Mary Kay® App

Mary Kay® App
Mary Kay® App
Developer: Mary Kay, Inc
Category: Shopping
249.4K installs
5K ratings
Mary Kay® App icon

ASO Keyword Dashboard

Tracking 50 keywords for Mary Kay® App in Google Play

Developer: Mary Kay, Inc Category: shopping Rating: 4.89

Mary Kay® App tracks 50 keywords (no keywords rank yet; 50 need traction). Key metrics: opportunity 69.0, difficulty 53.4.

Shop Mary Kay® products and connect with an Independent Beauty Consultant.

Tracked keywords

50

0  ranked •  50  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

69.0

Top keyword: orders

Avg difficulty

53.4

Lower scores indicate easier wins

Opportunity leaders

  • orders

    Opportunity: 73.0 • Difficulty: 49.3 • Rank —

    Competitors: 900

    68.0
  • customized

    Opportunity: 73.0 • Difficulty: 51.9 • Rank —

    Competitors: 1,234

    68.3
  • profile

    Opportunity: 72.0 • Difficulty: 60.2 • Rank —

    Competitors: 1,629

    71.1
  • immediately

    Opportunity: 72.0 • Difficulty: 45.3 • Rank —

    Competitors: 1,118

    69.6
  • push notifications

    Opportunity: 72.0 • Difficulty: 43.0 • Rank —

    Competitors: 550

    64.6

Unranked opportunities

  • orders

    Opportunity: 73.0 • Difficulty: 49.3 • Competitors: 900

  • customized

    Opportunity: 73.0 • Difficulty: 51.9 • Competitors: 1,234

  • profile

    Opportunity: 72.0 • Difficulty: 60.2 • Competitors: 1,629

  • immediately

    Opportunity: 72.0 • Difficulty: 45.3 • Competitors: 1,118

  • push notifications

    Opportunity: 72.0 • Difficulty: 43.0 • Competitors: 550

High competition keywords

  • enjoy

    Total apps: 131,386 • Major competitors: 18,531

    Latest rank: — • Difficulty: 63.0

  • help

    Total apps: 123,065 • Major competitors: 14,840

    Latest rank: — • Difficulty: 66.0

  • want

    Total apps: 103,224 • Major competitors: 12,476

    Latest rank: — • Difficulty: 58.5

  • share

    Total apps: 102,576 • Major competitors: 11,283

    Latest rank: — • Difficulty: 65.5

  • create

    Total apps: 93,845 • Major competitors: 13,574

    Latest rank: — • Difficulty: 69.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
shopping711005273

17,521 competing apps

Median installs: 35,991

Avg rating: 2.7

2,220

major competitor apps

notifications691006377

33,158 competing apps

Median installs: 22,800

Avg rating: 2.8

2,906

major competitor apps

share661006586

102,576 competing apps

Median installs: 35,820

Avg rating: 2.9

11,283

major competitor apps

right671006683

68,533 competing apps

Median installs: 35,866

Avg rating: 3.0

8,317

major competitor apps

enjoy651006387

131,386 competing apps

Median installs: 45,784

Avg rating: 3.0

18,531

major competitor apps

order681005579

44,242 competing apps

Median installs: 25,117

Avg rating: 2.7

4,188

major competitor apps

place691005778

37,575 competing apps

Median installs: 32,284

Avg rating: 2.9

4,364

major competitor apps

product711005174

20,165 competing apps

Median installs: 31,040

Avg rating: 2.6

2,102

major competitor apps

profile721006071

14,433 competing apps

Median installs: 33,182

Avg rating: 2.7

1,629

major competitor apps

list691005778

39,078 competing apps

Median installs: 31,139

Avg rating: 2.8

3,448

major competitor apps

immediately721004570

11,872 competing apps

Median installs: 32,552

Avg rating: 2.5

1,118

major competitor apps

service681005981

54,184 competing apps

Median installs: 29,877

Avg rating: 2.6

5,377

major competitor apps

connect681006379

44,719 competing apps

Median installs: 25,534

Avg rating: 2.8

4,584

major competitor apps

help651006687

123,065 competing apps

Median installs: 36,787

Avg rating: 3.0

14,840

major competitor apps

push711005173

19,416 competing apps

Median installs: 28,814

Avg rating: 2.9

1,936

major competitor apps

push notifications721004365

6,065 competing apps

Median installs: 25,562

Avg rating: 2.8

550

major competitor apps

search671006782

64,261 competing apps

Median installs: 33,401

Avg rating: 2.9

6,565

major competitor apps

beauty721005170

12,879 competing apps

Median installs: 38,632

Avg rating: 2.9

1,862

major competitor apps

products701005876

26,531 competing apps

Median installs: 29,150

Avg rating: 2.5

2,907

major competitor apps

favorite661007084

80,965 competing apps

Median installs: 41,103

Avg rating: 3.0

10,433

major competitor apps

create661006985

93,845 competing apps

Median installs: 45,191

Avg rating: 3.0

13,574

major competitor apps

easier701006275

25,194 competing apps

Median installs: 31,651

Avg rating: 2.8

2,581

major competitor apps

want661005986

103,224 competing apps

Median installs: 39,982

Avg rating: 2.9

12,476

major competitor apps

always671005982

65,220 competing apps

Median installs: 32,990

Avg rating: 2.9

7,264

major competitor apps

know671005982

59,090 competing apps

Median installs: 29,580

Avg rating: 2.8

5,859

major competitor apps

50 keywords
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App Description

Shop Mary Kay® products and connect with an Independent Beauty Consultant.

Shopping for Mary Kay products is easier than ever before! With the Mary Kay® App you can shop for your favorite products and place orders with your Independent Beauty Consultant right from your phone. Don’t have one? The app can help with that too!

Fill out your Beauty Profile and immediately get personalized product recommendations.

Build your own customized order of application based on the products you want to use.

Create a wish list of your favorite Mary Kay products and share with family and friends.

Opt-in to push notifications and always be in the know with the latest and greatest product news.

Key Features
• Search for your Independent Beauty Consultant by name and state.
• Connect with her and order from your device.
• Enjoy personalized service and beauty advice.
• Receive product recommendations based on your Beauty Profile.
• Create your own unique order of application based on products you select.
• Create and share wish lists.