Halifax Mobile Banking
ASO Keyword Dashboard
Tracking 205 keywords for Halifax Mobile Banking in Google Play
Halifax Mobile Banking tracks 205 keywords (3 keywords rank; 202 need traction). Key metrics: 0% top-10 coverage, opportunity 70.5, difficulty 47.4, best rank 21.
Our app makes your everyday banking extra simple, quick & secure
Tracked keywords
205
3 ranked • 202 not ranking yet
Top 10 coverage
0%
Best rank 21 • Latest leader —
Avg opportunity
70.5
Top keyword: summary
Avg difficulty
47.4
Lower scores indicate easier wins
Opportunity leaders
- 63.7
summary
Opportunity: 75.0 • Difficulty: 51.8 • Rank —
Competitors: 259
- 63.7
normal
Opportunity: 75.0 • Difficulty: 41.6 • Rank —
Competitors: 624
- 63.7
sensitive
Opportunity: 75.0 • Difficulty: 57.4 • Rank —
Competitors: 585
- 62.1
mobile banking
Opportunity: 74.0 • Difficulty: 39.0 • Rank 22
Competitors: 319
- 59.9
uk
Opportunity: 74.0 • Difficulty: 38.7 • Rank 128
Competitors: 247
Unranked opportunities
summary
Opportunity: 75.0 • Difficulty: 51.8 • Competitors: 259
normal
Opportunity: 75.0 • Difficulty: 41.6 • Competitors: 624
sensitive
Opportunity: 75.0 • Difficulty: 57.4 • Competitors: 585
moves
Opportunity: 74.0 • Difficulty: 47.4 • Competitors: 847
conduct
Opportunity: 74.0 • Difficulty: 39.0 • Competitors: 225
High competition keywords
new
Total apps: 370,270 • Major competitors: 21,630
Latest rank: — • Difficulty: 59.9
access
Total apps: 337,289 • Major competitors: 11,556
Latest rank: — • Difficulty: 59.5
make
Total apps: 328,331 • Major competitors: 18,397
Latest rank: — • Difficulty: 59.0
like
Total apps: 288,688 • Major competitors: 20,645
Latest rank: — • Difficulty: 62.7
help
Total apps: 280,962 • Major competitors: 14,384
Latest rank: — • Difficulty: 59.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| mobile banking | 74 | 100 | 39 | 62 7,952 competing apps Median installs: 2,793 Avg rating: 2.9 | 22 | 21 | 319 major competitor apps |
| banking | 73 | 100 | 45 | 68 18,433 competing apps Median installs: 3,457 Avg rating: 2.6 | 29 | 23 | 1,098 major competitor apps |
| uk | 74 | 100 | 39 | 60 5,773 competing apps Median installs: 1,968 Avg rating: 2.0 | 128 | 121 | 247 major competitor apps |
| top | 68 | 100 | 58 | 79 88,314 competing apps Median installs: 2,789 Avg rating: 2.1 | — | — | 5,845 major competitor apps |
| new | 65 | 100 | 60 | 89 370,270 competing apps Median installs: 2,549 Avg rating: 2.0 | — | — | 21,630 major competitor apps |
| online | 66 | 100 | 56 | 84 195,464 competing apps Median installs: 1,379 Avg rating: 1.8 | — | — | 9,432 major competitor apps |
| card | 69 | 100 | 51 | 77 69,238 competing apps Median installs: 3,586 Avg rating: 2.1 | — | — | 4,671 major competitor apps |
| online banking | 73 | 100 | 35 | 57 3,535 competing apps Median installs: 2,475 Avg rating: 3.1 | — | — | 105 major competitor apps |
| notifications | 68 | 100 | 54 | 80 98,917 competing apps Median installs: 792 Avg rating: 1.8 | — | — | 2,944 major competitor apps |
| change | 68 | 100 | 53 | 79 90,292 competing apps Median installs: 3,556 Avg rating: 2.1 | — | — | 5,880 major competitor apps |
| order | 67 | 100 | 52 | 82 141,210 competing apps Median installs: 494 Avg rating: 1.8 | — | — | 4,042 major competitor apps |
| try | 69 | 100 | 58 | 78 79,562 competing apps Median installs: 5,792 Avg rating: 2.3 | — | — | 7,172 major competitor apps |
| export | 73 | 100 | 46 | 68 18,126 competing apps Median installs: 1,817 Avg rating: 2.0 | — | — | 997 major competitor apps |
| make | 65 | 100 | 59 | 88 328,331 competing apps Median installs: 2,060 Avg rating: 2.0 | — | — | 18,397 major competitor apps |
| phone | 67 | 100 | 62 | 83 151,879 competing apps Median installs: 2,662 Avg rating: 2.0 | — | — | 8,546 major competitor apps |
| whether | 66 | 100 | 54 | 84 193,364 competing apps Median installs: 889 Avg rating: 1.8 | — | — | 6,940 major competitor apps |
| collect | 69 | 100 | 54 | 78 77,178 competing apps Median installs: 3,500 Avg rating: 2.1 | — | — | 5,811 major competitor apps |
| contact | 67 | 100 | 54 | 82 137,882 competing apps Median installs: 1,525 Avg rating: 1.9 | — | — | 5,772 major competitor apps |
| simply | 69 | 100 | 50 | 78 84,171 competing apps Median installs: 1,452 Avg rating: 2.0 | — | — | 3,387 major competitor apps |
| used | 68 | 100 | 56 | 81 116,547 competing apps Median installs: 2,391 Avg rating: 1.9 | — | — | 4,709 major competitor apps |
| save | 67 | 100 | 59 | 83 156,061 competing apps Median installs: 2,758 Avg rating: 2.0 | — | — | 9,506 major competitor apps |
| control | 67 | 100 | 55 | 82 135,108 competing apps Median installs: 1,562 Avg rating: 1.9 | — | — | 6,819 major competitor apps |
| everything | 68 | 100 | 53 | 79 93,813 competing apps Median installs: 1,241 Avg rating: 1.8 | — | — | 4,191 major competitor apps |
| secure | 68 | 100 | 56 | 80 104,950 competing apps Median installs: 797 Avg rating: 1.8 | — | — | 4,208 major competitor apps |
| people | 68 | 100 | 55 | 80 103,201 competing apps Median installs: 2,258 Avg rating: 2.0 | — | — | 5,279 major competitor apps |
App Description
Our app makes your everyday banking extra simple, quick & secure
See what your money’s doing, anytime, anywhere.
Discover why millions of current account customers choose our app.
Our app is there for you, whether you’re on the move, at work or just relaxing at home. Tap, log in and check your balance, make payments or plan for your next big dream. Being there for you, it’s a people thing.
FEEL AT HOME
• Use your face or fingerprint to log in faster and more securely.
• Just open the app and explore your spaces to get quick access to everything you need, from statements to investments.
NO CARD? NO WORRIES
• Whether your card is lost, stolen or simply misplaced, relax knowing you can freeze it, order a new one, or look up your card details.
BE IN THE KNOW
• Stay ahead of your bills - your upcoming payments summary lets you know what’s being paid and when.
• Spending insights helps you understand where your money goes every month.
• Check your credit score and get personalised hints and tips to help you stay in control of your money and move closer to your big dreams, like getting a new home.
• Never miss important updates again: personalise your notifications to stay on top of everything.
IN FOR A PENNY
• Make every penny count with Save the Change. It rounds up what you spend on your debit card to the nearest pound and moves the change into a savings account.
• Get cashback from your favourite retailers with Everyday Offers.
CONTACTING YOU
We won't contact you any more than normal if you use the app. But please stay alert to email, text messages or phone calls that appear to be from us. Criminals may try to trick you into giving them sensitive personal or account information. We'll never contact you to ask for these details. Any emails from us will always greet you personally using your title and surname and either the last 4 digits of your account number or the last part of your postcode '*** 1AB'. Any text messages we send you will come from Halifax .
IMPORTANT INFORMATION
Mobile Banking is available to our Online Banking customers with a UK personal account. Services may be affected by phone signal and functionality. Terms and conditions apply.
You must not download, install, use or distribute our Mobile Banking apps in the following countries: North Korea; Syria; Sudan; Iran; Cuba and any other country subject to UK, US or EU technology export prohibitions.
Please note that features that require the use of your device’s phone capability, such as Call us, won’t work on tablets.
When you use this app we collect anonymous location data to help combat fraud, fix bugs and improve future services.
Cashback Extras is available to Halifax bank account customers (excluding Basic Account holders) aged 18+ with a debit/credit card who bank online. Terms and conditions apply.
Fingerprint Sign-in requires a compatible mobile running Android 7.0 or higher and may not currently work on some tablets.
Save the Change® is a registered trademark of Lloyds Bank plc and is used under licence by Bank of Scotland plc.
Halifax is a division of Bank of Scotland plc. This app and Mobile Banking are operated by Bank of Scotland plc (registered in Scotland (No. SC327000) Registered office: The Mound, Edinburgh, EH1 1YZ). Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.
