Mary Kay® App

249.4K installs
5K ratings
Mary Kay® App icon

ASO Keyword Dashboard

Tracking 50 keywords for Mary Kay® App in Google Play

Developer: Mary Kay, Inc Category: shopping Rating: 4.89

Mary Kay® App tracks 50 keywords (no keywords rank yet; 50 need traction). Key metrics: opportunity 69.3, difficulty 47.8.

Shop Mary Kay® products and connect with an Independent Beauty Consultant.

Tracked keywords

50

0  ranked •  50  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

69.3

Top keyword: greatest

Avg difficulty

47.8

Lower scores indicate easier wins

Opportunity leaders

  • greatest

    Opportunity: 74.0 • Difficulty: 42.3 • Rank —

    Competitors: 654

    63.2
  • push notifications

    Opportunity: 73.0 • Difficulty: 42.0 • Rank —

    Competitors: 461

    68.6
  • independent

    Opportunity: 73.0 • Difficulty: 42.2 • Rank —

    Competitors: 623

    67.5
  • recommendations

    Opportunity: 73.0 • Difficulty: 54.0 • Rank —

    Competitors: 716

    66.5
  • place orders

    Opportunity: 73.0 • Difficulty: 34.3 • Rank —

    Competitors: 25

    56.8

Unranked opportunities

  • greatest

    Opportunity: 74.0 • Difficulty: 42.3 • Competitors: 654

  • push notifications

    Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 461

  • independent

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 623

  • recommendations

    Opportunity: 73.0 • Difficulty: 54.0 • Competitors: 716

  • place orders

    Opportunity: 73.0 • Difficulty: 34.3 • Competitors: 25

High competition keywords

  • help

    Total apps: 278,426 • Major competitors: 15,513

    Latest rank: — • Difficulty: 58.5

  • enjoy

    Total apps: 275,418 • Major competitors: 19,947

    Latest rank: — • Difficulty: 57.4

  • share

    Total apps: 214,349 • Major competitors: 11,854

    Latest rank: — • Difficulty: 58.2

  • create

    Total apps: 198,509 • Major competitors: 14,388

    Latest rank: — • Difficulty: 59.7

  • want

    Total apps: 193,298 • Major competitors: 11,624

    Latest rank: — • Difficulty: 54.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
shopping701004874

44,260 competing apps

Median installs: 1,225

Avg rating: 2.3

2,331

major competitor apps

notifications681005380

100,477 competing apps

Median installs: 754

Avg rating: 2.3

3,093

major competitor apps

share661005885

214,349 competing apps

Median installs: 2,900

Avg rating: 2.5

11,854

major competitor apps

right671005783

157,344 competing apps

Median installs: 1,910

Avg rating: 2.5

8,779

major competitor apps

enjoy651005787

275,418 competing apps

Median installs: 3,409

Avg rating: 2.6

19,947

major competitor apps

order671005282

140,368 competing apps

Median installs: 555

Avg rating: 2.3

4,302

major competitor apps

place681005280

98,765 competing apps

Median installs: 1,076

Avg rating: 2.4

4,545

major competitor apps

product701004875

51,888 competing apps

Median installs: 1,241

Avg rating: 2.2

2,213

major competitor apps

profile711005173

38,377 competing apps

Median installs: 1,023

Avg rating: 2.3

1,739

major competitor apps

list691005278

81,916 competing apps

Median installs: 2,549

Avg rating: 2.4

3,559

major competitor apps

immediately721004369

22,467 competing apps

Median installs: 3,247

Avg rating: 2.2

997

major competitor apps

service671005382

132,672 competing apps

Median installs: 1,403

Avg rating: 2.3

5,707

major competitor apps

connect671005581

127,894 competing apps

Median installs: 938

Avg rating: 2.3

4,956

major competitor apps

help651005887

278,426 competing apps

Median installs: 2,018

Avg rating: 2.5

15,513

major competitor apps

push701004876

58,913 competing apps

Median installs: 663

Avg rating: 2.3

2,073

major competitor apps

push notifications731004269

20,027 competing apps

Median installs: 415

Avg rating: 2.2

461

major competitor apps

search671005882

129,991 competing apps

Median installs: 3,368

Avg rating: 2.5

6,849

major competitor apps

beauty711004771

30,022 competing apps

Median installs: 1,731

Avg rating: 2.4

1,940

major competitor apps

products691005077

67,385 competing apps

Median installs: 981

Avg rating: 2.1

2,532

major competitor apps

favorite671006083

169,049 competing apps

Median installs: 2,935

Avg rating: 2.6

10,914

major competitor apps

create661006084

198,509 competing apps

Median installs: 3,036

Avg rating: 2.6

14,388

major competitor apps

easier701005376

55,337 competing apps

Median installs: 1,596

Avg rating: 2.4

2,347

major competitor apps

want661005484

193,298 competing apps

Median installs: 3,529

Avg rating: 2.6

11,624

major competitor apps

always671005382

143,639 competing apps

Median installs: 1,691

Avg rating: 2.4

6,655

major competitor apps

know671005481

128,013 competing apps

Median installs: 2,259

Avg rating: 2.5

6,002

major competitor apps

50 keywords
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App Description

Shop Mary Kay® products and connect with an Independent Beauty Consultant.

Shopping for Mary Kay products is easier than ever before! With the Mary Kay® App you can shop for your favorite products and place orders with your Independent Beauty Consultant right from your phone. Don’t have one? The app can help with that too!

Fill out your Beauty Profile and immediately get personalized product recommendations.

Build your own customized order of application based on the products you want to use.

Create a wish list of your favorite Mary Kay products and share with family and friends.

Opt-in to push notifications and always be in the know with the latest and greatest product news.

Key Features
• Search for your Independent Beauty Consultant by name and state.
• Connect with her and order from your device.
• Enjoy personalized service and beauty advice.
• Receive product recommendations based on your Beauty Profile.
• Create your own unique order of application based on products you select.
• Create and share wish lists.