Iowa Lottery’s LotteryPlus

401.5K installs
1.6K ratings
+1.1K weekly installs
trend steady
+2.7K monthly installs
trend steady
Iowa Lottery’s LotteryPlus icon

ASO Keyword Dashboard

Tracking 48 keywords for Iowa Lottery’s LotteryPlus in Google Play

Developer: Scientific Games Corporation Category: entertainment Rating: 4.08

Iowa Lottery’s LotteryPlus tracks 48 keywords (no keywords rank yet; 48 need traction). Key metrics: opportunity 68.0, difficulty 51.5.

The Official Mobile App of Iowa Lottery

Tracked keywords

48

0  ranked •  48  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

68.0

Top keyword: close

Avg difficulty

51.5

Lower scores indicate easier wins

Opportunity leaders

  • close

    Opportunity: 73.0 • Difficulty: 51.5 • Rank —

    Competitors: 1,168

    68.5
  • saving

    Opportunity: 72.0 • Difficulty: 51.6 • Rank —

    Competitors: 1,633

    70.4
  • numbers

    Opportunity: 72.0 • Difficulty: 50.7 • Rank —

    Competitors: 1,499

    70.5
  • winning

    Opportunity: 72.0 • Difficulty: 52.1 • Rank —

    Competitors: 1,439

    67.2
  • barcode

    Opportunity: 72.0 • Difficulty: 42.8 • Rank —

    Competitors: 586

    62.4

Unranked opportunities

  • close

    Opportunity: 73.0 • Difficulty: 51.5 • Competitors: 1,168

  • saving

    Opportunity: 72.0 • Difficulty: 51.6 • Competitors: 1,633

  • numbers

    Opportunity: 72.0 • Difficulty: 50.7 • Competitors: 1,499

  • winning

    Opportunity: 72.0 • Difficulty: 52.1 • Competitors: 1,439

  • barcode

    Opportunity: 72.0 • Difficulty: 42.8 • Competitors: 586

High competition keywords

  • using

    Total apps: 114,758 • Major competitors: 13,323

    Latest rank: — • Difficulty: 64.0

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

  • play

    Total apps: 113,236 • Major competitors: 19,366

    Latest rank: — • Difficulty: 67.3

  • information

    Total apps: 101,893 • Major competitors: 7,805

    Latest rank: — • Difficulty: 58.6

  • take

    Total apps: 93,453 • Major competitors: 12,676

    Latest rank: — • Difficulty: 62.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
play651006786

113,236 competing apps

Median installs: 62,750

Avg rating: 3.2

19,366

major competitor apps

fun661006484

87,777 competing apps

Median installs: 58,861

Avg rating: 3.1

14,777

major competitor apps

ready681006080

51,048 competing apps

Median installs: 57,786

Avg rating: 3.0

8,623

major competitor apps

device681007281

52,389 competing apps

Median installs: 37,519

Avg rating: 3.0

6,390

major competitor apps

design681005679

41,673 competing apps

Median installs: 30,529

Avg rating: 2.9

4,566

major competitor apps

information661005986

101,893 competing apps

Median installs: 23,675

Avg rating: 2.6

7,805

major competitor apps

using651006486

114,758 competing apps

Median installs: 37,480

Avg rating: 2.8

13,323

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

10,537

major competitor apps

connect681006379

44,719 competing apps

Median installs: 25,534

Avg rating: 2.8

4,584

major competitor apps

including671006482

66,643 competing apps

Median installs: 40,188

Avg rating: 3.0

8,693

major competitor apps

take661006385

93,453 competing apps

Median installs: 41,741

Avg rating: 2.9

12,676

major competitor apps

code711005373

19,267 competing apps

Median installs: 32,705

Avg rating: 2.7

2,141

major competitor apps

favorite661007084

80,965 competing apps

Median installs: 41,103

Avg rating: 3.0

10,433

major competitor apps

purchase701005374

22,639 competing apps

Median installs: 37,994

Avg rating: 3.0

2,741

major competitor apps

current691005478

37,523 competing apps

Median installs: 28,093

Avg rating: 2.8

3,434

major competitor apps

official691006078

38,012 competing apps

Median installs: 28,214

Avg rating: 2.7

3,398

major competitor apps

lottery701003556

1,787 competing apps

Median installs: 38,399

Avg rating: 2.6

161

major competitor apps

see671006884

78,341 competing apps

Median installs: 34,000

Avg rating: 3.0

9,101

major competitor apps

winner711004357

2,282 competing apps

Median installs: 69,576

Avg rating: 3.1

420

major competitor apps

feature681006079

40,911 competing apps

Median installs: 39,110

Avg rating: 2.9

5,125

major competitor apps

please671005883

75,311 competing apps

Median installs: 36,602

Avg rating: 3.0

7,632

major competitor apps

retailer691003348

649 competing apps

Median installs: 35,702

Avg rating: 2.6

75

major competitor apps

saving721005270

13,263 competing apps

Median installs: 38,092

Avg rating: 2.9

1,633

major competitor apps

numbers721005171

13,431 competing apps

Median installs: 35,643

Avg rating: 3.0

1,499

major competitor apps

winning721005267

8,602 competing apps

Median installs: 54,623

Avg rating: 3.2

1,439

major competitor apps

48 keywords
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App Description

The Official Mobile App of Iowa Lottery

Take the Iowa Lottery with you wherever you go to connect to the most current Lottery information with the Iowa Lottery’s official mobile app.

Supports Android 4.1 and above.

Here just some of what you can do:

• Check your tickets to see if you’re a winner using the barcode scanner.

• Use the “ePlayslip” feature to design a ticket for your favorite Iowa Lottery game on the go. Pick your favorite numbers or shake your device to use the numbers generator. Saving your play generates a bar code that can be scanned at any Lottery retailer when you’re ready to purchase your ticket.

• Get current jackpots and winning numbers for all of the Iowa Lottery’s games, including Powerball®, Mega Millions®, Lotto America℠, Lucky For Life®, Iowa Pick 3 and Iowa Pick 4.

• Find an Iowa Lottery retailer close to you.

• Learn about the Iowa Lottery’s latest promotions, scratch tickets and more.

Have fun and please play responsibly.