BCBSTX
ASO Keyword Dashboard
Tracking 66 keywords for BCBSTX in Google Play
BCBSTX tracks 66 keywords (2 keywords rank; 64 need traction). Key metrics: 50% top-10 coverage, opportunity 71.1, difficulty 43.5, best rank 2.
Blue Cross and Blue Shield of Texas member information
Tracked keywords
66
2 ranked • 64 not ranking yet
Top 10 coverage
50%
Best rank 2 • Latest leader —
Avg opportunity
71.1
Top keyword: apple
Avg difficulty
43.5
Lower scores indicate easier wins
Opportunity leaders
- 63.7
apple
Opportunity: 74.0 • Difficulty: 42.7 • Rank —
Competitors: 677
- 64.8
patient
Opportunity: 74.0 • Difficulty: 39.4 • Rank —
Competitors: 200
- 65.0
wallet
Opportunity: 74.0 • Difficulty: 44.8 • Rank —
Competitors: 791
- 61.3
hospital
Opportunity: 74.0 • Difficulty: 39.0 • Rank —
Competitors: 366
- 64.8
coverage
Opportunity: 74.0 • Difficulty: 46.0 • Rank —
Competitors: 606
Unranked opportunities
apple
Opportunity: 74.0 • Difficulty: 42.7 • Competitors: 677
patient
Opportunity: 74.0 • Difficulty: 39.4 • Competitors: 200
wallet
Opportunity: 74.0 • Difficulty: 44.8 • Competitors: 791
hospital
Opportunity: 74.0 • Difficulty: 39.0 • Competitors: 366
coverage
Opportunity: 74.0 • Difficulty: 46.0 • Competitors: 606
High competition keywords
time
Total apps: 390,894 • Major competitors: 18,018
Latest rank: — • Difficulty: 57.8
access
Total apps: 333,951 • Major competitors: 12,343
Latest rank: — • Difficulty: 58.6
information
Total apps: 264,552 • Major competitors: 8,149
Latest rank: — • Difficulty: 54.8
view
Total apps: 180,185 • Major competitors: 6,138
Latest rank: — • Difficulty: 54.9
provides
Total apps: 167,152 • Major competitors: 5,620
Latest rank: — • Difficulty: 54.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| required | 71 | 100 | 53 | 74 42,166 competing apps Median installs: 3,940 Avg rating: 2.4 | 2 | 2 | 2,449 major competitor apps |
| benefits | 71 | 100 | 48 | 73 36,256 competing apps Median installs: 1,616 Avg rating: 2.3 | 112 | 112 | 1,518 major competitor apps |
| offline | 68 | 100 | 54 | 80 109,049 competing apps Median installs: 4,289 Avg rating: 2.5 | — | — | 6,946 major competitor apps |
| chat | 70 | 100 | 54 | 75 52,699 competing apps Median installs: 2,832 Avg rating: 2.6 | — | — | 3,797 major competitor apps |
| shopping | 70 | 100 | 48 | 74 44,166 competing apps Median installs: 1,234 Avg rating: 2.3 | — | — | 2,323 major competitor apps |
| change | 68 | 100 | 52 | 79 89,599 competing apps Median installs: 4,861 Avg rating: 2.6 | — | — | 6,332 major competitor apps |
| customer | 69 | 100 | 50 | 78 73,269 competing apps Median installs: 945 Avg rating: 2.2 | — | — | 2,945 major competitor apps |
| member | 72 | 100 | 44 | 71 27,410 competing apps Median installs: 1,308 Avg rating: 2.4 | — | — | 1,085 major competitor apps |
| via | 68 | 100 | 53 | 81 117,242 competing apps Median installs: 1,781 Avg rating: 2.4 | — | — | 4,636 major competitor apps |
| care | 70 | 100 | 49 | 76 55,411 competing apps Median installs: 1,414 Avg rating: 2.4 | — | — | 2,716 major competitor apps |
| medical | 71 | 100 | 44 | 72 33,285 competing apps Median installs: 1,247 Avg rating: 2.1 | — | — | 883 major competitor apps |
| pharmacy | 73 | 100 | 37 | 59 4,872 competing apps Median installs: 736 Avg rating: 2.1 | — | — | 150 major competitor apps |
| information | 65 | 100 | 55 | 86 264,552 competing apps Median installs: 1,195 Avg rating: 2.2 | — | — | 8,149 major competitor apps |
| time | 64 | 100 | 58 | 89 390,894 competing apps Median installs: 1,407 Avg rating: 2.4 | — | — | 18,018 major competitor apps |
| apple | 74 | 100 | 43 | 64 9,879 competing apps Median installs: 2,480 Avg rating: 2.5 | — | — | 677 major competitor apps |
| touch | 69 | 100 | 52 | 76 62,420 competing apps Median installs: 1,870 Avg rating: 2.6 | — | — | 3,718 major competitor apps |
| virtual | 71 | 100 | 50 | 74 41,884 competing apps Median installs: 3,356 Avg rating: 2.6 | — | — | 3,341 major competitor apps |
| tracking | 69 | 100 | 48 | 77 66,700 competing apps Median installs: 411 Avg rating: 2.2 | — | — | 1,662 major competitor apps |
| search | 67 | 100 | 58 | 82 129,695 competing apps Median installs: 3,388 Avg rating: 2.5 | — | — | 6,837 major competitor apps |
| access | 65 | 100 | 59 | 88 333,951 competing apps Median installs: 1,156 Avg rating: 2.4 | — | — | 12,343 major competitor apps |
| tests | 72 | 100 | 43 | 70 23,153 competing apps Median installs: 1,775 Avg rating: 2.1 | — | — | 659 major competitor apps |
| view | 66 | 100 | 55 | 84 180,185 competing apps Median installs: 912 Avg rating: 2.4 | — | — | 6,138 major competitor apps |
| related | 70 | 100 | 48 | 76 56,708 competing apps Median installs: 1,790 Avg rating: 2.2 | — | — | 1,926 major competitor apps |
| provides | 67 | 100 | 54 | 83 167,152 competing apps Median installs: 1,406 Avg rating: 2.3 | — | — | 5,620 major competitor apps |
| patient | 74 | 100 | 39 | 65 11,564 competing apps Median installs: 599 Avg rating: 2.0 | — | — | 200 major competitor apps |
App Description
Blue Cross and Blue Shield of Texas member information
Members can:
• Login, register or change password
• Easily access coverage, claims, and ID
• Check deductible and out of pockets amounts
• Find an in network doctor, hospital or facility
• Find a nearby urgent care facility
• Estimate the costs of procedures, tests and treatments
• View patient reviews and average wait time
• Search for doctors that speak Spanish
• View medical benefits and copay levels
• View pharmacy benefits and copay levels
• Send ID to Apple Wallet for offline access
• View their Explanation of Benefits
• Log in via Touch ID
• Live Chat with Customer Service
• Share ID Card
• Members with applicable pharmacy coverage can search for drug information and cost estimates, view and compare nearby pharmacies, and view reminders related to their prescriptions
• Members with applicable coverage can access MDLive for virtual visits with a doctor (MDLive uses allergies and medications from your HealthKit when requesting a virtual visit)
