BCBSTX

1.1M installs
7.1K ratings
+3.6K weekly installs
+22.2K monthly installs
trend steady
BCBSTX icon

ASO Keyword Dashboard

Tracking 66 keywords for BCBSTX in Google Play

Developer: Blue Cross and Blue Shield of Texas Category: medical Rating: 4.55

BCBSTX tracks 66 keywords (2 keywords rank; 64 need traction). Key metrics: 50% top-10 coverage, opportunity 71.1, difficulty 43.5, best rank 2.

Blue Cross and Blue Shield of Texas member information

Tracked keywords

66

2  ranked •  64  not ranking yet

Top 10 coverage

50%

Best rank 2 • Latest leader —

Avg opportunity

71.1

Top keyword: apple

Avg difficulty

43.5

Lower scores indicate easier wins

Opportunity leaders

  • apple

    Opportunity: 74.0 • Difficulty: 42.7 • Rank —

    Competitors: 677

    63.7
  • patient

    Opportunity: 74.0 • Difficulty: 39.4 • Rank —

    Competitors: 200

    64.8
  • wallet

    Opportunity: 74.0 • Difficulty: 44.8 • Rank —

    Competitors: 791

    65.0
  • hospital

    Opportunity: 74.0 • Difficulty: 39.0 • Rank —

    Competitors: 366

    61.3
  • coverage

    Opportunity: 74.0 • Difficulty: 46.0 • Rank —

    Competitors: 606

    64.8

Unranked opportunities

  • apple

    Opportunity: 74.0 • Difficulty: 42.7 • Competitors: 677

  • patient

    Opportunity: 74.0 • Difficulty: 39.4 • Competitors: 200

  • wallet

    Opportunity: 74.0 • Difficulty: 44.8 • Competitors: 791

  • hospital

    Opportunity: 74.0 • Difficulty: 39.0 • Competitors: 366

  • coverage

    Opportunity: 74.0 • Difficulty: 46.0 • Competitors: 606

High competition keywords

  • time

    Total apps: 390,894 • Major competitors: 18,018

    Latest rank: — • Difficulty: 57.8

  • access

    Total apps: 333,951 • Major competitors: 12,343

    Latest rank: — • Difficulty: 58.6

  • information

    Total apps: 264,552 • Major competitors: 8,149

    Latest rank: — • Difficulty: 54.8

  • view

    Total apps: 180,185 • Major competitors: 6,138

    Latest rank: — • Difficulty: 54.9

  • provides

    Total apps: 167,152 • Major competitors: 5,620

    Latest rank: — • Difficulty: 54.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
required711005374

42,166 competing apps

Median installs: 3,940

Avg rating: 2.4

22

2,449

major competitor apps

benefits711004873

36,256 competing apps

Median installs: 1,616

Avg rating: 2.3

112112

1,518

major competitor apps

offline681005480

109,049 competing apps

Median installs: 4,289

Avg rating: 2.5

6,946

major competitor apps

chat701005475

52,699 competing apps

Median installs: 2,832

Avg rating: 2.6

3,797

major competitor apps

shopping701004874

44,166 competing apps

Median installs: 1,234

Avg rating: 2.3

2,323

major competitor apps

change681005279

89,599 competing apps

Median installs: 4,861

Avg rating: 2.6

6,332

major competitor apps

customer691005078

73,269 competing apps

Median installs: 945

Avg rating: 2.2

2,945

major competitor apps

member721004471

27,410 competing apps

Median installs: 1,308

Avg rating: 2.4

1,085

major competitor apps

via681005381

117,242 competing apps

Median installs: 1,781

Avg rating: 2.4

4,636

major competitor apps

care701004976

55,411 competing apps

Median installs: 1,414

Avg rating: 2.4

2,716

major competitor apps

medical711004472

33,285 competing apps

Median installs: 1,247

Avg rating: 2.1

883

major competitor apps

pharmacy731003759

4,872 competing apps

Median installs: 736

Avg rating: 2.1

150

major competitor apps

information651005586

264,552 competing apps

Median installs: 1,195

Avg rating: 2.2

8,149

major competitor apps

time641005889

390,894 competing apps

Median installs: 1,407

Avg rating: 2.4

18,018

major competitor apps

apple741004364

9,879 competing apps

Median installs: 2,480

Avg rating: 2.5

677

major competitor apps

touch691005276

62,420 competing apps

Median installs: 1,870

Avg rating: 2.6

3,718

major competitor apps

virtual711005074

41,884 competing apps

Median installs: 3,356

Avg rating: 2.6

3,341

major competitor apps

tracking691004877

66,700 competing apps

Median installs: 411

Avg rating: 2.2

1,662

major competitor apps

search671005882

129,695 competing apps

Median installs: 3,388

Avg rating: 2.5

6,837

major competitor apps

access651005988

333,951 competing apps

Median installs: 1,156

Avg rating: 2.4

12,343

major competitor apps

tests721004370

23,153 competing apps

Median installs: 1,775

Avg rating: 2.1

659

major competitor apps

view661005584

180,185 competing apps

Median installs: 912

Avg rating: 2.4

6,138

major competitor apps

related701004876

56,708 competing apps

Median installs: 1,790

Avg rating: 2.2

1,926

major competitor apps

provides671005483

167,152 competing apps

Median installs: 1,406

Avg rating: 2.3

5,620

major competitor apps

patient741003965

11,564 competing apps

Median installs: 599

Avg rating: 2.0

200

major competitor apps

66 keywords
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App Description

Blue Cross and Blue Shield of Texas member information

The Blue Cross and Blue Shield of Texas (BCBSTX) app provides access to the Blue Cross and Blue Shield of Texas member information and resources. BCBSTX app also provides shopping information such as getting a quote and tracking an application.
Members can:
• Login, register or change password
• Easily access coverage, claims, and ID
• Check deductible and out of pockets amounts
• Find an in network doctor, hospital or facility
• Find a nearby urgent care facility
• Estimate the costs of procedures, tests and treatments
• View patient reviews and average wait time
• Search for doctors that speak Spanish
• View medical benefits and copay levels
• View pharmacy benefits and copay levels
• Send ID to Apple Wallet for offline access
• View their Explanation of Benefits
• Log in via Touch ID
• Live Chat with Customer Service
• Share ID Card
• Members with applicable pharmacy coverage can search for drug information and cost estimates, view and compare nearby pharmacies, and view reminders related to their prescriptions
• Members with applicable coverage can access MDLive for virtual visits with a doctor (MDLive uses allergies and medications from your HealthKit when requesting a virtual visit)