Mary Kay® Interactive Catalog
ASO Keyword Dashboard
Tracking 64 keywords for Mary Kay® Interactive Catalog in Google Play
Mary Kay® Interactive Catalog tracks 64 keywords (2 keywords rank; 62 need traction). Key metrics: 0% top-10 coverage, opportunity 69.7, difficulty 47.9, best rank 156.
Information, inspiration and easy Mary Kay® product ordering!
Tracked keywords
64
2 ranked • 62 not ranking yet
Top 10 coverage
0%
Best rank 156 • Latest leader —
Avg opportunity
69.7
Top keyword: trend
Avg difficulty
47.9
Lower scores indicate easier wins
Opportunity leaders
- 60.4
trend
Opportunity: 74.0 • Difficulty: 55.1 • Rank —
Competitors: 341
- 63.4
skin
Opportunity: 74.0 • Difficulty: 44.3 • Rank —
Competitors: 1,018
- 65.4
inspiration
Opportunity: 74.0 • Difficulty: 43.0 • Rank —
Competitors: 500
- 64.5
reality
Opportunity: 74.0 • Difficulty: 44.5 • Rank —
Competitors: 592
- 63.1
foundation
Opportunity: 74.0 • Difficulty: 38.9 • Rank —
Competitors: 261
Unranked opportunities
trend
Opportunity: 74.0 • Difficulty: 55.1 • Competitors: 341
skin
Opportunity: 74.0 • Difficulty: 44.3 • Competitors: 1,018
inspiration
Opportunity: 74.0 • Difficulty: 43.0 • Competitors: 500
reality
Opportunity: 74.0 • Difficulty: 44.5 • Competitors: 592
foundation
Opportunity: 74.0 • Difficulty: 38.9 • Competitors: 261
High competition keywords
new
Total apps: 374,321 • Major competitors: 23,812
Latest rank: — • Difficulty: 58.7
easy
Total apps: 330,410 • Major competitors: 16,334
Latest rank: — • Difficulty: 56.5
easily
Total apps: 218,110 • Major competitors: 9,352
Latest rank: — • Difficulty: 56.5
share
Total apps: 214,349 • Major competitors: 11,854
Latest rank: — • Difficulty: 58.2
without
Total apps: 213,644 • Major competitors: 11,536
Latest rank: — • Difficulty: 56.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| products | 69 | 100 | 50 | 77 67,385 competing apps Median installs: 981 Avg rating: 2.1 | 194 | 156 | 2,532 major competitor apps |
| much | 68 | 100 | 52 | 81 112,645 competing apps Median installs: 1,745 Avg rating: 2.5 | 162 | 162 | 5,824 major competitor apps |
| new | 64 | 100 | 59 | 89 374,321 competing apps Median installs: 2,951 Avg rating: 2.6 | — | — | 23,812 major competitor apps |
| navigation | 71 | 100 | 50 | 71 30,469 competing apps Median installs: 1,791 Avg rating: 2.3 | — | — | 1,243 major competitor apps |
| share | 66 | 100 | 58 | 85 214,349 competing apps Median installs: 2,900 Avg rating: 2.5 | — | — | 11,854 major competitor apps |
| page | 72 | 100 | 47 | 71 28,041 competing apps Median installs: 3,578 Avg rating: 2.5 | — | — | 1,609 major competitor apps |
| try | 69 | 100 | 55 | 78 79,083 competing apps Median installs: 7,054 Avg rating: 2.8 | — | — | 7,860 major competitor apps |
| easy | 65 | 100 | 56 | 88 330,410 competing apps Median installs: 2,421 Avg rating: 2.4 | — | — | 16,334 major competitor apps |
| section | 71 | 100 | 46 | 72 32,368 competing apps Median installs: 1,211 Avg rating: 2.2 | — | — | 1,117 major competitor apps |
| product | 70 | 100 | 48 | 75 51,888 competing apps Median installs: 1,241 Avg rating: 2.2 | — | — | 2,213 major competitor apps |
| life | 68 | 100 | 54 | 81 112,855 competing apps Median installs: 2,518 Avg rating: 2.5 | — | — | 6,589 major competitor apps |
| connect | 67 | 100 | 55 | 81 127,894 competing apps Median installs: 938 Avg rating: 2.3 | — | — | 4,956 major competitor apps |
| discover | 67 | 100 | 55 | 82 135,951 competing apps Median installs: 1,372 Avg rating: 2.5 | — | — | 7,658 major competitor apps |
| beauty | 71 | 100 | 47 | 71 30,022 competing apps Median installs: 1,731 Avg rating: 2.4 | — | — | 1,940 major competitor apps |
| quickly | 68 | 100 | 57 | 81 119,830 competing apps Median installs: 1,264 Avg rating: 2.4 | — | — | 5,203 major competitor apps |
| favorite | 67 | 100 | 60 | 83 169,049 competing apps Median installs: 2,935 Avg rating: 2.6 | — | — | 10,914 major competitor apps |
| view | 66 | 100 | 55 | 84 180,760 competing apps Median installs: 907 Avg rating: 2.4 | — | — | 6,159 major competitor apps |
| hand | 71 | 100 | 45 | 72 31,476 competing apps Median installs: 2,091 Avg rating: 2.5 | — | — | 1,683 major competitor apps |
| powered | 71 | 100 | 61 | 72 32,024 competing apps Median installs: 987 Avg rating: 2.3 | — | — | 1,212 major competitor apps |
| easily | 66 | 100 | 56 | 85 218,110 competing apps Median installs: 1,476 Avg rating: 2.3 | — | — | 9,352 major competitor apps |
| social | 68 | 100 | 53 | 81 118,712 competing apps Median installs: 2,879 Avg rating: 2.4 | — | — | 6,723 major competitor apps |
| match | 69 | 100 | 52 | 77 72,268 competing apps Median installs: 3,270 Avg rating: 2.7 | — | — | 5,202 major competitor apps |
| without | 66 | 100 | 56 | 85 213,644 competing apps Median installs: 3,409 Avg rating: 2.4 | — | — | 11,536 major competitor apps |
| videos | 70 | 100 | 64 | 76 55,333 competing apps Median installs: 4,911 Avg rating: 2.6 | — | — | 4,733 major competitor apps |
| independent | 73 | 100 | 42 | 68 17,253 competing apps Median installs: 2,070 Avg rating: 2.3 | — | — | 623 major competitor apps |
App Description
Information, inspiration and easy Mary Kay® product ordering!
• Order Mary Kay® skin care, color, fragrance and gifts quickly and easily with just a few taps.
• Easily connect with your own Independent Beauty Consultant.
• Browse from the palm of your hand with mobile-optimized pages and videos.
• Watch helpful how-to videos on the page without leaving the app.
• Save your favorite products, and share your wish list.
• Download catalogs to view offline.
• Get helpful advice and beauty how-tos to keep you on-trend and in the know.
• Transition seamlessly to try on products with Mary Kay MirrorMe™ augmented-reality makeovers.
• Easily discover your foundation match with the AI-powered Foundation Finder tool.
• Jump between pages and sections easily, thanks to updated navigation and catalog section tools.
• Easily discover your foundation match with the AI-powered Foundation Finder tool.
• Plus, you can still add bookmarks and sticky notes, share to social and email, and so much more.