On the Fly
ASO Keyword Dashboard
Tracking 133 keywords for On the Fly in Google Play
On the Fly tracks 133 keywords (no keywords rank yet; 133 need traction). Key metrics: opportunity 69.7, difficulty 45.2.
Interactive Lucid key to the families of Australian flies
Tracked keywords
133
0 ranked • 133 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.7
Top keyword: orders
Avg difficulty
45.2
Lower scores indicate easier wins
Opportunity leaders
- 68.0
orders
Opportunity: 73.0 • Difficulty: 49.3 • Rank —
Competitors: 900
- 68.1
largest
Opportunity: 73.0 • Difficulty: 49.1 • Rank —
Competitors: 1,165
- 68.1
often
Opportunity: 73.0 • Difficulty: 49.9 • Rank —
Competitors: 755
- 67.8
called
Opportunity: 73.0 • Difficulty: 44.5 • Rank —
Competitors: 813
- 69.9
changes
Opportunity: 72.0 • Difficulty: 49.7 • Rank —
Competitors: 1,225
Unranked opportunities
orders
Opportunity: 73.0 • Difficulty: 49.3 • Competitors: 900
largest
Opportunity: 73.0 • Difficulty: 49.1 • Competitors: 1,165
often
Opportunity: 73.0 • Difficulty: 49.9 • Competitors: 755
called
Opportunity: 73.0 • Difficulty: 44.5 • Competitors: 813
changes
Opportunity: 72.0 • Difficulty: 49.7 • Competitors: 1,225
High competition keywords
like
Total apps: 150,415 • Major competitors: 21,531
Latest rank: — • Difficulty: 68.5
play
Total apps: 113,236 • Major competitors: 19,366
Latest rank: — • Difficulty: 67.3
information
Total apps: 101,893 • Major competitors: 7,805
Latest rank: — • Difficulty: 58.6
many
Total apps: 96,753 • Major competitors: 12,574
Latest rank: — • Difficulty: 61.9
take
Total apps: 93,453 • Major competitors: 12,676
Latest rank: — • Difficulty: 62.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| play | 65 | 100 | 67 | 86 113,236 competing apps Median installs: 62,750 Avg rating: 3.2 | — | — | 19,366 major competitor apps |
| changes | 72 | 100 | 50 | 70 12,399 competing apps Median installs: 32,219 Avg rating: 2.9 | — | — | 1,225 major competitor apps |
| order | 68 | 100 | 55 | 79 44,242 competing apps Median installs: 25,117 Avg rating: 2.7 | — | — | 4,188 major competitor apps |
| information | 66 | 100 | 59 | 86 101,893 competing apps Median installs: 23,675 Avg rating: 2.6 | — | — | 7,805 major competitor apps |
| used | 67 | 100 | 61 | 82 61,233 competing apps Median installs: 32,225 Avg rating: 2.8 | — | — | 5,711 major competitor apps |
| content | 68 | 100 | 64 | 81 56,908 competing apps Median installs: 30,274 Avg rating: 2.8 | — | — | 5,627 major competitor apps |
| key | 68 | 100 | 57 | 79 40,681 competing apps Median installs: 35,653 Avg rating: 3.0 | — | — | 4,828 major competitor apps |
| account | 68 | 100 | 60 | 79 41,533 competing apps Median installs: 33,567 Avg rating: 3.0 | — | — | 4,686 major competitor apps |
| including | 67 | 100 | 64 | 82 66,643 competing apps Median installs: 40,188 Avg rating: 3.0 | — | — | 8,693 major competitor apps |
| various | 67 | 100 | 58 | 83 74,125 competing apps Median installs: 40,134 Avg rating: 2.8 | — | — | 9,464 major competitor apps |
| take | 66 | 100 | 63 | 85 93,453 competing apps Median installs: 41,741 Avg rating: 2.9 | — | — | 12,676 major competitor apps |
| small | 70 | 100 | 51 | 75 24,961 competing apps Median installs: 32,987 Avg rating: 2.9 | — | — | 2,750 major competitor apps |
| around | 68 | 100 | 68 | 80 47,754 competing apps Median installs: 40,524 Avg rating: 3.0 | — | — | 6,815 major competitor apps |
| community | 70 | 100 | 58 | 75 25,102 competing apps Median installs: 24,182 Avg rating: 3.0 | — | — | 2,517 major competitor apps |
| others | 71 | 100 | 54 | 71 14,891 competing apps Median installs: 35,854 Avg rating: 2.9 | — | — | 1,791 major competitor apps |
| many | 66 | 100 | 62 | 85 96,753 competing apps Median installs: 43,740 Avg rating: 2.9 | — | — | 12,574 major competitor apps |
| second | 72 | 100 | 48 | 69 10,831 competing apps Median installs: 33,608 Avg rating: 2.8 | — | — | 1,135 major competitor apps |
| like | 65 | 100 | 68 | 88 150,415 competing apps Median installs: 46,503 Avg rating: 3.0 | — | — | 21,531 major competitor apps |
| much | 68 | 100 | 57 | 81 52,113 competing apps Median installs: 34,180 Avg rating: 2.9 | — | — | 6,352 major competitor apps |
| functions | 71 | 100 | 53 | 72 16,448 competing apps Median installs: 31,468 Avg rating: 2.5 | — | — | 1,578 major competitor apps |
| orders | 73 | 100 | 49 | 68 9,512 competing apps Median installs: 20,958 Avg rating: 2.6 | — | — | 900 major competitor apps |
| made | 68 | 100 | 57 | 79 42,597 competing apps Median installs: 32,589 Avg rating: 2.8 | — | — | 4,321 major competitor apps |
| literature | 70 | 100 | 35 | 56 1,898 competing apps Median installs: 23,216 Avg rating: 2.3 | — | — | 67 major competitor apps |
| balance | 72 | 100 | 50 | 71 13,784 competing apps Median installs: 38,770 Avg rating: 3.0 | — | — | 1,792 major competitor apps |
| web | 71 | 100 | 61 | 72 16,914 competing apps Median installs: 27,890 Avg rating: 2.9 | — | — | 1,758 major competitor apps |
App Description
Interactive Lucid key to the families of Australian flies
The App also includes further information on each Australian fly family, including photographs, a brief morphological description, biology and distribution, and links to literature and web sites.
Diptera, commonly known as 'true flies', is an insect order which includes many widespread and familiar insects such as mosquitoes, midges, sand flies, fruit flies, houseflies and blowflies. Most insects have two sets of functional flying wings, but flies have only one. The second pair are reduced to small club-like structures called halteres, which are used for balance and steering during flight.
Worldwide, there are approximately 150, 000 described fly species in 150 families (C. Thompson, pers. comm. 2004, http://www.diptera.org). However the total number, including undescribed species, is much higher. This large number of species makes Diptera one of the most species-rich insect orders and also one of the largest groups of commonly recognised organisms on earth (Brown 2003). Not only are there an enormous number of fly species in the world, they also display great diversity in anatomical, biological and ecological specialisations (Merritt et al. 2003).
The most recent estimate for the number of fly species in Australia is around 30,000 in 104 families (Yeates et al. 2004), with only 6,400 species described so far. The Australian fly fauna is largely endemic at species level, with most species occurring only in Australia (Colless and McAlpine 1991). Flies are ubiquitous and often abundant in Australian terrestrial ecosystems, where they perform important ecological functions such as nutrient recycling, predation and pollination. Many fly larvae are parasitoids of other insects. Some are economically important pests or vectors of disease, while others are beneficial, and play important biological or ecological roles such as regulating pest populations. Flies can also be nuisances, for example, the bush fly (Musca vetutissima), and various species of blood sucking mosquitoes, sandflies and blackflies (Culicidae, Ceratopogonidae: mostly Culicoides; and Simuliidae — mostly Simulium, respectively). Estimating the total number of Australian fly species is difficult given the large size of the continent, the paucity of sampling and the narrow endemism displayed by many taxa. Most families occur in Australia and those that are absent are mainly small, specialised acalyptrates, some of which may be discovered here in the future (Colless and McAlpine 1991).
This key was first published in 2005 on a CD-ROM, and subsequently deployed on the web in the “What Bug Is That?” pages. A number of changes have occurred in fly classification since the development of the content during the intervening period based on the results of phylogenetic analyses. In most cases these changes raise lineages that were once classified as subfamilies to family status. We have endeavoured to take the changes into account that have met with community acceptance, and cited the papers that propose these changes. However, in converting this content to an App we have not made wholesale changes to the key matrices.
