Microsoft Surface
ASO Keyword Dashboard
Tracking 38 keywords for Microsoft Surface in Google Play
Microsoft Surface tracks 38 keywords (1 keyword ranks; 37 need traction). Key metrics: 100% top-10 coverage, opportunity 70.5, difficulty 47.1, best rank 1.
Update Surface Earbuds and Surface Headphones and customize settings for them.
Tracked keywords
38
1 ranked • 37 not ranking yet
Top 10 coverage
100%
Best rank 1 • Latest leader —
Avg opportunity
70.5
Top keyword: refer
Avg difficulty
47.1
Lower scores indicate easier wins
Opportunity leaders
- 63.7
refer
Opportunity: 75.0 • Difficulty: 39.4 • Rank —
Competitors: 370
- 66.0
volume
Opportunity: 74.0 • Difficulty: 48.5 • Rank —
Competitors: 1,154
- 65.8
license
Opportunity: 74.0 • Difficulty: 46.0 • Rank —
Competitors: 841
- 64.7
installing
Opportunity: 74.0 • Difficulty: 43.9 • Rank —
Competitors: 527
- 59.8
statement
Opportunity: 74.0 • Difficulty: 40.9 • Rank —
Competitors: 402
Unranked opportunities
refer
Opportunity: 75.0 • Difficulty: 39.4 • Competitors: 370
volume
Opportunity: 74.0 • Difficulty: 48.5 • Competitors: 1,154
license
Opportunity: 74.0 • Difficulty: 46.0 • Competitors: 841
installing
Opportunity: 74.0 • Difficulty: 43.9 • Competitors: 527
statement
Opportunity: 74.0 • Difficulty: 40.9 • Competitors: 402
High competition keywords
available
Total apps: 201,519 • Major competitors: 10,529
Latest rank: — • Difficulty: 58.5
us
Total apps: 188,258 • Major competitors: 9,330
Latest rank: — • Difficulty: 55.2
user
Total apps: 146,614 • Major competitors: 5,739
Latest rank: — • Difficulty: 54.4
service
Total apps: 134,830 • Major competitors: 5,789
Latest rank: — • Difficulty: 53.8
device
Total apps: 108,979 • Major competitors: 6,845
Latest rank: — • Difficulty: 60.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| surface | 73 | 100 | 37 | 58 4,124 competing apps Median installs: 3,013 Avg rating: 3.9 | 1 | 1 | 215 major competitor apps |
| change | 68 | 100 | 52 | 79 91,059 competing apps Median installs: 4,829 Avg rating: 4.0 | — | — | 6,404 major competitor apps |
| device | 68 | 100 | 60 | 80 108,979 competing apps Median installs: 3,359 Avg rating: 3.9 | — | — | 6,845 major competitor apps |
| language | 69 | 100 | 53 | 76 62,486 competing apps Median installs: 3,038 Avg rating: 4.2 | — | — | 2,702 major competitor apps |
| service | 67 | 100 | 54 | 82 134,830 competing apps Median installs: 1,426 Avg rating: 3.9 | — | — | 5,789 major competitor apps |
| available | 66 | 100 | 58 | 84 201,519 competing apps Median installs: 2,612 Avg rating: 4.0 | — | — | 10,529 major competitor apps |
| volume | 74 | 100 | 49 | 66 13,973 competing apps Median installs: 6,490 Avg rating: 4.0 | — | — | 1,154 major competitor apps |
| update | 70 | 100 | 55 | 75 52,366 competing apps Median installs: 1,852 Avg rating: 4.0 | — | — | 2,633 major competitor apps |
| devices | 70 | 100 | 54 | 75 53,156 competing apps Median installs: 2,065 Avg rating: 3.9 | — | — | 2,835 major competitor apps |
| companion | 70 | 100 | 47 | 75 52,243 competing apps Median installs: 667 Avg rating: 4.0 | — | — | 1,161 major competitor apps |
| user | 67 | 100 | 54 | 82 146,614 competing apps Median installs: 1,972 Avg rating: 3.9 | — | — | 5,739 major competitor apps |
| sound | 69 | 100 | 51 | 76 62,211 competing apps Median installs: 6,411 Avg rating: 4.0 | — | — | 4,754 major competitor apps |
| headphones | 73 | 100 | 38 | 55 2,944 competing apps Median installs: 3,971 Avg rating: 4.0 | — | — | 213 major competitor apps |
| info | 72 | 100 | 46 | 69 21,207 competing apps Median installs: 2,519 Avg rating: 4.1 | — | — | 994 major competitor apps |
| license | 74 | 100 | 46 | 66 13,502 competing apps Median installs: 4,495 Avg rating: 4.1 | — | — | 841 major competitor apps |
| things | 71 | 100 | 61 | 72 32,266 competing apps Median installs: 3,393 Avg rating: 4.0 | — | — | 2,014 major competitor apps |
| privacy | 69 | 100 | 64 | 77 66,292 competing apps Median installs: 4,075 Avg rating: 4.1 | — | — | 5,249 major competitor apps |
| end | 70 | 100 | 53 | 75 49,127 competing apps Median installs: 3,489 Avg rating: 4.0 | — | — | 2,938 major competitor apps |
| settings | 71 | 100 | 56 | 73 38,528 competing apps Median installs: 4,418 Avg rating: 4.0 | — | — | 2,793 major competitor apps |
| installing | 74 | 100 | 44 | 65 11,569 competing apps Median installs: 2,318 Avg rating: 4.0 | — | — | 527 major competitor apps |
| statement | 74 | 100 | 41 | 60 5,744 competing apps Median installs: 3,298 Avg rating: 4.0 | — | — | 402 major competitor apps |
| tutorial | 74 | 100 | 40 | 59 5,438 competing apps Median installs: 5,133 Avg rating: 4.0 | — | — | 306 major competitor apps |
| battery | 71 | 100 | 47 | 73 37,894 competing apps Median installs: 902 Avg rating: 4.0 | — | — | 1,453 major competitor apps |
| agree | 74 | 100 | 48 | 61 6,426 competing apps Median installs: 15,670 Avg rating: 3.9 | — | — | 704 major competitor apps |
| customize | 69 | 100 | 55 | 77 70,451 competing apps Median installs: 3,268 Avg rating: 4.1 | — | — | 5,724 major competitor apps |
App Description
Update Surface Earbuds and Surface Headphones and customize settings for them.
Here are the things you can do:
• Update your earbuds and headphones
• View and change device info
• View battery info and volume level
• Personalize settings
• Change equalizer settings to get the sound you want
• Control which devices are connected
• Change language settings
• Reset your earbuds and headphones to the factory settings
• Watch tutorial videos
• Send us feedback
Please refer to Microsoft’s End User License Agreement (EULA) for Terms of Service for Surface app. By installing the app, you agree to these terms and conditions. Microsoft’s privacy statement is available at https://privacy.microsoft.com/en-us/privacystatement
