Pockets-Bill Payment, Recharge

Developer: ICICI Bank Ltd.

Category: Finance

8.8M installs

165.7K ratings

+1.5K weekly installs

+13K monthly installs

trend steady

ASO Keyword Dashboard

Tracking 115 keywords for Pockets-Bill Payment, Recharge in Google Play

Developer: ICICI Bank Ltd. Category: finance Rating: 2.88

Pockets-Bill Payment, Recharge tracks 115 keywords (no keywords rank yet; 115 need traction). Key metrics: opportunity 68.6, difficulty 52.3.

Wallet with free VISA card to send/receive money & pay with UPI, Bharat QR

Tracked keywords

115

0 ranked • 115 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

68.6

Top keyword: standard

Avg difficulty

52.3

Lower scores indicate easier wins

Opportunity leaders

standard

Opportunity: 73.0 • Difficulty: 53.1 • Rank —

Competitors: 1,127
68.5
id

Opportunity: 73.0 • Difficulty: 52.9 • Rank —

Competitors: 1,271
67.6
similar

Opportunity: 73.0 • Difficulty: 65.4 • Rank —

Competitors: 1,267
67.9
securely

Opportunity: 73.0 • Difficulty: 73.0 • Rank —

Competitors: 1,110
68.1
paid

Opportunity: 73.0 • Difficulty: 58.3 • Rank —

Competitors: 1,246
68.7

Unranked opportunities

standard

Opportunity: 73.0 • Difficulty: 53.1 • Competitors: 1,127
id

Opportunity: 73.0 • Difficulty: 52.9 • Competitors: 1,271
similar

Opportunity: 73.0 • Difficulty: 65.4 • Competitors: 1,267
securely

Opportunity: 73.0 • Difficulty: 73.0 • Competitors: 1,110
paid

Opportunity: 73.0 • Difficulty: 58.3 • Competitors: 1,246

High competition keywords

free

Total apps: 173,844 • Major competitors: 23,343

Latest rank: — • Difficulty: 64.4
make

Total apps: 163,352 • Major competitors: 21,922

Latest rank: — • Difficulty: 65.0
using

Total apps: 114,758 • Major competitors: 13,323

Latest rank: — • Difficulty: 64.0
without

Total apps: 113,596 • Major competitors: 12,654

Latest rank: — • Difficulty: 63.1
mobile

Total apps: 113,294 • Major competitors: 10,537

Latest rank: — • Difficulty: 60.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
free	64	100	64	90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1	—	—	23,343 major competitor apps
online	66	100	61	84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8	—	—	9,770 major competitor apps
card	69	100	54	78 35,515 competing apps Median installs: 50,336 Avg rating: 3.0	—	—	4,766 major competitor apps
shopping	71	100	52	73 17,521 competing apps Median installs: 35,991 Avg rating: 2.7	—	—	2,220 major competitor apps
share	66	100	65	86 102,576 competing apps Median installs: 35,820 Avg rating: 2.9	—	—	11,283 major competitor apps
right	67	100	66	83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0	—	—	8,317 major competitor apps
contacts	72	100	79	65 6,152 competing apps Median installs: 41,718 Avg rating: 3.0	—	—	891 major competitor apps
make	64	100	65	89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0	—	—	21,922 major competitor apps
via	68	100	58	81 54,601 competing apps Median installs: 29,805 Avg rating: 2.7	—	—	5,243 major competitor apps
collect	69	100	58	78 37,582 competing apps Median installs: 51,160 Avg rating: 3.2	—	—	5,908 major competitor apps
place	69	100	57	78 37,575 competing apps Median installs: 32,284 Avg rating: 2.9	—	—	4,364 major competitor apps
within	68	100	56	80 45,953 competing apps Median installs: 29,549 Avg rating: 2.8	—	—	4,617 major competitor apps
scan	71	100	65	71 14,906 competing apps Median installs: 42,340 Avg rating: 3.0	—	—	2,192 major competitor apps
used	67	100	61	82 61,233 competing apps Median installs: 32,225 Avg rating: 2.8	—	—	5,711 major competitor apps
manage	67	100	62	82 61,484 competing apps Median installs: 27,358 Avg rating: 2.9	—	—	6,560 major competitor apps
needs	70	100	52	75 24,331 competing apps Median installs: 30,717 Avg rating: 2.8	—	—	2,732 major competitor apps
payment	69	100	53	76 29,462 competing apps Median installs: 30,186 Avg rating: 2.5	—	—	3,270 major competitor apps
secure	69	100	66	78 35,889 competing apps Median installs: 30,578 Avg rating: 2.9	—	—	4,055 major competitor apps
connection	69	100	60	76 29,202 competing apps Median installs: 32,388 Avg rating: 2.9	—	—	3,022 major competitor apps
using	65	100	64	86 114,758 competing apps Median installs: 37,480 Avg rating: 2.8	—	—	13,323 major competitor apps
money	69	100	53	76 29,368 competing apps Median installs: 48,474 Avg rating: 3.1	—	—	4,238 major competitor apps
offer	69	100	57	77 34,258 competing apps Median installs: 30,128 Avg rating: 2.8	—	—	3,586 major competitor apps
mobile	65	100	60	86 113,294 competing apps Median installs: 25,796 Avg rating: 2.8	—	—	10,537 major competitor apps
request	71	100	48	72 16,722 competing apps Median installs: 24,376 Avg rating: 2.7	—	—	1,361 major competitor apps
swipe	72	100	55	69 11,012 competing apps Median installs: 44,184 Avg rating: 3.3	—	—	1,546 major competitor apps

App Description

Wallet with free VISA card to send/receive money & pay with UPI, Bharat QR

Pockets by ICICI Bank - The most comprehensive mobile wallet to (1) Pay Anyone, (2) Shop Anywhere and (3) Bank with ease for any bank's customer. Pockets is the first app in India to offer UPI Payments, Bharat QR code payments. With Pockets wallet, you instantly get a free virtual VISA card that can be used for shopping at all online websites/apps. You can even request for a physical card that can be used at stores. Moreover, you can recharge your prepaid mobile or DTH connection and pay your utility bills from within the app. You can send money securely to bank accounts, your contacts or virtual payment addresses using Unified Payment Interface (UPI). That's not all, you can upgrade to a Pockets Savings Account right from the app to get a debit card and create deposits.

New: Introducing Bharat QR code standard supporting Visa, MasterCard and Rupay cards.

New: Introducing payments through UPI. You can now transact (send and collect money) using UPI and manage your Virtual Payment Address or VPA from Pockets. You can also use UPI to pay merchants.
UPI ID is a unique ID that is used to make UPI payments in place of bank account details.
UPI PIN is similar to your Debit Card PIN number, a 4 or 6 digit number which needs to be set by you while creating your UPI ID. For all your UPI transaction UPI PIN is necessary. Please don’t share your PIN.

KEY FEATURES:

1. Shop Anywhere

(a) VISA Card – The Pockets pre-paid wallet is a VISA card, which can be used to shop online on websites such as Amazon. You can even get a physical card for payments at shops! Use it for small value payments without disclosing your debit/credit card details.

New: In store payments using UPI, mVISA and Bharat QR code.

(b) Scan & pay – Make secure cashless payments by scanning UPI QR, Bharat QR and mVISA QR codes without the need to swipe a card.

2. Pay Anyone

(a) Transfer funds - Transfer funds instantly and securely to bank accounts and your contacts (via UPI, mobile number, email, WhatsApp, Google+). You can also request money from other Pockets wallet users.

New: Pay and collect money from anyone instantly using Unified Payment Interface (UPI). UPI allows secure money transfer without disclosing bank account details.

(b) Prepaid Mobile Recharge - Recharge your Airtel, Vodafone, Idea, Reliance, Tata, Aircel, BSNL, MTS & MTNL connections.