ASO Keyword Dashboard
Tracking 272 keywords for Google in Google Play
Google tracks 272 keywords (134 keywords rank; 138 need traction). Key metrics: 9% top-10 coverage, opportunity 70.1, difficulty 55.2, best rank 1.
Find what you need with Google
Tracked keywords
272
134 ranked • 138 not ranking yet
Top 10 coverage
9%
Best rank 1 • Latest leader 4
Avg opportunity
70.1
Top keyword: key features
Avg difficulty
55.2
Lower scores indicate easier wins
Opportunity leaders
- 65.7
key features
Opportunity: 74.0 • Difficulty: 41.9 • Rank 4
Competitors: 988
- 63.3
privacy policy
Opportunity: 74.0 • Difficulty: 46.6 • Rank 23
Competitors: 842
- 64.1
ad
Opportunity: 74.0 • Difficulty: 46.2 • Rank 36
Competitors: 783
- 63.1
new way
Opportunity: 74.0 • Difficulty: 48.3 • Rank —
Competitors: 433
- 61.0
album
Opportunity: 74.0 • Difficulty: 56.0 • Rank —
Competitors: 561
Unranked opportunities
new way
Opportunity: 74.0 • Difficulty: 48.3 • Competitors: 433
album
Opportunity: 74.0 • Difficulty: 56.0 • Competitors: 561
qr codes
Opportunity: 74.0 • Difficulty: 55.6 • Competitors: 299
exact
Opportunity: 74.0 • Difficulty: 48.6 • Competitors: 661
artist
Opportunity: 74.0 • Difficulty: 50.5 • Competitors: 621
High competition keywords
time
Total apps: 391,506 • Major competitors: 18,172
Latest rank: 148 • Difficulty: 57.9
new
Total apps: 375,586 • Major competitors: 24,034
Latest rank: 53 • Difficulty: 58.8
access
Total apps: 333,300 • Major competitors: 12,311
Latest rank: 94 • Difficulty: 58.6
easy
Total apps: 331,463 • Major competitors: 16,460
Latest rank: 15 • Difficulty: 56.5
download
Total apps: 324,517 • Major competitors: 16,868
Latest rank: 186 • Difficulty: 56.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| apps | 70 | 100 | 65 | 76 60,413 competing apps Median installs: 4,865 Avg rating: 2.7 | 1 | 1 | 4,933 major competitor apps |
| search | 67 | 100 | 58 | 81 129,448 competing apps Median installs: 3,410 Avg rating: 2.5 | 2 | 2 | 6,831 major competitor apps |
| key features | 74 | 100 | 42 | 66 13,125 competing apps Median installs: 4,351 Avg rating: 2.7 | 4 | 4 | 988 major competitor apps |
| available | 66 | 100 | 58 | 84 194,258 competing apps Median installs: 2,779 Avg rating: 2.5 | 14 | 4 | 10,371 major competitor apps |
| requires | 71 | 100 | 48 | 72 30,968 competing apps Median installs: 2,498 Avg rating: 2.5 | 5 | 5 | 1,559 major competitor apps |
| similar | 73 | 100 | 54 | 68 17,752 competing apps Median installs: 4,962 Avg rating: 2.7 | 5 | 5 | 1,321 major competitor apps |
| easier | 70 | 100 | 53 | 76 55,508 competing apps Median installs: 1,621 Avg rating: 2.4 | 7 | 5 | 2,383 major competitor apps |
| big | 71 | 100 | 51 | 73 35,379 competing apps Median installs: 8,478 Avg rating: 2.8 | 6 | 6 | 3,987 major competitor apps |
| pre | 73 | 100 | 43 | 55 2,947 competing apps Median installs: 4,959 Avg rating: 2.7 | 7 | 7 | 242 major competitor apps |
| good | 69 | 100 | 50 | 78 81,313 competing apps Median installs: 4,719 Avg rating: 2.5 | 8 | 8 | 4,763 major competitor apps |
| helps | 68 | 100 | 55 | 81 123,376 competing apps Median installs: 1,367 Avg rating: 2.3 | 8 | 8 | 5,130 major competitor apps |
| step | 69 | 100 | 51 | 78 81,567 competing apps Median installs: 1,413 Avg rating: 2.4 | 9 | 9 | 4,024 major competitor apps |
| tools | 69 | 100 | 52 | 77 69,262 competing apps Median installs: 1,359 Avg rating: 2.6 | 11 | 10 | 3,555 major competitor apps |
| require | 72 | 100 | 50 | 70 25,406 competing apps Median installs: 3,512 Avg rating: 2.5 | 10 | 10 | 1,445 major competitor apps |
| quickly | 68 | 100 | 57 | 81 120,166 competing apps Median installs: 1,283 Avg rating: 2.4 | 11 | 11 | 5,254 major competitor apps |
| come | 70 | 100 | 49 | 75 51,140 competing apps Median installs: 4,362 Avg rating: 2.6 | 11 | 11 | 3,998 major competitor apps |
| select | 68 | 100 | 56 | 80 98,298 competing apps Median installs: 3,179 Avg rating: 2.5 | 12 | 12 | 6,159 major competitor apps |
| looking | 67 | 100 | 54 | 82 130,337 competing apps Median installs: 1,821 Avg rating: 2.5 | 13 | 12 | 6,719 major competitor apps |
| please | 67 | 100 | 53 | 82 129,702 competing apps Median installs: 4,965 Avg rating: 2.6 | 13 | 13 | 7,106 major competitor apps |
| easy | 65 | 100 | 57 | 88 331,463 competing apps Median installs: 2,455 Avg rating: 2.4 | 15 | 13 | 16,460 major competitor apps |
| ones | 72 | 100 | 45 | 69 20,927 competing apps Median installs: 4,051 Avg rating: 2.5 | 13 | 13 | 1,350 major competitor apps |
| quick | 67 | 100 | 55 | 82 137,560 competing apps Median installs: 1,449 Avg rating: 2.4 | 16 | 14 | 6,685 major competitor apps |
| easily | 66 | 100 | 57 | 85 218,741 competing apps Median installs: 1,496 Avg rating: 2.4 | 14 | 14 | 9,450 major competitor apps |
| recent | 72 | 100 | 54 | 69 20,697 competing apps Median installs: 1,242 Avg rating: 2.8 | 16 | 16 | 850 major competitor apps |
| feature | 69 | 100 | 53 | 78 77,494 competing apps Median installs: 3,099 Avg rating: 2.5 | 17 | 17 | 4,698 major competitor apps |
App Description
Find what you need with Google
Feature highlights:
• AI Mode: Try a new way to search with AI Mode – giving you AI-powered responses to your toughest questions with links to the web. Talk, type, or snap a photo to get started, and ask follow-up questions to dig deeper.
• Circle to Search: Instantly search what you see on your phone without switching apps. Circle, highlight, scribble, or tap an image, video, or text to search. Available on select premium Android smartphones in some languages and locations.
• Google Search widget: Search from your home screen with the Google widget and customize your shortcuts to quickly translate text, search a song, check the weather, and more. You can also match it to your personal style by adjusting the colors and transparency.
• Google Lens: Search what you see with Lens. Not sure how to describe something in words? Use your camera, an image, or a screenshot to search. Easily identify plants or animals, find similar products, translate text, and get step-by-step homework help.
• Hum to Search: Can't remember the name of that song? Hum the tune and Google will help find it for you—no lyrics, artist name or perfect pitch required. You can also search for a song playing near you.
• Discover: Stay up-to-date on topics that matter to you. Get personalized news, articles, and videos based on your interests.
• AI Overviews: A faster, easier way to search and explore insights from the web. Quickly find what you’re looking for with a snapshot of helpful information and links.
A whole new way to search with AI:
• Bring your toughest questions to generative AI features like AI Overviews and AI Mode
• Get help with planning, researching, brainstorming new ideas, and more with a custom version of Gemini
• Bring your ideas to life by transforming your photos in Lens or creating images in AI Mode with Nano Banana. Available in select languages and locations.
Search what you see with Google Lens:
• Translate text in over 100 languages
• Find exact or similar products
• Identify popular plants, animals, and landmarks
• Scan QR codes and barcodes
• Copy text
• Step-by-step explanations and solutions for homework problems
• Reverse image search: find the source, similar photos, and relation information
Get personalized updates in Discover:
• Stay in the know about topics that interest you.
• Start your morning with weather and top news.
• Get real-time updates on sports, movies, and events.
• Stay on top of your favorite artist’s latest album drops.
• Get stories about your interests and hobbies.
• Follow interesting topics, right from Search results.
Search safely and securely:
• All searches in the Google app are protected by encrypting the connection between your device and Google.
• Privacy controls are easy to find and use. Tap your profile picture to access your menu and delete recent search history from your account with one click.
• Search proactively filters webspam to help ensure that you see safe, high-quality results.
Learn more about what the Google app can do for you: https://search.google/
Privacy policy: https://www.google.com/policies/privacy
Your feedback helps us create products you'll love. Join a user research study here:
https://goo.gl/kKQn99