor apps

health691004977

69,168 competing apps

Median installs: 806

Avg rating: 2.1

1212

1,952

major competitor apps

avoid711005172

34,763 competing apps

Median installs: 2,473

Avg rating: 2.4

1414

2,168

major competitor apps

hundreds721005071

28,328 competing apps

Median installs: 5,748

Avg rating: 2.9

1616

2,397

major competitor apps

sleep731004568

17,954 competing apps

Median installs: 2,852

Avg rating: 2.7

1818

969

major competitor apps

major721004671

27,680 competing apps

Median installs: 3,788

Avg rating: 2.5

2323

1,589

major competitor apps

free trial741004360

5,689 competing apps

Median installs: 8,679

Avg rating: 3.0

3124

434

major competitor apps

better691005278

82,573 competing apps

Median installs: 2,229

Avg rating: 2.5

3232

4,411

major competitor apps

high681005480

106,417 competing apps

Median installs: 4,292

Avg rating: 2.6

34

6,968

major competitor apps

subscriptions may701003544

585 competing apps

Median installs: 11,661

Avg rating: 3.2

3434

68

major competitor apps

reduce721004670

24,872 competing apps

Median installs: 1,208

Avg rating: 2.3

3838

841

major competitor apps

mental731004368

19,679 competing apps

Median installs: 1,083

Avg rating: 2.5

4242

682

major competitor apps

purchase701004975

53,135 competing apps

Median installs: 1,681

Avg rating: 2.5

4343

2,846

major competitor apps

helps681005581

122,106 competing apps

Median installs: 1,474

Avg rating: 2.3

5757

5,048

major competitor apps

purchases731005067

17,100 competing apps

Median installs: 3,838

Avg rating: 2.7

6363

1,440

major competitor apps

minutes721004770

26,142 competing apps

Median installs: 2,913

Avg rating: 2.6

7171

1,592

major competitor apps

trial741004565

11,215 competing apps

Median installs: 7,092

Avg rating: 2.9

8079

801

major competitor apps

main691005077

67,997 competing apps

Median installs: 3,143

Avg rating: 2.5

8782

3,553

major competitor apps

subscriptions741006562

8,271 competing apps

Median installs: 2,830

Avg rating: 2.7

8989

447

major competitor apps

supports701005176

58,708 competing apps

Median installs: 2,658

Avg rating: 2.6

9393

3,352

major competitor apps

minute731004568

17,981 competing apps

Median installs: 1,842

Avg rating: 2.6

102102

873

major competitor apps

focused721004471

28,352 competing apps

Median installs: 686

Avg rating: 2.4

108108

823

major competitor apps

well681005079

92,383 competing apps

Median installs: 2,594

Avg rating: 2.4

108108

3,962

major competitor apps

105 keywords
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App Description

Sleep and anxiety support with guided meditation, breathing, focus, and wellness

Headspace is your guide to mental health, mindfulness, and meditation. Access guided meditations, mindfulness tools, therapy for anxiety, mental health coaching, and Ebb, your AI companion. Build resilience, manage emotions and anxiety, and follow your mental health journey with hundreds of meditations to meditate, sleep better, reduce stress, practice breathing exercises, and use relaxation techniques for anxiety relief and everyday wellbeing.

Headspace supports mental health and emotional wellbeing with online therapy, mental health resources, meditation tools, and daily mindfulness practices. Meditate, practice mindfulness, relax with calming routines, and build healthy habits that support balance, self care, and sound sleep.

🧘‍♂️ DAILY MEDITATIONS & MINDFULNESS
Boost mental wellness and mindfulness with over 500 guided meditations. Make daily meditation a steady practice with 3-minute mental resets or longer mindful meditations. Build habits for anxiety management, letting go of stress, and supporting mental wellness with relaxation, breathing techniques, meditation tools, and self care practices. Learn mindfulness for anxiety and explore calming guidance that fits your routine.

🌙 SLEEP MEDITATIONS & RELAXING SOUNDS
Enjoy better sleep with soothing sounds, relaxing music, calming sounds for sleep, and guided sleep meditation. Drift off with bedtime soundscapes and gentle breathing techniques. Explore meditation for sleeping to reduce stress, support sleep quality, and ease anxiety with relaxation exercises designed for sound sleep and stronger wellbeing.

🌬️ STRESS RELIEF & BREATHING
Experiencing anxiety? Meditate, relax, and manage stress with breathing exercises, guided meditations, and AI-powered mental health coaching. Learn breathwork and calming breathing techniques for stress relief, improve stress management, practice meditation for anxiety, and explore daily sessions for emotional balance. Use mindfulness tools for pressure, emotional distress, and tension.

👥 MINDFUL COACH & MENTAL HEALTH AI
Headspace gives you access to licensed therapists, mental health tips, coaches, and Ebb, your empathetic AI companion. Get support on how to manage stress symptoms, understand depression signs, navigate anxiety or panic, and explore CBT for depression. Share insights with your mindfulness therapist and use mental health resources that help strengthen balance, clarity, and wellbeing.

💖 SELF-CARE
Explore self care practices for holistic wellness. Empower yourself with tools to avoid burnout, manage anxiety symptoms, and improve stress management. Get guidance for emotional distress with mindful exercises, mental health first aid, and routines that help maintain balance and reduce stress.

🚀 WELLNESS & BALANCE
Increase balance with guided meditation, breathing tools, and focus music. Calm your mind with quick breathing exercises, relaxation music, and mindful meditation for emotional clarity. Use a self care tracker to follow your mental health journey, develop healthy habits, and maintain everyday wellbeing.

💪 MINDFUL MOVEMENT
Try yoga for anxiety and stress relief, and mindful movement to strengthen your mind-body connection. Practice CBT techniques and movement exercises to overcome negative thoughts, reduce stress, and support consistent relaxation and balance.

Headspace is the everyday mental health app that supports anxiety, sleep, meditation, mindfulness, stress relief, and wellbeing. Access AI-powered tools, mindfulness exercises, guided sleep meditation, breathing techniques, and relaxation practices for better sleep, anxiety management, and healthier habits for mental health and happiness.

Access online therapy through your organization.* (Check coverage with your coach or benefits team.)

Start your free trial and explore meditation, mindfulness, and mental health therapy. Subscriptions: $12.99/month, $69.99/year (U.S. pricing; local rates may vary). Charges apply at purchase confirmation.