Mary Kay® Interactive Catalog
ASO Keyword Dashboard
Tracking 64 keywords for Mary Kay® Interactive Catalog in Google Play
Mary Kay® Interactive Catalog tracks 64 keywords (2 keywords rank; 62 need traction). Key metrics: 0% top-10 coverage, opportunity 69.0, difficulty 54.2, best rank 156.
Information, inspiration and easy Mary Kay® product ordering!
Tracked keywords
64
2 ranked • 62 not ranking yet
Top 10 coverage
0%
Best rank 156 • Latest leader —
Avg opportunity
69.0
Top keyword: helpful
Avg difficulty
54.2
Lower scores indicate easier wins
Opportunity leaders
- 67.8
helpful
Opportunity: 73.0 • Difficulty: 73.7 • Rank —
Competitors: 1,013
- 68.6
electronic
Opportunity: 73.0 • Difficulty: 49.7 • Rank —
Competitors: 875
- 68.4
truly
Opportunity: 73.0 • Difficulty: 49.4 • Rank —
Competitors: 1,422
- 70.1
navigation
Opportunity: 72.0 • Difficulty: 58.5 • Rank —
Competitors: 1,141
- 70.8
page
Opportunity: 72.0 • Difficulty: 51.7 • Rank —
Competitors: 1,547
Unranked opportunities
helpful
Opportunity: 73.0 • Difficulty: 73.7 • Competitors: 1,013
electronic
Opportunity: 73.0 • Difficulty: 49.7 • Competitors: 875
truly
Opportunity: 73.0 • Difficulty: 49.4 • Competitors: 1,422
navigation
Opportunity: 72.0 • Difficulty: 58.5 • Competitors: 1,141
page
Opportunity: 72.0 • Difficulty: 51.7 • Competitors: 1,547
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: — • Difficulty: 65.7
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
without
Total apps: 113,596 • Major competitors: 12,654
Latest rank: — • Difficulty: 63.1
share
Total apps: 102,576 • Major competitors: 11,283
Latest rank: — • Difficulty: 65.5
easily
Total apps: 96,583 • Major competitors: 10,194
Latest rank: — • Difficulty: 64.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| products | 70 | 100 | 58 | 76 26,531 competing apps Median installs: 29,150 Avg rating: 2.5 | 194 | 156 | 2,907 major competitor apps |
| much | 68 | 100 | 57 | 81 52,113 competing apps Median installs: 34,180 Avg rating: 2.9 | 162 | 162 | 6,352 major competitor apps |
| new | 64 | 100 | 66 | 90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0 | — | — | 25,823 major competitor apps |
| navigation | 72 | 100 | 58 | 70 12,601 competing apps Median installs: 27,732 Avg rating: 2.7 | — | — | 1,141 major competitor apps |
| share | 66 | 100 | 65 | 86 102,576 competing apps Median installs: 35,820 Avg rating: 2.9 | — | — | 11,283 major competitor apps |
| page | 72 | 100 | 52 | 71 13,904 competing apps Median installs: 37,180 Avg rating: 2.9 | — | — | 1,547 major competitor apps |
| try | 68 | 100 | 62 | 79 44,524 competing apps Median installs: 62,670 Avg rating: 3.2 | — | — | 7,600 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
| section | 72 | 100 | 50 | 70 12,915 competing apps Median installs: 29,599 Avg rating: 2.8 | — | — | 1,080 major competitor apps |
| product | 71 | 100 | 51 | 74 20,165 competing apps Median installs: 31,040 Avg rating: 2.6 | — | — | 2,102 major competitor apps |
| life | 68 | 100 | 60 | 81 51,898 competing apps Median installs: 37,300 Avg rating: 2.9 | — | — | 6,276 major competitor apps |
| connect | 68 | 100 | 63 | 79 44,719 competing apps Median installs: 25,534 Avg rating: 2.8 | — | — | 4,584 major competitor apps |
| discover | 68 | 100 | 63 | 81 52,912 competing apps Median installs: 37,326 Avg rating: 3.0 | — | — | 6,947 major competitor apps |
| beauty | 72 | 100 | 51 | 70 12,879 competing apps Median installs: 38,632 Avg rating: 2.9 | — | — | 1,862 major competitor apps |
| quickly | 68 | 100 | 69 | 80 51,305 competing apps Median installs: 33,814 Avg rating: 2.8 | — | — | 5,661 major competitor apps |
| favorite | 66 | 100 | 70 | 84 80,965 competing apps Median installs: 41,103 Avg rating: 3.0 | — | — | 10,433 major competitor apps |
| view | 67 | 100 | 62 | 82 63,400 competing apps Median installs: 25,686 Avg rating: 2.8 | — | — | 5,690 major competitor apps |
| hand | 72 | 100 | 47 | 71 13,821 competing apps Median installs: 31,490 Avg rating: 2.9 | — | — | 1,571 major competitor apps |
| powered | 72 | 100 | 82 | 70 12,785 competing apps Median installs: 29,315 Avg rating: 3.1 | — | — | 1,436 major competitor apps |
| easily | 66 | 100 | 65 | 85 96,583 competing apps Median installs: 32,526 Avg rating: 2.8 | — | — | 10,194 major competitor apps |
| social | 68 | 100 | 57 | 81 56,380 competing apps Median installs: 35,671 Avg rating: 2.9 | — | — | 6,322 major competitor apps |
| match | 69 | 100 | 57 | 77 33,130 competing apps Median installs: 45,070 Avg rating: 3.2 | — | — | 4,751 major competitor apps |
| without | 65 | 100 | 63 | 86 113,596 competing apps Median installs: 37,274 Avg rating: 2.8 | — | — | 12,654 major competitor apps |
| videos | 70 | 100 | 80 | 76 28,792 competing apps Median installs: 49,188 Avg rating: 3.0 | — | — | 4,475 major competitor apps |
| independent | 72 | 100 | 43 | 66 7,035 competing apps Median installs: 25,581 Avg rating: 2.7 | — | — | 560 major competitor apps |
App Description
Information, inspiration and easy Mary Kay® product ordering!
• Order Mary Kay® skin care, color, fragrance and gifts quickly and easily with just a few taps.
• Easily connect with your own Independent Beauty Consultant.
• Browse from the palm of your hand with mobile-optimized pages and videos.
• Watch helpful how-to videos on the page without leaving the app.
• Save your favorite products, and share your wish list.
• Download catalogs to view offline.
• Get helpful advice and beauty how-tos to keep you on-trend and in the know.
• Transition seamlessly to try on products with Mary Kay MirrorMe™ augmented-reality makeovers.
• Easily discover your foundation match with the AI-powered Foundation Finder tool.
• Jump between pages and sections easily, thanks to updated navigation and catalog section tools.
• Easily discover your foundation match with the AI-powered Foundation Finder tool.
• Plus, you can still add bookmarks and sticky notes, share to social and email, and so much more.