Macy's: shopping & top deals
ASO Keyword Dashboard
Tracking 82 keywords for Macy's: shopping & top deals in Google Play
Macy's: shopping & top deals tracks 82 keywords (12 keywords rank; 70 need traction). Key metrics: 0% top-10 coverage, opportunity 70.2, difficulty 48.8, best rank 18.
Shop holiday gifts, fashion & home. Save with shopping deals & discounts!
Tracked keywords
82
12 ranked • 70 not ranking yet
Top 10 coverage
0%
Best rank 18 • Latest leader —
Avg opportunity
70.2
Top keyword: online shopping
Avg difficulty
48.8
Lower scores indicate easier wins
Opportunity leaders
- 60.2
online shopping
Opportunity: 74.0 • Difficulty: 44.1 • Rank —
Competitors: 410
- 64.1
pickup
Opportunity: 74.0 • Difficulty: 41.1 • Rank —
Competitors: 481
- 64.7
minimum
Opportunity: 74.0 • Difficulty: 43.8 • Rank —
Competitors: 851
- 65.1
inventory
Opportunity: 74.0 • Difficulty: 40.0 • Rank —
Competitors: 282
- 65.0
wallet
Opportunity: 74.0 • Difficulty: 44.6 • Rank —
Competitors: 783
Unranked opportunities
online shopping
Opportunity: 74.0 • Difficulty: 44.1 • Competitors: 410
pickup
Opportunity: 74.0 • Difficulty: 41.1 • Competitors: 481
minimum
Opportunity: 74.0 • Difficulty: 43.8 • Competitors: 851
inventory
Opportunity: 74.0 • Difficulty: 40.0 • Competitors: 282
wallet
Opportunity: 74.0 • Difficulty: 44.6 • Competitors: 783
High competition keywords
access
Total apps: 331,798 • Major competitors: 12,273
Latest rank: — • Difficulty: 58.6
download
Total apps: 321,862 • Major competitors: 16,781
Latest rank: — • Difficulty: 56.1
free
Total apps: 313,414 • Major competitors: 24,042
Latest rank: — • Difficulty: 58.7
find
Total apps: 301,105 • Major competitors: 17,483
Latest rank: — • Difficulty: 58.5
like
Total apps: 284,934 • Major competitors: 22,302
Latest rank: — • Difficulty: 60.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| lots | 73 | 100 | 48 | 69 20,084 competing apps Median installs: 11,563 Avg rating: 2.8 | 18 | 18 | 2,362 major competitor apps |
| shopping | 70 | 100 | 48 | 74 43,836 competing apps Median installs: 1,247 Avg rating: 2.3 | 23 | 23 | 2,311 major competitor apps |
| exclusive | 69 | 100 | 54 | 78 81,641 competing apps Median installs: 1,629 Avg rating: 2.6 | 50 | 43 | 4,761 major competitor apps |
| store | 69 | 100 | 54 | 78 79,946 competing apps Median installs: 1,679 Avg rating: 2.4 | 49 | 47 | 4,194 major competitor apps |
| offers | 66 | 100 | 54 | 85 200,149 competing apps Median installs: 1,131 Avg rating: 2.3 | 53 | 47 | 8,512 major competitor apps |
| purchases | 73 | 100 | 50 | 68 17,303 competing apps Median installs: 3,672 Avg rating: 2.7 | 55 | 55 | 1,474 major competitor apps |
| purchase | 70 | 100 | 49 | 76 54,689 competing apps Median installs: 1,318 Avg rating: 2.5 | 65 | 62 | 2,839 major competitor apps |
| place | 68 | 100 | 52 | 80 97,901 competing apps Median installs: 1,090 Avg rating: 2.4 | 68 | 68 | 4,538 major competitor apps |
| everything | 68 | 100 | 52 | 79 94,905 competing apps Median installs: 1,358 Avg rating: 2.4 | 86 | 83 | 4,635 major competitor apps |
| top | 68 | 100 | 56 | 79 89,327 competing apps Median installs: 3,137 Avg rating: 2.6 | 109 | 105 | 6,468 major competitor apps |
| may | 68 | 100 | 58 | 79 89,479 competing apps Median installs: 3,440 Avg rating: 2.6 | — | 139 | 5,130 major competitor apps |
| saving | 71 | 100 | 47 | 72 30,915 competing apps Median installs: 1,776 Avg rating: 2.5 | 188 | 188 | 1,719 major competitor apps |
| free | 65 | 100 | 59 | 88 313,414 competing apps Median installs: 5,870 Avg rating: 2.7 | — | — | 24,042 major competitor apps |
| download | 65 | 100 | 56 | 88 321,862 competing apps Median installs: 2,163 Avg rating: 2.5 | — | — | 16,781 major competitor apps |
| best | 66 | 100 | 57 | 86 249,463 competing apps Median installs: 4,272 Avg rating: 2.6 | — | — | 18,350 major competitor apps |
| online | 66 | 100 | 55 | 84 193,127 competing apps Median installs: 1,522 Avg rating: 2.4 | — | — | 10,100 major competitor apps |
| card | 69 | 100 | 50 | 77 68,175 competing apps Median installs: 4,495 Avg rating: 2.7 | — | — | 4,917 major competitor apps |
| online shopping | 74 | 100 | 44 | 60 5,926 competing apps Median installs: 1,110 Avg rating: 2.2 | — | — | 410 major competitor apps |
| right | 67 | 100 | 57 | 83 155,934 competing apps Median installs: 1,936 Avg rating: 2.5 | — | — | 8,687 major competitor apps |
| enjoy | 65 | 100 | 57 | 87 272,357 competing apps Median installs: 3,488 Avg rating: 2.6 | — | — | 19,757 major competitor apps |
| member | 72 | 100 | 44 | 71 27,299 competing apps Median installs: 1,303 Avg rating: 2.4 | — | — | 1,076 major competitor apps |
| destination | 72 | 100 | 48 | 70 23,628 competing apps Median installs: 1,285 Avg rating: 2.3 | — | — | 1,300 major competitor apps |
| pickup | 74 | 100 | 41 | 64 10,489 competing apps Median installs: 603 Avg rating: 2.4 | — | — | 481 major competitor apps |
| tailored | 70 | 100 | 47 | 75 47,639 competing apps Median installs: 611 Avg rating: 2.3 | — | — | 1,669 major competitor apps |
| scan | 71 | 100 | 54 | 72 33,324 competing apps Median installs: 2,356 Avg rating: 2.6 | — | — | 2,359 major competitor apps |
App Description
Shop holiday gifts, fashion & home. Save with shopping deals & discounts!
Get the best online shopping deals, discounts, and exclusive rewards on the Macy’s app. Your all-in-one destination for fashion, beauty, home, and more – now with fresh winter holiday offers and seasonal rewards to celebrate this holiday season. Find exclusive offers and rewards that make shopping more rewarding. Right at your fingertips.
The Macy's app is your go-to shopping companion – designed to help you unlock promo offers, discover amazing savings, shop online and instore, and manage your account anytime, anywhere.
4 reasons users love the Macy’s shopping app!
1. Macy’s Wallet – all your offers, gift cards and coupons in one easy place!
2. Shop Online or in-store – browse top deals, scan prices, or get FREE store pickup with in-store inventory access.
3. Macy’s Pay – faster, contactless checkout with your coupons and rewards applied instantly.
4. Star Rewards – track your points, earn Star Money, and access exclusive member-only sales and bonuses.
More ways to save this holiday season
And there’s more! Free shipping at $25 now – 12/21/2025, exclusive app-only deals, seasonal rewards, and personalized gift recommendations for fashion, jewelry, shoes, beauty, and home. Help you save on every purchase. Whether you’re shopping for holiday gifts or refreshing your wardrobe, Macy’s app brings smart savings and exclusive discounts, and real-time deals to your fingertips.
SHOP EXCLUSIVE DEALS
From fashion and beauty to home, shoes, jewelry, and seasonal must-haves—find everything in one place. Enjoy exclusive deals and personalized recommendations tailored to your style and needs.
STAR REWARDS
Track your Star Rewards balance, earn Star Money, and unlock bonus events and early access to sales. Earn points on every purchase (1,000 points = $10 Star Money) and move through Silver, Gold, and Platinum for higher earning rates (1–5 points per $1). Enjoy free shipping, birthday perks, and exclusive offers, with extra earning potential through a Macy’s credit card or standard membership.
Get Free Shipping
Macy’s Star Rewards Platinum & Gold members get free shipping, no minimum when you shop at Macy’s with Macy’s Card. Shoppers get free shipping at $25 now, up until 12/21/2025 only.
Download the Macy’s app today for easy and rewarding shopping with app-only discounts, coupons, and deals!