The Australian

179.1K installs
4.4K ratings
7.9K monthly active users
$<10K monthly revenue est.
IAP 33% · Ad 67%
Install Trends
Weekly +223
Steady
Monthly +654
Steady
The Australian icon

ASO Keyword Dashboard

Tracking 145 keywords for The Australian in Google Play

Developer: News Digital Media. Category: news Rating: 2.81

The Australian tracks 145 keywords (3 keywords rank; 142 need traction). Key metrics: 67% top-10 coverage, opportunity 70.1, difficulty 48.6, best rank 1.

Stay informed with our award-winning journalism from Australia and the world

Tracked keywords

145

3  ranked •  142  not ranking yet

Top 10 coverage

67%

Best rank 1 • Latest leader —

Avg opportunity

70.1

Top keyword: tailor

Avg difficulty

48.6

Lower scores indicate easier wins

Opportunity leaders

  • tailor

    Opportunity: 74.0 • Difficulty: 40.0 • Rank —

    Competitors: 354

    63.1
  • links

    Opportunity: 74.0 • Difficulty: 51.6 • Rank —

    Competitors: 463

    66.1
  • limit

    Opportunity: 74.0 • Difficulty: 46.0 • Rank —

    Competitors: 1,193

    65.4
  • contribute

    Opportunity: 74.0 • Difficulty: 49.7 • Rank —

    Competitors: 201

    63.2
  • subscribe

    Opportunity: 74.0 • Difficulty: 62.8 • Rank —

    Competitors: 571

    61.8

Unranked opportunities

  • tailor

    Opportunity: 74.0 • Difficulty: 40.0 • Competitors: 354

  • links

    Opportunity: 74.0 • Difficulty: 51.6 • Competitors: 463

  • limit

    Opportunity: 74.0 • Difficulty: 46.0 • Competitors: 1,193

  • contribute

    Opportunity: 74.0 • Difficulty: 49.7 • Competitors: 201

  • subscribe

    Opportunity: 74.0 • Difficulty: 62.8 • Competitors: 571

High competition keywords

  • time

    Total apps: 383,838 • Major competitors: 16,146

    Latest rank: — • Difficulty: 58.5

  • access

    Total apps: 339,170 • Major competitors: 11,568

    Latest rank: — • Difficulty: 59.5

  • download

    Total apps: 335,671 • Major competitors: 15,884

    Latest rank: — • Difficulty: 56.9

  • free

    Total apps: 322,155 • Major competitors: 22,311

    Latest rank: — • Difficulty: 60.0

  • find

    Total apps: 307,226 • Major competitors: 16,297

    Latest rank: — • Difficulty: 59.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
australian721003353

2,265 competing apps

Median installs: 1,945

Avg rating: 1.9

11

91

major competitor apps

australia721003654

2,466 competing apps

Median installs: 2,614

Avg rating: 2.0

77

119

major competitor apps

au711003348

1,078 competing apps

Median installs: 2,911

Avg rating: 2.0

6161

79

major competitor apps

free651006088

322,155 competing apps

Median installs: 4,273

Avg rating: 2.3

22,311

major competitor apps

download651005788

335,671 competing apps

Median installs: 1,669

Avg rating: 2.0

15,884

major competitor apps

best661005986

255,681 competing apps

Median installs: 3,149

Avg rating: 2.1

16,876

major competitor apps

challenge691005377

73,018 competing apps

Median installs: 3,360

Avg rating: 2.2

5,393

major competitor apps

follow691005378

82,763 competing apps

Median installs: 1,487

Avg rating: 2.0

4,132

major competitor apps

stories721005670

26,087 competing apps

Median installs: 3,982

Avg rating: 2.3

1,615

major competitor apps

notifications681005480

99,237 competing apps

Median installs: 783

Avg rating: 1.8

2,941

major competitor apps

right671005883

159,356 competing apps

Median installs: 1,586

Avg rating: 2.0

8,093

major competitor apps

single691005278

75,133 competing apps

Median installs: 1,819

Avg rating: 2.0

3,982

major competitor apps

software711004972

31,517 competing apps

Median installs: 1,379

Avg rating: 1.9

1,044

major competitor apps

enjoy651005987

279,753 competing apps

Median installs: 2,957

Avg rating: 2.1

18,181

major competitor apps

member721004471

27,699 competing apps

Median installs: 1,034

Avg rating: 2.0

1,042

major competitor apps

via681005381

116,004 competing apps

Median installs: 1,480

Avg rating: 2.0

4,241

major competitor apps

range681005179

90,337 competing apps

Median installs: 1,278

Avg rating: 1.9

4,152

major competitor apps

experience651005887

291,079 competing apps

Median installs: 1,458

Avg rating: 2.0

15,370

major competitor apps

curated721004969

22,771 competing apps

Median installs: 748

Avg rating: 1.9

680

major competitor apps

section711004772

32,682 competing apps

Median installs: 1,040

Avg rating: 1.9

1,050

major competitor apps

digital681005281

124,596 competing apps

Median installs: 778

Avg rating: 1.8

4,268

major competitor apps

simply691004978

83,821 competing apps

Median installs: 1,438

Avg rating: 2.0

3,331

major competitor apps

used681005581

116,056 competing apps

Median installs: 2,382

Avg rating: 2.0

4,638

major competitor apps

designed661005486

260,603 competing apps

Median installs: 720

Avg rating: 1.8

7,531

major competitor apps

content671005881

130,833 competing apps

Median installs: 1,983

Avg rating: 2.0

5,603

major competitor apps

145 keywords
1 of 6

App Description

Stay informed with our award-winning journalism from Australia and the world

The Australian app provides the best news experience designed for when you’re on the move. Stay informed throughout the day with our breadth of content and award-winning journalism from Australia and around the world.

Subscribers of The Australian (other than Today's Paper digital replica subscribers) will have access to:

AWARD-WINNING JOURNALISM
Stay informed with the latest news from Australia and around the world with our leading opinion, commentary and analysis from the most experienced journalists and correspondents, including trusted sources from The Times of London, The Wall Street Journal and The Economist.

BE THE FIRST TO KNOW WITH NOTIFICATIONS
Receive alerts on the stories that matter most as they happen. Tailor your notifications on a range of topics from breaking news, and curated news updates via editions, business, commentary, lifestyle and travel.

READ TODAY’S PAPER
In the Today’s Paper section, you can easily read a digital copy of the paper exactly as it was printed, as well as explore our many lift-outs and magazines including The Weekend Australian Magazine, Wish, The List and more.

STREAM, FOLLOW AND DOWNLOAD OUR POPULAR PODCASTS
You can find all of The Australian’s chart-topping podcasts in one place. Enjoy the premium listening experience in the app, on the go or in the car.

CHALLENGE YOURSELF WITH MIND GAMES
Pass the time with our Mind Games section full of puzzles and games, including The Times of London’s world-famous cryptic crossword.

GIFTING
* Eligible subscribers can use The Australian app to gift up to 10 gift links in each successive 28 day period. Each gift link can be used by only one person to access one article on a single device. When you generate the gift link, this counts towards your 10 gift link limit even if you don't gift it to anyone. The right to gift up to 10 gift links does not accrue from one 28 day period to the next. Only send a gift link to someone who has consented to receive it. For full terms see www.theaustralian.com.au/subscriptionterms.

The Australian app for mobile and tablet is free to download, however, to gain access to the app's content and features, simply subscribe for Member-only access.

Member-only access gives you digital access to thousands of subscriber-only stories, the digital replica of the paper, puzzles, podcasts and more of what you love.

How to gain access to the app's content and features:
1) Existing members of The Australian can log in to the app when prompted using their membership details; or,
2) Become a member by subscribing through the app.

For full Terms and Conditions please visit https://news-networkeditorial.s3-ap-southeast-2.amazonaws.com/mhr/tandcs/tcs_tc.html and our Privacy Policy, please visit preferences.news.com.au

Please note: This app features Nielsen’s proprietary measurement software which will allow you to contribute to market research. Please see www.nielsen.com/digitalprivacy for more information.