Macy's: shopping & top deals

Macy's: shopping & top deals
Macy's: shopping & top deals
Developer: Macy's Inc
Category: Shopping
12.9M installs
307.7K ratings
+30.3K weekly installs
+172K monthly installs
Macy's: shopping & top deals icon

ASO Keyword Dashboard

Tracking 111 keywords for Macy's: shopping & top deals in Google Play

Developer: Macy's Inc Category: shopping Rating: 4.85

Macy's: shopping & top deals tracks 111 keywords (12 keywords rank; 99 need traction). Key metrics: 0% top-10 coverage, opportunity 68.7, difficulty 52.8, best rank 18.

Shop holiday gifts, fashion & home. Save with shopping deals & discounts!

Tracked keywords

111

12  ranked •  99  not ranking yet

Top 10 coverage

0%

Best rank 18 • Latest leader 55

Avg opportunity

68.7

Top keyword: purchases

Avg difficulty

52.8

Lower scores indicate easier wins

Opportunity leaders

  • purchases

    Opportunity: 73.0 • Difficulty: 62.6 • Rank 55

    Competitors: 1,674

    68.0
  • discounts

    Opportunity: 73.0 • Difficulty: 48.7 • Rank —

    Competitors: 1,178

    67.7
  • destination

    Opportunity: 73.0 • Difficulty: 57.4 • Rank —

    Competitors: 1,259

    68.0
  • never miss

    Opportunity: 73.0 • Difficulty: 51.3 • Rank —

    Competitors: 1,121

    68.1
  • reminders

    Opportunity: 73.0 • Difficulty: 44.8 • Rank —

    Competitors: 757

    68.0

Unranked opportunities

  • discounts

    Opportunity: 73.0 • Difficulty: 48.7 • Competitors: 1,178

  • destination

    Opportunity: 73.0 • Difficulty: 57.4 • Competitors: 1,259

  • never miss

    Opportunity: 73.0 • Difficulty: 51.3 • Competitors: 1,121

  • reminders

    Opportunity: 73.0 • Difficulty: 44.8 • Competitors: 757

  • sales

    Opportunity: 73.0 • Difficulty: 46.7 • Competitors: 729

High competition keywords

  • free

    Total apps: 173,844 • Major competitors: 23,343

    Latest rank: — • Difficulty: 64.4

  • make

    Total apps: 163,352 • Major competitors: 21,922

    Latest rank: — • Difficulty: 65.0

  • easy

    Total apps: 161,730 • Major competitors: 17,537

    Latest rank: — • Difficulty: 61.7

  • find

    Total apps: 143,808 • Major competitors: 16,874

    Latest rank: — • Difficulty: 65.1

  • best

    Total apps: 131,644 • Major competitors: 18,001

    Latest rank: — • Difficulty: 63.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
lots721005370

13,217 competing apps

Median installs: 66,864

Avg rating: 3.1

1818

2,474

major competitor apps

shopping711005273

17,521 competing apps

Median installs: 35,991

Avg rating: 2.7

2323

2,220

major competitor apps

exclusive691006277

34,168 competing apps

Median installs: 36,550

Avg rating: 3.0

5043

4,554

major competitor apps

store691006078

34,411 competing apps

Median installs: 36,549

Avg rating: 2.9

4947

4,003

major competitor apps

offers661006084

82,090 competing apps

Median installs: 31,012

Avg rating: 2.8

5347

9,319

major competitor apps

purchases731006368

9,489 competing apps

Median installs: 52,777

Avg rating: 3.1

5555

1,674

major competitor apps

purchase701005374

22,639 competing apps

Median installs: 37,994

Avg rating: 3.0

6562

2,741

major competitor apps

place691005778

37,575 competing apps

Median installs: 32,284

Avg rating: 2.9

6868

4,364

major competitor apps

everything681005979

40,940 competing apps

Median installs: 34,911

Avg rating: 2.9

8683

5,090

major competitor apps

top681006580

46,866 competing apps

Median installs: 46,978

Avg rating: 3.0

109105

7,127

major competitor apps

may681006980

48,197 competing apps

Median installs: 37,379

Avg rating: 3.0

139

5,628

major competitor apps

saving721005270

13,263 competing apps

Median installs: 38,092

Avg rating: 2.9

188188

1,633

major competitor apps

free641006490

173,844 competing apps

Median installs: 46,597

Avg rating: 3.1

23,343

major competitor apps

best651006387

131,644 competing apps

Median installs: 43,740

Avg rating: 2.9

18,001

major competitor apps

online661006184

80,029 competing apps

Median installs: 33,297

Avg rating: 2.8

9,770

major competitor apps

online shopping711005458

2,325 competing apps

Median installs: 46,670

Avg rating: 2.6

391

major competitor apps

discounts731004968

9,154 competing apps

Median installs: 35,696

Avg rating: 2.6

1,178

major competitor apps

right671006683

68,533 competing apps

Median installs: 35,866

Avg rating: 3.0

8,317

major competitor apps

enjoy651006387

131,386 competing apps

Median installs: 45,784

Avg rating: 3.0

18,531

major competitor apps

easy641006289

161,730 competing apps

Median installs: 33,636

Avg rating: 2.8

17,537

major competitor apps

make641006589

163,352 competing apps

Median installs: 42,108

Avg rating: 3.0

21,922

major competitor apps

whether671005883

76,585 competing apps

Median installs: 31,919

Avg rating: 2.9

8,596

major competitor apps

destination731005768

9,530 competing apps

Median installs: 35,253

Avg rating: 2.7

1,259

major competitor apps

users671006082

59,104 competing apps

Median installs: 30,976

Avg rating: 2.8

6,026

major competitor apps

exclusive deals691004549

727 competing apps

Median installs: 39,287

Avg rating: 2.9

119

major competitor apps

111 keywords
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App Description

Shop holiday gifts, fashion & home. Save with shopping deals & discounts!

Shop fashion, beauty, home, gifts, and more with the Macy’s app – your destination for top brands like Calvin Klein, Michael Kors, Ralph Lauren, and more. Discover new brands, exclusive deals, and personalized rewards, with features designed to make shopping easier online and in-store.

Get the best online shopping deals, discounts, and exclusive rewards on the Macy’s app. Your all-in-one destination for fashion, beauty, home, and more – now with fresh winter holiday offers and seasonal rewards to celebrate this holiday season. Find exclusive offers and rewards that make shopping more rewarding. Right at your fingertips.

The Macy's app is your go-to shopping companion – designed to help you unlock promo offers, discover amazing savings, shop online and instore, and manage your account anytime, anywhere.

4 reasons users love the Macy’s shopping app!

1. Macy’s Wallet – all your offers, gift cards and coupons in one easy place!
2. Shop Online or in-store – browse top deals, scan prices, or get FREE store pickup with in-store inventory access.
3. Macy’s Pay – faster, contactless checkout with your coupons and rewards applied instantly.
4. Star Rewards – track your points, earn Star Money, and access exclusive member-only sales and bonuses.

More ways to save this holiday season

And there’s more! Free shipping at $25 now – 12/21/2025, exclusive app-only deals, seasonal rewards, and personalized gift recommendations for fashion, jewelry, shoes, beauty, and home. Help you save on every purchase. Whether you’re shopping for holiday gifts or refreshing your wardrobe, Macy’s app brings smart savings and exclusive discounts, and real-time deals to your fingertips.

SHOP EXCLUSIVE DEALS
From fashion and beauty to home, shoes, jewelry, and seasonal must-haves—find everything in one place. Enjoy exclusive deals and personalized recommendations tailored to your style and needs.

STAR REWARDS
Track your Star Rewards balance, earn Star Money, and unlock bonus events and early access to sales. Earn points on every purchase (1,000 points = $10 Star Money) and move through Silver, Gold, and Platinum for higher earning rates (1–5 points per $1). Enjoy free shipping, birthday perks, and exclusive offers, with extra earning potential through a Macy’s credit card or standard membership.

Get Free Shipping
Macy’s Star Rewards Platinum & Gold members get free shipping, no minimum when you shop at Macy’s with Macy’s Card. Shoppers get free shipping at $25 now, up until 12/21/2025 only.

Download the Macy’s app today for easy and rewarding shopping with app-only discounts, coupons, and deals!