PAK App

Developer: National IT Board,

Category: Productivity

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4.3K installs

Ratings not yet available

616 monthly active users

Revenue not available

Install Trends

Weekly +234

Steady

Monthly +857

Steady

ASO Keyword Dashboard

Tracking 54 keywords for PAK App in Google Play

Developer: National IT Board, Government Of Pakistan Category: productivity

PAK App tracks 54 keywords (1 keyword ranks; 53 need traction). Key metrics: 100% top-10 coverage, opportunity 70.5, difficulty 44.6, best rank 5.

PAK App is a nationwide government service provider mobile application

Tracked keywords

1 ranked • 53 not ranking yet

Top 10 coverage

100%

Best rank 5 • Latest leader —

Avg opportunity

70.5

Top keyword: provider

Avg difficulty

44.6

Lower scores indicate easier wins

Opportunity leaders

provider

Opportunity: 74.0 • Difficulty: 46.1 • Rank —

Competitors: 421
65.7
integration

Opportunity: 74.0 • Difficulty: 43.9 • Rank —

Competitors: 360
66.1
citizens

Opportunity: 74.0 • Difficulty: 39.2 • Rank —

Competitors: 273
60.3
verified

Opportunity: 74.0 • Difficulty: 42.7 • Rank —

Competitors: 542
65.5
interaction

Opportunity: 74.0 • Difficulty: 41.0 • Rank —

Competitors: 400
64.8

Unranked opportunities

provider

Opportunity: 74.0 • Difficulty: 46.1 • Competitors: 421
integration

Opportunity: 74.0 • Difficulty: 43.9 • Competitors: 360
citizens

Opportunity: 74.0 • Difficulty: 39.2 • Competitors: 273
verified

Opportunity: 74.0 • Difficulty: 42.7 • Competitors: 542
interaction

Opportunity: 74.0 • Difficulty: 41.0 • Competitors: 400

High competition keywords

access

Total apps: 339,043 • Major competitors: 11,559

Latest rank: — • Difficulty: 59.5
mobile

Total apps: 280,792 • Major competitors: 10,253

Latest rank: — • Difficulty: 56.3
using

Total apps: 221,966 • Major competitors: 10,965

Latest rank: — • Difficulty: 57.9
service

Total apps: 134,155 • Major competitors: 5,360

Latest rank: — • Difficulty: 54.7
multiple

Total apps: 130,551 • Major competitors: 8,222

Latest rank: — • Difficulty: 56.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
pakistan	72	100	34	52 1,948 competing apps Median installs: 9,483 Avg rating: 1.9	5	5	100 major competitor apps
single	69	100	52	78 75,078 competing apps Median installs: 1,819 Avg rating: 2.0	—	—	3,979 major competitor apps
range	68	100	51	79 90,340 competing apps Median installs: 1,278 Avg rating: 1.9	—	—	4,149 major competitor apps
digital	68	100	52	81 124,534 competing apps Median installs: 778 Avg rating: 1.8	—	—	4,271 major competitor apps
payment	69	100	50	78 78,794 competing apps Median installs: 1,037 Avg rating: 1.8	—	—	3,268 major competitor apps
secure	68	100	56	80 106,277 competing apps Median installs: 754 Avg rating: 1.9	—	—	4,226 major competitor apps
people	68	100	55	80 103,569 competing apps Median installs: 2,224 Avg rating: 2.1	—	—	5,286 major competitor apps
using	66	100	58	85 221,966 competing apps Median installs: 2,289 Avg rating: 2.0	—	—	10,965 major competitor apps
built	71	100	53	74 41,428 competing apps Median installs: 650 Avg rating: 1.9	—	—	1,301 major competitor apps
service	67	100	55	82 134,155 competing apps Median installs: 1,199 Avg rating: 1.9	—	—	5,360 major competitor apps
convenient	69	100	50	78 75,566 competing apps Median installs: 1,289 Avg rating: 1.9	—	—	3,064 major competitor apps
wide range	70	100	48	75 48,028 competing apps Median installs: 1,161 Avg rating: 1.9	—	—	2,182 major competitor apps
mobile	65	100	56	87 280,792 competing apps Median installs: 1,234 Avg rating: 2.0	—	—	10,253 major competitor apps
multiple	67	100	57	81 130,551 competing apps Median installs: 2,326 Avg rating: 2.1	—	—	8,222 major competitor apps
services	68	100	56	80 103,678 competing apps Median installs: 918 Avg rating: 1.8	—	—	4,001 major competitor apps
access	65	100	59	88 339,043 competing apps Median installs: 1,013 Avg rating: 1.9	—	—	11,559 major competitor apps
government	73	100	44	69 20,740 competing apps Median installs: 3,368 Avg rating: 1.9	—	—	794 major competitor apps
citizen	73	100	37	57 3,817 competing apps Median installs: 1,656 Avg rating: 1.9	—	—	198 major competitor apps
provider	74	100	46	66 13,289 competing apps Median installs: 1,042 Avg rating: 2.0	—	—	421 major competitor apps
integration	74	100	44	66 14,128 competing apps Median installs: 732 Avg rating: 1.8	—	—	360 major competitor apps
offering	70	100	48	75 50,747 competing apps Median installs: 831 Avg rating: 1.9	—	—	1,892 major competitor apps
across	69	100	64	78 83,609 competing apps Median installs: 1,631 Avg rating: 2.0	—	—	4,203 major competitor apps
digital platform	73	100	34	56 3,081 competing apps Median installs: 501 Avg rating: 1.6	—	—	43 major competitor apps
platform	68	100	51	81 125,243 competing apps Median installs: 632 Avg rating: 1.7	—	—	2,744 major competitor apps
nationwide	73	100	38	55 2,895 competing apps Median installs: 3,718 Avg rating: 2.1	—	—	204 major competitor apps

App Description

PAK App is a nationwide government service provider mobile application

PAK App is a nationwide government service provider mobile application, developed exclusively for the citizens of Pakistan. This all-in-one digital platform connects people across the country with a wide range of regulatory, consumer utility, and statutory services.

The app is built on the secure Pak ID Single Sign-On (SSO) system, enabling citizens to access multiple government services using a single, verified digital identity. It also supports cashless transactions through seamless integration with the Raast payment system, offering fast, secure, and convenient digital payments.

PAK App aims to simplify citizen interaction with government departments by making services more accessible, transparent, and efficient—anytime, anywhere.