ASO Keyword Dashboard
Tracking 272 keywords for Google in Google Play
Google tracks 272 keywords (134 keywords rank; 138 need traction). Key metrics: 9% top-10 coverage, opportunity 69.2, difficulty 62.6, best rank 1.
Find what you need with Google
Tracked keywords
272
134 ranked • 138 not ranking yet
Top 10 coverage
9%
Best rank 1 • Latest leader 5
Avg opportunity
69.2
Top keyword: similar
Avg difficulty
62.6
Lower scores indicate easier wins
Opportunity leaders
- 67.9
similar
Opportunity: 73.0 • Difficulty: 65.4 • Rank 5
Competitors: 1,267
- 68.5
make sure
Opportunity: 73.0 • Difficulty: 55.3 • Rank 20
Competitors: 1,710
- 68.4
shared
Opportunity: 73.0 • Difficulty: 73.0 • Rank 73
Competitors: 982
- 67.6
id
Opportunity: 73.0 • Difficulty: 52.9 • Rank 91
Competitors: 1,271
- 67.8
helpful
Opportunity: 73.0 • Difficulty: 73.7 • Rank —
Competitors: 1,013
Unranked opportunities
helpful
Opportunity: 73.0 • Difficulty: 73.7 • Competitors: 1,013
remember
Opportunity: 73.0 • Difficulty: 56.2 • Competitors: 1,228
solutions
Opportunity: 73.0 • Difficulty: 53.9 • Competitors: 727
home screen
Opportunity: 73.0 • Difficulty: 61.6 • Competitors: 977
weather
Opportunity: 72.0 • Difficulty: 67.1 • Competitors: 1,474
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: 53 • Difficulty: 65.7
free
Total apps: 173,844 • Major competitors: 23,343
Latest rank: 32 • Difficulty: 64.4
time
Total apps: 170,577 • Major competitors: 19,592
Latest rank: 148 • Difficulty: 64.6
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: 15 • Difficulty: 61.7
like
Total apps: 150,415 • Major competitors: 21,531
Latest rank: — • Difficulty: 68.5
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| apps | 69 | 100 | 81 | 77 31,191 competing apps Median installs: 49,219 Avg rating: 3.1 | 1 | 1 | 4,578 major competitor apps |
| search | 67 | 100 | 67 | 82 64,261 competing apps Median installs: 33,401 Avg rating: 2.9 | 2 | 2 | 6,565 major competitor apps |
| key features | 72 | 100 | 44 | 66 7,291 competing apps Median installs: 52,931 Avg rating: 3.1 | 4 | 4 | 1,029 major competitor apps |
| available | 66 | 100 | 66 | 85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9 | 14 | 4 | 9,952 major competitor apps |
| requires | 71 | 100 | 54 | 72 15,340 competing apps Median installs: 33,836 Avg rating: 2.9 | 5 | 5 | 1,687 major competitor apps |
| similar | 73 | 100 | 65 | 68 9,464 competing apps Median installs: 44,397 Avg rating: 3.1 | 5 | 5 | 1,267 major competitor apps |
| easier | 70 | 100 | 62 | 75 25,194 competing apps Median installs: 31,651 Avg rating: 2.8 | 7 | 5 | 2,581 major competitor apps |
| big | 71 | 100 | 57 | 74 20,452 competing apps Median installs: 70,018 Avg rating: 3.2 | 6 | 6 | 3,879 major competitor apps |
| pre | 69 | 100 | 34 | 49 783 competing apps Median installs: 38,046 Avg rating: 2.8 | 7 | 7 | 85 major competitor apps |
| good | 68 | 100 | 54 | 79 44,246 competing apps Median installs: 35,774 Avg rating: 2.8 | 8 | 8 | 4,689 major competitor apps |
| helps | 68 | 100 | 64 | 81 52,541 competing apps Median installs: 32,306 Avg rating: 2.8 | 8 | 8 | 5,480 major competitor apps |
| step | 69 | 100 | 55 | 77 31,345 competing apps Median installs: 35,708 Avg rating: 2.9 | 9 | 9 | 3,571 major competitor apps |
| tools | 69 | 100 | 62 | 76 29,774 competing apps Median installs: 35,852 Avg rating: 3.1 | 11 | 10 | 3,872 major competitor apps |
| require | 72 | 100 | 58 | 71 13,548 competing apps Median installs: 36,082 Avg rating: 2.9 | 10 | 10 | 1,571 major competitor apps |
| quickly | 68 | 100 | 69 | 80 51,305 competing apps Median installs: 33,814 Avg rating: 2.8 | 11 | 11 | 5,661 major competitor apps |
| come | 70 | 100 | 54 | 76 28,035 competing apps Median installs: 48,164 Avg rating: 3.0 | 11 | 11 | 4,239 major competitor apps |
| select | 68 | 100 | 64 | 80 48,029 competing apps Median installs: 41,636 Avg rating: 2.9 | 12 | 12 | 5,967 major competitor apps |
| looking | 68 | 100 | 59 | 81 55,625 competing apps Median installs: 34,046 Avg rating: 2.9 | 13 | 12 | 6,283 major competitor apps |
| please | 67 | 100 | 58 | 83 75,311 competing apps Median installs: 36,602 Avg rating: 3.0 | 13 | 13 | 7,632 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | 15 | 13 | 17,537 major competitor apps |
| ones | 72 | 100 | 49 | 69 11,531 competing apps Median installs: 40,128 Avg rating: 2.9 | 13 | 13 | 1,447 major competitor apps |
| quick | 68 | 100 | 62 | 81 53,200 competing apps Median installs: 33,498 Avg rating: 2.9 | 16 | 14 | 6,079 major competitor apps |
| easily | 66 | 100 | 65 | 85 96,583 competing apps Median installs: 32,526 Avg rating: 2.8 | 14 | 14 | 10,194 major competitor apps |
| recent | 72 | 100 | 72 | 67 8,009 competing apps Median installs: 27,095 Avg rating: 3.2 | 16 | 16 | 809 major competitor apps |
| feature | 68 | 100 | 60 | 79 40,911 competing apps Median installs: 39,110 Avg rating: 2.9 | 17 | 17 | 5,125 major competitor apps |
App Description
Find what you need with Google
Feature highlights:
• AI Mode: Try a new way to search with AI Mode – giving you AI-powered responses to your toughest questions with links to the web. Talk, type, or snap a photo to get started, and ask follow-up questions to dig deeper.
• Circle to Search: Instantly search what you see on your phone without switching apps. Circle, highlight, scribble, or tap an image, video, or text to search. Available on select premium Android smartphones in some languages and locations.
• Google Search widget: Search from your home screen with the Google widget and customize your shortcuts to quickly translate text, search a song, check the weather, and more. You can also match it to your personal style by adjusting the colors and transparency.
• Google Lens: Search what you see with Lens. Not sure how to describe something in words? Use your camera, an image, or a screenshot to search. Easily identify plants or animals, find similar products, translate text, and get step-by-step homework help.
• Hum to Search: Can't remember the name of that song? Hum the tune and Google will help find it for you—no lyrics, artist name or perfect pitch required. You can also search for a song playing near you.
• Discover: Stay up-to-date on topics that matter to you. Get personalized news, articles, and videos based on your interests.
• AI Overviews: A faster, easier way to search and explore insights from the web. Quickly find what you’re looking for with a snapshot of helpful information and links.
A whole new way to search with AI:
• Bring your toughest questions to generative AI features like AI Overviews and AI Mode
• Get help with planning, researching, brainstorming new ideas, and more with a custom version of Gemini
• Bring your ideas to life by transforming your photos in Lens or creating images in AI Mode with Nano Banana. Available in select languages and locations.
Search what you see with Google Lens:
• Translate text in over 100 languages
• Find exact or similar products
• Identify popular plants, animals, and landmarks
• Scan QR codes and barcodes
• Copy text
• Step-by-step explanations and solutions for homework problems
• Reverse image search: find the source, similar photos, and relation information
Get personalized updates in Discover:
• Stay in the know about topics that interest you.
• Start your morning with weather and top news.
• Get real-time updates on sports, movies, and events.
• Stay on top of your favorite artist’s latest album drops.
• Get stories about your interests and hobbies.
• Follow interesting topics, right from Search results.
Search safely and securely:
• All searches in the Google app are protected by encrypting the connection between your device and Google.
• Privacy controls are easy to find and use. Tap your profile picture to access your menu and delete recent search history from your account with one click.
• Search proactively filters webspam to help ensure that you see safe, high-quality results.
Learn more about what the Google app can do for you: https://search.google/
Privacy policy: https://www.google.com/policies/privacy
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